Studio Hours

OAK THEORY

Studio Hours is a podcast hosted by Hannah Ryu, cofounder of Oak Theory, our boutique creative technology studio. Together with her cofounder, they have grown a startup from zero to seven figures, working with brands like Google, Optum, and Vanderbilt. But this show isn’t just about business. It’s about the soil underneath it: the ideas, stories, and perspectives that shape how we live, create, and connect. From solo reflections to conversations that inspire Hannah, each episode creates space to think differently, stretch creatively, and explore openly.

Episodes

  1. Muay Thai, The Power of Storytelling, and Advocacy with Angela Chang

    10/22/2025

    Muay Thai, The Power of Storytelling, and Advocacy with Angela Chang

    Professional Muay Thai fighter Angela Chang shares her journey from New York to Bangkok and what it means to fight for more than just wins. We talk about discipline, storytelling, and creating space for women in combat sports and how advocacy often starts by telling your own story. Connect with Angela: Instagram.com/angela.muaythai Angelamuaythai.comMuay-ying.com Patreon.com/muayying This episode is sponsored by Southpaw Stitches: www.southpawstitches.com 00:00 – Intro 01:07 – Angela’s Journey into Muay Thai 03:46 – From Passion to Profession 06:18 – Women in Combat Sports 08:41 – Creating Muay Ying 11:49 – Breaking the Glass Ceiling 14:19 – Moving to Thailand 17:00 – Finding Purpose in the Fight 19:42 – Discipline, Culture, and Mindset 22:19 – Community and Growth 25:13 – Lessons from the Ring 27:24 – Navigating Womanhood in Sport 31:25 – Recovery and Self-Advocacy 33:02 – Weight Cutting and Wellness 36:00 – Training Through the Cycle 39:17 – Storytelling in Sports 45:26 – Lessons for the Next GenerationThanks for tuning into Studio Hours. Stay connected with us: ⭐️ Oak Theory – https://oaktheory.co & https://www.instagram.com/oaktheory.co ⭐️ Under the Oak – https://undertheoak.co

    50 min

  2. 09/22/2025

    Nonprofit Marketing in 2025 | What's Working?

    In this episode of Studio Hours, Hannah speaks directly to nonprofit leaders navigating the uncertainty of 2025. From shifting political landscapes to funding challenges, she cuts through the noise and shares what’s actually working to engage donors today. You’ll hear practical strategies on transparency, email marketing, storytelling, donor funnel optimization, and reimagining annual reports as dynamic microsites—plus reflection questions you can take back to your team.Episode Chapters • Intro & Context • Transparency Builds Trust • Email Outperforms Social • Storytelling That Connects • Audit Your Donor Funnel • Reimagining Annual Reports • Key Takeaways • Closing & CTAThanks for tuning into Studio Hours.Stay connected:👉 Oak Theory – https://oaktheory.co & www.instagram.com/oaktheory.co 👉 Under the Oak – https://undertheoak.co👉 Instagram – https://instagram.com/hannah.ryu

    16 min

  3. 09/02/2025

    Untangling Self-Worth from Results

    In this episode of Studio Hours, Hannah unpacks the cultural obsession with outcomes and how it can distort our sense of self-worth—especially in a tough market for businesses and job seekers. Drawing from her past life as a competitive Muay Thai fighter and inspired by great athletes like Kobe, Serena, and Muhammad Ali, she explores how focusing on the process, preparation, and mental stamina helps us endure uncertainty. She also weaves in lessons from Annie Duke’s Thinking in Bets to remind us that results are often about probabilities, not personal value. If you’re job searching, building a business, or navigating a hard season, this episode is your reminder to focus on what you can control—and to be proud of your effort, not just the outcomes. Thanks for tuning into Studio Hours. Timestamps: 0:00 – Intro & why this topic matters now 0:40 – Tough job market & business landscape in 2025 1:20 – The danger of tying worth to results 2:05 – Doomscrolling and comparison culture 2:45 – Muay Thai lessons on focus & control 3:30 – Athlete mindset: Kobe, Serena, Ali, and the power of process 4:15 – What’s in your control vs. outside it 5:00 – Mental strength, self-talk, and endurance in sports & life 6:05 – Thinking in Bets: decisions vs. probabilities 7:20 – Closing reminder: your worth is in the process 8:10 – Final thoughts & book recommendations Stay connected:👉 Oak Theory – https://oaktheory.co👉 Under the Oak – https://undertheoak.co👉 Instagram – https://instagram.com/hannah.ryu

    9 min

  4. 09/01/2025

    Real Talk on Building a Business and Raising Kids

    In this episode, Hannah explores the challenges and joys of being a mother and a founder. She discusses the constant tug-of-war between parenting and running a business, the unpredictability of both roles, and the importance of letting go of control. Hannah emphasizes the need to reject hustle culture and find a new definition of success that aligns with personal values. She highlights the gift of limited time as a mother and encourages fellow founding mothers to embrace their journey and connect with one another. Chapters:00:00 The Balancing Act of Motherhood and Entrepreneurship02:31 Navigating the Tug of War05:17 Letting Go of Control08:02 Rejecting Hustle Culture10:56 Reframing Limited Time as a Gift✨ Stay Connected with Us:www.oaktheory.cowww.undertheoak.cowww.instagram.com/oaktheory.cowww.instagram.com/hannah.ryu

    13 min

  5. 09/01/2025

    You Don't Need a Brand Yet, You Need a Story

    Most founders think branding starts with logos and visuals. In this episode of Studio Hours, we share why every strong brand begins with a clear story. Learn the three questions to ask before investing in branding, the risks of skipping the story phase, and how to craft a story that gives your brand depth and authenticity. Perfect for founders, marketers, and creatives building with intention. 00:00 – Welcome & episode intro 00:25 – The misconception: starting with branding first 01:15 – Why story is the root of every brand 02:00 – What a brand story really is 02:40 – What happens when story is skipped 03:30 – The cost of misalignment (time, energy, budget) 04:10 – Three questions to know if you’re ready for branding 05:00 – The value of working on your story first 05:40 – Using tools & feedback to refine your story 06:30 – Why your story must be easy to understand 07:10 – The soul of a brand vs. surface-level branding 07:55 – Closing thoughts & outro ✨ Stay Connected with Us:www.oaktheory.cowww.undertheoak.cowww.instagram.com/oaktheory.cowww.instagram.com/hannah.ryu

    8 min

  6. SEASON 1 TRAILER

    Trailer

    Studio Hours is a podcast hosted by Hannah Ryu, cofounder of Oak Theory, our boutique creative technology studio. Together with her cofounder, they have grown a startup from zero to seven figures, working with brands like Google, Optum, and Vanderbilt. But this show isn’t just about business. It’s about the soil underneath it: the ideas, stories, and perspectives that shape how we live, create, and connect. From solo reflections to conversations that inspire Hannah, each episode creates space to think differently, stretch creatively, and explore openly. Here, innovation meets identity, culture, and well-being grounded in curiosity and designed for deeper dialogue. Whether you’re a founder, a creative, or someone who simply wants to re-center, this podcast is your invitation to pull up a chair and join the conversation. ✨ Stay Connected with Us:www.oaktheory.cowww.undertheoak.cowww.instagram.com/oaktheory.cowww.instagram.com/hannah.ryu

    2 min

Trailer

About

Studio Hours is a podcast hosted by Hannah Ryu, cofounder of Oak Theory, our boutique creative technology studio. Together with her cofounder, they have grown a startup from zero to seven figures, working with brands like Google, Optum, and Vanderbilt. But this show isn’t just about business. It’s about the soil underneath it: the ideas, stories, and perspectives that shape how we live, create, and connect. From solo reflections to conversations that inspire Hannah, each episode creates space to think differently, stretch creatively, and explore openly.

Information

  • Creator
    OAK THEORY
  • Years Active
    2K
  • Episodes
    6
  • Rating
    Clean
  • Copyright
    © OAK THEORY
  • Show Website
    Studio Hours