45 episodes

Talking Marketing is an AMA Boston Chapter original podcast featuring interviews with nationally renown marketing experts. Get tips, insights, trends and best practices to keep you up to speed on marketing thought leadership and ideas.

Talking Marketing AMA Boston

    • Business
    • 5.0 • 13 Ratings

Talking Marketing is an AMA Boston Chapter original podcast featuring interviews with nationally renown marketing experts. Get tips, insights, trends and best practices to keep you up to speed on marketing thought leadership and ideas.

    Episode 46: Advertising Adstock, A Cookie-Less Future, and The Value of Rest with Jeff Greenfield

    Episode 46: Advertising Adstock, A Cookie-Less Future, and The Value of Rest with Jeff Greenfield

     
    Talking Marketing is back, everybody clap! Allen sat down with Jeff from Provalytics and started by discussing the cookie-less future of the Internet, pivoted to the value of good branding, and somehow ended up discussing magic!
    Interested in sponsoring Talking Marketing? Email sponsorship@amaboston.org and get involved today!
    Make sure to leave us a review on your podcast platform of choice, and find everything we do at amaboston.org.
    Become a member at https://amaboston.org/become-a-member

    • 53 min
    Episode 45: Influencer Evolution, Short-Form Video, and Leveraging AI with Neal Schaffer

    Episode 45: Influencer Evolution, Short-Form Video, and Leveraging AI with Neal Schaffer

    In this highly anticipated SEASON FINALE of Talking Marketing, Allen speaks with Neal Schaffer and learns something new every five minutes. Whether it's about influencer marketing, the tricks to being  a successful content marketer, or how AI doesn't have to replace video creators, Neal is just chock full of insight. We hope this episode is informative and fun for you all, and we'll be back in the fall with more Talking Marketing!
    Interested in sponsoring Talking Marketing? Email sponsorship@amaboston.org and get involved today!
    Make sure to leave us a review on your podcast platform of choice, and find everything we do at amaboston.org.
    Become a member at https://amaboston.org/become-a-member

    • 53 min
    Episode 44: The Key to Getting Internships and more w/ Pat and Liv from Emerson College's Marketing Program

    Episode 44: The Key to Getting Internships and more w/ Pat and Liv from Emerson College's Marketing Program

    In a very special in-person episode of Talking Marketing, Allen sat down with Patrick and Liv from Emerson College to discuss their college careers, how they both landed excellent internships, and what they're hopeful for as future marketers!
    Interested in sponsoring Talking Marketing? Email sponsorship@amaboston.org and get involved today!
    Make sure to leave us a review on your podcast platform of choice, and find everything we do at amaboston.org.
    Become a member at https://amaboston.org/become-a-member

    • 41 min
    Episode 43: Bullseye Marketing, Ghostwriting, and Creativity with Louis Gudema

    Episode 43: Bullseye Marketing, Ghostwriting, and Creativity with Louis Gudema

    In this special bonus episode, Allen chats with the first ever Talking Marketing guest Louis Gudema about where his career has gone since 2018, what's new in the latest edition of Bullseye Marketing, and how integral creativity is to marketing.
    This episode also has a video version, which can be found here on our YouTube channel: https://youtu.be/yS4hCEgMvEc
    Interested in sponsoring Talking Marketing? Email sponsorship@amaboston.org and get involved today!
    Make sure to leave us a review on your podcast platform of choice, and find everything we do at amaboston.org.
    Become a member at https://amaboston.org/become-a-member

    • 41 min
    Episode 42: Educating Gen Z, The Influencer Trend, and Storytelling with Tim Hally

    Episode 42: Educating Gen Z, The Influencer Trend, and Storytelling with Tim Hally

    Allen chats with Tim Hally from Munq Creative about teaching the next generation of marketers, Gen Z entrepreneurs, and the power of storytelling!
    Interested in sponsoring Talking Marketing? Email sponsorship@amaboston.org and get involved today!
    Make sure to leave us a review on your podcast platform of choice, and find everything we do at amaboston.org.
    Become a member at https://amaboston.org/become-a-member

    • 52 min
    Episode 41: The Evolution of Google's Search Page, Data Technology, and AI Biases with Prasanna Dhungel

    Episode 41: The Evolution of Google's Search Page, Data Technology, and AI Biases with Prasanna Dhungel

    Allen had the wonderful opportunity of speaking to Prasanna Dhungel, managing partner and co-founder of GrowByData. Prasanna has years of experience in the data and tech world, and he's brought all of that to the modern world with a successful business model of "explaining the change". Hear about that and more, including a brief discussion of Google and ChatGPT's recent AI efforts in the episode.
    This episode also has a video version, which is available on our YouTube channel along with other great videos! https://youtu.be/ET7O6tXtT5A
    Check out Prasanna's company and see if they can help your marketing team at growbydata.com.
    Interested in sponsoring Talking Marketing? Email sponsorship@amaboston.org and get involved today!
    Make sure to leave us a review on your podcast platform of choice, and find everything we do at amaboston.org. Become a member at https://amaboston.org/become-a-member

    • 1 hr 5 min

Customer Reviews

5.0 out of 5
13 Ratings

13 Ratings

CGoodMarketing ,

Fantastic Marketing Podcast

My new favorite marketing podcast! I just listened to the episode with Seth Godin and loved his insights. Excited to listen to future episodes!

Redraph22 ,

Fun, Easy listening

Great podcast! Very well explained without babying me. I have an MBA but am trying to make a career change into marketing. This is perfect to help me figure out what I’m talking about in interviews, and interesting and high energy enough that I actually have fun listening instead of feeling like I’m doing homework again.

Danilv02 ,

Help from fellow marketers

Really great insights and love to hear industry feedback from fellow marketers in the space

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