Shift The Plan | Where It Is Never Too Late To Change The Game

Rhonda Evans

Shift The Plan spotlights business owners who are not afraid to make shifts and change the game. Join Rhonda Evans for weekly episodes and be empowered by stories about business, marriage, parenting, self love, and so much more.

  1. 11/18/2019

    How My HBCU Saved My Life with Travis P. Jackson

    EP 40 Travis P. Jackson is a 2011 graduate of North Carolina Agricultural and Technical State University, where he obtained his Bachelor of Science Degree in Journalism and Mass Communication with a concentration in Public Relations. Travis is the CEO and Founder of HBCU Pride Nation (HPN), an engaging online platform with over 250,000 followers that promotes the connectivity, significance and pride of Historically Black Colleges and Universities in an effort to increase their positive awareness and enrollment. HBCU Pride Nation has provided social media marketing services for Cracker Barrel, OneUnited Bank, The Celebration Bowl (National HBCU Football Championship), Toyota Go Green, Honda Battle of the Bands, Ford HBCU Challenge, Regions Bank, the CIAA, the National Black MBA Association and others. On a regular HBCU Pride Nation reaches between 150k-300k people a week and receives 850k-1.5M impressions a week. As a motivational speaker he teaches leadership through the game of Jenga. He has done his workshop at the National Black College Hall of Fame, CIAA, The Kings and Queens Connection Konference in New Orleans, the NASAP conference and many other college events across the country. Travis was honored as one of the “Top 30 Under 30” African-American entrepreneurs in Charlotte by the Charlotte-Mecklenburg Black Chamber of Commerce and has received numerous honors such as the “Emerging Leader of the Year” by the National Black College Alumni Hall of Fame and "HBCU Top 30 Under 30" by HBCUBuzz. He was recently honored as a graduate of the inaugural class of Next Level Leadership Inc., a nonprofit that empowers African-Americans to lead in Charlotte. Over the past two years, Travis has developed and executed an amazing event called the Hillman Experience where over $1.5M in scholarships were given out to students, nearly 3000 students have attended, over 50 HBCU's have come to admit students on the spot. The event includes a pep rally, alumni panel discussion, college fair and more. He serves as the social media manager for James “Smuggie” Mitchell, City Councilman At-Large and the Chair of Economic Development for the City of Charlotte. Travis recently had his biggest speaking engagements yet as a speaker for the US Black Chamber of Commerce Conference in Washington, DC. He was honored as an “US Emerging Leader in Business” and spoke on “How to Build Big Brands on Social Media”. Also in October Travis was a featured speaker on “Sister Circle”, a popular media outlet in Atlanta, GA, to talk about the significance of HBCUs. Lastly, Travis serves as a board member on the Board of Directors for iSpeakNow, A nonprofit that instills passion, pride, and confidence in children and young adults so that they recognize their future is limitless by providing mutually positive and interactive learning environments for children and young adults. Shiftmakers to look out for:  Butterfly Anderson @butterfly.betterfly ______ Connect: IG:  Instagram: @travispjackson | @hbcupridenation Website: https://hbcuprideshop.com/ https://www.youtube.com/watch?v=58rhkf_5C0o&feature=youtu.be ______ Share, Subscribe, and Leave a Review   ______ Shift The Plan - @shifttheplan Rhonda D. Evans - @therhondaevans   ______ Join The Tribe - @shift.makers.clt  ______ Listen on Anchor.fm, Apple Podcasts, Google Play, Stitcher and Spotify

    58 min
  2. 11/07/2019

    How to Overcome Imposter Syndrome with Michelle Gomez

    EP. 38 Michelle Gomez, The Latina Career Coach, is an accomplished corporate sales professional with over two decades of riding the waves of the corporate structure as a first-generation Latina-American. The first in her family to graduate from college, she has earned a Bachelor’s Degree in Business Management, a Master’s Degree in Business Administration, and a certification in Broadcast Journalism. Throughout her career, Michelle has been an advocate for women in the workforce; leading the charge in speaking forums, business articles and networking events. Michelle has personally mentored and coached dozens of men and women toward achieving their academic and career goals. She’s inspired others to reach for their goals with a sense of confidence and trust in their own value. Through resume reviews, mock interviews, and focus on presentation, she has helped dozens of men and women prepare and position themselves as strong candidates for the career or role they desire. Michelle has also advocated for a healthy work/life balance through her blog posts at www.michellemgomez.com; providing insight on practical methods for creating balance and wellness in daily pursuits. ______ Shiftmakers to look out for: Eneida @anxietyfor1 ______ Connect: IG: Instagram: @mgsuccesscoach Website: https://www.michellemgomez.com ______ Share, Subscribe, and Leave a Review   ______ Shift The Plan - @shifttheplan Rhonda D. Evans - @therhondaevans   ______ Join The Tribe - @shift.makers.clt ______ Listen on Anchor.fm, Apple Podcasts, Google Play, Stitcher and Spotify

    57 min
  3. 10/16/2019

    "Just Step Over It!" How to Maneuver Through Life's Obstacles to Find Your Purpose with Shawnte Mckinnon

    Ep. 36 Shawnte Mckinnon is an unconventionalist. Her path has been marked and shaped by the conundrums of life, which has placed her on a journey of non-traditional choices. Shawnte clearly believes there is definitely “more than one way to skin a cat.” “I believe that there are walls designed to block ‘you’ in particular. Whether it’s physical, mental, or spiritual, there are walls that present themselves from the moment you are formed in your mother’s womb. The key is not to be consumed by those walls, but to work around them by any means necessary. The method is your choice. You can climb over it, pick the wall apart brick by brick, go under it, or walk around it; however, get past those walls. The walls were never designed to move for you—their job is to block you, but you were designed to move beyond it.” It was Shawnte’s walls that led her to enlist in the United States Air Force and subsequently earn her business degree where she then forged a successful career all while working her way up the corporate ladder. Shawnte has now added entrepreneurship to her growing list of accomplishments. Shawnte’s own tumultuous journey of life fueled her passion to help others heal, release and be restored. This passion became the catalyst that led Shawnte to birth her own platform, where she serves as host, creative director and executive producer of The Shawnte Mckinnon Show. Shawnte is also a self-published author of the book “I’ve Got to Comb my Hair,” a riveting story of how God uses pain to direct the paths of our lives and how that pain can be reflective in something as simple as how a woman wears her hair. In addition, Shawnte has worked as a financial professional for more than a decade and even founded her own tax firm in 2014. Shawnte is always striving to help people pursue their best selves—as an author, a business executive or a media personality. ______ Shiftmakers to look out for: Alaina Newbold  https://anchor.fm/shifttheplan/episodes/Your-Past-Does-Not-Define-Your-Future-with-Alaina-Newbold-e468s8 ______ Connect: IG: Instagram: @shawntemckinnon Website: www.shawntemckinnon.com ______ Share, Subscribe, and Leave a Review ______ Shift The Plan - @shifttheplanpodcast Rhonda D. Evans - @therhondaevans ______ Join The Tribe - @shift.makers.clt ______ Listen on Anchor.fm, Apple Podcasts, Google Play, Stitcher and Spotify

    59 min
  4. 10/10/2019

    How To Create The Perfect Pitch To Brands with Enovia Bedford

    Ep. 35 Leveraging entrepreneurial vision and drive, I thrive in startup and early stage environments, working to drive profitable growth by partnering companies with industry-leading clients, partners, and sponsors. My experience encompasses diverse industries, with a special talent for marketing, branding, event planning, and relationship building. I pride myself on developing and implementing engaging and impactful experiential marketing activations, influencer programs, workshops, business strategies and campaigns. I have a keen eye for recognizing potential and pinpointing good investments. I honed that skill with Funding Post, an organization that connects rising entrepreneurs with angel investors and venture capitalists worldwide. The group represents a portfolio valued in excess of $100B. In previous roles, I have provided creativity, innovation, and leadership to marketing and branding activities, including experiential, digital, and social media campaigns. Furthermore, I have cultivated sponsorships and partnerships with industry leaders such as Target, Wal-Mart, Candies, JCPenney’s, Top Shop, Airbnb, City of Charlotte, Tito’s, Jack Daniels, Ofo Bikes, and Evo Snacks. I am an effective team leader who astutely manages budgets and all project/campaign resources. I have planned, coordinated, and directed more than 100 large-scale events throughout my career with thousands of attendees. I collaborate well with all levels of professionals, from vendors to street teams to CEOs and marketing/sales executives. I am both creative and strategic, providing vision and direction needed to define company goals, promote a brand to consumers, drive growth, and optimize revenue generation.   ______   Shiftmakers to look out for: Freda Hendley @freetyme80  ______   Connect: IG: Instagram: @novey.b  Website: https://vettdeck.com/  https://blktechinteractive.com/  ______   Share, Subscribe, and Leave a Review     ______   Shift The Plan - @shifttheplanpodcast   Rhonda D. Evans - @therhondaevans     ______   Join The Tribe - @shift.makers.clt   ______   Listen on Anchor.fm, Apple Podcasts, Google Play, Stitcher and Spotify

    1h 4m
  5. 09/30/2019

    How to Network and Build a Brand with Lorri Ashly

    If Lorri had to describe herself in one word it would be blessed. This Alabama native has been in Charlotte for 6 years and made her way here by way of her management position in Wells Fargo. While networking and connecting with other millennials, she realized that there was something missing on the Charlotte scene and put her plan into action.   Lorri is the former Creator and Co-Founder of Prosocialites, an events, media, and company. She has led or facilitated over 50 events. She recently launched Gracefully 54:17 that will focus on helping those execute their ideas successfully while she continues to bring innovative events for all to  enjoy. In March 2017, Lorri was chosen to speak at Shaw University during their Slay Week on building your network. In March 2018, Lorri was chosen by Charlotte Five as one of the Most Influential Women of Charlotte on Instagram. In the same month, she was chosen as one of Radio One’s Top Women of Excellence.  In April 2018, she orchestrated the first ever Charlotte Brunch Festival that took place at The Fillmore which had over 800 in attendance. In October 2018, she was recognized and honored amongst her peers by Brahmin for her entrepreneurship and influence in the city.  She has recently added Morning News Contributor to her resume as she is a frequent guest on WCCB News Rising. She is a proud of graduate of The University of Alabama where she majored in Business Marketing and will serve on the board as their Social Media Chair on the Charlotte Alabama Alumni Chapter.  In her downtime, she enjoys time with her family, college football and networking as she quickly learned it’s all about who you know and most importantly who knows you.  ______  Shiftmakers to look out for: @Pnutbuttagellz | @beautytalkwithtam | @hannahshalom ______  Connect: IG: Instagram: @lorriashly | @gracefully5417  Website: linktr.ee/lorriashly  ______  Share, Subscribe, and Leave a Review    ______  Shift The Plan - @shifttheplanpodcast  Rhonda D. Evans - @therhondaevans    ______  Join The Tribe - @shift.makers.clt  ______  Listen on Anchor.fm, Apple Podcasts, Google Play, Stitcher and Spotify

    1h 5m
  6. How Giving Really is DOPE with Jania Massey

    07/10/2019

    How Giving Really is DOPE with Jania Massey

    EP 33 Born in Winston Salem, NC but raised in Charlotte, NC,  Jania was taught to give back at a very young age. She loves helping people to the best of her ability because she knows the value of opportunity. Being raised in a single parent home and having a supportive family to motivate, support and encourage her has been very instrumental in her willingness to help others. She earned her bachelor's in Biology with a Minor in Chemistry and Psychology from Winston Salem State University in 2004 and continued her education by obtaining her Master's in Healthcare Administration from the University of Phoenix in 2007. She has over 11+ years of experience in healthcare industry with knowledge of Medicare, Medicaid and private insurance. She is a member of Junior League Charlotte and Delta Sigma Theta Sorority, INC as well as former board member for several local non profit organizations. She was one of the 2015 40 under 40 honorees at Winston Salem State University. In May 2016, Jania was selected as the 1st US advocate for Mama Hope, a non profit organization who trains impact entrepreneurs from around the world. By December 2016, she was recognized in the Charlotte Observer as one of the, Seven to Watch in 2017, for her work in the Grier Heights community teaching youth ladies in the Stiletto Boss University youth entrepreneurship program. Currently, Jania is running Stiletto Boss University in addition to coaching and consulting for her clients under the JSM Consulting brand. She is also the Co-Founder of Women Entrepreneur 2.0 which empowers women to start their own business within the community. She is an avid volunteer in the community and maintains balance in her life through her relationship with God. For leisure, Jania loves to travel, eat great food and spend time with her family and friends. Her goal is simple, living out loud through implementing her dreams in giving back, making a difference and being the difference in the community. ______ Connect: IG:  Instagram: @dearjania | @jsmconsultingnow Website: https://www.jsmconsultingnow.com/ ______ Share, Subscribe, and Leave a Review   ______ Shift The Plan - @shifttheplanpodcast  Rhonda D. Evans - @therhondaevans   ______ Join The Tribe - @shift.makers.clt ______ Listen on Anchor.fm, Apple Podcasts, Google Play, Stitcher and Spotify

    1h 12m
5
out of 5
13 Ratings

About

Shift The Plan spotlights business owners who are not afraid to make shifts and change the game. Join Rhonda Evans for weekly episodes and be empowered by stories about business, marriage, parenting, self love, and so much more.