Side Hustle City Adam Koehler & Kyle Stevie

Join us as we journey through the economic landscape of resilient Midwest cities with special guest Jan Almasy of Apex Communications Network. We start in the heartland, exploring Cleveland and Detroit's evolution from manufacturing giants to modern-day economic contenders. Our discussion takes a deep dive into Ohio's untapped potential, where a skilled labor shortage meets a rich cultural heritage, and we look at how preserving cities like Canton's unique character can stimulate their economies.

This episode is a must for marketing mavens and agency operators; we strip away the gloss to reveal the grind of building a successful marketing agency. From nurturing meaningful client relations to the ethical dilemmas faced when managing family-owned businesses' marketing needs, we share the unvarnished truth behind the scenes. Our conversation goes beyond surface strategies to underscore the importance of a robust local network over digital tactics, serving as a lifeline for agencies in times of adversity. Listeners will also find practical takeaways, such as conducting an 80-20 customer audit, that are essential for refining client management and service offerings.

But the wisdom doesn’t stop there. We dissect the fine art of adapting and expanding within the agency world, emphasizing the value of challenging oneself to foster long-term client relationships and carve out stable revenue streams. Hear how taking on a demanding construction client from Chicago transformed my approach to business, improving both processes and communication. And don't miss our discussion on the shift from project-based work to the security of retainer services, as we reveal how bundling offerings can pave the way for cohesive digital marketing solutions. So, tune in and get ready to elevate your business strategies to new heights with Side Hustle City!
Make More with Matt HeslinExplore strategies to thrive financially, build legacy, and enhance life experiences.Listen on: Apple Podcasts   Spotify
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Unlock the heartbeat of the entrepreneurial world with Jeremy Fritzhand from Alloy, our esteemed guest who brings a treasure trove of startup wisdom straight to your ears. Side Hustle City is your access pass to the vibrant landscape of small business development, where Jeremy shares his own narrative with an artisanal apparel startup and takes us behind the scenes at Alloy. Here, startups bloom under the nurturing canopy of morning mentoring sessions and alliances with influential angel investors like Queen City Angels. If you're keen on the buzz of AI innovation, the power of collaboration, or crave a learning experience steeped in community, this episode stitches these threads into a tapestry of entrepreneurial opportunity in Cincinnati and beyond.

Ready to embrace the tactile allure of the handmade movement that's sweeping America? We've stitched together a narrative that celebrates the resurgence of traditional craftsmanship, inviting you on a journey from a conventional nine-to-five to the artisanal dream. Jeremy and I explore the cultural renaissance that values the human touch in creation and guide you through the practical steps to spin your own startup tale. Whether it's crafting burrata in Italy or networking with fellow artisans, we weave in personal experiences and practical advice to address the fears and challenges budding entrepreneurs face. So, grab your crafting tools and let your imagination roam free, as we thread the needle between passion projects and professional pursuits in a world eager for the authenticity of the handmade.

As you're inspired to embark on your side hustle journey after listening to this episode, you might wonder where to start or how to make your vision a reality.  With a team of experienced marketing professionals and a track record of helping clients achieve their dreams, we are ready to assist you in reaching your goals. To find out more, visit www.reversedout.com.
Make More with Matt HeslinExplore strategies to thrive financially, build legacy, and enhance life experiences.Listen on: Apple Podcasts   Spotify
Buzzsprout - Let's get your podcast launched!Start for FREEDisclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.Support the Show.
Subscribe to Side Hustle City and join our Community on Facebook

Unlock the secrets to conquering the Amazon marketplace as we sit down with Dan Brownsher, the insightful founder of Channel Key. From his humble beginnings at Ohio State to becoming a powerhouse in e-commerce, Dan's entrepreneurial spirit is a beacon for anyone looking to create a thriving online business. We traverse his story, exploring the pivotal moments and strategic decisions that led to his success. His tales from the Las Vegas conference circuit aren't just about the glitz and glam—they're networking gold mines that have helped shape his business acumen.

Dive deep into the world of Amazon with a guide who has navigated its treacherous waters and emerged victorious. Dan's masterclass in managing an Amazon business provides a roadmap for anyone feeling overwhelmed by the thought of rising fees and fierce competition. He doesn't just talk theory; we get an inside look at the practical tactics and strategies that Channel Key employs to propel brands to the forefront of the marketplace. By dissecting the significance of data analysis and gap analysis, Dan arms you with the tools to carve out your own space in the e-commerce jungle.

In our candid talk, Dan doesn't shy away from the harsh realities of online sales. He lays out the landscape, from the allure of dropshipping to the grind of FBA, giving a clear-eyed view of what it truly takes to succeed. It's not just about the hustle; it's about building something sustainable. Dan's experience offers a reality check for side hustlers and dreamers alike, serving as both a warning and an inspiration. Join us and step into the ring of Amazon commerce with strategies from one of the best in the biz.

As you're inspired to embark on your side hustle journey after listening to this episode, you might wonder where to start or how to make your vision a reality.  With a team of experienced marketing professionals and a track record of helping clients achieve their dreams, we are ready to assist you in reaching your goals. To find out more, visit www.reversedout.com.
Make More with Matt HeslinExplore strategies to thrive financially, build legacy, and enhance life experiences.Listen on: Apple Podcasts   Spotify
Buzzsprout - Let's get your podcast launched!Start for FREEDisclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.Support the Show.
Subscribe to Side Hustle City and join our Community on Facebook

Unlock the full potential of your travel rewards as we navigate the luxury landscapes with Spencer Howard, the expert who turned credit card points into his personal gateway to extravagant adventures. Our chat with Spencer reveals the art of upgrading your travel from mundane to first-class without breaking the bank. From the comfort of lie-flat seats to the allure of upscale dining, we cover it all. Learn the strategies that can transform your family vacations into experiences draped in luxury, all by utilizing the competitive nature of credit card rewards programs to your advantage.

Ever wonder how a side hustle can morph into a thriving business, even amidst a global crisis? Spencer's journey from the political arena to the pinnacle of travel luxury epitomizes the entrepreneurial spirit, proving that dedication to your passion can pave the way to success. We delve into the evolving world of travel planning, the significance of timing, and how the internet has catalyzed the growth of niche markets. Join us as we dissect the complexities of credit card points systems and share personal stories that illuminate the variety of ways to make luxury travel an attainable reality.

Wrapping up, we extend an open invitation to the Side Hustle City community, where the entrepreneurial flame is fanned by stories like Adam's, offering lessons on turning side projects into main hustles. It's not just about the hustle; it's about the community and the shared knowledge that propels us forward. So whether you're a seasoned hustler or just getting your feet wet, this episode promises to stoke your ambition and equip you with the actionable insights to elevate your side hustle game.

As you're inspired to embark on your side hustle journey after listening to this episode, you might wonder where to start or how to make your vision a reality.  With a team of experienced marketing professionals and a track record of helping clients achieve their dreams, we are ready to assist you in reaching your goals. To find out more, visit www.reversedout.com.
Make More with Matt HeslinExplore strategies to thrive financially, build legacy, and enhance life experiences.Listen on: Apple Podcasts   Spotify
Support the Show.
Subscribe to Side Hustle City and join our Community on Facebook

Unlock the secrets of entrepreneurial triumph as we sit down with Jeremy Parker, the visionary behind Swag.com's explosive growth from a modest side hustle to a multi-million dollar behemoth. Jeremy not only reveals the strategic chess moves involved in snagging a premium domain but also gives us an authentic look at the tightrope walk of nurturing a thriving enterprise alongside the joys and challenges of parenting. Get ready to absorb a treasure trove of wisdom on brand development, the art of scaling a business, and the subtle dance of maintaining a personal life amidst entrepreneurial chaos.

Imagine a world where high school and college students can leapfrog into the entrepreneurial arena without the burden of startup costs. That's the reality we dissect in this episode, highlighting the untapped gold mine residing within the swag industry. With platforms like SwagSpace acting as launchpads, Jeremy and I sketch out a blueprint for young go-getters to ignite their careers even before tossing their graduation caps. You'll learn how cultivating sales acumen and leveraging repeat business can unlock pathways to success, demonstrated by Swag.com's impressive partnership roster, including tech titan Amazon.

Finally, strap in for a ride through the evolution of the promotional merchandise industry, led by yours truly. From orchestrating brand deals for YouTube stars to the lightbulb moment birthing Swag, it's a chronicle of adaptation and understanding the demographic shifts in the corporate buying landscape. The conversation takes a turn through the strategic alleyways of swag marketing, from transforming office managers into brand ambassadors to embracing the network effect with pivotal partnerships. Listen and learn how agility, customer focus, and a willingness to embrace the entrepreneurial rollercoaster can pave the way for monumental achievements.

As you're inspired to embark on your side hustle journey after listening to this episode, you might wonder where to start or how to make your vision a reality.  With a team of experienced marketing professionals and a track record of helping clients achieve their dreams, we are ready to assist you in reaching your goals. To find out more, visit www.reversedout.com.
Make More with Matt HeslinExplore strategies to thrive financially, build legacy, and enhance life experiences.Listen on: Apple Podcasts   Spotify
Support the Show.
Subscribe to Side Hustle City and join our Community on Facebook

Ever wondered how a flair for people skills can transform into a real estate empire? Join us as we sit down with Jacki Semerau Tait, the relational real estate champion and a top one percent realtor, who shares her incredible transition from the world of sales and marketing into the lucrative realm of property sales. Discover the insider's track on how to leverage your network, use client relationship managers effectively, and turn every casual interaction into a potential business opportunity, with Jacki's narrative underscoring the profound impact of solid client education and exceptional service.

This episode is a treasure trove of strategies for anyone looking to cultivate a thriving side hustle in real estate. You'll get a front-row seat to Jacke's mastery of networking and mentorship that's essential for every budding agent's toolkit. From the significance of hosting open houses to establish credibility to the subtleties of navigating the competitive landscape using modern techniques, Jacki's experience is a goldmine for new agents and seasoned investors alike. Plus, you'll be privy to personal stories that reveal how organic, everyday encounters can lead to substantial growth in the biz.

Finally, we tackle the allure and cautionary tales woven into the fabric of real estate investment. Jacke offers sage advice on vacation rentals, the impact of ever-changing regulations, and how to craft an adaptable exit strategy to stay ahead of the curve. And when it comes to potential pitfalls—from the legality of sublets to the intricacies of 'subject to' property deals—Jacki's insights will arm you with the knowledge to sidestep common traps and embrace opportunities with confidence. Tune in for an episode that could very well be the keystone to building your own real estate success story.

As you're inspired to embark on your side hustle journey after listening to this episode, you might wonder where to start or how to make your vision a reality.  With a team of experienced marketing professionals and a track record of helping clients achieve their dreams, we are ready to assist you in reaching your goals. To find out more, visit www.reversedout.com.
Make More with Matt HeslinExplore strategies to thrive financially, build legacy, and enhance life experiences.Listen on: Apple Podcasts   Spotify
Buzzsprout - Let's get your podcast launched!Start for FREEDisclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.Support the Show.
Subscribe to Side Hustle City and join our Community on Facebook