professorjrod@gmail.com A quiet truth sits behind almost every scam: people aren’t fooled because they’re careless, they’re pressured because they’re human. Professor J Rod shares the reveal of his new book, Scam Proof for Seniors, and maps a practical path from classroom insights to real-world protection in libraries, living rooms, and inboxes. Instead of jargon or fear, we focus on the psychology that cons rely on—authority, urgency, isolation—and the one habit that collapses most attacks: a deliberate pause. We trace the evolution of deception from street-corner confidence tricks to telephone scams, mass email phishing, social media impersonation, and AI-cloned voices. Along the way, you’ll learn why sloppy messages are a filter, how personalization breeds trust, and why shame keeps victims silent. Most importantly, we unpack a simple emotional funnel—attention, authority, urgency, isolation, compliance, shame—that shows up in everything from fake bank alerts to “your child is in trouble” calls. Once you see the pattern, you can’t unsee it. This conversation delivers scripts you can use today—“I’ll call you back through the official number,” “I’m not comfortable continuing”—and a mindset that protects seniors, students, parents, and professionals alike. No legitimate organization requires urgency without verification. Banks can wait. Governments can wait. Family emergencies can be checked. Confidence, not fear, is the long-term defense. We’re turning each chapter into a monthly episode with stories, examples, and community Q&A so you can spot pressure early and protect the people you love. If this helps, share it with a parent, leave a quick review, and subscribe so you don’t miss the next chapter. Your pause is power—use it, and tell us the last “too urgent” message you refused. If you want to buy the book you can at the link below. https://www.amazon.com/Scam-Proof-Seniors-Recognize-Avoid-Modern-ebook/dp/B0GFP4P6RV/ref=sr_1_2?crid=3IWNFIM7WZ442&dib=eyJ2IjoiMSJ9.ZVeuHtAus4Vv3JYSwiMAiwyaqsGqARzopeU0kjSqvnuEOZPgEZgigUr_1gWbj1IKSYllAtJaVnCG_lktZFyna8HlaaDE0CUv5msK3gCPBRuas0oIFAcPhmJ-ZivWP2DoecvWqSUJNu90Ky9jKPxc5Rx5-swFIqQ8BgxnQ4XEFeSfeva4FoaBehMl0V4--yO15PLhnPhzgcyL-YxddFMwpbnJgmQxsVjJP-UHB7y9Uus.l9glTu9776kOMwANZXBhsEjapLydGWce5ZSw0tfs2HA&dib_tag=se&keywords=scam+proof&qid=1770645882&sprefix=scam+proof%2Caps%2C105&sr=8-2 Support the show Art By Sarah/Desmond Music by Joakim Karud Little chacha Productions Juan Rodriguez can be reached at TikTok @ProfessorJrod ProfessorJRod@gmail.com @Prof_JRod Instagram ProfessorJRod