Talking Marketing

AMA Boston
  • 5.0 (14)
  • MARKETING

Talking Marketing is an AMA Boston Chapter original podcast featuring interviews with nationally renown marketing experts. Get tips, insights, trends and best practices to keep you up to speed on marketing thought leadership and ideas.

  1. OCT 14

    Mini Episode 1 - Unreal Influence: The Human Cost of AI in Marketing

    Starting today, we're launching a new sub-series of Talking Marketing — "Mini Episodes with Chetna." We'll meet on the 14th of every month to discuss all things marketing — quick, insightful conversations that dive into trends, ideas, and shifts shaping the industry. These episodes will be separate from our usual interviews with professionals from across the marketing field. In this first episode, we explore the meteoric rise — and recent cooling — of AI influencers. Once hailed as the future of marketing, virtual models and algorithmic personas are now facing backlash and trust issues. What went wrong? And what does it reveal about our search for authenticity in a digital world? Join us for Episode 1 — "Unreal Influence: The Human Cost of AI in Marketing," where we take a deep dive into the evolving relationship between humans, technology, and storytelling in modern marketing.

    8 min

  2. AUG 19

    Episode 56: Beyond the Silo: Why Modern Marketers Must Master Comms and Strategy with Myles Goldman

    The lines between marketing, communications, and strategy have blurred beyond recognition. For modern marketers, mastering this convergence is no longer a nice-to-have—it's the key to building authentic brands and driving real impact. In this episode, we sit down with Myles Goldman, a Boston-based health communications professional, to break down the silos. We explore why the most successful marketers today are those who can seamlessly weave high-level strategy with practical comms execution. We dive into crucial questions like: How has the convergence of marketing and communications revolutionized brand storytelling? What's the secret to building a powerful and authentic personal brand on LinkedIn that goes beyond just job hunting? What unique challenges and opportunities does healthcare marketing present, where clarity and trust are everything? Myles also shares invaluable advice for early-career professionals on the most undervalued skill to develop and the emerging trends every marketer should be preparing for right now. Tune in for a masterclass in building a resilient, integrated, and forward-thinking marketing career.

    38 min

  3. JUL 8

    Episode 55: The Past, Present, and Future of the AMA Boston Board

    What a long, strange trip it's been! For my final episode as host of Talking Marketing, I (Allen!) brought a portable mic to our annual board retreat to chat with each member of the current and incoming board that I could get time with. Much was learned, good times were had, but for now, this season of Talking Marketing comes to a close. Stay tuned soon for our new host, who I'm positive will outclass anything I've done here and make an even better show for you all. Sincerely, to anyone who's listened to Talking Marketing the past three years: thank you, and I will see you out there! -Allen Ibrahim, former VP of Podcast for AMA Boston This episode was sponsored by MarketingHQ! Find their free newsletter, job board, career coaching, and AI resume and cover letter builder at https://apps.marketinghq.io. https://amaboston.org is your #1 source for all things AMA Boston, including our job board, sponsor opportunities, blog, podcast, and events calendar! Interested in sponsoring Talking Marketing? Email sponsorship@amaboston.org and get involved today!

    1h 45m

  4. MAR 8

    Episode 54: The Ongoing AI Issue, Marketing in Nashville, and Science's Relationship to Business with Paula Milam ft. Brian Hurst

    After a short break for the holidays, Talking Marketing RETURNS with a jam-packed interview with Paula Milam from TruStar Marketing and our sister chapter, AMA Nashville. Allen even brought on Brian Hurst, our wonderful VP of Social Media, to help interview Paula. We hope you all enjoy the conversation (Internet issues aside!) and find some useful info for your marketing career. This episode was sponsored by MarketingHQ! Find their free newsletter, job board, career coaching, and AI resume and cover letter builder at https://apps.marketinghq.io. https://amaboston.org is your #1 source for all things AMA Boston, including our job board, sponsor opportunities, blog, podcast, and events calendar! Interested in sponsoring Talking Marketing? Email sponsorship@amaboston.org and get involved today!

    52 min

  5. 12/22/2024

    Episode 53: Entrepreneurship, Building Community, and Family Business with Briana Azier

    VP of Volunteers Romanshika is in the host chair on this episode of Talking Marketing with Worcester native business owner Briana Azier, founder of Bri's Sweet Treats talking about local business secrets, the joys of supporting your community, and so much more. We hope all Talking Marketing listeners have a very happy new year, and we hope to see you soon at upcoming AMA Boston events! https://www.shopbrissweettreats.com/ is Bri's website where you can order treats to be shipped to you. Or if you're in the Worcester area, the store can be found in the Worcester Public Market on 160 Green St Suite 12, Worcester, MA 01604, United States. This episode was sponsored by MarketingHQ! Find their free newsletter, job board, career coaching, and AI resume and cover letter builder at https://apps.marketinghq.io. https://amaboston.org is your #1 source for all things AMA Boston, including our job board, sponsor opportunities, blog, podcast, and events calendar! Interested in sponsoring Talking Marketing? Email sponsorship@amaboston.org and get involved today!

    38 min

  6. 09/17/2024

    Episode 52: The Newsletter Boom, The "North Star Follower", and Cook Times with Emily Schario

    We're THRILLED to bring you a new Talking Marketing with Head of Content for The B-Side newsletter, Emily Schario! She brought a great energy to the pod and so much insight from her time with GBH, growing up in and around the Boston area, and in her short time at the Globe! Learn all about the B-Side's ideal marketing persona, Emily's favorite Boston sports teams, and so much more on this episode of Talking Marketing. Subscribe to the B-Side and follow their socials! https://www.boston.com/tag/the-b-side/ https://www.tiktok.com/@bostonbside?lang=en https://x.com/bostonbside?lang=en https://www.instagram.com/bostonbside/?hl=en https://amaboston.org is your #1 source for all things AMA Boston, including our job board, sponsor opportunities, blog, podcast, and events calendar! Interested in sponsoring Talking Marketing? Email sponsorship@amaboston.org and get involved today!

    1h 1m

  7. 07/15/2024

    Episode 51: Marketing Analytics, Remote Work, and Entrepreneurial Spirit with Anusha Ramesh Kannan

    Two podcasters unite in the latest Talking Marketing! This time, Allen chats with Anusha Ramesh Kannan, host of the excellent Marketing Woman podcast, Boston transplant, and LinkedIn legend herself about data analytics, the value of work culture, and how Boston is better than Cleveland (we love you, Cleveland marketer friends!) Check out https://www.anushakannan.com/ for all of her work, including The Marketing Woman and Elevare Gazette newsletter. amaboston.org is your #1 source for all things AMA Boston, including our job board, sponsor opportunities, blog, podcast, and events calendar! Interested in sponsoring Talking Marketing? Email sponsorship@amaboston.org and get involved today!

    31 min

  8. 05/15/2024

    Episode 50: Marketing Education, Pivoting, Finding Your Weirdos, and Podcasting with Allen Ibrahim

    Continuing on our recent theme of looking inward, we flipped the script this time on Talking Marketing! Victoria interviewed me, Allen, for this episode before a recent networking event at Digitas in Boston. Thanks a million to Victoria for stepping up to the plate and asking me some great questions, and thank you all for allowing us to do 50 of these! Here's to the next 50. Check out Allen's other podcast: chatzpod.simplecast.com Check out amaboston.org for our events calendar (NEXT EVENT: MAY MARKETING MINGLE 5/21!!!) and you'll find our blog (run by Victoria!) and our job board if you are hiring or looking for a job. Interested in sponsoring Talking Marketing? Email sponsorship@amaboston.org and get involved today!

    32 min
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5
out of 5
14 Ratings

About

Talking Marketing is an AMA Boston Chapter original podcast featuring interviews with nationally renown marketing experts. Get tips, insights, trends and best practices to keep you up to speed on marketing thought leadership and ideas.

Information

  • Creator
    AMA Boston
  • Years Active
    2018 - 2025
  • Episodes
    56
  • Rating
    Clean
  • Show Website
    Talking Marketing