The Author Next Door

Angela Haas & Cassie Newell
  • 5.0 (5)
  • BOOKS
  • UPDATED WEEKLY

This is real talk for authors, relatable to where they are in their journey and to our journey as self-published authors. We talk about our experiences and have guest chats with experts and other authors about their experiences.

  1. Midlife Creativity: Finding Your Voice and Purpose with Shamayne Olivia

    15H AGO

    Midlife Creativity: Finding Your Voice and Purpose with Shamayne Olivia

    In this episode of The Author Next Door, Angela Haas and Cassie Newell sit down with Shamayne Olivia to explore creativity, self-discovery, and what it truly means to embrace your voice in midlife. Shamayne shares her powerful journey through loss, reinvention, and personal awakening, offering insight into how women over 50 can reconnect with their creativity and step fully into their second act. The conversation dives into intuition, resilience, identity, and the importance of protecting your creative energy while navigating life’s responsibilities. In this episode, they discuss: Shamayne Olivia’s journey through grief, reinvention, and creative awakeningThe symbolism of “shoes” as a framework for self-awareness and growthHow to protect your creative energy and avoid burnoutWhy community, mentorship, and support systems matterTrusting your intuition and embracing imperfection in the creative process🚀 Connect with Shamayne Olivia: Instagram: https://www.instagram.com/shamayneolivia/ https://shoesthatfithersoul.com/ 🎙️ Learn more about the show: https://theauthornextdoor.com/ 📬 Sign up for exclusive content: https://bit.ly/49hvRVp

    59 min
  2. How Authors Can Use Color Theory For Better Branding

    APR 15

    How Authors Can Use Color Theory For Better Branding

    In this episode of The Author Next Door, Angela Haas explores how color theory can strengthen author branding and help writers create a more memorable, cohesive visual identity. She breaks down how colors shape reader perception, signal genre and mood, and influence the overall experience readers have with your books, website, and event materials. From book covers to merchandising, this episode offers practical guidance for authors who want their branding to feel intentional and instantly recognizable. In this episode, she discusses:  How color theory affects branding and reader perception  The role color plays in signaling genre and mood  Common color mistakes authors make in branding and merchandising  Why consistency matters across covers, websites, and events  How to create the right visual vibe for your author brand 🛠️ Resources mentioned: Color Wheel and Color Theory Basics: https://www.color-meanings.com/color-wheel/ Pinterest for Color Palettes: https://www.pinterest.com/ Color Palette Inspiration from Paint Samples: https://www.houzz.com/magazine/color-schemes Color Psychology in Marketing: https://www.verywellmind.com/color-psychology-2795824 🎙️ Learn more about the show: https://theauthornextdoor.com/ 📬 Sign up for exclusive content: https://bit.ly/49hvRVp

    40 min
  3. How Authors Can Stay Fit, Focused and Healthy with Fitz Koehler

    APR 8

    How Authors Can Stay Fit, Focused and Healthy with Fitz Koehler

    In this episode of The Author Next Door, Angela Haas and Cassie Newell sit down with fitness expert Fitz Koehler to talk about resilience, longevity, and how movement can transform both your health and your mindset. Fitz shares her powerful journey through cancer recovery and explains how fitness helped her rebuild strength, energy, and perspective. The conversation explores practical strategies for staying active while managing busy schedules, along with the role of nutrition, discipline, and mental resilience in long-term health. In this episode, they discuss: Fitz Koehler’s inspiring cancer comeback storyThe four pillars of fitness: strength, cardio, flexibility, and balanceSimple ways to incorporate movement into a busy daily routineWhy nutrition matters for energy and longevityHow discipline and resilience shape long-term wellness🚀 Learn more about Fitz Koehler: https://www.instagram.com/fitzkoehler/ 📚 Fitz Koehler’s books: https://www.amazon.com/s?k=Fitz+Koehler 🎗️ The Cancer Comeback Series: https://www.amazon.com/s?k=Cancer+Comeback+Series 🎙️ Fitz Koehler Podcast: https://podcasts.apple.com/us/podcast/fitz-koehler-podcast/id1471234567 💪 Hottie Body Fitzness Challenge Community: https://www.facebook.com/groups/hottiebodyfitness 🎙️ Learn more about the show: https://theauthornextdoor.com/ 📬 Sign up for exclusive content: https://bit.ly/49hvRVp

    1h 2m
  4. Querying For Authors: Cassie Shares Her Process

    APR 1

    Querying For Authors: Cassie Shares Her Process

    In this episode of The Author Next Door, Angela Haas sits down with Cassie Newell to talk about her journey into traditional publishing and what authors need to know about querying, researching agents, and navigating rejection. They explore the realities of balancing indie, hybrid, and traditional publishing paths, along with practical strategies for researching agents, pitching effectively, and understanding what opportunities are worth pursuing.  In this episode, they discuss: How to research agents using tools like QueryTracker and Publishers MarketplaceWhat authors should know before entering the query processHow to handle rejection, ghosting, and the emotional side of queryingBalancing indie, hybrid, and traditional publishing goals🔗 Connect with Cassie Newell:https://ckdarling.com/ 🛠️ Resources mentioned: Publishers Marketplace: https://www.publishersmarketplace.com/ QueryTracker: https://querytracker.net/ Joanna Penn on AI: https://www.thecreativepenn.com/ 🎙️ Learn more about the show: https://theauthornextdoor.com/ 📬 Sign up for exclusive content: https://bit.ly/49hvRVp

    46 min
  5. Virtual Assistants for Authors: When It's Time To Hire Help with J. Kevin Tumlinson

    MAR 25

    Virtual Assistants for Authors: When It's Time To Hire Help with J. Kevin Tumlinson

    In this episode of The Author Next Door, Angela Haas and Cassie Newell sit down with bestselling author and indie publishing expert Kevin Tumlinson, of Author Anchor, to talk about scaling your author business with virtual assistants. Kevin shares how authors can move beyond doing everything themselves and start building systems, hiring support, and treating writing like a business. From onboarding and communication to leveraging tools like AI, this conversation offers practical strategies for increasing productivity, streamlining marketing, and creating long-term growth. In this episode, they discuss: When it’s time to hire a virtual assistant and scale your author businessHow to find, onboard, and build strong relationships with VAs using Author AnchorWhy documenting your processes is key to growthUsing AI and tools to enhance productivity and marketingShifting your mindset from writer to business owner🚀 Learn more about Author Anchor:https://authoranchor.com/home 🔗 Connect with Kevin Tumlinson: Website: https://kevintumlinson.com/ 🛠️ Resources mentioned: Book Brush: https://bookbrush.com/ LastPass: https://www.lastpass.com/ 🎙️ Learn more about the show: https://theauthornextdoor.com/ 📬 Sign up for exclusive content: https://bit.ly/49hvRVp

    54 min
  6. Social Media For Authors: What Actually Works with Aimee Ravichandran

    MAR 18

    Social Media For Authors: What Actually Works with Aimee Ravichandran

    In this episode of The Author Next Door, Angela Haas and Cassie Newell sit down with Aimee Ravichandran of Abundantly Social to talk about what actually works in social media and book marketing right now — and how authors can stop feeling so overwhelmed by all the noise. They discuss consistency, audience fatigue, platform selection, community building, and the difference between chasing vanity metrics versus cultivating real reader relationships. The conversation also dives into Facebook groups, Instagram engagement, newsletter growth, paid ads, and why authors need to think long-term when it comes to marketing their books. In this episode, they discuss: Why consistency matters more than chasing every algorithm changeHow authors can show up online without feeling like content machinesWhich metrics actually matter when measuring marketing successWhy authentic community beats follower count every timeHow social media, promotions, and paid ads work together over time✨ Learn more about Aimee and Abundantly Social: https://abundantlysocial.com/ 🎙️ Learn more about the show: https://theauthornextdoor.com/ 📬 Sign up for exclusive content: https://bit.ly/49hvRVp

    52 min
  7. Episode 60: Simplify Your Marketing Strategy with Crewfiction

    MAR 11

    Episode 60: Simplify Your Marketing Strategy with Crewfiction

    In this episode of The Author Next Door, Angela Haas sits down with Sam Namias and Tom Papaspyros, founders of Crewfiction, to talk about one of the biggest hurdles indie authors face after publishing their first book: marketing. They explore why so many authors feel overwhelmed once the writing is done, how simplifying marketing systems can unlock creativity, and why connection—not complexity—is the key to long-term success. The conversation dives into email marketing, reader segmentation, collaboration between authors, and how tools like Crewfiction aim to streamline the process so authors can focus on storytelling. In this episode, they discuss: Why marketing is often the point where authors quitThe importance of building authentic connections with readersHow email marketing remains one of the most powerful tools for authorsThe value of collaboration and community among indie writersWhy simplifying marketing systems can increase creativity and consistency🚀 To learn more about Crew Fiction, sign up here: https://l.gourl.es/l/151d0af4f3b6d6862eb94997a0d25f20268f1c48?u=11689812 (Disclosure: This is an affiliate link. If you choose to sign up, it helps support the podcast at no additional cost to you.) 🎙️ Learn more about the show: https://theauthornextdoor.com/ 📬 Sign up for exclusive content: https://bit.ly/49hvRVp

    56 min
  8. Episode 59: Direct Sales, Authenticity, and the Future of Author Marketing

    MAR 4

    Episode 59: Direct Sales, Authenticity, and the Future of Author Marketing

    In this episode of The Author Next Door, Cassie Newell and Angela Haas break down marketing trends for 2026 and what authors should be focusing on moving forward. From authenticity to direct sales, they explore how the marketing landscape is shifting and what that means for indie authors. They reflect on what worked in 2025, what didn’t, and why 2026 is shaping up to be the year of community building and direct reader relationships. The conversation covers strategic planning, content repurposing, in-person events, and practical tools that help streamline marketing without overwhelming creativity. In this episode, they discuss: Why 2026 is the year of direct sales for authorsHow authenticity strengthens long-term reader loyaltyRepurposing content to save time and increase visibilityLeveraging in-person events to build communityTools and strategies that simplify author marketing🎙️ Learn more about the show: https://theauthornextdoor.com/ 📬 Sign up for exclusive content: https://bit.ly/49hvRVp

    41 min
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5
out of 5
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About

This is real talk for authors, relatable to where they are in their journey and to our journey as self-published authors. We talk about our experiences and have guest chats with experts and other authors about their experiences.

Information

  • Creator
    Angela Haas & Cassie Newell
  • Years Active
    2025 - 2026
  • Episodes
    66
  • Rating
    Explicit
  • Copyright
    © 2025
  • Show Website
    The Author Next Door

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