The Credibility Minute

StereoForest Podcasts
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The Credibility Minute is a micro podcast for consultants, coaches, and professional services providers who want to build authority online without becoming full-time content creators, or necessarily playing the "influencer" and/or algorithm gamble. You just want to build some trust and authority online so your potential clients can learn about you. Each episode delivers one focused idea in just a few minutes. Most consultants and professional services providers know they should be more visible online. You've thought about video, maybe you've considered starting a podcast. But the whole thing feels overwhelming, time-consuming, and honestly a little awkward. The Credibility Minute is the micro-podcast for you. Each episode delivers one focused idea in just a few minutes (always 5 minutes or less). Just practical insight you can use immediately, delivered daily, that gets right to the point. Stack these episodes with your favourite micro-podcasts every morning. You'll learn what actually builds authority with the clients you want to reach. Why most content advice is built for a different audience. How to show up on camera and sound like yourself. And how to create visibility without sacrificing your entire calendar to content creation. Where to put it all online so people can find you. Hosted by Jen deHaan, founder of StereoForest Studio, a production house that helps consultants and professional services providers create content that helps build your credibility. New episodes drop every weekday. Subscribe and get smarter and more efficient about your visibility online.

  1. 10H AGO

    20 - Do you need an editor or producer for your podcast?

    You might consider hiring an editor or producer because you worry about quality, and this is valid because the human brain links production quality to the value of the advice. Whether we like it or not (science has found this to be true). Listeners actually rate speakers as more intelligent and likeable when the audio's high quality. Low-quality audio creates "cognitive friction" and that forces the brain to use resources for comprehension rather than processing ideas. Find more episodes and subscribe at stereoforest.com/minute. About and SupportWritten, edited, and hosted by Jen deHaan. Website and Contact at https://stereoforest.com/minute Get StereoForest’s newsletter for podcasting resources at https://stereoforest.com/newsletter Produced by StereoForest https://stereoforest.com About Jen at https://jendehaan.com Support the ShowLike this episode or show and want more? Support us with a one-time tip: https://StereoForest.com/tipsWe love our podcast host Capitvate.fm! Contact to ask me anything, anytime. You can support the shows by signing up with Captivate here: https://www.captivate.fm/signup?ref=yzjiytzWe have our newsletters on Kit.com. We also have our tip form with them, and sell products on their platform. Easy, and they don't take a cut! Check Kit out and support the show using this: https://partners.kit.com/ijdkivtf8nddTranscriptions by MacWhisper. I use and love the Pro version (subscription free!) - you can get it too using this link: https://gumroad.com/a/20303251/ivpqkSchedule posts? We use Metricool (reasonable for multiple accounts/brands/shows). Support us using our link: https://f.mtr.cool/VZBOZRSupport the show and get creative templates and assets: https://share.uppbeat.io/p4od8inwhc2j About JenHost: Jen deHaan is the founder of StereoForest. With a background of over 20 years in tech, education, & instructional design and 10 years in improv and performance, Jen brings systems and scientific approach to media production. Jen's website: https://jendehaan.com This podcast is a StereoForest production. Made and produced in British Columbia, Canada.

    4 min

  2. 1D AGO

    19 - Why a remote director helps your video content or podcast episodes

    Recording solo episodes while looking at a wall is an intimidating experience for many or most creating videos or podcasts. We naturally worry about rambling or sounding monotone, especially when we attach our business reputation to the content. This is an entire skillset to develop! You can shorten this learning curve if you choose to work with a remote director. You can get real-time feedback on your pacing, prosody, or even how you communicate ideas. In this micro-episode: Why recording solo feels unnatural for professionals new to performingThe kinds of problems a remote director solves in real-timeHow to stop comparing your... chapter 1 to their chapter 10 Find more episodes and subscribe at stereoforest.com/minute. About and SupportWritten, edited, and hosted by Jen deHaan. Website and Contact at https://stereoforest.com/minute Get StereoForest’s newsletter for podcasting resources at https://stereoforest.com/newsletter Produced by StereoForest https://stereoforest.com About Jen at https://jendehaan.com Support the ShowLike this episode or show and want more? Support us with a one-time tip: https://StereoForest.com/tipsWe love our podcast host Capitvate.fm! Contact to ask me anything, anytime. You can support the shows by signing up with Captivate here: https://www.captivate.fm/signup?ref=yzjiytzWe have our newsletters on Kit.com. We also have our tip form with them, and sell products on their platform. Easy, and they don't take a cut! Check Kit out and support the show using this: https://partners.kit.com/ijdkivtf8nddTranscriptions by MacWhisper. I use and love the Pro version (subscription free!) - you can get it too using this link: https://gumroad.com/a/20303251/ivpqkSchedule posts? We use Metricool (reasonable for multiple accounts/brands/shows). Support us using our link: https://f.mtr.cool/VZBOZRSupport the show and get creative templates and assets: https://share.uppbeat.io/p4od8inwhc2j About JenHost: Jen deHaan is the founder of StereoForest. With a background of over 20 years in tech, education, &...

    5 min

  3. 2D AGO

    18 - How to go on autopilot so you get creative ideas from Default Mode Network

    I discussed how boredom (or, going on autopilot) helps you generate ideas in the previous episode. This episode covers how you can trigger that state intentionally. You need to find activities that have a low cognitive load. These are tasks that allow your brain to enter "autopilot" mode so the Default Mode Network can engage and solve problems while you perform routine actions. In this micro-episode: My ways to autopilot that could inspire some ideas for youA kind of... "problem loop" technique for problem solving and generating ideasMaking sure your environment is distraction free Find more episodes and subscribe at stereoforest.com/minute. About and SupportWritten, edited, and hosted by Jen deHaan. Website and Contact at https://stereoforest.com/minute Get StereoForest’s newsletter for podcasting resources at https://stereoforest.com/newsletter Produced by StereoForest https://stereoforest.com About Jen at https://jendehaan.com Support the ShowLike this episode or show and want more? Support us with a one-time tip: https://StereoForest.com/tipsWe love our podcast host Capitvate.fm! Contact to ask me anything, anytime. You can support the shows by signing up with Captivate here: https://www.captivate.fm/signup?ref=yzjiytzWe have our newsletters on Kit.com. We also have our tip form with them, and sell products on their platform. Easy, and they don't take a cut! Check Kit out and support the show using this: https://partners.kit.com/ijdkivtf8nddTranscriptions by MacWhisper. I use and love the Pro version (subscription free!) - you can get it too using this link: https://gumroad.com/a/20303251/ivpqkSchedule posts? We use Metricool (reasonable for multiple accounts/brands/shows). Support us using our link: https://f.mtr.cool/VZBOZRSupport the show and get creative templates and assets: https://share.uppbeat.io/p4od8inwhc2j About JenHost: Jen deHaan is the founder of StereoForest. With a background of over 20 years in tech, education, & instructional design and 10 years in improv and performance, Jen brings systems and

    5 min

  4. 3D AGO

    17 - Stop forcing yourself to think of episode ideas so they'll find you

    Many of us feel guilty if we are not constantly working or otherwise doing *something* (this can be an issue, of course, but many of us might feel this way). We equate "doing things" with success, like "productivity", and fill every block of time. The problem this causes for coming up with ideas: constant preoccupation leaves no time for useful, creative thinking. Science has figured out that our brains are actually more active for problem-solving during "boring" moments, when our brains are on autopilot. This is known as the Default Mode Network. In this micro-episode: Why "doing nothing" increases neurological activityHow the Default Mode Network helps you generate content topics (or solve business problems)Research on how boring tasks improve creative ideas Find more episodes and subscribe at stereoforest.com/minute. About and SupportWritten, edited, and hosted by Jen deHaan. Website and Contact at https://stereoforest.com/minute Get StereoForest’s newsletter for podcasting resources at https://stereoforest.com/newsletter Produced by StereoForest https://stereoforest.com About Jen at https://jendehaan.com Support the ShowLike this episode or show and want more? Support us with a one-time tip: https://StereoForest.com/tipsWe love our podcast host Capitvate.fm! Contact to ask me anything, anytime. You can support the shows by signing up with Captivate here: https://www.captivate.fm/signup?ref=yzjiytzWe have our newsletters on Kit.com. We also have our tip form with them, and sell products on their platform. Easy, and they don't take a cut! Check Kit out and support the show using this: https://partners.kit.com/ijdkivtf8nddTranscriptions by MacWhisper. I use and love the Pro version (subscription free!) - you can get it too using this link: https://gumroad.com/a/20303251/ivpqkSchedule posts? We use Metricool (reasonable for multiple accounts/brands/shows). Support us using our link: https://f.mtr.cool/VZBOZRSupport the show and get creative templates and assets: https://share.uppbeat.io/p4od8inwhc2j About JenHost: Jen...

    4 min

  5. 4D AGO

    16 - Why solo and scripted episodes can be easier and more efficient

    Many creators worry that scripting a solo show takes too much time, and that running and interview and chatting with a guest is easier, quicker, and ... better. Interview shows actually carry a massive workload, like finding guests and coordinating schedules. You have to research what you should ask that guest for discuss, and help with (and pay for) remote recording tech. And then there's the ghosting. In this micro-episode: Overhead of running an interview show, and why solo/scripted might be more efficient for your businessOptions for your show's overall formatting (strategy) Find more episodes and subscribe at stereoforest.com/minute. About and SupportWritten, edited, and hosted by Jen deHaan. Website and Contact at https://stereoforest.com/minute Get StereoForest’s newsletter for podcasting resources at https://stereoforest.com/newsletter Produced by StereoForest https://stereoforest.com About Jen at https://jendehaan.com Support the ShowLike this episode or show and want more? Support us with a one-time tip: https://StereoForest.com/tipsWe love our podcast host Capitvate.fm! Contact to ask me anything, anytime. You can support the shows by signing up with Captivate here: https://www.captivate.fm/signup?ref=yzjiytzWe have our newsletters on Kit.com. We also have our tip form with them, and sell products on their platform. Easy, and they don't take a cut! Check Kit out and support the show using this: https://partners.kit.com/ijdkivtf8nddTranscriptions by MacWhisper. I use and love the Pro version (subscription free!) - you can get it too using this link: https://gumroad.com/a/20303251/ivpqkSchedule posts? We use Metricool (reasonable for multiple accounts/brands/shows). Support us using our link: https://f.mtr.cool/VZBOZRSupport the show and get creative templates and assets: https://share.uppbeat.io/p4od8inwhc2j About JenHost: Jen deHaan is the founder of StereoForest. With a background of over 20 years in tech, education, & instructional design and 10 years in improv and performance, Jen brings systems and scientific approach to media production. Jen's website: a...

    4 min

  6. FEB 6

    15 - Do you need a video podcast, or is audio enough?

    This is one of the most common questions in the industry, and certainly the podcasting community. Audio podcasts remain really important to businesses, because they fit into a listener's life when their eyes are occupied. Are your eyes preoccupied right now? Oh I guess they are if you're reading this. Moving on! Video is an excellent asset if your main goal for your content/assets is building trust. This is particularly true if you sell expensive professional services. Video adds a layer of knowledge and connection that audio can't do on its own. In this micro-episode: Why audio is necessary and useful for your listener (or future client)How video accelerates trust for your salesFlexible strategies for adding video without committing to a full video podcast Find more episodes and subscribe at stereoforest.com/minute. About and SupportWritten, edited, and hosted by Jen deHaan. Website and Contact at https://stereoforest.com/minute Get StereoForest’s newsletter for podcasting resources at https://stereoforest.com/newsletter Produced by StereoForest https://stereoforest.com About Jen at https://jendehaan.com Support the ShowLike this episode or show and want more? Support us with a one-time tip: https://StereoForest.com/tipsWe love our podcast host Capitvate.fm! Contact to ask me anything, anytime. You can support the shows by signing up with Captivate here: https://www.captivate.fm/signup?ref=yzjiytzWe have our newsletters on Kit.com. We also have our tip form with them, and sell products on their platform. Easy, and they don't take a cut! Check Kit out and support the show using this: https://partners.kit.com/ijdkivtf8nddTranscriptions by MacWhisper. I use and love the Pro version (subscription free!) - you can get it too using this link: https://gumroad.com/a/20303251/ivpqkSchedule posts? We use Metricool (reasonable for multiple accounts/brands/shows). Support us using our link: https://f.mtr.cool/VZBOZRSupport the show and get creative templates and assets: a href="https://share.uppbeat.io/p4od8inwhc2j"...

    3 min

  7. FEB 5

    14 - A voice that's more "natural you" can mean less editing

    Public speaking training often teaches us to remove every filler word from our speech. Podcasters frequently ask in podcasting communities whether to delete every "um" or leave them in. Psychology offers a different perspective for us on removing all these filler words through the "Pratfall Effect". This concept suggests that highly competent people become more relatable and likable when they make small mistakes because perfection creates something like a wall between you and your audience. In this micro-episode: How over-editing can lead to this "Uncanny Valley" effectWhy filler words can serve as processing signals for your listenerThe risk of sounding too much like AI-generated content, because it's 2026 Find more episodes and subscribe at stereoforest.com/minute. About and SupportWritten, edited, and hosted by Jen deHaan. Website and Contact at https://stereoforest.com/minute Get StereoForest’s newsletter for podcasting resources at https://stereoforest.com/newsletter Produced by StereoForest https://stereoforest.com About Jen at https://jendehaan.com Support the ShowLike this episode or show and want more? Support us with a one-time tip: https://StereoForest.com/tipsWe love our podcast host Capitvate.fm! Contact to ask me anything, anytime. You can support the shows by signing up with Captivate here: https://www.captivate.fm/signup?ref=yzjiytzWe have our newsletters on Kit.com. We also have our tip form with them, and sell products on their platform. Easy, and they don't take a cut! Check Kit out and support the show using this: https://partners.kit.com/ijdkivtf8nddTranscriptions by MacWhisper. I use and love the Pro version (subscription free!) - you can get it too using this link: https://gumroad.com/a/20303251/ivpqkSchedule posts? We use Metricool (reasonable for multiple accounts/brands/shows). Support us using our link: https://f.mtr.cool/VZBOZRSupport the show and get creative templates and assets: a href="https://share.uppbeat.io/p4od8inwhc2j" rel="noopener noreferrer"...

    5 min

  8. FEB 4

    13 - Why do you hate the sound of your own (recorded) voice?

    You might think you nailed a recording until you listen to the playback. You immediately want to delete the file because you hear every breath and stumble. This reaction is normal but often distorted. Two psychological concepts explain this phenomenon, which are the Beautiful Mess Effect (that suggests we view our own mistakes as weaknesses while others view them as strengths or courage) and the Construal Level Theory (that says we operate at a "low level" of detail while editing) while the listener operates at a "high level" and focuses on the words instead. In this micro-episode: Why you focus on "the bark" while your listener sees the forest (I live in a forest, so I always use this one!)How over-editing breaths... pretty common... creates an "uncanny valley" effectPractical tips to gain perspective before you edit Find more episodes and subscribe at stereoforest.com/minute. About and SupportWritten, edited, and hosted by Jen deHaan. Website and Contact at https://stereoforest.com/minute Get StereoForest’s newsletter for podcasting resources at https://stereoforest.com/newsletter Produced by StereoForest https://stereoforest.com About Jen at https://jendehaan.com Support the ShowLike this episode or show and want more? Support us with a one-time tip: https://StereoForest.com/tipsWe love our podcast host Capitvate.fm! Contact to ask me anything, anytime. You can support the shows by signing up with Captivate here: https://www.captivate.fm/signup?ref=yzjiytzWe have our newsletters on Kit.com. We also have our tip form with them, and sell products on their platform. Easy, and they don't take a cut! Check Kit out and support the show using this: https://partners.kit.com/ijdkivtf8nddTranscriptions by MacWhisper. I use and love the Pro version (subscription free!) - you can get it too using this link: https://gumroad.com/a/20303251/ivpqkSchedule posts? We use Metricool (reasonable for multiple accounts/brands/shows). Support us using our link: https://f.mtr.cool/VZBOZRSupport the show and get creative templates and assets: a href="https://share.uppbeat.io/p4od8inwhc2j" rel="noopener noreferrer"...

    5 min
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About

The Credibility Minute is a micro podcast for consultants, coaches, and professional services providers who want to build authority online without becoming full-time content creators, or necessarily playing the "influencer" and/or algorithm gamble. You just want to build some trust and authority online so your potential clients can learn about you. Each episode delivers one focused idea in just a few minutes. Most consultants and professional services providers know they should be more visible online. You've thought about video, maybe you've considered starting a podcast. But the whole thing feels overwhelming, time-consuming, and honestly a little awkward. The Credibility Minute is the micro-podcast for you. Each episode delivers one focused idea in just a few minutes (always 5 minutes or less). Just practical insight you can use immediately, delivered daily, that gets right to the point. Stack these episodes with your favourite micro-podcasts every morning. You'll learn what actually builds authority with the clients you want to reach. Why most content advice is built for a different audience. How to show up on camera and sound like yourself. And how to create visibility without sacrificing your entire calendar to content creation. Where to put it all online so people can find you. Hosted by Jen deHaan, founder of StereoForest Studio, a production house that helps consultants and professional services providers create content that helps build your credibility. New episodes drop every weekday. Subscribe and get smarter and more efficient about your visibility online.

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