Supplement Source Podcast

Council for Responsible Nutrition (CRN)

5.0 (1)
News

Podcast by Council for Responsible Nutrition (CRN)

May 20

Anchored in Evidence: A Trailblazer's Journey with Deshanie Rai

In this episode of Supplement Source, host Jeff Ventura sits down with Deshanie Rai, newly appointed Head of Global Regulatory Affairs and Quality Assurance at Kemin Industries, and 2025 recipient of the CRN Radicle Science Annette Dickinson Trailblazer Award. Deshanie reflects on what the award meant to her — a recognition of fearless leadership, innovation, and the courage to take risks. She shares candid insights from her unconventional career journey, from navigating challenges in South Africa to building her professional path in the United States from scratch, moving across scientific affairs, regulatory, quality assurance, advocacy, and beyond. Deshanie also offers advice to the next generation of industry professionals: stay anchored in evidence, think across disciplines, stay curious, and don't wait for permission to make your voice heard. As the 2026 award season kicks off, she passes the torch with both humility and inspiration. More info: https://www.crnusa.org/trailblazer About the Council for Responsible Nutrition (CRN) The Council for Responsible Nutrition (CRN), founded in 1973 and based in Washington, D.C., is the leading trade association representing the dietary supplement and functional food industry. Bringing together manufacturers, ingredient suppliers, and service providers, CRN unites its member companies around a shared commitment to science, transparency, and responsible business practices—advancing a strong, credible marketplace that supports consumer health and industry growth. In an increasingly complex regulatory and media environment, CRN serves as the industry’s front line—shaping science-based policy, defending market access, and countering misinformation. Through strategic advocacy, self-regulatory leadership, voluntary guidelines, and evidence-based communications, CRN ensures that responsible companies are recognized, protected, and positioned to innovate and compete. Learn more at crnusa.org and follow @CRN_Supplements on X and LinkedIn.

10 min
May 13

Supplements With Purpose: How Industry Leaders Are Expanding Nutrition Access Through the CRN Foundation Access Initiative

What happens when supplement manufacturers, charitable clinics, and healthcare logistics experts join forces to tackle nutrition inequity in America? In this episode of Supplement Source, CRN’s Jeff Ventura sits down with leaders from VitaQuest, Direct Relief, and the National Association of Free and Charitable Clinics (NAFC) to discuss the rapid success of the CRN Foundation’s evolving Access Initiative. Together, the panel explores how a first-of-its-kind collaboration is delivering multivitamins directly to underserved communities through a scalable charitable distribution model. Guests Gregory Drew (VitaQuest), Katie Lewis (Direct Relief), and Ariana Gordillo (NAFC) discuss the overwhelming early demand for the program, the realities of food deserts and healthcare access gaps, and why preventive wellness tools like multivitamins can play a meaningful role in community health. The conversation also highlights how cross-sector partnerships, logistical infrastructure, and industry participation are helping transform charitable giving into sustainable health access. The episode offers a compelling look at how the supplement industry can move beyond conversation and create measurable impact—one clinic, one family, and one bottle at a time About the Council for Responsible Nutrition (CRN) The Council for Responsible Nutrition (CRN), founded in 1973 and based in Washington, D.C., is the leading trade association representing the dietary supplement and functional food industry. Bringing together manufacturers, ingredient suppliers, and service providers, CRN unites its member companies around a shared commitment to science, transparency, and responsible business practices—advancing a strong, credible marketplace that supports consumer health and industry growth. In an increasingly complex regulatory and media environment, CRN serves as the industry’s front line—shaping science-based policy, defending market access, and countering misinformation. Through strategic advocacy, self-regulatory leadership, voluntary guidelines, and evidence-based communications, CRN ensures that responsible companies are recognized, protected, and positioned to innovate and compete. Learn more at crnusa.org and follow @CRN_Supplements on X and LinkedIn.

24 min
Apr 20

From NIH to Pennington: Dr. Stefan Pasiakos on Supplement Science

In this episode of Supplement Source, Jeff Ventura sits down with Dr. Stefan Pasiakos, a leading researcher now at the Pennington Biomedical Research Center and former NIH scientist, for a candid conversation about the science—and realities—behind dietary supplements. Drawing on his experience inside government research and now in the academic space, Dr. Pasiakos offers a balanced perspective on the supplement industry: where the science is strong, where gaps remain, and how researchers and industry can better align. He discusses the challenges of translating research into real-world health outcomes, the importance of context when evaluating evidence, and why—even without “perfect” science—the field continues to play a meaningful role in improving public health. The conversation also touches on his time working with CRN and other stakeholders, highlighting the productive (and sometimes complex) relationship between researchers and industry. It’s an honest, nuanced look at supplement science from someone who’s worked on both sides of the research ecosystem—and a reminder that progress in health rarely comes in absolutes. About the Council for Responsible Nutrition (CRN) The Council for Responsible Nutrition (CRN), founded in 1973 and based in Washington, D.C., is the leading trade association representing the dietary supplement and functional food industry. Bringing together manufacturers, ingredient suppliers, and service providers, CRN unites its member companies around a shared commitment to science, transparency, and responsible business practices—advancing a strong, credible marketplace that supports consumer health and industry growth. In an increasingly complex regulatory and media environment, CRN serves as the industry’s front line—shaping science-based policy, defending market access, and countering misinformation. Through strategic advocacy, self-regulatory leadership, voluntary guidelines, and evidence-based communications, CRN ensures that responsible companies are recognized, protected, and positioned to innovate and compete. Learn more at crnusa.org and follow @CRN_Supplements on X and LinkedIn.

15 min
Apr 6

Integrating Supplements, Nutrition, and Care: A New Era for Whole-Person Health

In this episode of Supplement Source, Jeff Ventura sits down with Dr. Michelle Simon, President and CEO of the Institute for Natural Medicine, to explore the growing momentum behind whole-person health—and what it will take to bring it into the mainstream. Dr. Simon shares how INM is expanding its mission beyond naturopathic medicine to unify the broader traditional, complementary, and integrative health (TCIM) community under a single voice. At the center of that effort is a new collaboration with Georgetown University: a CME-accredited course designed to educate conventional healthcare providers on integrative approaches, from nutrition and supplements to lifestyle-based care. The conversation dives into the persistent knowledge gap among clinicians, the role industry can play in advancing credible research and quality standards, and the challenges practitioners face in navigating a fragmented supplement marketplace. Dr. Simon emphasizes the importance of practitioner guidance in helping patients cut through misinformation and make evidence-informed decisions. They also explore shifting consumer behavior—particularly among younger generations—who are increasingly seeking proactive, preventive health strategies rather than reactive treatments. From lifestyle changes to skepticism of traditional healthcare models, this cultural shift is fueling demand for a more holistic, root-cause approach to care. Ultimately, the episode highlights a critical inflection point in healthcare: bridging conventional and integrative medicine, investing in education and research, and redesigning systems to prioritize prevention and whole-person wellness. About the Council for Responsible Nutrition (CRN) The Council for Responsible Nutrition (CRN), founded in 1973 and based in Washington, D.C., is the leading trade association representing the dietary supplement and functional food industry. Bringing together manufacturers, ingredient suppliers, and service providers, CRN unites its member companies around a shared commitment to science, transparency, and responsible business practices—advancing a strong, credible marketplace that supports consumer health and industry growth. In an increasingly complex regulatory and media environment, CRN serves as the industry’s front line—shaping science-based policy, defending market access, and countering misinformation. Through strategic advocacy, self-regulatory leadership, voluntary guidelines, and evidence-based communications, CRN ensures that responsible companies are recognized, protected, and positioned to innovate and compete. Learn more at crnusa.org and follow @CRN_Supplements on X and LinkedIn.

19 min
Mar 23

From Pharma to Prevention: Rethinking Health with Dr. Joe Pizzorno

In this episode of Supplement Source, Jeff Ventura speaks with Dr. Joe Pizzorno, President of Bastyr University and a pioneer in naturopathic medicine. They discuss his journey from pharmaceutical research to natural medicine, the divide between drugs and nutrition, and the growing role of supplements in supporting health. Dr. Pizzorno also explains how environmental toxins contribute to chronic disease—and why restoring key nutrients is essential for the future of healthcare. About the Council for Responsible Nutrition (CRN) The Council for Responsible Nutrition (CRN), founded in 1973 and based in Washington, D.C., is the leading trade association representing the dietary supplement and functional food industry. Bringing together manufacturers, ingredient suppliers, and service providers, CRN unites its member companies around a shared commitment to science, transparency, and responsible business practices—advancing a strong, credible marketplace that supports consumer health and industry growth. In an increasingly complex regulatory and media environment, CRN serves as the industry’s front line—shaping science-based policy, defending market access, and countering misinformation. Through strategic advocacy, self-regulatory leadership, voluntary guidelines, and evidence-based communications, CRN ensures that responsible companies are recognized, protected, and positioned to innovate and compete. Learn more at crnusa.org and follow @CRN_Supplements on X and LinkedIn.

18 min
Mar 11

The Race to Quality: AI, Longevity, and the Future of Supplements

In this episode of Supplement Source, CRN Vice President of Communications Jeff Ventura sits down with Doug Lynch, CEO of MarketWell Nutrition, for a wide-ranging conversation about the forces reshaping the dietary supplement industry. The discussion begins with what Jeff calls the “race to quality”—the growing push to distinguish trusted, science-backed brands from the rest of the marketplace. Doug explores how certifications, testing methodologies, and manufacturing practices help build consumer confidence—but also why post-market testing and third-party verification aren’t always as straightforward as they seem. From there, the conversation turns to the realities companies face when investing in clinical trials, intellectual property, and product innovation, and why differentiation matters in a fast-moving marketplace where trends can rise—and fall—overnight. Finally, Jeff and Doug look toward the future, discussing how artificial intelligence is transforming everything from ingredient discovery to clinical research and consumer insights, as well as the growing focus on healthspan, longevity science, and the evolving role of nutrition in disease prevention. If you’re interested in the science, strategy, and innovation shaping the next generation of dietary supplements, this episode offers a thoughtful look at where the industry is headed. About the Council for Responsible Nutrition (CRN) The Council for Responsible Nutrition (CRN), founded in 1973 and based in Washington, D.C., is the leading trade association representing the dietary supplement and functional food industry. Bringing together manufacturers, ingredient suppliers, and service providers, CRN unites its member companies around a shared commitment to science, transparency, and responsible business practices—advancing a strong, credible marketplace that supports consumer health and industry growth. In an increasingly complex regulatory and media environment, CRN serves as the industry’s front line—shaping science-based policy, defending market access, and countering misinformation. Through strategic advocacy, self-regulatory leadership, voluntary guidelines, and evidence-based communications, CRN ensures that responsible companies are recognized, protected, and positioned to innovate and compete. Learn more at crnusa.org and follow @CRN_Supplements on X and LinkedIn.

20 min
Mar 4

Inside the China Market: Tariffs, E-Commerce, and the Real Cost of Entry

China’s supplement market offers enormous opportunity—but getting there isn’t simple. Jeff Ventura sits down with Jeff Crowther to break down what companies need to know about selling dietary supplements in China today. From the unpredictable impact of tariffs to the rise of cross-border e-commerce platforms, the conversation explores the strategies companies are using to reach Chinese consumers. They also unpack the regulatory maze companies must navigate—including Blue Hat registrations, bonded warehouse logistics, and new customs rules coming in 2026. If you’re considering China—or trying to understand how companies succeed there—this episode offers practical insight from someone who has spent more than a decade working on the ground in the market. About the Council for Responsible Nutrition (CRN) The Council for Responsible Nutrition (CRN), founded in 1973 and based in Washington, D.C., is the leading trade association representing the dietary supplement and functional food industry. Bringing together manufacturers, ingredient suppliers, and service providers, CRN unites its member companies around a shared commitment to science, transparency, and responsible business practices—advancing a strong, credible marketplace that supports consumer health and industry growth. In an increasingly complex regulatory and media environment, CRN serves as the industry’s front line—shaping science-based policy, defending market access, and countering misinformation. Through strategic advocacy, self-regulatory leadership, voluntary guidelines, and evidence-based communications, CRN ensures that responsible companies are recognized, protected, and positioned to innovate and compete. Learn more at crnusa.org and follow @CRN_Supplements on X and LinkedIn.

21 min
Jan 21

Quality That Counts: Building Consumer Trust in Supplements Through Better Science

In this episode of The Supplement Source, host Jeff Ventura is joined by Lindsay Cole, Business Development & Marketing Manager for North America, and Eric Ciappio, Senior Manager of Nutrition Science at Balchem, to unpack one of the most pressing issues facing the dietary supplement industry today: quality and consumer trust. Against the backdrop of renewed policy debates around supplement oversight, the conversation explores what “quality” really means—from objective testing and regulatory standards to formulation science, ingredient stability, and shelf-life performance. Using vitamin K2 as a real-world case study, the guests break down why factors like encapsulation, ingredient interactions, and isomeric form can make the difference between a supplement that works and one that doesn’t. Lindsay and Eric also share testing data showing inconsistencies in K2 products on the market, discuss how poor formulation can undermine consumer confidence, and explain why leadership in quality requires going beyond minimum requirements through education, innovation, and rigorous science. Whether you’re a manufacturer, formulator, policymaker, or informed consumer, this episode offers a clear, science-backed look at why supplement quality is more than a buzzword—and how getting it right is essential for the future of the industry. About the Council for Responsible Nutrition (CRN) The Council for Responsible Nutrition (CRN), founded in 1973 and based in Washington, D.C., is the leading trade association representing the dietary supplement and functional food industry. Bringing together manufacturers, ingredient suppliers, and service providers, CRN unites its member companies around a shared commitment to science, transparency, and responsible business practices—advancing a strong, credible marketplace that supports consumer health and industry growth. In an increasingly complex regulatory and media environment, CRN serves as the industry’s front line—shaping science-based policy, defending market access, and countering misinformation. Through strategic advocacy, self-regulatory leadership, voluntary guidelines, and evidence-based communications, CRN ensures that responsible companies are recognized, protected, and positioned to innovate and compete. Learn more at crnusa.org and follow @CRN_Supplements on X and LinkedIn.

19 min

Podcast by Council for Responsible Nutrition (CRN)

Creator

Council for Responsible Nutrition (CRN)
Years Active

2024 - 2026
Episodes

39
Rating

Clean
Copyright

© 2026 Supplement Source Podcast
Show Website

Supplement Source Podcast