The Modern SaaS Podcast

Aditya Kothadiya

The podcast for SaaS founders and operators, where we discuss how to build and grow B2B SaaS in a modern way. Real conversations, straight from the heart.

  1. 14.09.2023

    How to build your community from the scratch: Lloyed Lobo

    In this episode of The Modern SaaS Podcast, Lloyed Lobo, the founder of Boast.ai and Traction, joins us to discuss how to go about building a community. Lloyed is also the author of the book "From Grassroots to Greatness" which gives you 13 rules to build an iconic brand with the help of comunity.  Through this episode, he shares with us the insights he's gathered from years of experience in building startups, communities, events, and conferences, and distills community building into a framework called CAMPER.  𝗖𝗛𝗔𝗣𝗧𝗘𝗥𝗦 00:00 - Intro  01:53 - The problem discovery for Boast.ai  04:42 - Startups are built in phases  07:11 - The two major gaps that startup community solves  08:25 - How to identify which problem to tackle  12:40 - How the Traction conference came into being  16:13 - Building social proof  25:15 - Budgeting and ROI planning when building a community  28:00 - Overcoming setbacks  30:25 - Need to communicate value regularly  32:10 - Lloyed's inspiring story  39:00 - The CAMPER framework for community building  39:48 - How concepts become a cult  41:21 - 6 core values  53:30 - Where should you start?  55:00 - Types of communities you can build  1:00:00 - Enabling customers to run your community  1:07:37 - Why host the cool parties  1:12:57 - Closing notes    💌 Connect with Lloyed Lobo💌  ➟ Linkedin 🔗 https://www.linkedin.com/in/lloyedlobo/    Also, please listen to the episode on:  ➟ Apple 🔗  ➟ Spotify 🔗    ✨ Subscribe to Avoma's Channel✨  🔗https://www.youtube.com/channel/UCpSiDrsEUx2Qywfb1V3CII  ✨About Avoma✨  Avoma is an end-to-end AI meeting assistant for customer-facing teams. Its AI-powered technology helps customer-facing teams capture important customer information, before, during, and after important meetings.  🔗 https://www.avoma.com/  🎥𝗖𝗵𝗲𝗰𝗸𝗼𝘂𝘁 𝗠𝘆 𝗢𝘁𝗵𝗲𝗿 𝗩𝗶𝗱𝗲𝗼𝘀  ➟ The game-changing shift in SaaS sales | Mona Akmal | The Modern SaaS Podcast | Ep #23 🔗 https://youtu.be/hYRTP5eVlow  ➟ How to close deals faster in the current economy | Mor Assouline | The Modern SaaS Podcast | Ep #24 🔗https://youtu.be/l5JISfmFUFk    𝗙𝗼𝗹𝗹𝗼𝘄 𝗢𝗻 𝗦𝗼𝗰𝗶𝗮𝗹  ➟ Linkedin 🔗https://www.linkedin.com/company/avoma  ➟ Twitter 🔗https://twitter.com/AvomaInc    #saas #community #communityconnection    𝗥𝗲𝗹𝗮𝘁𝗲𝗱 𝗦𝗲𝗮𝗿𝗰𝗵𝗲𝘀:  community building  community l loyed lobo  grassroots to greatness

    1 ч. 13 мин.
  2. 05.09.2023

    How problem defining helps you close deals faster: Aman Singh

    In this episode of The Modern SaaS Podcast, Aman Singh, founder of The Curious Consultant explains how problem defining and problem solving are two different facets of sales and customer success.  𝗖𝗛𝗔𝗣𝗧𝗘𝗥𝗦   00:00 - Intro  01:16 - The story behind 'The Curious Consultant'  04:10 - The taboo behind talking about failures  07:27 - The hypothesis of inefficient meetings  08:40 - Failing your way to success  11:33 - The need to be vulnerable  16:10 - 80% of your sales is won and lost in discovery calls  16:26 - Lead with fear  18:42 - Why extreme ownership is important for sales  19:17 - Problem defining  25:23 - Problem defining vs problem solving  29:34 - How to know you've moved from symptoms to disease  32:04 - Understanding introversion vs extroversion  38:58 - Gender biases in sales  44:30 - Selling to different geos 49:04 - Do not use presentations, have conversations  52:35 - Closing notes    💌 Connect with Aman Singh💌  ➟ Linkedin 🔗 https://www.linkedin.com/in/thecuriousconsultant/    Also, please listen to the episode on:  ➟ Apple 🔗  ➟ Spotify 🔗  ✨ Subscribe to Avoma's Channel✨  🔗https://www.youtube.com/channel/UCpSiDrsEUx2Qywfb1V3CII  ✨About Avoma✨ Avoma is an end-to-end AI meeting assistant for customer-facing teams. Its AI-powered technology helps customer-facing teams capture important customer information, before, during, and after important meetings.  🔗 https://www.avoma.com/  🎥𝗖𝗵𝗲𝗰𝗸𝗼𝘂𝘁 𝗠𝘆 𝗢𝘁𝗵𝗲𝗿 𝗩𝗶𝗱𝗲𝗼𝘀  ➟ The game-changing shift in SaaS sales | Mona Akmal | The Modern SaaS Podcast | Ep #23 🔗 https://youtu.be/hYRTP5eVlow  ➟ How to close deals faster in the current economy | Mor Assouline | The Modern SaaS Podcast | Ep #24 🔗https://youtu.be/l5JISfmFUFk  ➟ How Onboarding Shapes Churn & Expansions | Srikrishnan Ganesan | The Modern SaaS Podcast | Ep #25 🔗https://youtu.be/V4Ug50Z9SVg  𝗙𝗼𝗹𝗹𝗼𝘄 𝗢𝗻 𝗦𝗼𝗰𝗶𝗮𝗹  ➟ Linkedin 🔗https://www.linkedin.com/company/avoma  ➟ Twitter 🔗https://twitter.com/AvomaInc  #saas #sales #problemsolving  𝗥𝗲𝗹𝗮𝘁𝗲𝗱 𝗦𝗲𝗮𝗿𝗰𝗵𝗲𝘀:  problem defining  modern saas podcast  problem solving  customer churn  sales discovery

    53 мин.
  3. 24.08.2023

    How onboarding shapes customer churn & expansions: Srikrishnan Ganesan

    In this episode of The Modern SaaS Podcast, Srikrishnan Ganesan, the CEO of Rocketlane, joins us to discuss how customer onboarding shapes churn and expansions.  He shares with us the insights he's gathered from years of experience, and explains how onboarding can help your company avoid costly churn and help you build the base for account expansions.  𝗖𝗛𝗔𝗣𝗧𝗘𝗥𝗦    00:00 - Intro  00:56 -True churn happens in onboarding  03:22 - The story behind Rocketlane  06:32 - The customer shareability gap  09:48 - Purpose built software vs. all-in-one solutions  15:19 - Need for customer status update  18:13 - Common mistake: Not sharing implementation timelines with customer  22:42 - Have a pre-kick off call  27:43 - Shifting responsibilities in the product-led sales world  31:06 - Role of community in shaping the product  34:30 - How building a community helps  38:06 - Where does community fit in the org chart  40:04 - What's a great buyer journey  43:53 - Focus on brand from early  44:46 - Closing notes    💌 Connect with Srikrishnan Ganesan💌  ➟ Linkedin 🔗 https://www.linkedin.com/in/srikrishnang    Also, please listen to the episode on:  ➟ Apple 🔗  ➟ Spotify 🔗    ✨ Subscribe to Avoma's Channel✨  🔗https://www.youtube.com/channel/UCpSiDrsEUx2Qywfb1V3CII    ✨About Avoma✨  Avoma is an end-to-end AI meeting assistant for customer-facing teams. Its AI-powered technology helps customer-facing teams capture important customer information, before, during, and after important meetings.  🔗 https://www.avoma.com/    🎥𝗖𝗵𝗲𝗰𝗸𝗼𝘂𝘁 𝗠𝘆 𝗢𝘁𝗵𝗲𝗿 𝗩𝗶𝗱𝗲𝗼𝘀  ➟ The game-changing shift in SaaS sales | Mona Akmal | The Modern SaaS Podcast | Ep #23 🔗 https://youtu.be/hYRTP5eVlow  ➟ How to close deals faster in the current economy | Mor Assouline | The Modern SaaS Podcast | Ep #24 🔗https://youtu.be/l5JISfmFUFk  𝗙𝗼𝗹𝗹𝗼𝘄 𝗢𝗻 𝗦𝗼𝗰𝗶𝗮𝗹  ➟ Linkedin 🔗https://www.linkedin.com/company/avoma  ➟ Twitter 🔗https://twitter.com/AvomaInc  #saas #customerexperience #onboarding   𝗥𝗲𝗹𝗮𝘁𝗲𝗱 𝗦𝗲𝗮𝗿𝗰𝗵𝗲𝘀:  customer onboarding  modern saas podcast  modern onboarding  customer churn  account expansions

    46 мин.
  4. 14.07.2023

    How to close deals faster in the current economy: Mor Assouline

    In this episode of The Modern SaaS Podcast, Mor Assouline, the founder of FDTC, shares with us some his insights on what it takes in the current economic conditions to have a better deal close rate and how to create successful customer journeys. He shares actionable tips on how to do forecasting better, set the right expectations, and what high quality sales discovery and demo looks like.  𝗖𝗛𝗔𝗣𝗧𝗘𝗥𝗦  00:00 - Intro  01:40 - Is it a market issue or sales issue?  06:42 - How to arrive at sales quota  10:27 - Setting expectations upfront  11:29 - The need for sales coaching for the current environment  11:14 - Why sales needs so much coaching?  15:16 - Building a buyer scenario matrix  18:10 - How much should reps know about their product  24:30 - The frustrations in buying experience  29:30 - Qualifying the demos booked  32:16 - Optimizing the demo to close experience  33:31 - Things not to miss when you give a demo  36:48 - Case example: How to do a disco+demo  39:45 - The narrative is more important than the feature  41:28 - Building a culture of learning  46:52 - Habits to get the most value of meeting insights  52:00 - Build familiarity before your do your outreach  52:34 - Closing notes  💌 Connect with Mor Assouline💌  ➟ Linkedin 🔗https://www.linkedin.com/in/morassouline/  Also, please listen to the episode on:  ➟ Apple 🔗  ➟ Spotify 🔗  ✨ Subscribe to Avoma's Channel✨  🔗https://www.youtube.com/channel/UCpSiDrsEUx2Qywfb1V3CII  ✨About Avoma✨ Avoma is an end-to-end AI meeting assistant for customer-facing teams. Its AI-powered technology helps customer-facing teams capture important customer information, before, during, and after important meetings.  🔗 https://www.avoma.com/  🎥𝗖𝗵𝗲𝗰𝗸𝗼𝘂𝘁 𝗠𝘆 𝗢𝘁𝗵𝗲𝗿 𝗩𝗶𝗱𝗲𝗼𝘀  ➟ The game-changing shift in SaaS sales | Mona Akmal | The Modern SaaS Podcast | Ep #23 🔗 https://youtu.be/hYRTP5eVlow  ➟ 7 creative prospecting tips to stand out in tough financial times | Ep 22 | The Modern SaaS Podcast 🔗 https://youtu.be/8VAE892WQCw  𝗙𝗼𝗹𝗹𝗼𝘄 𝗢𝗻 𝗦𝗼𝗰𝗶𝗮𝗹  ➟ Linkedin 🔗https://www.linkedin.com/company/avoma  ➟ Twitter 🔗https://twitter.com/AvomaInc #saas #sales #selling  𝗥𝗲𝗹𝗮𝘁𝗲𝗱 𝗦𝗲𝗮𝗿𝗰𝗵𝗲𝘀:  sales quota  modern saas  modern sales  forecasting

    53 мин.
  5. 06.07.2023

    The shocking truth about selling SaaS in today's market

    Mona Akmal, CEO of Falkon AI, joins Aditya Kothadiya on the Modern SaaS Podcast to talk about the game-changing shift in SaaS sales. In this episode, Mona discusses the shocking truth about how SaaS sales works in today's world.  If you're looking to improve the buyer experience and sales conversion, then this episode is for you.  𝗖𝗛𝗔𝗣𝗧𝗘𝗥𝗦 00:00 - Intro  01:17 - The Falkon journey  03:36 - Sales and pivots based on feedback  05:44 - Why sales win rates go down upon transition from founder-led?  07:10 - Founders should never hire sales until...  11:14 - Why sales needs so much coaching?  16:20 - Sales acumen is key  18:24 - The sales decision tree  19:45 - Executing the sales decision tree  22:22 - Bad sales advice vs good advice  27:54 - Sales now is different from last 5 years  33:00 - Improve sales efficiency  34:28 - Don't bring your sales engineer on your first demo  39:50 - Don't offer this kind of experience  40:46 - The mistake while we sell  47:06 - How is Falkon different  52:17 - Stop chasing product market fit  💌 Connect with Mona Akmal💌  ➟ Linkedin 🔗 https://www.linkedin.com/in/mona-akmal/  Also, please listen to the episode on:  ➟ Apple 🔗  ➟ Spotify 🔗  ➟ Google Podcast 🔗  ✨ Subscribe to Avoma's Channel✨  🔗https://www.youtube.com/channel/UCpSiDrsEUx2Qywfb1V3CII  ✨About Avoma✨  Avoma is an end-to-end AI meeting assistant for customer-facing teams. Its AI-powered technology helps customer-facing teams capture important customer information, before, during, and after important meetings.  🔗 https://www.avoma.com/  🎥𝗖𝗵𝗲𝗰𝗸𝗼𝘂𝘁 𝗠𝘆 𝗢𝘁𝗵𝗲𝗿 𝗩𝗶𝗱𝗲𝗼𝘀  ➟ 7 creative prospecting tips to stand out in tough financial times | Ep 22 | The Modern SaaS Podcast  🔗 https://youtu.be/8VAE892WQCw  ➟ Modern Prospecting with LinkedIn Social Selling | Episode 21 | The Modern SaaS Podcast  🔗 https://youtu.be/YT73xDcWOHY  𝗙𝗼𝗹𝗹𝗼𝘄 𝗢𝗻 𝗦𝗼𝗰𝗶𝗮𝗹  ➟ Linkedin 🔗https://www.linkedin.com/company/avoma  ➟ Twitter 🔗https://twitter.com/AvomaInc  #saas #sales #selling  𝗥𝗲𝗹𝗮𝘁𝗲𝗱 𝗦𝗲𝗮𝗿𝗰𝗵𝗲𝘀:  sales  modern saas  modern sales  growthmindset

    55 мин.

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The podcast for SaaS founders and operators, where we discuss how to build and grow B2B SaaS in a modern way. Real conversations, straight from the heart.