Suited Up

Suited Up
Suited Up

A positive podcast for aspiring entrepreneurs, created and hosted by Carly Grabher Follow the podcast @suiteduppodcast Cover art by @delaneytesch

  1. 01/21/2022

    Eve's Crackers: How Two Sisters Are Taking on the Food Industry

    In this episode of Suited Up, I am joined by Business Partners' of Eve's Crackers: Eve Laird and Sarah Cartwright.  In 2016, Eve was suffering from eczema. Instead of using over-the-counter creams, she was determined to heal her skin through the power of food choices. Although Eve managed to clear her eczema over time, she was left with a problem: There were no indulgent, yet healthy snacks she could eat! So, she decided to take snack matters into her own hands and started experimenting at home using wholesome, real ingredients found in the pantry. After countless hours spent baking and recipe tweaking, she finally created a snack she felt good about eating. This little snack she now proudly calls Eve’s Crackers—which you can purchase online through their website. From their launch in farmers markets to local grocery stores, to becoming a family run business with her sister, Sarah —it’s been a rewarding (and insane) adventure. A little bit about this sister duo: Eve is a foodie turned food entrepreneur. She lives in beautiful Vancouver BC, enjoys the outdoors on weekends and creating delicious things in her kitchen (like, the original cracker recipe!). Eve manages the marketing and product development side of things at Eve's Crackers. Sarah is an environmental engineer turned cracker enthusiast. She is an avid runner, excellent cook and lives in Vancouver with her husband and new baby boy. Sarah is the numbers and operations gal at Eve's Crackers. She is one part logistical whiz and one part operations manager. In this episode we discuss how Eve realized there was a market for her product, appearing on Dragon's Den, how they balance their work/family time, figuring out the packaging process and so much more. Be sure to follow @suiteduppodcast on Instagram for updates on new episodes or to connect! Connect with Eve and Sarah: Eve's Crackers website - https://evescrackers.com/ Eve's Crackers Instagram - @evescrackers Eve's Crackers Facebook - @evescrackers Other resources referenced in the episode: Dragon's Den Applications Music credit: On The Wave by Groove Bakery | https://groovebakery.com Music promoted by https://www.free-stock-music.com Attribution-NoDerivatives 4.0 International (CC BY-ND 4.0) https://creativecommons.org/licenses/by-nd/4.0/ Cover art by Delaney Tesch

    45 min
  2. 09/24/2021

    Curating a Social Media Strategy

    In this episode of Suited Up, I am joined by Anna Bennett. Anna has been recognized as a Pinterest marketing expert by Pinterest themselves. In fact, she was part of their Elite Business Program designed to help businesses leverage the power of Pinterest marketing. Since 2012, she's been helping businesses and bloggers get more traffic from Pinterest to their website and blog. Her specialty niches include; hair and beauty, health and fitness, home decor, fashion, kids and parenting, travel, food and drink, art, DIY, and weddings. Anna offers four Pinterest Marketing online courses and her agency offers lots of services to support your social media growth and the development of your marketing strategy. In this episode we discuss what social media to choose to use for your business, how to avoid entrepreneurial burnout, the importance of obtaining business awards and more. Be sure to follow @suiteduppodcast on Instagram and Suited Up Podcast on Facebook for updates on new episodes or to connect! Connect with Anna: White Glove Social Media Website - https://whiteglovesocialmedia.com/ Anna's Pinterest - https://www.pinterest.ca/pinterestmarketingexpert/ Anna's LinkedIn - https://ca.linkedin.com/in/annacadizbennett Music credit: On The Wave by Groove Bakery | https://groovebakery.com Music promoted by https://www.free-stock-music.com Attribution-NoDerivatives 4.0 International (CC BY-ND 4.0) https://creativecommons.org/licenses/by-nd/4.0/ Cover art by Delaney Tesch

    44 min
  3. 05/01/2021

    Working in the Vancouver Film Industry as a Writer, Director and Producer

    In this episode of Suited Up, I am joined by Chelsea Goodman. Chelsea is a writer, director and producer from Vancouver, Canada. She founded her production company, Water Flower Studios, in 2014 and made her directorial debut with her short pirate comedic film, The Curse of Maggie Boon. In 2018 she wrote, directed and co-produced the fantasy video game themed comedy, Epic Quest, which has gone on to win 8 awards, earn 11 nominations and is now streaming on The Fantasy Network. Chelsea has her Bachelor in Motion Picture Arts from Capilano University and enjoys graphic designing, travelling and watching cult classic films. In this episode we discuss Chelsea's transition from graphic design to film, her first post-grad job working for Steven Spielberg on The BFG, and founding her production company with co-owner and creative partner David Pfrimmer. Be sure to follow @suiteduppodcast on Instagram and Suited Up Podcast on Facebook for updates on new episodes or to connect! Connect with Chelsea: Water Flower Studios Website - http://waterflowerstudios.com/site/ Water Flower Studios Instagram - @waterflowerstudios Water Flower Studios Facebook - @waterflowerstudios Other resources referenced in the episode: Capilano University - School of Motion Picture Arts Music credit: On The Wave by Groove Bakery | https://groovebakery.com Music promoted by https://www.free-stock-music.com Attribution-NoDerivatives 4.0 International (CC BY-ND 4.0) https://creativecommons.org/licenses/by-nd/4.0/ Cover art by Delaney Tesch

    48 min
  4. 04/01/2021

    Shaping Dance Culture with a Digital Company

    In this episode of Suited Up, I am joined by Emily Mittelstaedt. Emily has always had a strong passion for dance. The ability to discover, absorb, feel and share feelings through physical expression makes her curious, focussed and open. Emily is the CEO and co-founder of Dansii.com, a dance support organization and networking platform. She had professionally trained for 10 years, performing and working around Europe, before transitioning to the business side of dance. Emily has now been CEO of Dansii for two years, and is excited to be on a path of continuous growth. Outside of her day to day Dansii work, Emily works on other dance related projects and loves to spend time outside exploring and connecting with nature. A frequent point of personal research for Emily is her heritage and culture. Emily is Kanien' kehá:ka and longs to connect with her ancestors' stories, hoping to one day bring them to life through dance. Our conversation covered everything from diversity & inclusivity in the dance world, reminiscing about our days together dancing as students at Canada's National Ballet School, and leaders in the dance world like Artistic Director Mavis Staines who supported Dansii from day one. Be sure to follow @suiteduppodcast on Instagram and Suited Up Podcast on Facebook for updates on new episodes or to connect! Connect with Emily: Dansii's Website - https://dansii.com/ Dansii Instagram - @dansii Dansii Facebook - Dansii  Other resources referenced in the episode: Canada's National Ballet School Music credit: On The Wave by Groove Bakery | https://groovebakery.com Music promoted by https://www.free-stock-music.com Attribution-NoDerivatives 4.0 International (CC BY-ND 4.0) https://creativecommons.org/licenses/by-nd/4.0/ Cover art by Delaney Tesch

    55 min
  5. 03/01/2021

    Creating a Cooking School that is Values Driven

    In this episode of Suited Up, I am joined by STIR Cooking School Co-founder and Co-owner Jennifer Leslie. Jennifer is a kinesiologist by trade with additional training in Nutrition and Business. Her career was based on managing a business that specialized in Corporate Health Promotion in Toronto and Vancouver. Jennifer's experience includes volunteer work with the Heart and Stroke Foundation and Canadian Cancer Society in their healthy Workplace initiatives. She teaches Nutrition Education to high school students and offers specialty nutrition education programs for athletes. Her present business STIR COOKING offers healthy cooking classes, products, educational seminars, special events and training initiatives. Our conversation covered everything from finding a business partner whose skill set compliments your own to creating a business model with no overhead costs (and so much more)! Be sure to follow @suiteduppodcast on Instagram & Facebook for updates on new episodes or to connect! Connect with Jennifer: Stir Cooking School website - stircookingschool.ca Stir Cooking School Instagram - @stircookingschool Stir Cooking School Facebook - Stir Cooking School Other resources referenced in the episode: Camas restaurant Music credit: On The Wave by Groove Bakery | https://groovebakery.com Music promoted by https://www.free-stock-music.com Attribution-NoDerivatives 4.0 International (CC BY-ND 4.0) https://creativecommons.org/licenses/by-nd/4.0/ Cover art by Delaney Tesch

    44 min
  6. 01/07/2021

    Flytographer: From Idea to Multi-Million Dollar Business

    In this episode of Suited Up, I am joined by Nicole Smith. Nicole is the founder and CEO of Flytographer, the first global marketplace that connects travelers with hand-picked local photographers for fun, vacation photo shoots. She grew Flytographer from idea to a multi-million dollar business that operates in 300+ cities across six continents, and was ranked as one of the fastest-growing startups in Canada in 2017 & 2018 by Canadian Business Magazine. Flytographer has been called “The Future of Travel Photography” by Conde Nast Traveler and “An Ingenious Travel Hack” by Oprah.com. Nicole was also selected as an E&Y “Winning Women Class of 2018” and featured in Mashable’s “Eight Women Shattering the Travel Industry’s Glass Ceiling.” In 2015, she pitched on Dragons’ Den (two offers, which she turned down!), and in 2018 won the Forum for Women Entrepreneurs (FWE) “Pitch for the Purse”. She is now a board member at FWE, and loves advising new entrepreneurs. Our conversation covered everything from taking the leap of faith to create a startup, challenges women entrepreneurs are facing today, and how to foster a close-knit team and positive work environment when your employees are scattered around the globe. Be sure to follow @suiteduppodcast on Instagram and Suited Up Podcast on Facebook for updates on new episodes or to connect! Connect with Nicole: Flytographer Website - https://www.flytographer.com/ Flytographer Instagram - @flytographer Nicole's Instagram - @flytographerlife Other resources referenced in the episode: Flytographer Travel Shop, Better Everyday Photos with Your iPhone course and Forum for Women Entrepreneurs (FWE) Music credit: On The Wave by Groove Bakery | https://groovebakery.com Music promoted by https://www.free-stock-music.com Attribution-NoDerivatives 4.0 International (CC BY-ND 4.0) https://creativecommons.org/licenses/by-nd/4.0/ Cover art by Delaney Tesch

    32 min
  7. 12/15/2020

    Becoming a Fashion Stylist

    In this episode of Suited Up, I am joined by Vancouver Fashion Stylist Michelle Addison. Few possess the talent to fuse eclectic runway pieces from Bottega Venetta and Céline with wallet-friendly favourites like Topshop and Zara. Her down-to-earth sartorial approach is exactly why so many women—from stay-at-home moms to celebrities—flock to Michelle for her style expertise and advice. Some of Michelle's recent work includes running (& relaunching) her personal styling business, working as a personal stylist at Hudson Bay's The Room and Nordstrom, and hosting regular bi-monthly fashion segments on CTV. Our conversation covered everything from how her education in the UVic Theatre program prepared her for styling, dipping her toe into styling editorial shoots during the pandemic, supporting important causes near to her heart like the Dr. Peter Foundation and The Cause We Care Foundation, and the importance of supporting local. Be sure to follow @suiteduppodcast on Instagram for updates on new episodes or to connect! Connect with Michelle: Michelle's website - michelleaddison.com Michelle's Instagram - @michelleaddisonstyle Other resources referenced in the episode: Eugene Choo, Eye of Needle Jewelry, Le bon Shoppe, Shop This City Vancouver. Music credit: On The Wave by Groove Bakery | https://groovebakery.com Music promoted by https://www.free-stock-music.com Attribution-NoDerivatives 4.0 International (CC BY-ND 4.0) https://creativecommons.org/licenses/by-nd/4.0/ Cover art by Delaney Tesch

    57 min
  8. 11/30/2020

    TV Producer to PR Consultant & Influencer

    In this episode of Suited Up, I am joined by PR Consultant and Influencer Kristina Matisic. Kristina has been working in the media for over two decades; first as a news reporter and anchor; then as an award-winning TV host and producer; and now as a public relations expert and social media consultant with extensive experience on all sides of the PR equation. Some of the clients she has worked with include Alair Homes, IDS Vancouver, Coast Appliances, Virtuous Pie Restaurants, Bauhaus Restaurant, Shop West 4th Avenue, and the BCSPCA. In her spare time, Kristina explores her creative side on her popular fashion-focused Instagram page where she shares fashion, beauty, and lifestyle tips and recommendations for women of all ages. In this episode, we discuss how she got the idea for her first tv show, reinventing one's career, the benefits of her influencer perspective to her PR business, and lots, lots more! Be sure to follow @suiteduppodcast on Instagram for updates on new episodes or to connect! Connect with Kristina: Kristina's personal website - http://www.kristinamatisic.com/ Kristina's company website "Kristina Matisic Creative" - http://www.kristinamatisiccreative.com/ Kristina's Instagram - @kristinamatisic Kristina Matisic Creative Instagram - @kristinamatisiccreative Other resources referenced in the episode: "The Shopping Bags", "Anna and Kristina's Beauty Call" and "Anna and Kristina's Grocery Bag." Music credit: On The Wave by Groove Bakery | https://groovebakery.com Music promoted by https://www.free-stock-music.com Attribution-NoDerivatives 4.0 International (CC BY-ND 4.0) https://creativecommons.org/licenses/by-nd/4.0/ Cover art by Delaney Tesch

    52 min

About

A positive podcast for aspiring entrepreneurs, created and hosted by Carly Grabher Follow the podcast @suiteduppodcast Cover art by @delaneytesch

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