Stay Current

The Current Marketing
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Stay Current is a podcast produced by The Current Marketing Agency that dives into the stories, strategies, and insights focused on the energy sector. Each episode features real conversations with leaders, innovators, and plain-old everyday humans as they interact with "energy" and the world around them. Our goal is to shed light on an industry that doesn't get a lot of hype (unless something breaks). To rattle off on random tangents, and to keep our listeners informed, inspired, and, well… current.

الحلقات

  1. قبل يومين

    Energy Affordability and the Utility Industry’s Next Leadership Challenge

    Energy affordability isn’t just about cost—it’s about behavior, perception, and access. In this episode, we unpack how data analytics and targeted marketing are reshaping energy assistance—and why psychological barriers often matter just as much as price. From vulnerable populations navigating rising bills to the hidden energy demands of remote work, this conversation reveals what’s really driving consumption today. We explore how household dynamics, housing quality, and even comfort expectations influence usage, alongside the growing strain from data centers and aging infrastructure. The result? A system that requires smarter messaging, better program design, and a more human-centered approach. If the goal is a more equitable energy future, it starts with understanding how people actually live—not just how they’re billed.

    ٥٥ د

  2. ١ أبريل

    The Silver Tsunami–Preparing Utilities for the Great Knowledge Transfer

    The utility industry is facing what IUCX calls the Silver Tsunami, a wave of retirements from experienced engineers, operators, linemen, CIS experts, and leaders who have kept the grid running for decades.   In this episode of Stay Current, we explore what happens when an industry's senior employees retire, why utilities are uniquely vulnerable to workforce gaps, and how forward-thinking organizations are preparing for the next generation of talent.   From mentorship programs to new apprenticeship models, AI-enabled knowledge capture, and modern training approaches, we’ll discuss how utilities can preserve expertise, build resilient teams, and turn a looming workforce crisis into an opportunity for transformation.   Because powering the future isn’t just about technology, it’s about the people who guide it.

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  3. ٢٧ مارس

     Why Public Speaking Makes You Better at Prompt Engineering

    In this episode of Stay Current, we sit down with Shivi Deveshwar, a Data & AI Strategist at Minnesota Power, to explore how we communicate matters just as much as the AI tools we use.  Drawing from real-world leadership, public speaking, and applied AI work, the conversation breaks down how clarity, context, constraints, and iteration skills honed on stage translate directly into better prompts. Through practical examples and before-and-after scenarios, this episode offers an actionable mindset shift for energy leaders navigating AI in high-stakes, regulated environments.

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  4. ٢٧ فبراير

    An Olympic Impact: How Large-scale Events Impact Utilities and Infrastructure

    This episode explores the preparations and challenges faced by Los Angeles as it gears up to host the Olympics for the third time. The discussion covers the historical context of the Olympics in LA, collaboration with federal agencies for security, operational readiness, cybersecurity, transportation innovations, sustainability initiatives, and the shift towards carbon-free energy. In this conversation, the speakers discuss the challenges and opportunities facing the city of Pasadena as it prepares for the upcoming Olympics. They highlight the importance of learning from past experiences, the need for over-preparation, and the role of collaboration among different community stakeholders. They share the importance of contingency planning, resource scaling, and effective customer communication amid increasing complexity and uncertainty. The conversation also touches on infrastructure upgrades, sustainability initiatives, and the integration of technology in utility management, emphasizing the lasting benefits these efforts will have on the community.

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  5. ٨ يناير

    The New Conference Playbook: Speaking, Engaging, and Getting the Most Out of Every Event

    This conversation explores the evolution of conferences, the impact of virtual events, and the dynamics of networking in both in-person and digital environments. The speakers discuss the challenges and opportunities presented by hybrid events, the importance of engagement strategies for speakers, and the shift towards transactional relationships in professional settings. They emphasize the value of in-person connections and the need to navigate industry events effectively to maximize networking opportunities. This conversation delves into the nuances of effective public speaking and audience engagement. The speakers share insights on how to connect with audiences, structure presentations, and personalize content to enhance the listener's experience. They discuss the importance of feedback in improving future events and the evolving landscape of event personalization. The dialogue emphasizes the significance of overcoming nervousness and the continuous journey of becoming a better speaker.

    ١ س ١٣ د

  6. ١٦‏/١١‏/٢٠٢٥

    Boomers, Gen Z & Everyone In Between: Why Utilities Must Rethink Customer Engagement

    Customer expectations are evolving fast, and they’re not the same across generations. Hear directly from Boomers, Millennials, Gen X, and Gen Z customers as they reveal what wins their attention, what loses them instantly, and how utilities can keep up. It’s a rare, honest conversation that gives utilities the insights they need to modernize engagement and build trust with every generation they serve.

    ٥٧ د
  • ٦ حلقة

حول

Stay Current is a podcast produced by The Current Marketing Agency that dives into the stories, strategies, and insights focused on the energy sector. Each episode features real conversations with leaders, innovators, and plain-old everyday humans as they interact with "energy" and the world around them. Our goal is to shed light on an industry that doesn't get a lot of hype (unless something breaks). To rattle off on random tangents, and to keep our listeners informed, inspired, and, well… current.

المعلومات

  • صناع العمل
    The Current Marketing
  • سنوات النشاط
    ٢٠٢٥ - ٢٠٢٦
  • الحلقات
    ٦
  • التقييم
    ملائم
  • حقوق النشر
    © The Current Marketing
  • موقع البرنامج على الويب
    Stay Current