Tech Startup Elev8or

Vlada Lotkina
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Helping tech founders grow their startups into unicorns. Elevate your startup at: https://www.elev8orlab.com/podcast. As a founder who’s navigated the startup world from the early struggles to a successful exit, I've made it my mission to help lift other founders to new heights in the tech sector – from achieving product-market fit to mastering the art of fundraising and beyond. I'm Vlada Lotkina, and welcome to the Tech Startup Elev8or! Let's turn your startup into an unstoppable force!

  1. 07/09/2024

    The Best Salesman for Your Startup Is YOU, Here’s Why

    If you’re wondering who the best salesman for your startup is, then you might want to look into the mirror, because the answer is right in front of you: Yourself. “But I’m not a salesman,” you might say. And yet, you are the best sales asset your startup has; at least in the beginning.  This is because, in order to sell, you need passion for your product, and no one has more passion than a startup founder.  This is why, in this episode, I share with you how you can utilize your passion and expertise to ignite excitement for your startup and be the salesman your company needs to succeed. Are you ready? Let’s dive in! Key Takeaways: Introduction (00:00) Why you might learn to sell before hiring (02:22) How to scale before the initial product-market fit (05:49) Let’s talk about modern sales (08:02) Are you adding value to your customers? (10:13) Additional Resources: 👉 Elevate your tech startup: https://elev8orlab.com/call 👉 Discover more podcast episodes: https://www.elev8orlab.com/podcast 👉 Follow Vlada on social media: ➡️ LinkedIn: https://www.linkedin.com/in/vlada-lotkina/ ➡️ Instagram: https://www.instagram.com/vlada_lotkina/ ➡️ YouTube: https://www.youtube.com/@vladalotkina  -- Tech Startup Elev8or is a podcast dedicated to lifting founders to new heights in the tech sector. Be sure to follow/subscribe so you never miss an episode!

    14 min

  2. 06/25/2024

    How to Find the PERFECT Investor for Your Tech Startup | Eric Paley

    If you’ve been struggling with finding the right investors for your tech startup, then you definitely don’t want to miss this episode. In it, I sit down with a dear friend of mine and someone who helped me a lot during my startup journey, the brilliant Eric Paley. Eric is a partner at Founder Collective, which has backed a couple dozen $1B+ startups. Eric made the Midas List five times, and so far, reached number 9, which means that the insights he has to share are golden. In this episode, Eric and I will be discussing the importance of selecting the right investor for your startup, the biggest mistake founders are making, why focusing on sustainable growth is more important than achieving rapid expansion, why you should NEVER inflate metrics for the sake of appearances, and more. Are you ready for this thrilling conversation? Then tune in now! Key Takeaways: Introduction (00:00) Meet Eric (01:15) The biggest mistake you’re making (04:17) Are you pitching right? (11:35) The signals of the industry (19:00) Pivots done well (26:45) The pressure to scale (36:55) Is following the trends worth it? (48:30) Additional Resources: 👉 Elevate your tech startup: https://elev8orlab.com/call 👉 Discover more podcast episodes: https://www.elev8orlab.com/podcast 👉 Follow Vlada on social media: ➡️ LinkedIn: https://www.linkedin.com/in/vlada-lotkina/ ➡️ Instagram: https://www.instagram.com/vlada_lotkina/ ➡️ YouTube: https://www.youtube.com/@vladalotkina  -- Tech Startup Elev8or is a podcast dedicated to lifting founders to new heights in the tech sector. Be sure to follow/subscribe so you never miss an episode!

    53 min

  3. 06/18/2024

    Golden Strategies to Build a Killer Tech Product | Startup Challenge

    You want to get into the tech industry, but you’re not sure where to start? This is the episode for you! In it, I explain what you need to do to take the first step towards building your own tech startup: how to build a killer tech product. You see, a tech startup is nothing without an innovative product that solves actual real-life problems, without that, you don’t actually have a tech company. And so, in this week’s episode of the podcast, I’ll be sharing with you actionable strategies to building killer software as a founder or CEO of an early stage startup.  Are you ready for the startup challenge? Tune in now. Key Takeaways: Introduction (00:00) Introducing the startup challenge (01:57) Let’s talk about the speed of iteration (06:52) The customer value proposition (12:19) The importance of product-market fit (15:52) Answering some questions (21:01) Additional Resources: 👉 Elevate your tech startup: https://elev8orlab.com/call 👉 Discover more podcast episodes: https://www.elev8orlab.com/podcast 👉 Follow Vlada on social media: ➡️ LinkedIn: https://www.linkedin.com/in/vlada-lotkina/ ➡️ Instagram: https://www.instagram.com/vlada_lotkina/ ➡️ YouTube: https://www.youtube.com/@vladalotkina  -- Tech Startup Elev8or is a podcast dedicated to lifting founders to new heights in the tech sector. Be sure to follow/subscribe so you never miss an episode!

    25 min

  4. 05/28/2024

    My Top 3 Strategies for Startups to Break the $10K MRR Barrier | Startup Webinar

    Did you know? Crossing the $10K Monthly Recurring Revenue (MRR) threshold is a milestone many startups dream of, but the path there is often shrouded in complexity and challenges.  What does it take to make it there?  This is the exact question I answer in this week’s episode of the Tech Startup Elev8or podcast.  Today, I’ll be sharing with you my best tips to leverage customer relationships, build scalable go-to-market strategies, understand customers’ motivations, and scale your business to break that $10K per month barrier.  Join me for an empowering session designed to catapult your startup beyond the early stages of revenue generation. Are you ready? Let’s dive in. Key Takeaways: Introduction (00:00) Why your customers are a goldmine (04:05) Building a scalable go-to-market for you (09:25) Don’t overlook this strategy (14:53) Answering some questions (21:02) Additional Resources: 👉 Elevate your tech startup: https://elev8orlab.com/call 👉 Discover more podcast episodes: https://www.elev8orlab.com/podcast 👉 Follow Vlada on social media: ➡️ LinkedIn: https://www.linkedin.com/in/vlada-lotkina/ ➡️ Instagram: https://www.instagram.com/vlada_lotkina/ ➡️ YouTube: https://www.youtube.com/@vladalotkina  -- Tech Startup Elev8or is a podcast dedicated to lifting founders to new heights in the tech sector. Be sure to follow/subscribe so you never miss an episode!

    33 min

  5. 05/21/2024

    The ONE Secret Behind Finding Investors for Your Startup | Semyon Dukach

    Have you ever wondered why immigrant founders were behind some of the world’s most successful startups?  Then this episode is for you. In it, I sit down with Semyon Dukach, the venture capital wizard behind One Way Ventures and a true champion for immigrant founders. Semyon is not just any investor; he is also a visionary who's always believed in the power and potential of immigrant founders long before it became a trend.  His journey from a daring entrepreneur to a leading figure in the VC world is nothing short of inspiring, and today, he’s here to share it all– the highs, the lows, and everything in between. He and I will also be discussing a myriad of other subjects, such as the unique challenges immigrant startup founders face, the importance of knowing how to communicate not just to investors but also to potential customers, why fundraising isn’t a success metric but a means to an end, and more. I hope you enjoy this discussion as much as I did! Well then, what are you waiting for? Tune in now. Key Takeaways: Introduction (00:00) Semyon’s story (01:07) How immigrant founders are changing the industry (03:35) Early-stage fundraising tips (08:27) How to find investors (15:12) Do cold outreaches to investors work? (21:38) How to pitch like a pro (26:00) A great team for a great founder (31:38) Advice for founders (39:39) Additional Resources: 👉 Elevate your tech startup: https://elev8orlab.com/call 👉 Discover more podcast episodes: https://www.elev8orlab.com/podcast 👉 Follow Vlada on social media: ➡️ LinkedIn: https://www.linkedin.com/in/vlada-lotkina/ ➡️ Instagram: https://www.instagram.com/vlada_lotkina/ ➡️ YouTube: https://www.youtube.com/@vladalotkina  -- Tech Startup Elev8or is a podcast dedicated to lifting founders to new heights in the tech sector. Be sure to follow/subscribe so you never miss an episode!

    42 min

  6. 05/14/2024

    How to Unlock the US Market as an Immigrant Founder | Benjamin Zenou

    If you’re struggling to bring your startup efforts to fruition in the US as an immigrant founder, then this is the episode for you! In it, I sit down with the brilliant Benjamin Zenou, a French serial entrepreneur, investor, and immigrant founder with experience in launching and exiting businesses in the tech industry.   Benjamin moved from France to the US in order to expand his burgeoning SaaS startup, SimpliField, which provides retail software solutions. Together, he and I will be discussing the challenges and opportunities of expanding a business into the US market, why understanding the local market and adapting your business strategy accordingly is a must, the reality of raising funds and expanding in the US market, and more. From founding successful startups to guiding the next wave of innovation, Benjamin's journey offers a wealth of knowledge and inspiration. Are you ready to learn more about Benjamin’s work? Tune in now! Key Takeaways: Introduction (00:00) From France to the US (01:21) SimplyField’s early customers (06:57) Sales tips from Benjamin (14:41) Adapting to the US market (24:50) Working towards scaling (34:42) Additional Resources: 👉 Elevate your tech startup: https://elev8orlab.com/call 👉 Discover more podcast episodes: https://www.elev8orlab.com/podcast 👉 Follow Vlada on social media: ➡️ LinkedIn: https://www.linkedin.com/in/vlada-lotkina/ ➡️ Instagram: https://www.instagram.com/vlada_lotkina/➡️ YouTube: https://www.youtube.com/@vladalotkina  -- Tech Startup Elev8or is a podcast dedicated to lifting founders to new heights in the tech sector. Be sure to follow/subscribe so you never miss an episode!

    39 min

  7. 05/08/2024

    [BONUS EPISODE] How to Navigate Mergers & Acquisitions as a Startup Founder | Christopher Nyren

    In this bonus episode of the Tech Startup Elev8or podcast, I sit down with a very special guest (and a great friend of mine), the amazing Christopher Nyren. Christopher is a seasoned investment banker whose mission is to support founders in EdTech through mergers and acquisitions.  Christopher is also the person who helped me sell my company (so you now understand my excitement about having him on the podcast). In this episode, he and I will be discussing the importance of building genuine relationships and networks within our industry, how to navigate successful M&A processes, why hybrid business models work so well, Christopher’s journey and how he started focusing on the EdTech industry, and more. We’ll also be sharing the special story that unites us, so you really don’t want to miss this episode! Are you ready? Let’s dive in. Key Takeaways: Introduction (00:00) How Christopher builds relationships in the industry (07:56) Our special story (11:50) M&A as an exit strategy (20:03) The importance of a hybrid business model (25:52) The typical mistakes during M&As (32:37) How Christopher works with immigrant founders (42:43) Additional Resources: 👉 Elevate your tech startup: https://elev8orlab.com/call 👉 Discover more podcast episodes: https://www.elev8orlab.com/podcast 👉 Follow Vlada on social media: ➡️ LinkedIn: https://www.linkedin.com/in/vlada-lotkina/ ➡️ Instagram: https://www.instagram.com/vlada_lotkina/➡️ YouTube: https://www.youtube.com/@vladalotkina  -- Tech Startup Elev8or is a podcast dedicated to lifting founders to new heights in the tech sector. Be sure to follow/subscribe so you never miss an episode!

    51 min

  8. 05/07/2024

    How to Get 10 Paying B2B Customers in 90 Days | Webinar for Startups

    A lot of technical startup founders don’t feel great about selling. They don’t know where to start, how to do it, or how to see results from it. However, if you want your startup to succeed, then you have to learn how to sell –not just your product or service, but also yourself and your business. Your sales efforts are essential services, not nuisances, and so, you need to use the right tool if you want these efforts to actually have good results. This is why, in this week’s episode, I’ll be sharing with you my ultimate guide to selling and acquiring your first 10 paying customers in 90 days. Together, you and I will be exploring everything you need to know to secure paying clients, from the importance of building a sales playbook to why adopting a service-oriented mindset will help you scale your startup. Are you ready? Let’s dive in! Key Takeaways: Introduction (00:00) Time to find your persona (03:56) Demand generation tips (13:32) Build your sales playbook (16:05) A special opportunity for you (20:26) Answering some questions (23:44) Additional Resources: 👉 Elevate your tech startup: https://elev8orlab.com/call 👉 Discover more podcast episodes: https://www.elev8orlab.com/podcast 👉 Follow Vlada on social media: ➡️ LinkedIn: https://www.linkedin.com/in/vlada-lotkina/ ➡️ Instagram: https://www.instagram.com/vlada_lotkina/➡️ YouTube: https://www.youtube.com/@vladalotkina  -- Tech Startup Elev8or is a podcast dedicated to lifting founders to new heights in the tech sector. Be sure to follow/subscribe so you never miss an episode!

    30 min
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About

Helping tech founders grow their startups into unicorns. Elevate your startup at: https://www.elev8orlab.com/podcast. As a founder who’s navigated the startup world from the early struggles to a successful exit, I've made it my mission to help lift other founders to new heights in the tech sector – from achieving product-market fit to mastering the art of fundraising and beyond. I'm Vlada Lotkina, and welcome to the Tech Startup Elev8or! Let's turn your startup into an unstoppable force!

Information

  • Creator
    Vlada Lotkina
  • Years Active
    2023 - 2024
  • Episodes
    21
  • Rating
    Clean
  • Copyright
    © Vlada Lotkina
  • Show Website
    Tech Startup Elev8or