45 episodes

Human talent is our strength. Strategists, consultants, designers, analysts, digital innovators — these are the people of Stamats. But more than anything, we’re a family.

Data-driven strategy is in our DNA. It permeates the wide array of services and solutions we've provided our client partners for nearly 100 years. Let us show you what you can do.

Curious to learn more higher ed marketing insights? Register for the Stamats 2020 conference now at go.stamats.com/higheredconf/. Support this podcast: https://anchor.fm/stamats/support

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    • 3.7 • 3 Ratings

Human talent is our strength. Strategists, consultants, designers, analysts, digital innovators — these are the people of Stamats. But more than anything, we’re a family.

Data-driven strategy is in our DNA. It permeates the wide array of services and solutions we've provided our client partners for nearly 100 years. Let us show you what you can do.

Curious to learn more higher ed marketing insights? Register for the Stamats 2020 conference now at go.stamats.com/higheredconf/. Support this podcast: https://anchor.fm/stamats/support

    In 2020, Agency Success = Agency Collaboration

    In 2020, Agency Success = Agency Collaboration

    Some agencies say “NOPE!” when asked to collaborate with other vendors. But Stamats says "YES." Find out why in this week's podcast. Listen now.


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    Support this podcast: https://anchor.fm/stamats/support

    • 5 min
    Working From Home Now? A Therapist’s Advice on Maintaining Healthy Family Relationships

    Working From Home Now? A Therapist’s Advice on Maintaining Healthy Family Relationships

    Millions of workers have suddenly transitioned to working at home to wait out the coronavirus pandemic. Relationship therapist Megan Bearce, MA, shares tips for maintaining your family relationships when you’re all under stress and cooped up in the same house.


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    Support this podcast: https://anchor.fm/stamats/support

    • 22 min
    Will Your Institution Thrive in 2020 and Beyond?

    Will Your Institution Thrive in 2020 and Beyond?

    Challenging in the higher ed landscape yield the opportunity to retool your school’s marketing vision for maximum effect. Is yours compelling enough to drive the results?

    In this #HigherEdVoices podcast, Bob Sevier, Senior Vice President, Strategy for Stamats, shares expert tips for developing a marketing vision based on your organization’s resources and what you want the future to look like. Listen now.

    Want to learn more? Attend Bob’s session on this topic at the Stamats 2020 Conference in Savannah, GA. Register now.


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    Support this podcast: https://anchor.fm/stamats/support

    • 7 min
    Inspired Collaboration: Three Agencies, One System

    Inspired Collaboration: Three Agencies, One System

    When more than one agency joins forces on a project, the outcome can be awful – or amazing. In this episode of the #HigherEdVoices podcast, I discuss with Mariah Obiedzinski, Sr. Director of Content Services, how The Thorburn Group collaborated with two other agencies to exceed our mutual client's expectations.

    Want to learn more? Attend my session with Terri Giltner, System Director of Marketing at Kentucky Community and Technical College System on this topic at the Stamats 2020 Conference in Savannah, GA. Register now.


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    Support this podcast: https://anchor.fm/stamats/support

    • 10 min
    You CAN Do a Content Audit in House – Here's How!

    You CAN Do a Content Audit in House – Here's How!

    Successful website revamps start with a content audit: What do we have? What do we need? What's good as-is?

    It's a big undertaking, but with the right resources and team members, you can conduct a content audit in house.

    In this #HigherEdVoices podcast, I visit with Joan Benson, our Associate Vice President, Digital & Creative Strategy, to discuss how to get started – and when to ask for expert help. Listen now.

    Want to learn more? Attend Joan’s session on this topic at the Stamats 2020 Conference in Savannah, GA. Register now.


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    Support this podcast: https://anchor.fm/stamats/support

    • 17 min
    Why 'Annual and Manual' Audience Data Won't Fly in Modern Publishing

    Why 'Annual and Manual' Audience Data Won't Fly in Modern Publishing

    Some tenants of publishing never change: Know your audience. Give them what they want. But successful publishing today requires more frequent review than the historical "annual and manual" qualification process.

    On this week's podcast, find out how Stamats is evolving with the audience-centric publishing and data revolution. Listen now.

    Get the latest Stamats Insights in your inbox. Sign up for our e-newsletter now.


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    Support this podcast: https://anchor.fm/stamats/support

    • 11 min

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