10 episodes

By building relationships and operating transparent, ethical, consumer-driven processes, BBB National Programs stays on the cutting edge of industry. We track emerging marketplace issues and work to expand and adapt our successful programs and create new initiatives that maintain that trust in a rapidly changing digital landscape.

The Accountability Studio BBB National Programs

    • Business
    • 4.2 • 6 Ratings

By building relationships and operating transparent, ethical, consumer-driven processes, BBB National Programs stays on the cutting edge of industry. We track emerging marketplace issues and work to expand and adapt our successful programs and create new initiatives that maintain that trust in a rapidly changing digital landscape.

    The Evolution of Advertising in the Children’s Space

    The Evolution of Advertising in the Children’s Space

    For the last 50 years, companies marketing to children have held each other to a higher standard. In 1974 the Children’s Advertising Review Unit (CARU) was established as the U.S. mechanism of independent self-regulation to protect children under age 13 from deceptive or inappropriate advertising. Over the years and as technology evolved, CARU expanded to … Continue reading The Evolution of Advertising in the Children’s Space →

    • 22 min
    COPPA Questions: Are Safe Harbors Effective?

    COPPA Questions: Are Safe Harbors Effective?

    As the drumbeat to modernize the Children’s Online Privacy Protection Act (COPPA) continues, all components of the 1998 law have come under scrutiny, particularly the Safe Harbor provision. Under COPPA, the FTC has the ability to approve industry groups to administer self-regulatory programs implementing the protections for children outlined in the rule. Recently, some lawmakers … Continue reading COPPA Questions: Are Safe Harbors Effective? →

    • 27 min
    Data Privacy Accountability in Practice: A Case Study of Cisco

    Data Privacy Accountability in Practice: A Case Study of Cisco

    In this episode of The Accountability Studio, host Cobun Zweifel-Keegan is joined by two industry professionals for a deep-dive into one company’s innovative approach to data privacy, accountability, and trust. Listen in to hear Josh Harris, BBB National Programs’ Director of Global Privacy Initiatives, and Harvey Jang, Vice President and Chief Privacy Officer at Cisco … Continue reading Data Privacy Accountability in Practice: A Case Study of Cisco →

    • 39 min
    What Do CARU’s Revised Guidelines Mean for Advertisers?

    What Do CARU’s Revised Guidelines Mean for Advertisers?

    Despite this generation’s comfort navigating digital spaces today, they still face the same cognitive limitations – and therefore, vulnerabilities – that they always have. This reality is just one of the reasons that BBB National Programs’ Children’s Advertising Review Unit (CARU) recently issued revised guidelines to assure that advertising directed to children is not deceptive, unfair, or … Continue reading What Do CARU’s Revised Guidelines Mean for Advertisers? →

    • 20 min
    The Past and Future of Privacy Accountability: Is CBPR a Model?

    The Past and Future of Privacy Accountability: Is CBPR a Model?

    In this episode of The Accountability Studio, Moderator Cobun Zweifel-Keegan, Deputy Director of Privacy Initiatives at BBB National Programs, is joined by two industry professionals for an informative conversation on the cross-border privacy rules (CBPR) system, a voluntary framework with a global impact. BBB National Programs Director of Global Privacy Initiatives Josh Harris,  and Sam … Continue reading The Past and Future of Privacy Accountability: Is CBPR a Model? →

    • 50 min
    With Great Power Comes Great Responsibility

    With Great Power Comes Great Responsibility

    In the inaugural episode of The Accountability Studio, moderator Mary Engle, Executive Vice President, Policy poses a fundamental question to the leadership of BBB National Programs: Does independent, industry self-regulation really work? Program leaders responded with an empathic ‘yes,’ but also laid out the numerous factors that can contribute to the success or failure of … Continue reading With Great Power Comes Great Responsibility →

    • 47 min

Customer Reviews

4.2 out of 5
6 Ratings

6 Ratings

BlueShock9000 ,

Great stuff

The internet of things rerport is really interesting...looking forward to more stuff like this!

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