TechTalk Healthcare

Brad Cost and Dr. Jay Greenstein

Talkin’ HealthCare and Havin’ Fun with Brad Cost and Dr. Jay Greenstein, DC. On the TechTalk Podcast, we focus on expert guests within the fields of technology and healthcare. 🎙️🤪📲🩺

  1. 1d ago

    Virtual Reality Is Revolutionizing Chronic Pain Care: XR Health, Medicare Coverage & the Future of Digital Rehabilitation

    What if virtual reality could become one of healthcare's most powerful treatment tools? In this episode of TechTalk Healthcare, Dr. Jay Greenstein and Brad Cost welcome back Eran Orr, CEO of XR Health and former F-16 fighter pilot, to discuss how virtual reality has evolved from an experimental technology into a reimbursable healthcare solution that is transforming physical therapy, chronic pain management, mental health, and rehabilitation. Eran shares his entrepreneurial journey from developing VR rehabilitation after suffering his own neck injury as a fighter pilot to building a nationwide healthcare company now serving patients with more than 200 chronic conditions. The conversation explores how Medicare, Medicaid, private insurers, and the VA are now covering VR therapy as durable medical equipment, opening new opportunities for providers and patients alike. You'll also learn how AI, augmented reality, and immersive healthcare technologies are reshaping patient engagement, improving clinical outcomes, reducing isolation among seniors, and creating the next generation of digital healthcare. In this episode: How VR is changing chronic pain treatmentWhy Medicare now reimburses VR therapyAI and augmented reality in healthcareThe future of telehealth and digital rehabilitationImproving patient outcomes through immersive technologyWhat chiropractors and healthcare providers need to know about XR HealthWhether you're a chiropractor, physical therapist, healthcare entrepreneur, or simply curious about the future of medicine, this episode offers an exciting look at where healthcare innovation is headed.

    Virtual Reality Is Revolutionizing Chronic Pain Care: XR Health, Medicare Coverage & the Future of Digital Rehabilitation
  2. Aug 7

    The Foot-Brain Connection: Why Proprioceptive Orthotics Are Transforming Chiropractic Care

    What if the biggest missing piece in chiropractic care isn't the spine... but is in the feet? In this episode of TechTalk Healthcare, Dr. Jay Greenstein and Brad Cost sit down with Dr. Andrew Powell, founder of Better Balance Orthotics, to explore how proprioceptive orthotics are helping chiropractors improve patient outcomes by stimulating the nervous system instead of simply supporting the foot. Dr. Powell explains the science behind the foot-brain connection, why traditional orthotics often fail to create lasting change, and how neurological input from the feet influences posture, balance, movement, scoliosis, chronic pain, and overall function. You'll learn: Why supportive orthotics may not solve the root cause of dysfunctionThe difference between support-based and proprioceptive orthoticsHow sensory input from the feet impacts the brain and nervous systemThe role of foot mechanics in posture, balance, scoliosis, and spinal healthHow chiropractors can incorporate neurological orthotics into their practicesThe business model behind offering Better Balance Orthotics to patientsWhether you're a chiropractor, healthcare provider, or someone interested in improving movement and balance, this episode offers a fresh perspective on how optimizing foot function can transform whole-body health. Topics Covered: Chiropractic, Orthotics, Proprioception, Foot Health, Balance, Posture, Neurology, Functional Movement, Scoliosis, Chiropractic Technology, Practice Growth, Better Balance Orthotics

  3. Jul 31

    Saving Chiropractic: Bharon Hoag on Healthcare Policy, MAHA & Protecting the Profession

    What does it take to protect chiropractic around the world? In this episode of TechTalk, Dr. Jay Greenstein and Brad Cost sit down with Bharon Hoag, founder of One Chiropractic, to discuss the legal, political, and regulatory battles shaping the future of chiropractic care across the globe. Bharon shares how his organization has successfully defended chiropractors in more than 800 cases, why countries like Canada, Australia, Spain, and Guam are facing major regulatory challenges, and how strategic advocacy is helping preserve patient access to chiropractic care. The conversation also dives into one of the profession's biggest opportunities in decades: the MAHA movement, Medicare modernization, military integration, chiropractic research funding, reimbursement reform, and what these changes could mean for practitioners and patients alike. Whether you're a chiropractor, healthcare leader, student, or advocate for conservative healthcare, this episode offers an inside look at the policies and people shaping the future of the profession. In this episode: How One Chiropractic has won over 800 advocacy battlesWhy chiropractors are facing new legal challenges worldwideThe future of MAHA and chiropracticMedicare modernization and reimbursement reformChiropractic's role in military healthcareWhy the next two years could redefine the professionTopics: Chiropractic, Healthcare Policy, MAHA, Medicare, Bharon Hoag, One Chiropractic, Chiropractic Advocacy, Healthcare Innovation, TechTalk Podcast, Dr. Jay Greenstein, Brad Cost, Chiropractic Leadership

    Saving Chiropractic: Bharon Hoag on Healthcare Policy, MAHA & Protecting the Profession
  4. Jul 17

    How AI Is Transforming Chiropractic Practices with Dr. Cory Frogley | Leadership, Practice Growth & Healthcare Innovation

    In this episode of TechTalk, Dr. Jay Greenstein and Brad Cost sit down with Dr. Cory Frogley - entrepreneur, chiropractor, healthcare technology innovator, and founder of BlueIQ, Prime Practice, and Driven OS - to discuss how artificial intelligence, leadership, data analytics, and business systems are reshaping modern chiropractic practices. Dr. Frogley shares his journey from building Utah's largest holistic healthcare center to becoming one of the industry's leading voices on AI-powered practice management. Together, they explore why chiropractors must embrace technology, how data can improve patient outcomes and insurance reimbursement, what separates successful practice owners from overwhelmed providers, and why the future belongs to leaders who combine clinical excellence with innovation. Whether you're a chiropractor, healthcare entrepreneur, clinic owner, or healthcare technology enthusiast, this episode delivers actionable strategies for building a profitable, patient-centered practice while preparing for the next generation of healthcare. To connect with Dr. Frogley, you can find him on Facebook, TikTok, LinkedIn, and Instagram @/Dr. CoryFrogley or visit his websites at BlueIQ.com, at PrimePractice.com, or at DrivenDocs.com. Topics Covered: Artificial Intelligence in chiropracticBuilding a high-performance practice cultureLeadership vs. being the bottleneckHealthcare data & patient outcomesInsurance reimbursement challengesPractice growth strategiesAI-powered documentationHealthcare innovationThe future of chiropractic technology

    How AI Is Transforming Chiropractic Practices with Dr. Cory Frogley | Leadership, Practice Growth & Healthcare Innovation
  5. Jul 10

    How Chiropractors Can Add Metabolic Health to Their Practice | Dr. Steven Geanopulos on Blood Chemistry, AI & Practice Growth

    Most chiropractors focus on structural health, but what if the biggest opportunity to improve patient outcomes is happening beneath the surface? In this episode of TechTalk Healthcare, Dr. Jay Greenstein and Brad Cost welcome back metabolic health expert Dr. Steven Geanopulos to discuss why blood chemistry is becoming one of the most valuable tools in modern chiropractic care. Dr. Steven Geanopulos explains how chiropractors can identify hidden metabolic dysfunction before disease develops, why insulin resistance is impacting millions of patients, and how AI is changing healthcare while still requiring experienced clinicians to provide meaningful context. They also dive into: • Why metabolic health belongs inside chiropractic practices • The relationship between blood chemistry and musculoskeletal conditions • How AI can help (and where it falls short) • Building scalable healthcare technology • The Trusted Doctors education program • Entrepreneurship, leadership, and the Ultimate Achievers Club (UAC) • Family, legacy, and creating impact beyond practice Whether you're a chiropractor, healthcare entrepreneur, or passionate about preventative health, this episode offers practical insights into where healthcare is headed next. To connect with Steven, check out his websites at cyrenelabs.com and drsteveng.com, or visit his socials (YouTube, Instagram, Facebook) at @/DrStevenG. Topics Covered - Metabolic Health, Blood Chemistry, Chiropractic Innovation, AI in Healthcare, Functional Lab Testing, Practice Growth, Preventative Healthcare, Healthcare Leadership

    How Chiropractors Can Add Metabolic Health to Their Practice | Dr. Steven Geanopulos on Blood Chemistry, AI & Practice Growth
  6. Jun 19

    Dr. Rick Schmitt on Chiropractic Innovation, DMX Technology & Building a Lasting Legacy

    What does it take to build a legacy that transforms an entire profession? In this inspiring episode of TechTalk, hosts Dr. Jay Greenstein and Brad Cost sit down with Dr. Rick Schmitt, a respected chiropractor, entrepreneur, educator, and industry leader whose impact on chiropractic spans decades. From a chance encounter at a flea market that changed the course of his life to building one of the largest chiropractic personal injury networks in the Mid-Atlantic, Dr. Schmitt shares the experiences, lessons, and innovations that have defined his remarkable career. The conversation explores his entrepreneurial journey, the importance of lifelong learning, and how technology is reshaping chiropractic care through innovations like Digital Motion X-Ray (DMX), objective injury assessment, and improved clinical documentation. Dr. Schmitt also discusses his work developing continuing education programs, advancing best practices within the profession, and helping chiropractors improve patient outcomes through evidence-based care. Perhaps most powerful is Dr. Schmitt's personal story of resilience. After surviving a devastating fall that left him temporarily paralyzed (and later overcoming throat cancer), he reflects on how these life-changing experiences transformed his perspective on family, purpose, and what it truly means to leave a lasting legacy. Whether you're a chiropractor, healthcare professional, entrepreneur, or simply someone passionate about leadership and innovation, this episode is filled with practical insights and an inspiring reminder that the greatest impact comes from serving others. In this episode, you'll learn: How one unexpected conversation led Dr. Schmitt to a career in chiropracticThe mindset that helped him build a successful multi-location practiceWhy innovation and technology are transforming personal injury careHow Digital Motion X-Ray (DMX) is changing the evaluation of spinal instabilityThe importance of documentation, education, and evidence-based chiropractic careLessons in resilience after surviving catastrophic injury and cancerWhy giving back to the profession has become Dr. Schmitt's life's missionIf you enjoy conversations about healthcare innovation, chiropractic technology, entrepreneurship, and leadership, be sure to subscribe to TechTalk for more interviews with the people shaping the future of healthcare. To connect with Rick, email him at DrSchmitt@cleardmx.com.

    Dr. Rick Schmitt on Chiropractic Innovation, DMX Technology & Building a Lasting Legacy
  7. Jun 12

    How AI Is Transforming Chiropractic Practices: Blake Head on EHR Innovation, Patient Experience & Growth

    What happens when artificial intelligence starts giving healthcare providers their time back? In this episode of TechTalk, Brad Cost and Dr. Jay Greenstein sit down with Blake Head, Vice President of Product & Strategy at PracticeTek, where he oversees product development and innovation for ChiroTouch (a leading chiropractic EHR and practice management software). In this episode, these three explore how AI is reshaping the future of chiropractic and healthcare technology. Blake shares his journey from working directly inside provider offices to leading product strategy for one of the largest chiropractic EHR platforms in the country. The conversation dives into the challenges providers face with documentation, workflow inefficiencies, patient engagement, insurance reimbursement, and how emerging AI tools are helping solve them. You'll learn: How AI is reducing after-hours documentation for providersWhy better technology can lead to stronger patient relationshipsThe role of AI in improving compliance and claims managementHow healthcare practices can leverage automation without losing the human touchWhy the future of healthcare may be "our agents versus their agents"Whether you're a chiropractor, healthcare leader, practice owner, or technology enthusiast, this episode offers a fascinating look at how innovation is transforming the provider experience—and what comes next. Tune in to hear how AI, patient experience, and smarter workflows are creating new opportunities for healthcare practices to grow while delivering better care. To connect with Blake, visit ChiroTouch.com, check out his LinkedIn at Blake Head, or shoot him an email at Blake.Head@PracticeTek.com

    How AI Is Transforming Chiropractic Practices: Blake Head on EHR Innovation, Patient Experience & Growth

Ratings & Reviews

5
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9 Ratings

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Talkin’ HealthCare and Havin’ Fun with Brad Cost and Dr. Jay Greenstein, DC. On the TechTalk Podcast, we focus on expert guests within the fields of technology and healthcare. 🎙️🤪📲🩺