Steve Schiffman's MasterMind Sales

Steve Schiffman

Learn sales from the dean of sales training----Steve Schiffman---40 years of experience each week, tips and techniques you never knew or forgot. Increase your sales today.Who is Steve Schiffman. Nearly 40 years ago Steve Schiffman got a job selling for a magazine. He found out in the first week that no one called HIM, no one wanted to buy and without appointments he would fail. He began by tape recording every cold call that he made and listened to them. He discovered the same objections resulted each time. He learned to turn objections around quickly and started teaching these techniques to o

  1. MAR 31

    Getting to the Next Step with Sales

    Getting to the Next Step in Sales Let me ask you something—when you walk into a first sales meeting, do you know exactly what your objective is? Most salespeople don’t. They think the goal is to present, to impress, or even to close. But that’s not it. The real objective of the first meeting is simple: get to the second step. That’s it. If you start thinking about sales as a series of steps, everything becomes clearer. The goal of the first step is to earn the next meeting. The goal of the second step is to move to the third. And eventually, those steps lead you to the close. In this episode, I walk you through how to approach that first meeting the right way—so you’re not guessing, hoping, or just “winging it.” You’ll learn: Why your only objective in the first meeting is to secure the next oneHow to structure your sales process so it actually worksThe key questions you should be asking: what are they doing, why are they doing it that way, and who’s making the decisionWhy trying to sell too early actually hurts your chancesHow to use the next meeting as a powerful trial closeWhy preparation, note-taking, and clear next steps make all the differenceHere’s the bottom line: your job isn’t to push a product. Your job is to help people do what they do—better. When you focus on that, everything else starts to fall into place. 👉 To take this further, head over to our website and download the guide for the next steps so you can start applying these concepts immediately. 🎧 Listen to the full episode and start taking control of your sales process—one step at a time. And if you’re looking to improve your results, reach out to me directly. I’d be happy to help you and your team sell more effectively.

    9 min
  2. MAR 23

    What Makes a Consistently Successful Sales Professional

    What actually makes a sales professional successful… and why do so many struggle to stay consistent? In this fast-paced conversation, Steve Schiffman breaks down one of the most overlooked truths in sales… it’s not about tricks, talent, or chasing the next “new” strategy. It’s about consistency. Not the exciting kind. Not the flashy kind. The kind that shows up every single day… making the calls, managing the pipeline, and doing the work most people avoid. Steve and Tom Jarrett walk through what separates average performers from those who consistently hit their numbers. It starts with understanding your process… knowing how to move a prospect from first contact to close… and having a clear handle on your territory so you know exactly what it takes to reach your goals. You’ll hear why so many salespeople struggle with pipeline management… how relying too heavily on inbound leads can leave you without control… and why prospecting still matters more than most want to admit. They also tackle one of the biggest mistakes in sales conversations… focusing on features instead of benefits. When you only have a few seconds to earn attention, what you say matters. The most effective professionals know how to communicate value quickly and clearly… and they practice it every day. Another key takeaway… sales isn’t one big moment at the end. It’s a series of small “yes” decisions along the way. From getting someone to stay on the phone… to agreeing to a meeting… to continuing the conversation… each step is its own sale. And here’s the reality most people ignore… You’re interrupting someone’s day. They’re not thinking about you. Which means your ability to earn attention, create interest, and move to the next step is what determines your success. This episode is a practical reminder that strong sales performance doesn’t come from shortcuts. It comes from discipline, clarity, and doing the right things consistently… even when they feel repetitive. Should you be looking to sharpen your sales approach, build a stronger pipeline, or improve your ability to turn conversations into real opportunities… this is a conversation worth listening to. 👉 Connect with Steve Schiffman to explore one-on-one sales training or bring this kind of practical, real-world insight to your next event or team training.

    11 min

Ratings & Reviews

5
out of 5
4 Ratings

About

Learn sales from the dean of sales training----Steve Schiffman---40 years of experience each week, tips and techniques you never knew or forgot. Increase your sales today.Who is Steve Schiffman. Nearly 40 years ago Steve Schiffman got a job selling for a magazine. He found out in the first week that no one called HIM, no one wanted to buy and without appointments he would fail. He began by tape recording every cold call that he made and listened to them. He discovered the same objections resulted each time. He learned to turn objections around quickly and started teaching these techniques to o

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