127 episodes
Stories With Traction Matt Zaun
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- Business
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5.0 • 26 Ratings
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The Stories With Traction Podcast was built to help leaders grow their business by persuading their clients and team members, all while having a huge impact on the world around them. As you listen to these episodes, you’ll learn a lot about: storytelling, marketing, sales, company culture, and leadership.
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#127: Make Sales Magical
SHOW NOTES:SUMMARY: In this episode, Craig Andrews and Matt Zaun discuss Craig’s book, Make Sales Magical.CRAIG ANDREWS BIO: Craig is the Principle Ally and Founder of Allies4me, which is a marketing agency that helps companies find strangers and convert them into high-paying customers. In addition, Craig is a speaker, writer, and will always be a Marine.For more info, check out Craig here:WebsiteLinkedInMATT ZAUN BIO: Matt is an award-winning speaker and storyteller who empowers ...
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#126: Storytelling FAQ Episode #4
SHOW NOTES:PODCAST SUMMARY: This conversation was recorded in person in Spokane, Washington, with Claire Davis. This is part of an FAQ series where Claire and Matt discuss strategic storytelling.CLAIRE DAVIS BIO: Claire is a branding consultant who helps people write their stories. The Stories With Traction podcast wouldn’t exist if it weren't for her. Claire has been one of the most influential individuals when it comes to marketing, crafting messages, and getting stories t...
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#125: How to be a TEDx Speaker
SHOW NOTES:SUMMARY: In this episode, Bobby Umar and Matt Zaun discuss how to land, create, and leverage a TEDx talk.BOBBY UMAR BIO: Bobby is the CEO of DYPB (Discover Your Personal Brand) and he is a 5 times TEDx speaker.For more info on Bobby:LinkedInWebsiteMATT ZAUN BIO: Matt is an award-winning speaker and storyteller who empowers organizations to attract more clients through the art of strategic storytelling. Matt’s past engagements have catalyzed radical sales increases for over 300 orga...
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#124: The Story of Culbertson Resources Inc.
SHOW NOTES:SUMMARY: In this episode, Ui Culbertson and Matt Zaun talk about Ui’s upbringing and how it positioned her for the business world. UI CULBERTSON: Ui is the President and CEO of Culbertson Resources Inc.For more info, check out Culbertson Resources Inc. HEREMATT ZAUN BIO: Matt is an award-winning speaker and storyteller who empowers organizations to attract more clients through the art of strategic storytelling. Matt’s past engagements have catalyzed radical sales increases fo...
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#123: The Inferiority Complex of Leaders
SHOW NOTES:SUMMARY: In this episode, Mike Thorne and Matt Zaun discuss Mike’s TEDx Talk, what leaders can do to unpack their early childhood trauma, and how to create a culture that’s not afraid to ask for help. MIKE THORNE BIO: Mike is the Founder and Managing Partner of Trust Inside, a business mentor at the Maine Center for Entrepreneurs, the Chairman of the Board of the National Council for Adoption, and he’s a Vistage Chair, where he coaches numerous CEOs to be better leaders.For more in...
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#122: Storytelling FAQ Episode #3
SHOW NOTES:PODCAST SUMMARY: This conversation was recorded in person in Spokane, Washington, with Claire Davis. This is part of an FAQ series where Claire and Matt discuss strategic storytelling.CLAIRE DAVIS BIO: Claire is a branding consultant who helps people write their stories. The Stories With Traction podcast wouldn’t exist if it weren't for her. Claire has been one of the most influential individuals when it comes to marketing, crafting messages, and getting stories t...
Customer Reviews
Thought Provoking & Deliberate
Matt’s podcast encourages me in multiple aspects of my life. His advice is specific, easy to remember, and still helps me to grasp the big picture. His podcast on creativity helped me to target my biggest goals, and think beyond my challenges.
Thank You
Content like this doesn’t come around very often. Thank you for making me a better human.
My Top 5
Your future self will thank you for this one.
My day starts with 3 core themes: family, coffee, growth -- and adding “Stories with Traction" to my weekly ‘growth’ activity has been huge for me and my business.
If you’ve listened to an episode, you already know this show is more than filler on a car ride — it’s more like a masterclass in business leadership from Matt and leaders who’ve ‘been there’. Stories that you wouldn’t normally hear because they take a trained storyteller to tease them out.
And because he has, Matt’s guests have expanded my view on business, ethical persuasion with clients and teams, and new ways to make a significant impact in the world.
This show covers storytelling, marketing, sales, company culture, and leadership — but the best part for me is that each episode is a real story from someone who’s been through the ups, downs, and insights of what they’re sharing.
And I don’t know about you but in a time when I’m absolutely bombarded with curated messages all day long, the unfiltered expertise and real stories you’ll find in this show are refreshing and revealing.
As a business owner, I’ve experienced tremendous growth and learning from Matt and his guests and their guidance has been a game-changer in how I approach every aspect of my business.
Would love to hear what you think, too. This is a must-listen for me.
Thank you for all the time and effort that goes into this, Matt. You’re the best.