Small Town Strategy

Andrew Hersh
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Applying design thinking and marketing strategy to small town businesses and creatives.

Episodes

  1. 05/29/2024

    Implementing Primal Branding for Small Town Businesses

    What brand is, and what it isn't: Utilizing the concepts of Patrick Hanlon's "Primal Branding" to create a pathway to intentional branding for small town businesses.

    41 min

  2. 02/27/2024

    Primal Branding for Small Towns

    In this episode we walk through an application of the book Primal Branding by Patrick Hanlon. Get the book: https://amzn.to/42YZnvU

    22 min

  3. 02/22/2024

    Quitting (isn't) for Dummies - Dips & Cul-de-sacs

    Setting pride aside in the interest of accomplishing our mission.

    14 min

  4. 02/21/2024

    Design Thinking Cures All Ills

    A well-designed strategy, experience, and appearance is the single most powerful indicator of whether or not a small town business has what it takes to succeed.

    13 min

  5. 02/15/2024

    Stop Wasting Your Ad Budget

    Make your ad budget go further by converting it into something that converts 100% of the time.

    24 min

  6. 02/13/2024

    Be a Better Freelancer - How to Stop Ghosting

    Before I was a good freelancer, I was the stereotypical bad freelancer. Here is how you can avoid earning a bad reputation.

    12 min

  7. 02/06/2024

    How I Get Work as a Designer in a Small Town

    Tips for getting work when nobody knows who you are.

    21 min

  8. 01/30/2024

    Profitable Altruism

    A small business in a small town can use the edge of genuine human interest to strengthen their positioning within their community as well as the reputation of their community in the wider world.

    20 min

  9. 01/25/2024

    The Pure Profit PPC Replacement - Pester Power

    How to reliably fill up a small town diner without throwing hundreds of dollars at Facebook.

    28 min
  10. Why We Eat Where We Eat

    01/23/2024

    Why We Eat Where We Eat

    Inside the minds of small town customers. A focus on diners and restaurants but good for any small town business owner to pay attention to.

    18 min
  • 10 Episodes

About

Applying design thinking and marketing strategy to small town businesses and creatives.

Information

  • Creator
    Andrew Hersh
  • Years Active
    2K
  • Episodes
    10
  • Rating
    Clean
  • Copyright
    © Andrew Hersh
  • Show Website
    Small Town Strategy