Social Studies

Accounting High

Brand Building and Social Media Marketing for the modern accounting firm. It's time to do socials better. Let's Go!

Episodes

  1. The Language of Business Talk

    01/25/2024

    The Language of Business Talk

    The Language of Business Talk Season 1 Episode 6 FACULTY: Terrell Turner CLASS: #SocialStudies TITLE: The Language of Business Talk In this podcast episode, Scott engages in a conversation with Terrell Turner, Co-Founder of Fractional CFO and the host of the "Stuff Your Accountant Isn't Telling You" podcast. They discuss everything from the process of finding and engaging guests, to strategies for scaling and delegation within the business. Listen in to learn about balancing podcasting and running an accounting firm. How Terrell Got StartedFinding Guests for the ShowHow the Pandemic Changed ThingsLearning to do VideoAdding GuestsLearning from Oprah and Larry KingResearching Guests and Keeping the Conversation GoingHis Editing ProcessHow Many Episodes a Day???Back to the Accounting StuffScaling the Business and DelegationTools of the FirmFinding a NicheAdding New People and Finding GuestsHow to Run a Podcast and a FirmSocial MediaWhat's Next?Summary Shout Outs: Lola Turner, Gary Vaynerchuk, Streamyard, Honeywell, Xero, Liveflow, Karbon [00:03:06] How Terrell Got Started [00:11:07] Finding Guests for the Show[00:11:07] #How the Pandemic Changed Things [00:13:02] Learning to do Video [00:15:48] Adding Guests [00:16:36] Learning from Oprah and Larry King [00:19:17] Researching Guests and Keeping the Conversation Going [00:21:16] His Editing Process [00:23:53] How Many Episodes a Day??? [00:26:47] Back to the Accounting Stuff [00:29:53] Scaling the Business and Delegation [00:33:29] Tools of the Firm [00:36:54] Finding a Niche [00:40:33] Adding New People and Finding Guests [00:43:13] How to Run a Podcast and a Firm [00:43:14] Social Media [00:44:25] What's Next? [00:49:08] Summary

    53 min

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Brand Building and Social Media Marketing for the modern accounting firm. It's time to do socials better. Let's Go!