StartApp Conversations StartApp

Anindya Ghose, professor at the NYU Stern School of Business and author of Tap: Unlocking the Mobile Economy, joined us to talk about his new book and share his observations on the mobile economy from both the consumers and business perspective. Enjoy!

Morgan Reed is president of ACT, The App Association, which represents more than 5,000 app companies and information technology firms in the mobile economy. The organization advocates for an environment that inspires and rewards innovation, while providing resources to help its members leverage their intellectual assets to raise capital, create jobs, and continue innovating.

StartApp's Director of Virtual Reality, Ariel Shimoni, joined us to talk about living your dream & the state of virtual reality, where it is headed, and why the hype may be too far ahead of where the technology is today.

What will be the next iPhone? Is the tech industry "bundling", "unbundling", or both? What impact will AI, AR/VR, & the "app-ification" of media have on the global landscape? How will brands adapt?

IPG Media Lab's Adam Simon took the time to sit with us to discuss these questions & more

For VR to grow in ways that make sense for companies & brands & advertisers who look to monetize the medium, we're going to need to understand a lot more about user behavior & action. To begin, we talked to Alexander Haque, CEO of Retinad, a VR analytics company, about being on the cutting-edge of the cutting edge.