Twice-weekly business creation and growth show, hosted by Corbin Links. Featured interviews include business, marketing productivity, and growth-hacking experts. Main focus is how to build and grow a coaching business FAST.
Corbin is an International Business Consultant, Nutritionist, Entrepreneur, and Productivity Hacker. Content is guided by the BizLife Equation: great health + supercharged business + powered-up productivity = AMAZING LIFE (and world!)
Knowing Where You Are + Doing What Works + BIG Announcement - CLS055
Something completely different today...
I'm going to talk a bit personal, a bit business, and share a big announcement later in the show---so stay tuned for it.
Recently, I've been doing a LOT of personal-dev training and development. (Way more than usual, in fact.) And as part of that effort, it hit me that one of the things I preach---*know where you are at any given time* wasn't being followed.
Things had been so frantic with client business growth, that other areas of the business weren't getting the right levels of attention. And I was completely out of step with 'knowing where I was'. (Not a good place to be in life or business.)
I'll share a bit of that discovery today's episode and along with it, and a very practicable 5-Point Framework To Always Know WHERE You Are---And What To Do About It
Show notes and resources for this episode available at https://corbinlinks.com/cls055
Let's hit it!
Do You Make This Time and Income Sucking Mistake in Your Business? - CLS054
Short but intense episode today.
I'll be talking about a topic I see come up way WAY too much with first-time business builders: That's the subject of "tools". Software. Toys. "Infrastructure" AKA -- *Distractions* Software, apps, productivity tools, web services and all manner stuff is great.
There's a time and place.
But when you're getting started and building the first legs of business? This stuff can KILL your time and income. So I'll share a little story from this weekend, along with *specific* suggestions to reduce your 'research' time, tool cost, and just build build build!
P.S. If you're already a VIP member, you saw part of this covered in your copy of the "Mondays Rock Letter". This is the bonus audio for that.
Show notes and resources for this episode available at https://corbinlinks.com/cls054
Fixing Coaching Sessions Gone Wrong - CLS053
I love coaching and being coached—don’t you?
But let’s face it: not all coaching sessions are blissful trips to happy land, if you know what I mean. Like anything else in business, coaching sessions can get off track, or go terribly wrong. And whether you’re on the client or coach side of the table, a bad session can wreck things for both sides.
A bad coaching session can be anything from tempers flaring, to boredom and lack of interest, to frustration and feeling results were missed, and all points in between. Best case, you both escape with your professional relationship intact and try again another day.
But worse, and far more likely, a bad---and certainly a super bad---session may never be recovered. These can and do happen even to the most experienced coaches. After all, this is a people business.
As coaches, it’s 100% OUR responsibility to keep coaching sessions from flying off the tracks. And that’s exactly the topic of today.
I’ll share with you some of the top and most frequent things that can and will go wrong, and what to do about it. OR…prevent things from happening in the first place. Lots to cover today, so let’s dive right in!
Show notes and resources for this episode available at:
Is it a Pleasure Doing Business With You? - CLS052
Are you a pleasure to do business with?
I’ll admit to a few times in my past that the “pleasure to do business with” statement didn’t maybe...completely apply to me.
In fact, it took a few lost sales and failed client renewals to pull it all together. Fast forward to today—there are precious few companies, or consultants, who bother to ask themselves this question.
Let's face it: Many companies and consultants—especially in the corporate and government space—are a drag. Endless procedures, huge documents, endless calls, dour people, ridiculous numbers of sales reps showing up from the same company, endless email threads, crazy #'s of meetings, and the list goes on.
And ask yourself: when is the last time you or your firm heard the phrase “it’s / it was a pleasure doing business with you!”
If you DO hear it constantly, then congrats! This mail may be just a refresher, and add a few new tools to your arsenal. But if not…
My premise is business shouldn’t be dry. Boring. Exhaustively corporate. Unpleasant on a person-to-person level.
And one way you (and all of us, me included) can combat this is by being a true ”pleasure to do business with." How? Let’s start with a list of:
5 No-Hassle Ways to Become a “Pleasure to Do Business With”— right here and now (guaranteed!)
Hang on to your ear buds, this could get bumpy...
Complete show notes and resources available at: https://corbinlinks.com/cls052
What to Do When Clients Want to Leave You - CLS051
I've been getting a few questions lately from consultants asking about client renewals.
Why don't their clients renew with them?
How come contracts don't get extended or renewed?
Why no call backs from previous clients?
If you've been in this business for more than 5 minutes, you've come across this issue. Things are going really well. You may also be delivering great results to your clients...
But when the agreement comes up for renewal, they decide not to. Another way to look at this is keeping a high "client retention" rate or percentage. And it's right to question client attrition numbers, because something is clearly wrong.
High client retention rates and long relationships better yet---ever-expanding ones---are key to a thriving business. So today I'm tackling the topic of client retention head on. I’m sharing the TOP 5 Reasons Clients REALLY Leave (regardless of what they say to our faces), and how to deal with them in your business.
Another practical and action-packed show, so let's do this!
(Show notes and resources over at https://corbinlinks.com/cls051)
5 Client Screening Filters to Help You Find a Perfect Match - CLS050
It's Milestone Time!
The Corbin Links Show has just hit its 50th episode for this season. Season 1 ran 39 episodes, for a whopping 89 so far! I'm barreling toward a full 100 episodes!
And to celebrate the 50th episode of this season, I'm going to do something a bit special, which I'll share in just a few minutes.
But for now, the topic at hand is how to filter and prescreen your clients. So often, we worry about whether or not a client will choose us. And just as often, we think these decisions are related to price, economics, politics, the weather---whatever is handy. I want to flip your thinking. Instead, I want you to be thinking about qualifying those select people who CAN and SHOULD work with you.
(Hint: the answer isn't "everyone". But the RIGHT ones.)
Today is another 5-point framework for filtering and screening clients to preserve your time, and boost your income. Sound like a plan?
Full show notes and resources available at https://corbinlinks.com/cls050
Effective Tools for any Entrepreneur
The Corbin Links Show is a must listen for anyone interested in gaining more traction within their business. I’ve been listening since the beginning and have grown to love the swift dialogue Corbin brings to his podcasts. I recommend this show to anyone who believes in the power of entrepreneurship and good health.
My go-to business and health resource
This show has helped me clean up my feed. I had multiple podcasts on business, productivity, health and a bunch more stuff. Most of that I can get here.
The tips and “homework” suggestions in each episode really make me think. Probably would be farther along in my business if I was doing these all along. The show changed format a few weeks ago and think maybe the old one was a bit more complete with multiple segments. But, the new version is now twice a week with regular questions and answers.
If you’re at all into health, biz, productivity this is worth a place in your pod feed.
The quality is superb and the presentation is amazing. This is a great show for all types of business people!