163 episodes

Maximize the return from every piece of content that you create! This podcast will teach you how to repurpose your content like a pro.

Whether you're a podcaster, blogger or video content creator - creating great content is never easy. Neither is keeping up with the ever growing array of social media platforms. Content repurposing is a critical activity to ensure that your content finds it's audience and your message is heard.

Amy Woods, Founder of Content 10x, reveals strategies, ideas, tips and tricks to help you unleash the power of content repurposing! Find out more at www.content10x.com

The Content 10x Podcast Amy Woods

    • Marketing
    • 4.9 • 16 Ratings

Maximize the return from every piece of content that you create! This podcast will teach you how to repurpose your content like a pro.

Whether you're a podcaster, blogger or video content creator - creating great content is never easy. Neither is keeping up with the ever growing array of social media platforms. Content repurposing is a critical activity to ensure that your content finds it's audience and your message is heard.

Amy Woods, Founder of Content 10x, reveals strategies, ideas, tips and tricks to help you unleash the power of content repurposing! Find out more at www.content10x.com

    How to Create, Share & Repurpose Memes - 8 Dos and Don’ts

    How to Create, Share & Repurpose Memes - 8 Dos and Don’ts

    Creating super shareable, engaging content is a fantastic way to get your brand seen by lots of new people very quickly. There’s one type of content that does this perfectly and has taken social media by viral storm…
    That’s right – memes.
    Now, I know you’re thinking, “memes don’t suit my brand’s voice!” and I totally get it! I was apprehensive at first too, but then I realized that there are so many big brands that are making memes work for them.
    Disney, Netflix, and Denny’s have all used memes to stand out in their industries. Plus, their audience LOVE them.
    You don’t have to be a big brand and you don’t have to aim for viral posts that reach millions (it’s about the right audience, not volume). I think that memes present a fantastic way to connect with your existing audience. They have great potential to grow your following, and you can even use them to repurpose your content!
    In this episode, I explain how to create and share memes that your audience will really enjoy and the dos and don’ts to ensure that your memes enhance your brand’s visibility – not harm it.
    Listen in to find out:
    How memes can help you stand out in your industry
    Why memes are so shareable and why you should include them in your content strategy
    8 dos and don’ts for creating and sharing appropriate memes for your brand
    Important Links and Mentions
    http://meme-creator.com/templates/hot (Meme-Creator)
    http://imgur.com/memegen (Imgur)
    http://imgflip.com/memegenerator (imgflip)
    https://www.youtube.com/watch?v=Pv-fWUT2FqIandab_channel=Content10X (How To Repurpose Content Using GIFs with Andrew and Pete)
    My book: https://www.content10x.com/book (Content 10x: More Content, Less Time, Maximum Results)


    Need some meme-spiration? To see lots of meme examples, including the memes I referenced in this podcast episode, (and some of my very own!) check out the blog post: http://www.content10x.com/161 (www.content10x.com/161)

    • 13 min
    Why LinkedIn Carousels are Perfect for Repurposing

    Why LinkedIn Carousels are Perfect for Repurposing

    How can carousel posts maximize your engagement on LinkedIn?
    You might have noticed that social media posts with photos and videos get more engagement. In fact, studies have shown that, on average, Facebook posts with images see 2.3x more engagement, and Tweets with images receive 150% more retweets!
    More and more people on LinkedIn are sharing posts with images and videos to increase their engagement. And many are finding success with LinkedIn’s carousel feature.
    In this episode of The Content 10x Podcast, I share how you can use LinkedIn carousels to create interactive posts, increase your engagement, and creatively repurpose your content.
    Listen to find out:
    What LinkedIn carousel posts are and how to create and share them
    Five top tips to ensure your carousel posts achieve maximum engagement
    How to repurpose content into a LinkedIn carousel
    Important Links and Mentions:
    https://www.content10x.com/4-ways-to-repurpose-content-into-an-instagram-carousel/ (4 Ways to Repurpose Content into an Instagram Carousel)
    https://www.content10x.com/how-to-create-winning-content-on-linkedin-with-mark-williams/ (How to Create Winning Content on LinkedIn with Mark Williams)
    My book: https://www.content10x.com/book (Content 10x: More Content, Less Time, Maximum Results)


    To watch the video, or read the blog post, https://www.content10x.com/160 (click here).

    • 14 min
    How to Create Captivating Video Content with Mike Ganino

    How to Create Captivating Video Content with Mike Ganino

    What’s holding you back from creating video content?
    Are you nervous about being in front of the camera? Or worried that you don’t have anything to say?
    Video content is the best type of content for establishing an immediate connection with your audience. It builds trust better than any other content type, and it’s fantastic for repurposing too.
    But there’s no doubt that it’s an intimidating medium… with obstacles like the tech set-up, working out how to convey your message, and being comfortable on camera…
    I invited storytelling and communication expert Mike Ganino onto episode 159 of The Content 10x Podcast to get his advice for overcoming these challenges and find out how to start creating captivating video content.
    Listen to the episode in full to discover how to find your stories, prepare your videos, and connect with your audience on camera.
    Find out:
    Why video is the best content for connecting with your audience
    Mike Ganino’s top tips for getting started with video content – the planning, prep, and delivery
    How you can really captivate your audience on camera
    The importance of authenticity in video
    Important Links and Mentions
    Mike’s http://www.mikeganino.com/ (website)
    Mike’s http://www.mikeganino.com/virtualkit (Virtual Presentation Kit)
    Connect with Mike on Instagram @https://www.instagram.com/mikeganino/ (mikeganino)
    My book: https://www.content10x.com/book (Content 10x: More Content, Less Time, Maximum Results)


    To watch the video, or read the blog post, https://content10x.com/159 (click here).
    If you enjoyed this podcast episode, please subscribe for more interviews with industry leaders and consider leaving a review. Reviews really help support the podcast and I really appreciate every single one!

    • 42 min
    How to Create Content That Grows YOUR Business… Not Your Competitors'!

    How to Create Content That Grows YOUR Business… Not Your Competitors'!

    Do you create content to grow your business or to grow your competitors' businesses?
    It might sound outrageous… but if you don’t create a content strategy to help your audience convert with your business, you might be sending potential customers straight into the arms of your competitors.
    Your content might be great at raising awareness, but it might not be so good at getting those potential customers to convert. If your competitors have a better, clearer content strategy, then your audience will take action…. just not with you!
    Your content should help people become your clients, not help them become someone else’s.
    A good content strategy prevents your leads from going elsewhere. In this podcast episode, I explain how to create a content strategy that builds your business by helping your audience become your clients.
    Find out about:
    Why your content strategy could be benefitting your competitors' businesses
    How to set your business up to achieve an ROI on your content
    The five steps to creating content that helps your customers convert


    Important Links and Mentions:
    Episode 151, https://www.content10x.com/is-there-a-best-type-of-content-to-repurpose/ (Is There a ‘Best’ Type of Content to Repurpose?)
    My book: https://www.content10x.com/book (Content 10x: More Content, Less Time, Maximum Results)
    To watch the video, or read the blog post, https://www.content10x.com/158 (click here).

    • 10 min
    Overcoming Challenges with Big Content Projects

    Overcoming Challenges with Big Content Projects

    How do you overcome obstacles when you embark on big content projects?
    Undertaking a big content project (like repurposing content into a book) is an exciting challenge. It feels exhilarating at the start but when things start to go wrong, it can be difficult not to lose sight of your goal.
    After celebrating the first anniversary of my book’s publication, I started thinking about what a journey writing my book was. It had more ups and downs than a roller coaster! From tech disasters to freelancer sabotage… it sometimes felt like the book might never get published.
    This week’s podcast episode is the story of the most challenging moments of this epic content project. Listen in to discover how I overcame them.
    Find out about:
    Reflections on publishing the Content10x book and the dedication a big content project takes
    How to overcome obstacles to achieve your content goals
    Four book publishing lessons I learned the hard way


    Important Links and Mentions
    https://youpreneur.com/ (Chris Ducker, Youpreneur)
    Listen to the first chapter of the audiobook: https://www.content10x.com/113 (The Content 10x Audiobook is Here: How to Repurpose an Audiobook into a Podcast Episode)
    https://www.content10x.com/content-10x-the-book-an-update-and-how-to-repurpose-content-into-a-book/ (Content 10x The Book – An Update and How to Repurpose Content into a Book)
    My book: https://www.content10x.com/book (Content 10x: More Content, Less Time, Maximum Results)

    • 17 min
    How I Built the Number One Content Repurposing Service in Less Than Three Years

    How I Built the Number One Content Repurposing Service in Less Than Three Years

    It’s the third anniversary episode of the Content 10x podcast!
    I can’t believe I’ve been publishing an episode of the podcast every week for the last three years! It’s been such an incredible journey, and I am still amazed at how many doors the podcast has opened for me and continues to open for my business…
    Big thank you to everyone who listens in, I really appreciate you!
    On this anniversary, I'm sharing exactly how the Content 10x podcast has helped me accomplish so much. From the benefits of launching a podcast to becoming a published author, international speaker, recognized thought leader, and Founder of the number one content repurposing service!
    I talk about the vital role that content has played in all of it. I don't think I would be where I am today without the dedication my team and I give to content creation and repurposing!
    Listen to this episode to hear how it's possible to use a podcast to grow an internationally recognized business and personal brand, and build a successful creative agency serving clients worldwide.
    Find out about:
    Reflections on the last three years of the Content 10x podcast and how it’s opened up many opportunities
    Three top tips for anyone who wants to become an authority in their industry
    How consistent content and repurposing helped me achieve my business goals
    Important Links and Mentions:
    https://youpreneur.com/ (Chris Ducker, Youpreneur)
    https://www.janetmurray.co.uk/ (Janet Murray)
    https://www.content10x.com/creative-content-repurposing-slides-to-a-comic-book/ (Repurposing Speaker Slides to a Comic Book)
    https://www.content10x.com/content-10x-the-book-an-update-and-how-to-repurpose-content-into-a-book/ (How to Repurpose Content into a Book)
    My book: https://www.content10x.com/book (Content 10x: More Content, Less Time, Maximum Results)
    To watch the video, or read the blog post, https://content10x.com/156 (click here).

    • 12 min

Customer Reviews

4.9 out of 5
16 Ratings

16 Ratings

mt0930 ,

Awesome!

Never really thought about how much of an impact repurposing content could have! Definitely subscribed and will listen to future episodes.

Radon S ,

Very valuable!

The content I hear on this podcast is so helpful and easy to apply.

MitchJackson ,

So Good!

This is one of my new favorite podcasts to listen to each week. Amy is a true professional and her guests are top notch. The tips and approaches shared in each episode will bring YOU value. Subscribe, listen, enjoy and share if you like the episodes as much as I do! Mitch

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