49 episodes

cre·​a·​tive ex·po·nent (noun):
a person who believes in and upholds the truth of their creativity

Authors, Bloggers, Business Coaches and friends, Marian Parsons and Shaunna West launch their latest adventure, The Creative Exponent Podcast. They long to hold a conversation around all things creative, and encourage every person to discover, uphold, and share their creativity. To encourage you that you do have a creative voice to offer, and it is yours alone. To laugh with you. To be real with you...creativity is sacred. It is scary. And it is a gift.

You can find Marian and Shaunna continuing their passionate conversation around creativity and creative business at www.thecreativeexponent.com.

Podcast cover art exceptionally created by Gabriella Larson and Heidi Sellers. The Creative Exponent Theme written by A Walker Spring and performed by Elly Swope and Johann Wagner.

The Creative Exponent Marian Parsons & Shaunna West

    • Arts
    • 4.9, 90 Ratings

cre·​a·​tive ex·po·nent (noun):
a person who believes in and upholds the truth of their creativity

Authors, Bloggers, Business Coaches and friends, Marian Parsons and Shaunna West launch their latest adventure, The Creative Exponent Podcast. They long to hold a conversation around all things creative, and encourage every person to discover, uphold, and share their creativity. To encourage you that you do have a creative voice to offer, and it is yours alone. To laugh with you. To be real with you...creativity is sacred. It is scary. And it is a gift.

You can find Marian and Shaunna continuing their passionate conversation around creativity and creative business at www.thecreativeexponent.com.

Podcast cover art exceptionally created by Gabriella Larson and Heidi Sellers. The Creative Exponent Theme written by A Walker Spring and performed by Elly Swope and Johann Wagner.

    2.23 - Talent Vs. Creativity

    2.23 - Talent Vs. Creativity

    2.23 - Talent Vs. Creativity by Marian Parsons & Shaunna West

    • 37 min
    2.22 - Building Your Vision Pt 2 - Discovering Your Vision

    2.22 - Building Your Vision Pt 2 - Discovering Your Vision

    Once you have determined what matters to you and your brand, THEN we can begin to build a vision. So often, as solo entrepreneurs, it feels a little lofty to create a vision. But knowing where we are going matters. The unearthing of your vision matters. Your decisions, your yes’s, your no’s...will all stem from here.

    Dreams and ideas are singular, not necessarily tied to a holistic picture. A goal is trackable and actionable. A VISION is the picture of your true north. Where am I actually going, long term? Vision is an encompassing view of what you want to cultivate AS you accomplish your goals and dreams. The other truth about vision? It can be simple. It does not have to be a world conquering, consuming picture. Even in its simplest form, vision is impactful and empowers the way you and your business move in the world.

    You can find us, Marian and Shaunna, at www.thecreativeexponent.com where we continue our passionate conversation around all things creative.

    • 28 min
    2.21 - Let's Talk About Instagram Growth

    2.21 - Let's Talk About Instagram Growth

    Ahh, growth and social media. You rarely hear a conversation about Instagram, or any other social media channel, that is not synonymous with growth.

    And while we know growth does matter as it relates to our creative businesses, this is not a “5 steps to grow your Instagram” podcast episode, but rather, a totally honest, exploratory conversation between friends, one with a large audience and one with a smaller audience. How it works for us, what the frustrations are, the good stuff...what matters and what really doesn't.

    There are important questions to consider like: How does growing your Instagram account impact your business goals in the short term? Long term? What are you really reaching for? Growth for community? Growth for eventual financial stability? Could it be growth matters because there is pressure simply to have a large audience? Putting a name to why we want to grow matters as much as growth itself.

    A Compiled List of Key Areas for Instagram Growth in 2020 Referenced in Today’s Episode:

    IGTV series
    Collaborate with brands and others
    Longer captions
    Post more videos
    Post more selfies
    Cross-promote IG to your other platforms
    Use #s
    Create memes
    Develop & maintain a brand
    Participate in trending topics/conversation
    Run a contest/giveaway
    Monitor people who tag you
    Quality over quantity with grid posts
    Use IG stories
    Create your own #s
    Geotag location
    Tag friends & brands
    Post pretty photos
    Socialist and comment

    Tools/apps
    Planoly
    Onlypult
    Tailwind
    Facebook Creator
    Repost for Instagram

    You can find us, Marian and Shaunna, at www.thecreativeexponent.com where we continue our passionate conversation around all things creative.

    • 45 min
    2.20 Building Your Vision Pt 1 - Boundaries

    2.20 Building Your Vision Pt 1 - Boundaries

    Sometimes we launch a creative business by accident of sorts. Sometimes the business shifts drastically. Sometimes, as creative entrepreneurs, we long to change or further develop the vision of our business. This week, we talk through the first part of building your vision. Think of your vision as the “could’s and should’s.” We talk about setting up your core values, non-negotiables, and must-haves. Who are you? Where are you willing to go? What needs to be at the heart of your business?

    You can find us, Marian and Shaunna, at www.thecreativeexponent.com where we continue our passionate conversation around all things creative.

    Additional Note: You can find the work of John and Ashely Marsh (mentioned in the episode) at www.marshcollective.com.

    • 37 min
    2.19 Creative Activities For Non - Creative People

    2.19 Creative Activities For Non - Creative People

    We would argue that everyone is creative, and we give you some more reasons to believe us this week. But just in case you’re still on the fence, we talk about practices for the “non-creatives” out there. What are some small, simple ways to shift your perspective or maybe open up the creative work or hobby you had to sideline some time ago? We chat about these this week, and talk about the ways we have used these exercises to stir up our creative juices again and again.

    You can find us, Marian and Shaunna, at www.thecreativeexponent.com where we continue our passionate conversation around all things creative.

    • 43 min
    2.18 Five Classic Mistakes Creative Entrepreneurs Make

    2.18 Five Classic Mistakes Creative Entrepreneurs Make

    You’ve started this business. You’ve bought the domain, or rented the space or listed your products on Etsy. You are going to do this. Reality sets in and we begin the process of beginning our business, and often, we get bogged down in simple mistakes that shape the very nature of our creative work pursuit.

    We don’t promote our work because it feels a little too sales-centered. We isolate ourselves and keep ourselves alone and outside of a like-minded community. We don’t treat our businesses like a business because it is easy to be distracted or to say yes during work hours. Believe us, we understand. This week, we talk about the mistakes we creative entrepreneurs make when we begin their businesses, and as we move forward. We still make them. There are ways to combat these mistakes, and ways we have learned to navigate through them. We hope this week leaves you feeling understood (we’ve all been there), and encouraged to look at these mistakes we can make with fresh, creative eyes.

    You can find us, Marian and Shaunna, at www.thecreativeexponent.com where we continue our passionate conversation around all things creative.

    • 52 min

Customer Reviews

4.9 out of 5
90 Ratings

90 Ratings

Jhfvjj ,

Amazing

Rich with wisdom and insight, witty, inspiring... all the things you need to grow as a creative and person! Can’t say enough good!

melwill79 ,

Love it!

I love Marion & Shauna’s honesty and authenticity in talking about their creative businesses & the things we tell ourselves as creatives. Every episode is like a pep talk with some nuggets of wisdom. Love it & thank you for sharing!

musiclady923 ,

Excellent

I love the format that they have with chatting back and forth. Also there is great balance in emotional real talk as well informative, inspirational and fun ideas and creative pursuits to push you forward. Love your “favorites “ at the end of the show.

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