The Atomic Construction Podcast

Ivory Impact

This is the Atomic Construction Podcast; the show where we break down what it really takes to build better projects, stronger teams, and a more respected construction industry. Hosted by Kevin Hohe…construction leader and lifelong learner. Every week, he sits down with people who are out there doing the work, like Kyle Nitchen, to talk honestly about the challenges, wins, and wild stories behind the job sites.  We cover everything from scaling businesses and navigating project costs… …to building strong leadership, creating community, and restoring real respect to the trades. So if you’re in the construction world or just want to hear what it takes to build something that lasts - you’re in the right place.

  1. Sep 4

    Adam McChesney: The Marketing Nobody in the Trades Wants to Do

    In this episode, Kevin sits down with Adam of Builders of Authority, a St. Louis digital marketing agency with 44 employees and about 100 contracting clients across the country. Contractor marketing is where most home services businesses burn money they never get back. Adam built 200 lead generation websites, ranked them, rented the leads to trades businesses, then used one of those sites to start an auto glass company he sold in 2025. He has never replaced a windshield. We get into SEO for contractors, Google Business Profile, paid ads, and the uncomfortable truth about branding versus craftsmanship. Adam also walks through the free stuff every solo operator should be doing before spending a dollar on an agency. If you are under $500K a year, that section alone is worth the watch. Adam McChesney info: 🌐https://adammcchesney.com/ 🎙️https://podcasts.apple.com/us/podcast/builders-of-authority/id1610240971 ◆ https://www.linkedin.com/in/adam-mcchesney-b21b1256/ 📲https://facebook.com/adam.mcchesney.3 ✔️instagram.com/adamlmcchesney?igshid=YmMyMTA2M2Y= Complete Fence and everything else Kevin is building: 🎙️https://theatomicconstructionpodcast.buzzsprout.com 🌐https://ivoryimpact.com 📲https://www.instagram.com/khohe414/ If you are a contractor sitting on a phone that keeps ringing and going unanswered, or you are the guy who refuses to post, drop a comment and tell me which one you are. I read them and I answer them. 📩 Want to be a guest on the podcast? Email stacy@ivoryimpact.com

Ratings & Reviews

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About

This is the Atomic Construction Podcast; the show where we break down what it really takes to build better projects, stronger teams, and a more respected construction industry. Hosted by Kevin Hohe…construction leader and lifelong learner. Every week, he sits down with people who are out there doing the work, like Kyle Nitchen, to talk honestly about the challenges, wins, and wild stories behind the job sites.  We cover everything from scaling businesses and navigating project costs… …to building strong leadership, creating community, and restoring real respect to the trades. So if you’re in the construction world or just want to hear what it takes to build something that lasts - you’re in the right place.

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