TechSolutions4CUs With Finopotamus Co-Founder John San Filippo

It’s been estimated that as many as 30% of what appear to be standard retail member accounts are in fact small business accounts in disguise. That’s an amazing figure and it represents only portion of the potential small business opportunity that awaits savvy credit unions.It only makes sense that the more business services you provide, the more business members you can attract and, in turn, the better you can serve your community. Of course, the trickiest part of serving small businesses is ...

Some are old enough to remember when a personalized banking experience was chatting with your favorite MSR as you deposited your paycheck every Friday afternoon. Today, fewer and fewer members are visiting a branch, instead opting for all-digital banking. So how do you create a personalized experience for those digital members? Amy McGraw, Tropical Financial Credit Union's Chief Experience Officer, has the answer. She uses OneClick Financial from Reseda Group to achieve truly personalized dig...

Jack Henry recently published its sixth annual Strategy Benchmark, a survey of bank and credit union CEOs whose institutions run one of Jack Henry's core processing platforms. TechSolutions4CUs host John San Filippo had the opportunity to speak with Jack Henry's Senior Director of Corporate Strategy Lee Wetherington prior to publication of the Benchmark results to preview some of its findings. However, the Benchmark served more as a jumping-off point for the conversation, which explored gener...

In the early days of credit union marketing, it was all "spray and pray." Send the same message to everybody and hope for the best. Then we took a giant step forward with target marketing, which allows credit unions to segment their members into smaller groups, and thus target them with more relevant messages. However, in 2024, consumers expect every experience to be personalized. Some might even say hyper-personalized. That's where a company called Pulsate comes in. They've created an engage...

If you look at the evolution of payments, it's always been about faster and cheaper. This past July, payments got a lot faster and a lot cheaper when the Fed introduced its FedNow instant payment service. Unlike Zelle, FedNow transactions settle instantly. And unlike RTP, the FedNow service is intended for institutions of all sizes, not just the mega banks.The question is: Where and how does your credit union get started on its FedNow journey?To help credit unions sort it all out, our friends...

Over the past three years, Reseda Group has established itself if the premier fintech investment CUSO. Reseda portfolio companies benefit not only from the financial resources the CUSO provides; they enjoy the invaluable experience of seeing their product tested and deployed at Michigan State Federal Credit Union.In this episode, host John San Filippo speaks with Sara Dolan, MSUFCU's CFO, and Ben Maxim, Reseda Group's COO, about how the CUSO evaluates the technology, the finances and the cult...