Sideways Rain

J.R. Spiess and Kris McNeil

In the unpredictable storm of building businesses, Sideways Rain explores the art and science of innovation and entrepreneurship. Hosted by two industry leaders—JR Spiess, CEO of The 180 Group, and Kris McNeil, Co-Founder of WIFT—this podcast delves into the challenges, pivots, and breakthroughs of scaling ventures in both the digital and experiential worlds.

  1. 5월 4일

    17. Six Storms Nobody Wants to Say Out Loud

    The industry treats the last 48 hours before an event like a war story. The 3 a.m. rebuild. The no-sleep show day. The save. We've all got those stories, and we need to stop telling them like they're flexes. If you're in survival mode the week of show, something already broke six months ago. This week, no guest. Just JR and Kris, no filter, putting six things the events industry doesn't talk about straight on the table: The last-minute chaos myth, and why "two weeks out" should be the line every team holds. What clients are actually paying for (hint: it's not the gear, it's the person picking up the phone). The planner with no power. Positional authority, show-week changes, and the cost when nobody backs them up. Vendor red flags, the "hard no" that kills relationships, and the trick of pricing yourself out instead of saying it. AI in events. Where it's actually useful, where it's just an LLM in a dress, and why we're in a "lazy AI era" right now. The room that looked right on paper, and why JR says 75% of events get sourced wrong before the contract is even signed. Plus a lightning round on what the production industry needs to stop doing, the most underrated event city in America, and one piece of advice each for anyone early in their career. If you're a first-year planner who made it to the end of this episode, JR's giving you a year of WIFT for free. Send him a DM. New episodes weekly. Hit follow, share with somebody who needs to hear it, and we'll see you next week.

    1시간 5분

소개

In the unpredictable storm of building businesses, Sideways Rain explores the art and science of innovation and entrepreneurship. Hosted by two industry leaders—JR Spiess, CEO of The 180 Group, and Kris McNeil, Co-Founder of WIFT—this podcast delves into the challenges, pivots, and breakthroughs of scaling ventures in both the digital and experiential worlds.