147 episodes

A podcast highlighting women who have created their own unique path to success in life and in business. Hosted by Entrepreneur, Serwaa Adjei-Pelle, this podcast shares the stories and lessons learned by women from different walks of life. Liisten as we go off script to discover unique blueprints for success.

She's Off Script Serwaa Adjei-Pelle

    • Business
    • 5.0 • 44 Ratings

A podcast highlighting women who have created their own unique path to success in life and in business. Hosted by Entrepreneur, Serwaa Adjei-Pelle, this podcast shares the stories and lessons learned by women from different walks of life. Liisten as we go off script to discover unique blueprints for success.

    Episode 147: How to Self-Publish A Book: From Writing To Launching with Jasmine Womack

    Episode 147: How to Self-Publish A Book: From Writing To Launching with Jasmine Womack

    In today’s episode, we meet Jasmine Womack, a six-figure storyteller helping coaches, consultants, speakers, agency owners, and professional service providers to write, self-publish, and launch books that grow and scale their businesses. After building a side business while working a 9-5, Jasmine decided to go all in and write, self-publish and launch a book that highlighted her expertise and funneled other entrepreneurs into her online programs.







    During our conversation, Jasmine and I talk about what it takes to get your story written down and published so that you can share your expertise and help others get results. Jasmine also shares the benefits of self-publishing a book when you’re still working in corporate, a realistic timeline of a self-published book, how to raise awareness around your launch, the best places to publish your book, and so much more.







    If you want to learn how to self-publish your next book and integrate it into your online coaching business, click that play button.







    Listen on Apple Podcast







    You’ll learn:







    * Three mistakes people make when they self-publish books* The five phases of the writing process and how to approach them* How to find the right editor for your book* The marketing process behind her $235k launch* How to generate sales for your book with a small audience







    Mentioned in this episode:







    Business Website: jasminewomack.mykajabi.com Business Instagram: @thejasminewomack 







    Ready to Launch Your Side Business? 







    Join the Side Business Lab - a guided blueprint for validating, building, launching, and landing your first online business customer.







    The Side Business Lab not only shows you exactly how to build your online business but also shows you how to repeatedly get customers WHILE working your 9-5.







    https://www.serwaaadjeipelle.com/SideBusinessLab

    • 39 min
    Episode 146: How To Get Your Product On The Shelves Of Major Retailers with Jasmin Foster

    Episode 146: How To Get Your Product On The Shelves Of Major Retailers with Jasmin Foster

    In today’s episode, we meet Jasmin Foster, the founder, and owner of Be Rooted, an inclusively designed stationery brand created to uplift and celebrate women of color. After years of working in retail, Jasmin saw a gap in the multicultural stationary market and decided to fill the gap herself.







    During our conversation, Jasmin and I talk about what goes into turning an idea into a product in order to get it on the shelves of big-name retailers like Target. Jasmin also shares how she leveraged her network to navigate the first steps of building Be Rooted, the media strategy behind increasing brand awareness and the upfront investment, as well as how she found buyers and got their attention. 







    If you want to learn about what goes into getting your product on the store shelves, click that play button.







    Listen on Apple Podcast







    You’ll learn:







    * How she found a gap in the market of retail* Making the leap from ideation to execution* Four things buyers look for in brands* Three ways to meet buyers across all retail categories* The KPIs you need to hit to maintain your shelf space







    Mentioned in this episode:







    Business Website: berootedco.com







    Business Instagram:@berootedco







    Ready to Launch Your Side Business?







    Join the Side Business Lab - a guided blueprint for validating, building, launching, and landing your first online business customer.







    The Side Business Lab not only shows you exactly how to build your online business but also shows you how to repeatedly get customers WHILE working your 9-5.









    https://www.serwaaadjeipelle.com/SideBusinessLab

    • 22 min
    Episode 145: Harness The Power Of Your Period To Grow Your Business with Berrion Berry

    Episode 145: Harness The Power Of Your Period To Grow Your Business with Berrion Berry

    In today’s episode, we meet Berrion Berry, a Holistic Menstrual Health Educator, and Practitioner. She’s also the creator and CEO of Optimize Your Flow, a business that helps women biohack their cycles. After a long, toxic relationship with her period, Berrion used science to eat her way to a perfect period, and now she helps other women do the same.







    During our conversation, Berrion shares how actively optimizing your menstrual cycle can have a direct impact on your productivity and, as a result, the revenue you produce in your business, the mindset barriers you need to overcome when integrating your period into your business, plus she shares how to move, nourish, and thrive in the four phases of a menstrual cycle. 







    If you want to learn how to eat your way to a healthier, pain-free period, click that play button.







    Listen on Apple Podcast







    You’ll learn:







    * How to optimize your period & what the journey looks like* Why painful periods don’t have to be the status quo* The four phases of a menstrual cycle and how to eat for each phase* Ways to identify which phase we’re in to become more aware* How your menstrual cycle can impact your business







    Mentioned in this episode:







    Business Instagram: @optimizeyourflo/







    Podcast: www.berrionlberry.com/podcast







    Website: www.berrionlberry.com/optimize-your-flo







    Graphic: Foods to support your flo







    Graphic: Aligning menstrual cycle phases to business activities







    Ready to Launch Your Side Business? Join the Side Business Lab - a guided blueprint for validating, building, launching, and landing your first online business customer.







    The Side Business Lab not only shows you exactly how to build your online business but also shows you how to repeatedly get customers WHILE working your 9-5.









    https://www.serwaaadjeipelle.com/SideBusinessLab

    • 36 min
    Episode 144: Modernizing Mentorship In The Workplace with Janice Omadeke

    Episode 144: Modernizing Mentorship In The Workplace with Janice Omadeke

    In today’s episode, we meet Janice Omadeke, CEO of the Mentor Method, an enterprise SAS platform that helps companies build inclusive mentorship programs. After finding that her male counterparts were getting more concrete mentorship on the golf course than she was receiving at her in-office coffee chats, she set out to solve the gaps in the mentorship process. 







    The Mentor Methods patent-pending algorithm removes the bias in the mentorship process. It leverages potential compatibility to find ideal matches using a customizable framework focused on retention, development, and relationship nurturing so that companies can bolster their employee retention initiatives and advance underrepresented professionals within those companies in a systemic way.







    During our conversation, Janice shares how she side-hustled for four years before going full time, how her experience in corporate America drove her to build a mentorship program, how she navigated pivoting her business, what it took to raise capital, and so much more. 







    If you’re interested in finding a mentor for yourself, Janice also shares the best traits that make for a great mentor-mentee relationship.







    Listen on Apple Podcast







    You’ll learn:







    * The process of building The Mentor Method* Why you should leverage support when and where you can get it* What drove the decision to pivot from previous business models* The decision behind going for VC funding now versus when she first launched* Why mentorship is essential for business and personal well-being







    Mentioned in this episode:







    Business Website: www.thementormethod.com







    LinkedIn: www.linkedin.com/in/janiceomadeke







    Email: janice@thementormethod.com







    Ready to Launch Your Side Business? Join the Side Business Lab - a guided blueprint for validating, building, launching, and landing your first online business customer.







    The Side Business Lab not only shows you exactly how to build your online business but also shows you how to repeatedly get customers WHILE working your 9-5.









    https://www.serwaaadjeipelle.com/SideBusinessLab

    • 30 min
    Episode 143: Building A Line Of Inclusive Dolls with Dr. Lisa Williams

    Episode 143: Building A Line Of Inclusive Dolls with Dr. Lisa Williams

    In today’s episode, we meet Dr. Lisa Williams, creator and founder of the World Of EPI, a toy company that creates a line of multicultural dolls that reflect the beauty and brilliance of children of color. After being the first African American to graduate with a Ph.D. from the Ohio State University and the highest-ranking professor in her field, Dr. Lisa went off script and shifted her focus to creating something fresh, powerful, and beautifully authentic for children of color.







    During our conversation, we talk about how Dr. Lisa went all-in on creating World Of EPI and took on the challenge of getting her dolls on the shelves of big-name companies including Walmart, Target and so many more. She also gives us insight into setting up international manufacturing, the importance of getting clear on your ‘why, and how the changes she sees in modern society are reflected in the sales of her dolls. Plus, Dr. Lisa shares the key players on her team and why every entrepreneur needs them to build and scale a successful business.







    Listen on Apple Podcast







    You’ll learn:







    * The challenges of marketing multicultural dolls to big companies* How to figure out the logistics of shipping products globally* The unique set of challenges faced as a black woman doing business in Asia* How to defend the shelf space allotted to you







    Mentioned in this episode:







    Business Website: thefreshdolls.com







    Business Instagram: @thedrlisa







    Ready to Launch Your Side Business?







    Join the Side Business Lab - a guided blueprint for validating, building, launching and landing your first online business customer.







    The Side Business Lab not only shows you exactly how to build your online business but also shows you how to repeatedly get customers WHILE working your 9-5.







    https://www.serwaaadjeipelle.com/SideBusinessLab

    • 25 min
    Episode 101: How To Become A Social Media Manager with Ericka Dukes [Summer Refresh]

    Episode 101: How To Become A Social Media Manager with Ericka Dukes [Summer Refresh]

    In today’s episode, we meet Ericka Dukes, CEO of Social Ink Co., a social media management agency that helps brands stand out online and connect with their followers. Erika also coaches others on how to use Instagram to launch and scale agencies of their own.







    After she was unexpectedly let go from corporate America, Erika took it as a sign to finally go out on her own and start the social media management business she’d been dreaming of. 







    During our conversation, we talk about what it takes to run an agency and how to know when you’re ready to go from freelance social media management to an agency model. Erika also gives her best tips on how business owners can approach hiring their first Social Media Manager and what to expect. 







    Listen on Apple Podcast







    You’ll learn:







    * How to scale a social media management business* The importance of creating a social media strategy based on your business goals* How to streamline tasks by planning content in advance* When to hire a social media manager and what to look for* Why your business goals need to be in place before you hire a SMM* The top three Instagram “hacks” for new accounts looking to grow







    Mentioned in this episode:







    * Business Instagram: @socialinkco* Website: socialinkco.com* Blueprint Accelerator: socialinkco.com/blueprint-accelerator-waitlist/







    Ready to Launch Your Side Business? 







    Join the Side Business Lab - a guided blueprint for validating, building, launching, and landing your first online business customer.







    The Side Business Lab not only shows you exactly how to build your online business but also shows you how to repeatedly get customers WHILE working you’ 9-5.









    https://www.serwaaadjeipelle.com/SideBusinessLab

    • 38 min

Customer Reviews

5.0 out of 5
44 Ratings

44 Ratings

bryb1127 ,

Great Host

Found this pod via YouTube recommendation! This podcast is a really great listen, the host is super likable, engaged and knowledgeable. Great interview episodes too.

Anne-Lyse W ,

Great podcast

I discovered this podcast last year and I love it. Each episode is full of gems that anyone considering entrepreneurship can benefit from. Subscribe today and thank me later.

Mrsanim ,

Insightful

I always look forward to notifications on new episodes. After over 100 episodes in, I’m always excited as to what the next insightful topic could be and I’m happy to say, I'm never disappointed. A very good listen!

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