28 episodes
Talking About Marketing Auscast Network
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- Business
Talking About Marketing is a podcast for you to help you thrive in your role as a business owner and/or leader. It's produced by the Talked About Marketing team of Steve Davis and David Olney, with editing by Tim Whiffen. Artwork by Casey Cumming.
Each marketing podcast episode tips its hat to Philip Kotler's famous "4 Ps of Marketing" (Product, Price, Place, Promotion), by honouring our own 4 Ps of Podcasting; Person, Principles, Problems, and Perspicacity.
Person. The aim of life is self-development. To realise one's nature perfectly-that is what each of us is here for. - Oscar Wilde
Principles. You can never be overdressed or overeducated. - Oscar Wilde
Problems. “I asked the question for the best reason possible, for the only reason, indeed, that excuses anyone for asking any question - simple curiosity. - Oscar Wilde
Perspicacity. The one duty we owe to history is to rewrite it. - Oscar Wilde
Apart from our love of words, we really love helping people, so we hope this podcast will become a trusted companion for you on your journey in business.
We welcome your comments and feedback via podcast@talkedaboutmarketing.com
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The Paradox Of Being Yourself In An AI World
Dive into an episode where musical theatre wisdom meets our first 'not recommended' book review, all while unraveling the paradox of authenticity in an AI-driven world.
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What Would Arnold Schwarzenegger Do?
Ask yourself, "What Would Arnold Schwarzenegger Do?" Join us for mind-changing strategies, life lessons, practical business principles, and tech insights. Hasta la vista, baby!
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The Slot Machine Of Human Status
Pull that handle. Do coins trickle down? Not every time. And that is what hooks humans into addiction. And so it is with social media, says Will Storr.
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Competence Before Confidence Especially With Peter Goers
In the 80s it was "fake it 'til you've made it" but David Olney argues start with competence and confidence will follow. Steve notes that's a great way to approach an interview with Peter Goers on ABC Adelaide.
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Social Media And The Shareworthy Case Of Digital Fatigue
Social media has long been the place where we've been trained to share the little moments, large moments, aspirational moments, and fake moments of our lives and businesses, but have we had too much of a good thing?
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A Perfect Day With Barbie And A Green Carnation
We return to lighter topics this episode, with Barbie's saturation in perfection and Oscar Wilde's clever marketing ploy; with a dash of David Sandler pain.