Let’s get digital! Shift Digital is a podcast presented by MediaFuel Digital Agency, and features business leaders’ take on leadership, culture, business growth, and marketing in the ever-growing, vast digital realm. Through these interviews, you’ll see that we are not alone in this digital world, and that there are practical, imperfect, and disciplined approaches to accomplishing your goals. We tackle common misconceptions and sometimes even fight the status quo. Take a listen, and find some inspiration on your business journey.
Ep. 2 - What Transparency Marketing Really Looks Like w/ Marcus Sheridan
Chris Bass sits down with Marcus Sheridan to unpack what transparent marketing really looks like and why most companies don't do it. Marcus is a keynote speaker, sales professional, and marketing professional with over 20+ years of experience. Besides launching River Pools, likely one of the most recognizable pool brands in the country, Marcus's book They Ask You Answer was named #1 Marketing Book for 2017 by Mashable. Listen in to get practical advice on how to build a trusted brand through transparent marketing.
Ep. 1 - Customer Experience with Building a Brand w/ Cristian Shirilla
President and Managing Partner of MediaFuel, Chris Bass sits down with Cristian Shirilla, the Consumer Education Director for River Pools, arguably the #1 pool brand in the country. Chris and Christian kick off our first episode by providing us with practical advice on how small business owners can create a delightful customer experience to fuel brand growth.