The 7 Hats

Yuval Selik
  • 5.0 (43)
  • ENTREPRENEURSHIP
  • UPDATED WEEKLY

Welcome to a realm where audacity, innovation, and bold dreams reign supreme! Entrepreneurs, that daring 1%, who dare to dream bigger, do more, and believe beyond the norm. They're the ones who hunger for a chance to leave a lasting IMPACT on the world and touch lives around them. But the quest to make a mark often throws up a tough question - how to find the perfect equilibrium between personal growth and enterprise development? Here's where "The 7 Hats" steps in. "The 7 Hats" is your weekly shot of inspiration, designed to help you, the passionate entrepreneur, master the art of balancing seven crucial spheres of life. It is an exciting journey that promises to lead you to the IMPACT you're yearning for and the satisfaction you perhaps didn't even realize you were missing. Yuval Selik, your guide on this journey, is a battle-hardened entrepreneur himself with a track record of creating two successful ventures in the buzzing arenas of CPG and Tech. He's tasted the bitter pill of failure, survived the crushing pressure, and emerged triumphant. He's been in the exhausting rat race, felt the burnout, hit rock bottom, and then found his way to the top again. His tale is a testament to resilience and reinvention. "The 7 Hats" is an exhilarating blend of enlightening interviews, special co-hosts, and soul-stirring solo shows, all guaranteed to leave you with priceless nuggets of wisdom that you simply cannot afford to miss. We're going to navigate this thrilling voyage together, and along the way, we'll redefine what it means to be successful, and above all, fulfilled. So what are you waiting for? Smash that subscribe button and prepare to transform your life with "The 7 Hats". Join us in this adventure, and let's make an IMPACT together!

  1. Built from Scratch, Burned by Scale: Jason Burke on Jerky, Trade Spend, and Becoming a Real CEO

    12/05/2025

    Built from Scratch, Burned by Scale: Jason Burke on Jerky, Trade Spend, and Becoming a Real CEO

    🎙️ What if your biggest CPG breakthrough started with stolen jerky in a Ziploc bag? Jason Burke didn’t plan to become a food founder. He just wanted to make healthy snacks that wouldn’t kill his parents. But that side hustle turned into The New Primal. A brand born in a smoky kitchen and built into a national powerhouse through sheer grit, grassroots obsession, and a wild ride of trial by fire. From boiling beef in a condo to scaling 36 SKUs in 36 months, Jason takes us through the wins, the wounds, and the wisdom of what it really takes to build a conscious food brand from scratch. This is what happens when hustle meets healing. When family legacy meets CPG chaos. When the man who once sold trail mix in the breakroom becomes a leader in the clean label movement. 🎩 Summary Jason’s journey starts in a Section 8 apartment and stretches all the way to the Whole Foods endcap. Along the way, he shares how diet changed his life and how jerky changed his career. We cover the early grind, the brand explosion, and what happened when it all got too big too fast. This episode goes deep. Into the marriage strain. The team building. The inner rewiring it takes to shift from founder to CEO. And the costs no one warns you about. Like 140 flights in a year. Or feeling like the poorest kid at the richest school. But Jason’s story isn’t just about snacks. It’s about service. About building with intention. And about staying sane when the margins go missing. 🎩 Hats Covered • 🎩 1: The Soul• 🎩 2: The Athlete• 🎩 3: The Servant• 🎩 4: The Entrepreneur• 🎩 5: The Investor• 🎩 7: The Seeker 💡 Key Takeaways • 🎩 1: Success isn’t sustainable without non-negotiable rhythms• 🎩 2: What you eat matters. So does what you feed others• 🎩 3: Marriage requires presence, not just provision• 🎩 4: Don’t scale what you don’t understand• 🎩 5: Trade spend can eat your brand alive if you’re not careful• 🎩 7: When you stop trying to be impressive, you can finally become impactful 👤 Guest Bio Jason Burke is the founder of The New Primal. A clean-ingredient snack and condiment company inspired by his family’s health journey. From trail mix in a desk drawer to a multi-category Whole Foods partner, Jason has scaled intentionally while learning what real leadership requires. He lives in Nashville with his wife and two daughters and still makes time to cook. ⏱️ Timestamps • 00:02:00 – From Section 8 to CEO: Jason’s origin story• 00:10:00 – The diet that changed everything• 00:16:00 – Paleo jerky, smoke-filled condos, and stolen Ziploc bags• 00:22:00 – Launching The New Primal: DIY website and first orders• 00:28:00 – The Publix pitch: blind enthusiasm meets real risk• 00:36:00 – Growing too wide too fast: 36 SKUs, 36 months• 00:44:00 – The free fill myth and deduction disasters• 00:52:00 – Marriage strain, 140 flights, and the "we need you here" moment• 01:00:00 – From founder to CEO: the control you must surrender• 01:08:00 – Who Jason had to stop being, and who he became ✅ Actionables • Start with one product. Master it• Build a team before you need one• Schedule non-negotiables in your calendar: family time, workouts, walks• Know your margins before you go national• Ask yourself weekly: Who am I showing up as? 🔥 Quotes “Blind enthusiasm is an advantage. Until it’s not.”“We were still demoing locally while shipping to Seattle. That’s insane.”“CPG is a land of giants. You better know what you’re stepping into.”“I had to stop being the Section 8 kid. And start believing I deserve a seat at the table.”“Success without systems is just chaos in a hoodie.” 🔗 Links • The New Primal • Jason Burke on LinkedIn 🎩 Subscribe, share, and remember... sometimes your biggest brand begins as a bag of stolen jerky and a dream to do better.

    1h 2m
  2. Built to Break, Rebuilt to Last: Eric Skae on CPG Scars, Scaling Carbone, and Starting Over Smarter

    11/28/2025

    Built to Break, Rebuilt to Last: Eric Skae on CPG Scars, Scaling Carbone, and Starting Over Smarter

    🎙️ What if building a billion dollar brand came with a billion dollar bill? Eric Skae knows the cost of growth because he’s paid it, multiple times. From building Arizona Iced Tea's first distribution map to scaling Rao’s during a shareholder battle, and now turning Carbone into the next great CPG empire, Eric has lived through the beauty and brutality of entrepreneurship. This isn’t a story about unicorn valuations. It’s about resilience. About watching everything collapse, then starting again. About the friends who disappear when the money runs dry, and the walks that bring clarity back. If you’ve ever sacrificed too much for success, this episode is your reminder: you can build something great without losing yourself in the process. 🎩 Summary Eric walks us through his Bronx beginnings, a career built brick by brick in beverage and CPG, and what it really takes to turn brands around. He shares the high of scaling Arizona, the heartbreak of losing New Leaf, and the hustle of rebuilding post 2008 with nothing but grit, yoga, and a 3 million dollar loss he didn’t have to lose. We go deep into what most founders hide: identity collapse, co signed debt, and the moment you find yourself coaching others while quietly falling apart. But Eric’s not just a survivor. He’s a strategist, scaling Carbone into a 100 million dollar retail powerhouse, one jar at a time. This episode is a masterclass in grounded ambition. How to scale without selling your soul. 🎩 Hats Covered • 🎩 1: The Soul• 🎩 2: The Athlete• 🎩 3: The Servant• 🎩 4: The Entrepreneur• 🎩 5: The Investor• 🎩 7: The Seeker 💡 Key Takeaways • 🎩 1: Success doesn’t always look like peace. Sometimes it looks like panic in the parking lot.• 🎩 2: Discipline beats motivation. Walk. Lift. Breathe. Repeat.• 🎩 3: Find the friends who call after the storm, not just in the sun.• 🎩 4: Scaling too fast without systems is the most expensive tuition you’ll ever pay.• 🎩 5: If you don’t have cash reserves, your brand might not make it through the next curve.• 🎩 7: When you stop pretending, you start becoming. 👤 Guest Bio Eric Skae is a CPG veteran and brand turnaround artist. He helped put Arizona Iced Tea on the map, scaled Rao’s Homemade to over 100 million dollars, and is now CEO of Carbone Fine Foods, one of the fastest growing premium sauce brands in America. Known for his gritty honesty and growth discipline, Eric brings decades of battle tested wisdom to every shelf he touches. ⏱️ Timestamps • 00:02:00 – Growing up with 7 siblings in a 1200 square foot house• 00:11:00 – First job: caddying at age 11 and loving the hustle• 00:20:00 – From elevator operator to real estate flipper to water distributor• 00:28:00 – How Arizona Iced Tea changed everything• 00:36:00 – The growth addiction and the brand graveyard it left behind• 00:44:00 – 2008: Losing 3 million dollars, the brand, and almost his house• 00:50:00 – Yoga, walks, and rebuilding Bricktown• 00:58:00 – Rao’s: A turnaround wrapped in a shareholder war• 01:06:00 – Scaling Carbone to 100 million dollars and hand stripping basil at scale• 01:15:00 – Trade spend discipline, tariff pressure, and why price hikes aren’t always the move• 01:22:00 – Who Eric had to stop being, and who he’s becoming ✅ Actionables • Audit your growth: Are you scaling beyond your systems?• Know your WIIFM: Every stakeholder asks what’s in it for me. Answer it early.• Track your dilution: When your equity no longer matches your energy, reassess.• Find your calm: Walk, stretch, unplug. Make space to think clearly.• Call someone who stood by you when things went sideways. 🔥 Quotes “CPG is the simplest, hardest business in the world.”“People don’t leave because they’re bad. They leave because growth breaks them.”“I had to teach a mortgage broker how to refinance my house.”“Some days I listen to Eminem on repeat just to remind myself I’m still in the fight.”“You’re either working your plan or someone else’s.” 🔗 Links • Carbone Fine Food – Restaurant quality sauces at scale • Eric Skae on LinkedIn 🎩 Subscribe, share, and remember: the sauce is only as strong as the shelf it sits on, and the soul that built it.

    1h 3m
  3. Legacy Over Labels: Ari Raz on Letting Go, Starting Over, and Redefining Founder Success

    11/21/2025

    Legacy Over Labels: Ari Raz on Letting Go, Starting Over, and Redefining Founder Success

    🎙️ What if you stepped away from a rocket ship... just as it was taking off? Ari Raz co-founded Once Upon a Farm, built it brick by brick, and then gave up the CEO seat… to Jennifer Garner and John Foraker. Most founders would cling tighter. Ari let go. Why? Because the title wasn’t worth the trade. And then, he did it again. He took over Coconut Cult, a brand with wild promise and wild problems. No cash. No cushion. Just belief. This isn’t a story of exits and equity. It’s about identity. It’s about knowing when to build, when to partner, and when to walk away from the thing you created—so you can become the person you’re meant to be. 🎩 Summary Ari walks us through the journey from hand-labeling jars in a DC kitchen to raising capital, partnering with Jennifer Garner, and scaling one of the most disruptive baby food brands in America. But his real growth came when he stepped away—choosing soul over seat. Now at Coconut Cult, he’s applying everything he learned: how to restructure a brand, rebuild a culture, and balance risk with responsibility. We explore the emotional toll of dilution, the pain of leaving your “baby,” and why leadership isn’t about control—it’s about contribution. From ego death to entrepreneurial rebirth, Ari’s story is a mirror for any founder caught between ambition and authenticity. 🎩 Hats Covered • 🎩 1: The Soul• 🎩 3: The Servant• 🎩 4: The Entrepreneur• 🎩 5: The Investor• 🎩 7: The Seeker 💡 Key Takeaways • 🎩 1: Letting go of control is sometimes the most liberating growth strategy.• 🎩 4: Being replaced doesn’t mean you failed—it means you built something bigger than you.• 🎩 5: If your equity no longer matches your contribution, it’s time for a new chapter.• 🎩 3: Emotional ownership can’t be measured on a cap table—but it still costs something.• 🎩 7: When you stop trying to be someone else’s version of success, you finally meet yourself. 👤 Guest Bio Ari Raz is a CPG founder and operator who co-founded Once Upon a Farm, helped scale it nationally alongside Jennifer Garner and John Foraker, and later became CEO of Coconut Cult. With a career spanning baby food to functional fermented yogurt, Ari brings both strategic depth and personal humility to the brands he leads. He lives in Southern California with his wife and two kids—and still finds time to bake sourdough. ⏱️ Timestamps • 00:02:00 – Childhood in LA, the immigrant household, and mom’s sprouted mung beans• 00:12:00 – From commercial sets to Seoul: How Korea changed his business path• 00:20:00 – First food job at Lotte and the lightbulb moment• 00:25:00 – Moving home to start a baby food brand with no cash and no plan• 00:30:00 – Meeting Cassandra Curtis and merging brands to form Once Upon a Farm• 00:34:00 – Launching HPP baby food and the power of farmer’s markets• 00:38:00 – Getting Jennifer Garner and John Foraker involved• 00:43:00 – The pain of stepping down as CEO—and choosing to learn instead• 00:50:00 – Why the scale-up phase brought friction, dilution, and identity loss• 01:00:00 – Leaving the company you co-founded and asking: What now?• 01:05:00 – Enter Coconut Cult: No safety net, just belief and vision• 01:10:00 – Who Ari had to stop being—and the version of himself he’s becoming ✅ Actionables • Track your dilution and define what’s “enough”—before the next round.• Ask: “What part of this company still needs me?” • Audit your leadership: Are you leading, or are you lingering? • Rebuild your worth independent of your title. • Cook something from scratch this weekend—it’ll remind you who you are. 🔥 Quotes “Leaving was the hardest thing—and the most necessary thing.”“You don’t need to be the CEO forever to prove you were the founder.”“If you want to stay, you have to evolve. If you can’t evolve, you have to go.”“Cap table control doesn’t mean soul alignment.”“I had to stop being someone else’s version of success—and start being mine.” 🔗 Links • Coconut Cult – Probiotic yogurt with a cult following• Once Upon a Farm – Cold-pressed baby food built for impact• Ari Raz on LinkedIn If you’ve ever wondered when to stay, when to grow, and when to walk away, Ari’s story is your blueprint. 🎩 Subscribe, share, and keep growing—on your terms.

    1h 29m
  4. Betting on the Bean: Keith Bearden on Cacao Chaos, Conscious Chocolate, and Turning Mission into Margin

    11/14/2025

    Betting on the Bean: Keith Bearden on Cacao Chaos, Conscious Chocolate, and Turning Mission into Margin

    🎙️ What if you bet everything on a chocolate bar and it actually worked? Keith Bearden didn’t just invest in Alter Eco. He bought the whole company. At the exact moment cacao prices exploded 400%, he doubled down on one of the most volatile supply chains in CPG—and made it profitable in year one. From cutting hay on a Tennessee farm to running multi-nationals in Belgium, Keith’s path weaves code, conscience, and commerce. This episode isn’t just about chocolate—it’s about how systems thinking meets soul-centered leadership. If you’ve ever tried to scale a mission-driven brand, or wondered what it really takes to turn values into value—this one’s for you. 🎩 Summary Keith shares his journey from a self-sufficient childhood on a Tennessee farm to a tech career with Dow, to building CPG brands with a conscience. We explore his pivot from global IT auditor to regenerative chocolate CEO, and how he pulled off a profitable turnaround in a climate-constrained market. Keith and I unpack why internal auditing is a masterclass in leadership, how regenerative sourcing beats commoditized shortcuts, and why taste—not just mission—sells premium chocolate. Keith also opens up about leadership breakdowns, family dynamics, and what it means to lead with conviction, not control. 🎩 Hats Covered • 🎩 1: The Soul• 🎩 3: The Servant• 🎩 4: The Entrepreneur• 🎩 5: The Investor• 🎩 7: The Seeker 💡 Key Takeaways • 🎩 1: Leadership starts with listening—not knowing.• 🎩 4: A turnaround requires brutal analysis and bold execution.• 🎩 5: If you’re not profitable, your impact is temporary.• 🎩 3: Mission must be practical—or it becomes a liability.• 🎩 7: Presence and passion matter more than control. 👤 Guest Bio Keith Bearden is the CEO and owner of Alter Eco, a premium chocolate brand rooted in regenerative agriculture, fair trade, and Swiss manufacturing. With a background in IT, auditing, and global operations, Keith has led food and beverage brands across Europe and North America. From Yogi Tea to Beverage House to Alter Eco, Keith brings a systems mind and a servant heart to everything he builds. Under his leadership, Alter Eco became profitable for the first time in its 20-year history—during the worst cacao crisis in decades. ⏱️ Timestamps  00:02:00 – From farm boy to IT engineer 00:07:00 – Global audits, Belgium life, and listening as leadership 00:15:00 – From consulting to CPG: Portland and Yogi Tea 00:23:00 – Beverage House and the realities of contract manufacturing 00:31:00 – Buying Alter Eco in the middle of the cacao price crisis 00:40:00 – Making mission profitable in a volatile supply chain 00:48:00 – Trade spend mastery, SKU-level analysis, and right-sizing the team 00:55:00 – Family dynamics, collaboration, and servant leadership 01:02:00 – Who Keith had to stop being—and who he became to lead well 01:05:00 – Closing reflections ✅ Actionables • Ask: “If you were CEO for a day, what would you change?”• Measure trade spend lift—and cut what doesn’t move product.• Talk to the people doing the work before making the plan.• Define profitability before chasing growth.• Invest in product taste—before touting values. 🔥 Quotes "Listen first. The answers are already inside the building.""If it’s not profitable, your impact is on borrowed time.""Don’t just be a brand with values—be a product people crave.""Being needed isn’t leadership. Building systems is.""Chocolate is simple to eat, but complex to source. Respect that." 🔗 Links • Alter Eco – Regenerative chocolate done right • Connect with Keith Bearden on LinkedIn

    1h 6m
  5. From Addiction to Abundance: Matt Paradise on Whole Wealth, Healing, and Redefining Success

    11/07/2025

    From Addiction to Abundance: Matt Paradise on Whole Wealth, Healing, and Redefining Success

    🎙️ What if your biggest breakdown became the foundation for your greatest purpose? Matt Paradise didn’t just beat the odds—he rewrote them. Homeless as a teen. Addicted. Near death. Cancer survivor. Today, he’s a national voice for whole wealth—teaching that real financial well-being isn’t about more money…it’s about more meaning. From the streets of Connecticut to boardrooms across America, Matt’s story reveals how discipline, grace, and gratitude can turn pain into purpose. If you’ve ever felt stuck in cycles you didn’t create—or wondered how to build wealth without losing your soul—this episode will remind you that redemption is possible, and purpose is profitable. 🎩 Summary Matt’s story isn’t just about recovery—it’s about redefinition. He shares how addiction, homelessness, and trauma shaped his early life, and how mentorship, faith, and self-work helped him rebuild from the inside out. We unpack the difference between chemical recovery and character recovery, why “more” is never the answer, and how his journey led him to redefine financial wellness as emotional, spiritual, and social alignment. Matt and I dive deep into the myths of money, the hidden addictions of modern life, and the critical difference between being rich and being whole. Together, they reveal how gratitude and service can become the real wealth engine for founders, leaders, and everyday people alike. 🎩 Hats Covered 🎩 1: The Soul🎩 3: The Servant🎩 4: The Entrepreneur🎩 5: The Investor🎩 7: The Seeker 💡 Key Takeaways 🎩 1: Healing is a wealth strategy. You can’t build freedom from a broken foundation.🎩 3: Service transforms pain into purpose—mentorship multiplies redemption.🎩 4: “More” doesn’t make you better. It only amplifies who you already are.🎩 5: Financial wellness is emotional wellness with a balance sheet.🎩 7: Taking off your mask is the first step to living in truth. 👤 Guest Bio Matt Paradise is a speaker, educator, and financial wellness advocate whose journey from addiction and homelessness to industry leader has inspired thousands. After two decades in credit counseling and financial education, he now serves on the board of one of Forbes’ top financial agencies, helping organizations and individuals achieve whole wealth—financial health rooted in emotional intelligence, purpose, and service. Through keynotes, workshops, and his upcoming book Whole Wealth, Matt empowers people to heal their money stories and design lives that are both prosperous and peaceful. ⏱️ Timestamps 00:02 – Growing up in Connecticut and the quiet corner of chaos00:10 – Teen addiction, homelessness, and hitting rock bottom00:20 – The role of mentors and finding faith in recovery00:30 – From $9/hour counselor to national educator00:40 – Why “more money” never fixes what’s missing00:50 – The hidden addictions: debt, gambling, and consumerism01:00 – Redefining wealth through gratitude and service01:10 – Taking off the mask and becoming your authentic self ✅ Actionables Write down your top 3 “addictions” (not just substances) and how they show up in your life.Audit your money story—what emotions drive your spending or saving?Mentor one person who reminds you of your younger self.Redefine wealth beyond net worth: add joy, peace, and purpose to the ledger.Practice daily gratitude—it’s the foundation for lasting abundance. 🔥 Quotes “More money doesn’t change you. It amplifies you.”“Gratitude is the fuel that turns survival into service.”“Being needed isn’t leadership. Being authentic is.”“Whole wealth is what happens when your bank account and your soul align.”“Take off the mask so your hats can finally fit.” 🔗 Links MattParadise.com – Speaking, coaching, and financial wellness programsConnect with Matt on LinkedIn If you’ve ever wondered whether your past disqualifies you from purpose, this episode is proof that it doesn’t—it prepares you for it. 🎩 Subscribe, share, and let’s keep growing together.

    57 min
  6. Discipline Over Hype: Dave Behar on Building Engines, Not Just Brands

    10/17/2025

    Discipline Over Hype: Dave Behar on Building Engines, Not Just Brands

    🎙️ What if discipline was your ultimate growth hack? Dave Behar doesn’t just build brands. He builds engines. From global IPs to movement-based platforms, Dave’s playbook isn’t about hype. It’s about clarity, systems, and relentless intention. In this episode, we unpack how a four-sport athlete from San Pedro became a force behind scalable brand ecosystems in media and sport. And why identity, not tactics, is the real unlock. Whether you're stuck in hustle, navigating transitions, or searching for alignment between ambition and peace, this conversation will reset your definition of success. 🎩 Summary Dave Behar’s story isn’t about chasing more. It’s about choosing better. From building businesses in college to scaling global consumer brands and IP, Dave shares how staying organized, leading with intention, and integrating “athlete discipline” into every decision became his secret weapon. We dive into the evolution from creative founder to strategic CEO. And why “being needed” isn’t the flex many think it is. Dave opens up about the personal toll of misaligned relationships, the power of mutuality in deals, and why daily structure beats short-term hype every time. Yuval and Dave also riff on marketing, identity, and what it really means to build a platform that outlives your own involvement. 🎩 Hats Covered • 🎩 1: The Soul• 🎩 2: The Athlete• 🎩 3: The Servant• 🎩 4: The Entrepreneur• 🎩 5: The Investor 💡 Key Takeaways • 1: Identity isn’t inherited. It’s chosen daily through structure and discipline.• 2: Health is a leadership multiplier. Don’t scale yourself. Scale your habits.• 3: Misaligned relationships are silent saboteurs. Alignment over agreement.• 4: Great founders don’t just build companies. They build systems that scale without them.• 5: Protect the downside before chasing the upside. Every deal should be win-win or walk away. 👤 Bio Dave Behar is the founder and CEO of ION, a media and movement platform powering global content, commerce, and community. A four-sport athlete turned serial entrepreneur, Dave has scaled brands, launched leagues, and developed IP in over 30 countries. His unique lens blends performance, creativity, and systems to help tech, sport, and CPG companies turn energy into engine and hype into legacy. ⏱️ Timestamps • 00:02 – From San Pedro roots to global business• 00:12 – Surfing, sports, and building brands in college• 00:20 – Selling his first company and learning hard legal lessons• 00:32 – Chief Executive Athlete: blending body, identity, and business• 00:42 – The personal toll of unsupported relationships• 00:50 – Deal structure, alignment, and protecting your future• 01:02 – Working with Hotmail and the value of playbooks• 01:12 – Why the best businesses make you replaceable• 01:20 – Who Dave had to stop being and the player he became ✅ Actionables • Write your personal playbook: structure, intention, identity• Audit key relationships. Are they aligned or draining?• Design your business for exit. Even if you never sell.• Practice athlete thinking. Consistency beats intensity.• Define what a win actually looks like. And who it includes. 🔥 Quotes "Discipline is how you win when nobody’s watching.""Don’t chase what’s next. Build what lasts.""If your deal doesn’t feel mutual, it’s not worth doing.""Being needed isn’t a badge. It’s a bottleneck.""You scale when you stop building for yourself and start building for the system." 🔗 Links • ION – Dave Behar’s media and movement engine• Connect with Dave on LinkedIn If you're tired of being your business’s bottleneck or just want to start building with discipline instead of chaos, this conversation will give you the blueprint. 🎩 Subscribe, share, and let’s keep growing together.

    55 min
  7. AI, Authority, and the Road to Redemption: Jonathan Mast on Mistakes, Marketing, and Starting Over

    09/04/2025

    AI, Authority, and the Road to Redemption: Jonathan Mast on Mistakes, Marketing, and Starting Over

    🎙️ What if your worst mistake became your greatest teacher? Jonathan Mast didn’t just build a successful agency. He walked through fire to get there. From small-town scarcity and relentless teasing to serving time in federal prison for white-collar conspiracy, this story isn’t about falling down. It’s about getting back up. With purpose, with clarity, and with a fire to transform. Today, Jonathan helps entrepreneurs harness the power of AI. Not as a gimmick, but as a tool for creativity, trust, and scale. His insights cut through the hype and land exactly where founders need them most. If you’ve ever doubted your worth, feared your past, or questioned your value after a fall… this episode is for you. 🎩 Summary This isn’t just a redemption arc. It’s a masterclass in reinvention. Jonathan opens up about growing up in a family where gas money was a luxury. He shares how being teased in school fueled a drive to succeed, and how unchecked ambition led him to ignore warning signs at a company that eventually landed him in federal prison. We talk about what prison really taught him, how a chance meeting with the former dean of marketing at Ohio State changed everything, and why his second act has become his most meaningful. Jonathan breaks down what AI can do and what it can't. We explore the real risks, the actual opportunities, and why trust and clarity matter more than ever in a world obsessed with speed. 🎩 Hats Covered • 🎩 1: The Soul• 🎩 3: The Servant• 🎩 4: The Entrepreneur• 🎩 5: The Investor• 🎩 7: The Seeker 💡 Key Takeaways • 🎩 1: Chasing success to prove your worth often leads to self-sabotage• 🎩 5: Financial freedom starts when you stop outsourcing your safety to one income• 🎩 4: If AI can do it faster, you need to do it smarter• 🎩 1: Reinvention begins with radical self-responsibility• 🎩 7: Success without service will always feel hollow• 🎩 3: The right partner can be your greatest operational asset 👤 Guest Bio Jonathan Mast is an AI educator, coach, and founder of White Beard Strategies. He built and sold a digital agency after spending years in sales, marketing, and personal reinvention. His path includes a stint in federal prison, where he studied marketing under the former dean of Ohio State University. Today, he teaches entrepreneurs how to scale authority, creativity, and operations through AI—with trust, clarity, and intention. ⏱️ Timestamps • 00:02 – Small-town childhood and early drive to succeed• 00:12 – The fallout of ignoring red flags and ending up in prison• 00:20 – Marketing lessons from an unlikely prison mentor• 00:30 – Building a digital agency and working with his wife• 00:42 – Selling the business and pivoting into AI education• 00:50 – What most founders get wrong about AI• 01:02 – Why trust will be the new currency in business• 01:10 – Who Jonathan had to stop being to find real success ✅ Actionables • Audit where fear—not facts—is driving your decisions• Learn one AI tool this week and test it in your workflow• Identify if your business depends too heavily on you• Start your “freedom fund” with just 1 percent of revenue• Ask yourself: Am I building a job, or building a legacy? 🔥 Quotes “Trust isn’t built by being everywhere. It’s built by being honest.”“I made every wrong choice for the right reasons.”“AI doesn’t replace you. But it will expose you.”“If you don’t design your life, your ambition will destroy it.”“You’re either building resilience or building excuses.” 🔗 Links • JonathanMast.com – AI strategy and coaching • White Beard Strategies – Authority through AI If you’re rebuilding from the ground up, or just starting to question what success is costing you, this conversation will give you a path forward. 🎩 Subscribe, share, and let’s keep growing together.

    59 min
  8. The 4 Pillars of a Legendary Marriage: Gabriela Embon on Building Power Couple Synergy

    08/14/2025

    The 4 Pillars of a Legendary Marriage: Gabriela Embon on Building Power Couple Synergy

    🎙️ What if your marriage could be your greatest business advantage? Gabriela Embon built her career as a chemical engineer and her life around stability. But beneath the “safe” formula of a thriving career, loving family, and secure home, a quiet void was growing. Her turning point came when she realized she wasn’t meant to live in correction of her past, but in pursuit of her true calling. Today, Gabriela is a coach, author, and creator of the 4-Pillar Framework for building legendary marriages. In this powerful conversation, she reveals how high achievers can engineer intimacy, alignment, and trust with the same precision they bring to their careers. Whether you are scaling your business, healing from burnout, or feeling the strain of a relationship running on fumes, Gabriela’s insights will help you turn your partnership into a source of fuel, not friction. 🎩 Summary This is not just relationship advice. It is a blueprint for creating “Power Couple Synergy.” Gabriela shares how her upbringing in Argentina shaped her belief that you can have both a thriving career and a deeply fulfilling relationship. We talk about the dangers of outsourcing happiness, the “upper limit” problem that causes successful people to sabotage love, and why commitment is a strategy fueled by intention rather than feelings. She walks us through her 4-Pillar Framework (Me, You, Our, Us) and how each pillar builds toward trust, unity, and intimacy. Along the way, we explore how to unlearn naive beliefs about marriage, use career skills at home, and engineer a life with no regrets. 🎩 Hats Covered • 🎩 1: The Soul• 🎩 3 The Servant• 🎩 4: The Entrepreneur• 🎩 7: The Seeker 💡 Key Takeaways • 🎩 1: Outsourcing happiness keeps you small. Fulfillment starts within.• 🎩 4: The same traits that make you successful at work apply to relationships.• 🎩 7: Upper limits on positivity can sabotage love if left unaddressed.• 🎩 1: Commitment is fueled by intention, not unpredictable emotions.• 🎩 4: Engineer your relationship with the same rigor you apply to your career.• 🎩 7: “Me, You, Our, Us” is the structure for lasting power couple synergy. 👤 Guest Bio Gabriela Embon is a certified coach, speaker, and author of Becoming a Power Couple. After a career in chemical engineering, she transitioned into coaching with a mission to help driven couples create legendary marriages without sacrificing ambition. Her 4-Pillar Framework transforms relationships into a foundation for both personal and professional success. ⏱️ Timestamps • 00:02 – Growing up in Argentina and the belief you can have both career and love• 00:10 – Why love is not a strategy and commitment is fueled by intention• 00:18 – The career change from engineering to coaching• 00:26 – Invisible needs and the power of full acceptance in a partnership• 00:35 – Outsourcing happiness and why it always backfires• 00:42 – The “upper limit” problem and how high achievers sabotage love• 00:50 – The 4-Pillar Framework: Me, You, Our, Us• 00:58 – How writing her book deepened her mission• 01:05 – Beliefs about marriage she had to unlearn• 01:10 – Who she had to stop being and who she became to succeed ✅ Actionables • Identify where you are outsourcing happiness and bring it back to yourself.• Apply your career skills — vision, communication, collaboration — at home.• Explore your “upper limit” and do the inner work to raise or remove it.• Assess your relationship using the 4-Pillar Framework.• Choose intention over emotion to fuel your commitment. 🔥 Quotes “Happiness is not something you outsource. It starts with you.” “Love is not a strategy. Commitment is a strategy.” “You can have a legendary career and a legendary marriage.” “Your relationship deserves the same intentional design as your business.” “The upper limit is not your fate. It is your challenge to rise above.” 🔗 Links • GabrielaEmbon.com – Book and coaching info• Becoming a Power Couple – Available on Amazon • BecomingAPowerCouple.net – Free prologue download If you are ready to transform your relationship into a source of power, this conversation will show you how to design it with intention and heart. 🎩 Subscribe, share, and let’s keep growing together.

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About

Welcome to a realm where audacity, innovation, and bold dreams reign supreme! Entrepreneurs, that daring 1%, who dare to dream bigger, do more, and believe beyond the norm. They're the ones who hunger for a chance to leave a lasting IMPACT on the world and touch lives around them. But the quest to make a mark often throws up a tough question - how to find the perfect equilibrium between personal growth and enterprise development? Here's where "The 7 Hats" steps in. "The 7 Hats" is your weekly shot of inspiration, designed to help you, the passionate entrepreneur, master the art of balancing seven crucial spheres of life. It is an exciting journey that promises to lead you to the IMPACT you're yearning for and the satisfaction you perhaps didn't even realize you were missing. Yuval Selik, your guide on this journey, is a battle-hardened entrepreneur himself with a track record of creating two successful ventures in the buzzing arenas of CPG and Tech. He's tasted the bitter pill of failure, survived the crushing pressure, and emerged triumphant. He's been in the exhausting rat race, felt the burnout, hit rock bottom, and then found his way to the top again. His tale is a testament to resilience and reinvention. "The 7 Hats" is an exhilarating blend of enlightening interviews, special co-hosts, and soul-stirring solo shows, all guaranteed to leave you with priceless nuggets of wisdom that you simply cannot afford to miss. We're going to navigate this thrilling voyage together, and along the way, we'll redefine what it means to be successful, and above all, fulfilled. So what are you waiting for? Smash that subscribe button and prepare to transform your life with "The 7 Hats". Join us in this adventure, and let's make an IMPACT together!

Information

  • Creator
    Yuval Selik
  • Years Active
    2021 - 2025
  • Episodes
    102
  • Rating
    Explicit
  • Copyright
    © 2021
  • Show Website
    The 7 Hats