The Bendy Show

Wendy Shlensky and Beth Torrie
  • 5.0 (17)
  • MARKETING

What is The Bendy Show? Bendy is the combination of 2 of the most fun Analyst Relations People in the World: Beth and Wendy. When you combine Beth and Wendy, you get Bendy. 2 Women who love to talk about AR and who will bend, but never break. We talk, we challenge each other, we make each other better. Beth’s contact info: beth@torriecommunications.com @bethtorrie https://www.linkedin.com/in/workingmom/ Wendy’s contact info wendy@canopycommunication.com @WLS26 https://www.linkedin.com/in/wendyshlensky/

  1. 02/14/2024

    The Final Episode

    It's time to say goodbye. We have had fun and we've heard you enjoyed our episodes. Most of the content we expect will continue to be relevant. Thank you for listening. Thank you to our supporters and most of all our Guests: ●    Elena Hutchinson - Forrester Wave and Gartner MQ ●    Laura Erdem - Social Selling ●    Arthur Bailey - Learn side of AR ●    Ger Adlum - Collaborating with Marketing ●    Julius Hemingway - Career move from sales to AR ●    Steven Armstrong - Working at Amazon ●    Alyssa Gilmore - Business Benefits of AR ●    Jeff Roster - 5 Pieces of advice every founder needs to know about AR ●    Anjali Yakkundi -Product Marketing & AR, expertise from a former analyst If you wish to get in touch, please reach out to us: Beth’s contact info: beth@torriecommunications.com @bethtorrie www.linkedin.com/in/workingmom/ Wendy’s contact info wendy@canopycommunication.com https://www.linkedin.com/in/wendyshlensky/

    12 min

  2. 05/26/2023

    Inside Forrester Wave and Gartner MQ ft. Elena Hutchison

    Beth Torrie and Guest Elena Hutchison discuss best practices in major evaluations like Forrester Wave and Gartner MQ, and answer why these evaluations are so important. The duo breaks down the key pillars and shares best practices in the evaluations processes and even recommends ideal team formation. Show your support for the Bendy Show by becoming a monthly supporter or buy us a coffee Follow us on Social: The Bendy Show Website: https://www.thebendyshow.com/ Beth’s contact info: Email: beth@torriecommunications.com Twitter: @bethtorrie Linkedin: www.linkedin.com/in/workingmom/ Wendy’s contact info: Email: wendy@canopycommunication.com Linkedin:https://www.linkedin.com/in/wendyshlensky/ Elena Hutchison https://www.linkedin.com/in/elenahutchison/ Elena is taking taking on a limited number of Analyst Relations consulting clients, either to directly help with AR programs or for executive presence coaching for AR professionals - find her on her website: https://www.uprightar.com/

    34 min

  3. 05/17/2023

    Gartner Cool Vendor: How Startups Can Earn this Coveted Award

    This episode Beth & Wendy discuss what every tech startup dreams of: How to become a Gartner Cool Vendor. Beth has had several clients become Cool Vendors. In starting her own company, Wendy immersed herself in understanding the nitty gritty of the Cool Vendor process. Listen as these Analyst Relations experts discuss their experiences with how becoming a Cool Vendor can shape your company’s story.  Show your support for the Bendy Show by becoming a monthly supporter or buy us a coffee Read Beth’s Cool Vendor companion blog post Check out additional Cool Vendor resources: Hank Barnes: Rethinking Categories Jim Hare: Insider Secrets to Becoming a Gartner "Cool Vendor" - Jim Hare (discussed in today’s episode) Follow us on Social: The Bendy Show Website: https://www.thebendyshow.com/ Beth’s contact info: Email: beth@torriecommunications.com Twitter: @bethtorrie Linkedin: www.linkedin.com/in/workingmom/ Wendy’s contact info: Email: wendy@canopycommunication.com Twitter: @WLS26 Linkedin: https://www.linkedin.com/in/wendyshlensky/

    28 min

  4. 05/08/2023

    Learning with Leaders: Social Selling

    Wendy Shlensky interviews Laura Erdem Social Selling Linked In Course⁠ LinkedIn Social Selling Pod with Laura Erdem Laura Erdem shares her wisdom regarding using analyst research as a sales person. Just like Analyst Relations, there are few shortcuts.  Personalization is really what makes social selling score!   If you want to be considered for an interview, please contact: Wendy Shlensky wendy@canopycommunication.com

    15 min

  5. 04/18/2023

    Learning with Leaders: AWS AR (Amazon Web Services Analyst Relations) Director Arthur Bailey

    Learning with Leaders Wendy Shlensky interviews Arthur Bailey, AWS AR Director Learn some expert moves from Arthur Bailey  Working with analysts on the learn side of AR Using AR to drive sales Demonstrating the value of Analyst Relations to stakeholders  If you would like to be considered as a guest for The Bendy Show, please contact  Wendy Shlensky, wendy@canopycommunication.com with your pitch

    19 min

  6. 04/05/2023

    Creating collaboration with content marketing

    Wendy Shlensky interviews content marketer extraordinaire, Ger Adlum. We all want the same goal, creating collaboration with content marketing.  We want to uplevel our brand in the market. How can analyst relations and content marketers improve their relationships? Listen to this pod to get some ideas.   If you want to be considered for an interview, please contact Wendy Shlensky wendy@canopycommunication.com +1 617 256 7363

    37 min

  7. 03/21/2023

    Transitioning from Research Sales to Engaging AR Leader

    Julius Hemingway, a former Forrester Research sales rep shares his story about his recent transition from research sales to analyst relations. He also shares his insights about the complexities in communicating the business value of AR Programs and their research contracts. Also listen to hear tips to maximize relationships with your research account managers. Beth Torrie beth@torriecommunications.com 917-207-1658 @bethtorrie

    39 min

  8. 10/23/2022

    Ace the Demo - Part 1

    Learn from Analyst Relations experts at how to deliver the best demo for an analyst How do you create the best demo possible? Connecting the dots for the analysts on what the differentiators are? What are some of the most important aspects for analyst relations This is the preview for acing the demo - please share your questions with us for what else you want us to cover regarding acing the demo. Beth’s contact info: beth@torriecommunications.com         @bethtorrie www.linkedin.com/in/workingmom/ Wendy’s contact info wendy@canopycommunication.com @WLS26 https://www.linkedin.com/in/wendyshlensky/

    11 min
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5
out of 5
17 Ratings

About

What is The Bendy Show? Bendy is the combination of 2 of the most fun Analyst Relations People in the World: Beth and Wendy. When you combine Beth and Wendy, you get Bendy. 2 Women who love to talk about AR and who will bend, but never break. We talk, we challenge each other, we make each other better. Beth’s contact info: beth@torriecommunications.com @bethtorrie https://www.linkedin.com/in/workingmom/ Wendy’s contact info wendy@canopycommunication.com @WLS26 https://www.linkedin.com/in/wendyshlensky/

Information

  • Creator
    Wendy Shlensky and Beth Torrie
  • Years Active
    2021 - 2024
  • Episodes
    22
  • Rating
    Clean
  • Copyright
    © Wendy Shlensky and Beth Torrie
  • Show Website
    The Bendy Show