11 episodes

Soft Drink and Restaurant Industry veteran Ben Kitay explores the ins and outs of negotiating with soft drink companies.

Presented by BevTrust Associates

Soft Drink Purchasing for Restaurant Chains Benjamin Kitay

    • Business
    • 5.0 • 1 Rating

Soft Drink and Restaurant Industry veteran Ben Kitay explores the ins and outs of negotiating with soft drink companies.

Presented by BevTrust Associates

    You Owe The Soft Drink Company Money at the End of Your Contract...Surprise!

    You Owe The Soft Drink Company Money at the End of Your Contract...Surprise!

    When restaurant operators sign soft drink contracts, they don't realize that the contract has clauses in it that will keep them tethered to the supplier after the expiration.  Find out why and how to fix it.

    • 8 min
    What Value Do Soft Drink Companies Really Add?

    What Value Do Soft Drink Companies Really Add?

    They claim a lot.  Is it true?  Well, in some ways yes.  In some ways no.  Let's see what Ben gives them credit for.

    • 6 min
    How Big A Bite Does That Price Increase Really Take?

    How Big A Bite Does That Price Increase Really Take?

    The annual price increase...what does it really cost and why are you ignoring the damn thing?

    • 6 min
    Are There Differences in Doing Business With Coke and Pepsi?

    Are There Differences in Doing Business With Coke and Pepsi?

    Our clients gave us feedback to this question.  We pass it along to you.  Host Ben Kitay of BevTrust Associates walks you through what restaurant operators say about doing business with Coke and Pepsi.

    • 7 min
    The Volume Commitment, Should you or Shouldn't You?

    The Volume Commitment, Should you or Shouldn't You?

    Should you sign that volume commitment?  Listen to this episode to find out.

    • 6 min
    Soft Drink Dispensers - Getting the Equation Right

    Soft Drink Dispensers - Getting the Equation Right

    It's simple right?  Just get it for free from your supplier.  Not exactly.  In fact, not at all.  In this episode, we explore the real truth behind loaned equipment, and what the risks of using touch screen equipment are for your restaurant chain.

    • 11 min

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