The Booma Effect

RepCard
  • 0.0 (0)
  • Entrepreneurship

Every podcast in home services sales sounds the same. Reps talking to reps about grinding harder. Nobody questions the model itself. The Booma Effect does. Hosted by Brad Mortensen (Founder of RepCard) and Jess Reagan (CRO, RepCard), the show makes the case that what you put into the world comes back to you. The structure you're building might get you short-term gain at the cost of long-term, lasting success. Brad and Jess take on the parts of the industry nobody wants to talk about, with data, real stories, and a strong point of view. For founders, operators, and reps in pest control, solar, roofing, HVAC, and every industry built on the door.

Episodes

  1. May 22

    JP Arlie: The Recruiting Mistake That Breaks Sales Teams

    Vivint Smart Home sent flowers to JP Arlie's wife every two weeks for six months until he left a great job in sunny Southern California and moved his family to Utah. He then helped Vivint scale by opening 20 brick-and-mortar recruiting offices outside Salt Lake, pulled 2,000 reps into the pipeline in 14 weeks, and trained 30 of Vivint's top managers in a single master class. 30 years in direct sales. Cutco. Vivint. Harvard Business School executive coach. Today he runs The Talent Engine at recruittrainandretain.com. In Episode 2, JP joins Brad Mortensen (CEO, RepCard) and Jess Reagan (CRO, RepCard) and calls out the biggest mistake home services companies make when they try to scale: they promote top closers into leadership and watch the team fall apart 90 days later. If you're a founder, sales leader, or field sales operator trying to build a team that actually stays, this episode is the blueprint. WHAT YOU'LL LEARN: The 6-month "flowers in the kitchen" recruiting sequence Vivint ran to pull JP out of CaliforniaWhy 9 out of 10 top closers will tank your culture in a leadership roleThe "Caleb Rainey" rule: how a 12-account rookie became a better leader than 100-account vetsJP's recruit → train → retain → develop → repeat loop (and where most companies break the chain)The 3-scenario pre-frame that stops Day-14 quits before they happenWhy "T-I-M-E is how I spell love" is the only retention strategy that actually scalesThe Michael Jordan recruiting move that closes candidates before they meet your competitorWhy how you treat people on exit decides who fills your pipeline 10 years from now CONNECT WITH JP ARLIE: 🌐 The Talent Engine: recruittrainandretain.com WHAT IS REPCARD? RepCard is the platform home services companies use to build real relationships with customers. Digital business cards, reputation management, and the tools your field team needs to win the second sale. 🔗 Try RepCard: https://repcard.com 📲 Brad Mortensen: https://www.linkedin.com/in/bradley-mortensen/ 📲 Jess Reagan: https://www.linkedin.com/in/jess-reagan-9807a6b/ ABOUT THE BOOMA EFFECT: The Booma Effect is a podcast for home services operators, founders, and sales leaders who believe the most profitable way to build a business is also the most ethical way. New episodes weekly. KEYWORDS: Sales recruiting, sales leadership, building a sales team, home services management, door to door management, D2D recruiting, Vivint Smart Home, Cutco, field sales recruiting, sales rep retention, training sales reps, promoting from within, RepCard, JP Arlie, Brad Mortensen, Jess Reagan #salesleadership #homeservices #salesrecruiting

    50 min

  2. Apr 30

    Door to Door Sales: 20 Years of Lessons in 30 Minutes

    Door to door sales taught us everything about building a home services business the right way. Brad Mortensen (founder of RepCard) and Jess Reagan (20-year home services veteran) share their real origin stories: from selling pest control in 115-degree Arizona heat to building teams across alarms, satellite, solar, and pest control. If you're a home services operator, sales manager, or rep trying to figure out whether to stay in the field or move into leadership, this episode covers exactly what nobody told us in year one. WHAT IS REPCARD? RepCard is a platform built for home services companies. Digital business cards, canvassing, sales training, recruiting, and other tools you need to build a successful sales organization. If you're running a pest control company, solar team, roofing crew, or any field sales operation, RepCard was built for you. ABOUT THE BOOMA EFFECT: The Booma Effect is a podcast for home services operators, company owners, and sales leaders who believe that doing good is the most profitable way to build a business that lasts. TOPICS COVERED: Door to door sales tips, home services business, pest control sales, solar sales, door knocking tips, D2D sales advice, home services management, building a sales team, field sales leadership, RepCard, sales career advice, door to door management #doortodoorsales #homeservices #pestcontrol Brad Mortensen and Jess Reagan have over 20 years of combined experience in home services sales. In the first episode of The Booma Effect, they share the real stories: Brad's first summer selling pest control in 115-degree Arizona heat, Jess starting a lawn aeration business at 16, the moment Brad got a $1,600 check instead of $10,000, and why doing good is the only business strategy that compounds over time. This episode covers: → How Brad broke his day into "three days" and never got a bagel again → Why Jess realized he couldn't out-earn his own ceiling as a solo rep → The truth about pay scales, overrides, and why young reps shouldn't negotiate the world in year one → Where the boomerang concept came from (and why Brad's kids draw them in art class) → What attracted Jess to RepCard after 20 years in the industry The Booma Effect is for home services operators, company owners, and sales leaders who want to build something that lasts. Not just something that prints for a summer. #homeservices #doorknocking #sales #pestcontrol #solar #roofing #d2d #entrepreneur #repcard #boomaeffect

    31 min
  • 2 Episodes

About

Every podcast in home services sales sounds the same. Reps talking to reps about grinding harder. Nobody questions the model itself. The Booma Effect does. Hosted by Brad Mortensen (Founder of RepCard) and Jess Reagan (CRO, RepCard), the show makes the case that what you put into the world comes back to you. The structure you're building might get you short-term gain at the cost of long-term, lasting success. Brad and Jess take on the parts of the industry nobody wants to talk about, with data, real stories, and a strong point of view. For founders, operators, and reps in pest control, solar, roofing, HVAC, and every industry built on the door.

Information

  • Creator
    RepCard
  • Years Active
    2K
  • Episodes
    2
  • Rating
    Clean
  • Copyright
    © 2026 RepCard