The Critical Few Actions

John Downes

Overwhelmed by trying to do it all? Focus on the criticalfewactions™ that will have the biggest impact on your business's success. In this podcast, host John Downes, a seasoned business advisor with extensive experience in Big Consulting, successful entrepreneurship, and mentoring, helps you defeat the overwhelm. Through real stories from business leaders, experts insights, and John’s own experience, you’ll learn how to prioritize those criticalfewactions™ that, if you did nothing else, will drive your business forward to deliver your vision. We’ll cover everything from setting your vision and strategy to improving profitability and supporting your team’s performance so that you get more pleasure, fulfillment, and financial reward from your business.. Subscribe now and tune in every two weeks to take control of your business’s future—one focused step at a time.

  1. Fiona Holland: How to transition from Founder to CEO and Chair and Avoid ‘Tissue Rejection’

    MAR 15

    Fiona Holland: How to transition from Founder to CEO and Chair and Avoid ‘Tissue Rejection’

    Subscribe/Follow and click here for further information and the eBook of resources: https://www.criticalfewactions.com.au/podcast/ Please let me know if I’m on the right track with the podcast. It means the world to me to know I’m adding value. Are you stepping back from your business but still find everyone waiting for you to make the final call? Has your organisation outgrown instinctive, founder-led decision-making? Are you trying to empower a CEO but feel the pull of old habits and legacy systems? If you are trying to transition from founder-led operations to a CEO–Chair model without creating friction or confusion, this episode is for you. In this conversation with Fiona Holland, CEO of Tri-Tech Chemicals, we explore the real-world challenges founders face when they hand over control. You’ll hear how Fiona navigated authority, governance, gut-feel decision-making, and the risk of organisational “tissue rejection” when a new CEO steps in. What You’ll Learn== Why founders struggle to let go of authority even after stepping out of operations == How CEOs can build legitimacy when long-term staff still default to the founder == How a new CEO stepped up significantly her skills and network == Why missing governance and Delegation of Authority creates risk as you grow == How to reset your strategic plan with your leadership team and board == Practical steps to avoid “tissue rejection” when bringing in a CEO Highlights00:00 Fiona's Early Career and Education 05:28 Joining Tri-Tech and Initial Challenges 10:43 Transitioning to CEO and Establishing Authority 21:50 Implementing Strategic Changes 27:27 Navigating Founder-CEO Dynamics 37:08 Facilitating a Smooth Transition 37:22 Mutual Respect and Open Communication 38:29 Implementing Systems and Processes 40:13 Educating the Board and Governance 40:59 Advice for Retiring Founders 44:35 Navigating Founder-CEO Relationships 54:46 How to Develop as a CEO and build a network 58:57 The Power of Knowing Your OPV 01:04:09 Future of the Chemical Industry and Tri-Tech 01:06:25 Advice for Aspiring CEOs 01:08:21 #CriticalFewActions™ for Founders and CEOs The #CriticalFewActions™ You Can Do Today When I work with successful business leaders, I often see founders stepping back from operations without changing the structures that once held everything together. This leaves CEOs responsible but not fully empowered, and teams confused about where decisions truly sit. Here are the three key insights I took from the conversation:Insight 1: Clarify authority early Many founders still speak with the authority of the past, which unintentionally overrides the CEO. So, what can you do? • Agree which decisions belong to the CEO and which remain with the founder–Chair. • Communicate these boundaries clearly and reinforce them consistently. Insight 2: Put governance and structure in place Mid-sized businesses often rely on habit and history, not defined systems or Delegation of Authority. So, what can you do? • Create a simple Delegation of Authority so staff know who approves what. • Establish a predictable governance rhythm with reporting and defined decision pathways. Insight 3: Rebuild the strategic plan together If the strategy lives only in the founder’s head, the CEO cannot lead effectively. So, what can you do? • Develop the strategic plan with your CEO, board, and leadership team together. • Link KPIs and roles to the plan so accountability is shared and transparent. Final ThoughtIf your organisation is entering a founder-to-CEO transition, the risks are real but manageable. Clarity, structure, and a shared strategic plan remove friction and protect both the business and the founder’s legacy. This episode gives you practical steps to ensure your business grows beyond gut-feel and into sustainable, scalable leadership.

    1h 5m
  2. John Downes: You’ve Got the Strategy. Now What? Turning Plans Into Action

    MAR 1

    John Downes: You’ve Got the Strategy. Now What? Turning Plans Into Action

    Subscribe/Follow and click here for further information and the eBook of resources: https://www.criticalfewactions.com.au/podcast/ Have you ever completed a strategy offsite and wondered why nothing changed afterwards? Does your leadership team stay busy, but not truly aligned? Are you carrying the strategy in your head, hoping others will catch up? If you’ve written a strategy but it hasn’t delivered meaningful results, this episode is for you. In this episode, John Downes shares a candid conversation originally recorded with Elise Margow on her Confidentially Speaking webinar to explore how CEOs of medium-sized businesses can move strategy off the page and into real action through ownership, rhythm, and leadership discipline. What You’ll Learn:== Why strategies stall when leaders move too fast == How shared ownership changes execution outcomes == Why quarterly and monthly rhythms matter more than long-term plans == How founder dynamics can block implementation == What to do when leaders resist the strategy Highlights 00:00 Introduction to John Downes 10:42 Why preparation matters more than intention 18:43 A real strategy case study in action 23:31 Quarterly execution that actually works 27:14 Balancing daily pressure with strategic focus 31:00 Founder dynamics in smaller businesses 31:43 Communicating strategy without assumptions 34:08 Respect and collaboration in planning 36:50 What to do with rigid founders 40:39 Handling naysayers during execution 43:48 Family relationships and business tension 51:16 Adapting strategy mid-implementation 53:55 #CriticalFewActions™ for Senior Leaders The #CriticalFewActions™ You Can Do TodayHere are the three key insights I took from the conversation: Insight 1: Strategy fails without shared ownership. If your team didn’t help build it, they won’t own it. So, what can you do? Involve your leadership team early. Test assumptions together. Insight 2: Long-term plans don’t drive action. Strategy needs rhythm, not intention. So, what can you do? Set monthly commitments. Review progress openly. Insight 3: Execution is a leadership discipline. Behaviour changes results. So, what can you do? Step out of the day-to-day and lead the review process. If you found this conversation valuable, please Subscribe / Follow, leave a comment, and share this episode with your peer business leaders. Your support helps us reach more CEOs who want to improve organisation performance and value. Stay in the loop with show updates and exclusive content: https://www.criticalfewactions.com.au/podcast/ Sponsor: The CEO Masterclass in Strategic Planning and ImplementationAre you a business owner or CEO striving to elevate your business to new heights? But right now… you’re not hitting the targets or objectives your business needs to achieve. Or maybe you’ve hit a roadblock you can’t move past—a major challenge with no clear solution—and there’s no one in your world you can talk to about it. This isn’t another generic leadership course. It’s a highly focused, small-group programme where you’ll work alongside your peers, on your business, break through barriers, and implement real-world strategies—not just to solve the problems holding your business back, but to accelerate your growth faster than you thought possible. Find out more here: https://www.criticalfewactions.com.au/ceo-masterclass/ Final ThoughtIf your strategy hasn’t changed behaviour, it hasn’t worked. Start smaller, involve your team sooner, and lead the discipline of execution. That’s where progress actually happens. #CriticalFewActions #CEOMasterclass #StrategyExecution #Leadership #BusinessStrategy #MediumBusiness #CEO #StrategicPlanning #OrganisationalAlignment #BusinessGrowth

    54 min
  3. Carmen McKinney: How to beat AI Slop With Numbers You Can Trust

    FEB 15

    Carmen McKinney: How to beat AI Slop With Numbers You Can Trust

    Carmen McKinney: How to Beat AI Slop With Numbers You Can TrustSubscribe/Follow and click here for further information and the eBook of resources: https://www.criticalfewactions.com.au/podcast/ Please let me know if I’m on the right track with the podcast. It means the world to me to know I’m adding value. Are you making strategic decisions based on data you assume is accurate? Are you leading growth plans without checking if your assumptions stand up? Are you unsure whether AI is helping or quietly increasing your risk? If you rely on information that may no longer be trustworthy, this episode is for you. In this conversation, John Downes speaks with IBISWorld’s Carmen McKinney about why data quality is declining, how CEOs can strengthen their planning with real benchmarks, and how to cut through AI slop to make better long-term decisions. For leaders of mid-sized organisations, this discussion highlights how evidence-based insight can reshape your strategy and focus your team. What You’ll Learn:== Why AI is flooding the internet with unreliable information == How to validate gut feel with credible benchmarks == How to identify your winnable market == Why strategic focus beats busywork == How to sharpen your planning with trusted research Highlights00:00 Introduction to Carmen and IBISWorld 05:20 What industry research really tells leaders 07:17 Strategic planning made clearer with benchmarks 20:24 AI slop and declining data quality 32:13 The future of industry research and AI 39:52 #CriticalFewActions™ for Senior Leaders The #CriticalFewActions™ You Can Do TodayWhen I work with successful business leaders, I often see how easy it is to plan from assumptions rather than evidence. Many still rely on instinct, even when the market is shifting faster than they expect. Here are the three key insights I took from the conversation: Insight 1: The risk of poor-quality information. AI slop is making it harder to trust what you read. So, what can you do? Use validated, professional sources for major decisions. Ask your team to show the source and evidence for every assumption. Insight 2: Balancing gut feel with benchmarks. Gut feel only draws on what you already know. So, what can you do? Benchmark your projections against real industry data. Check whether your chosen markets are already dominated by large competitors. Insight 3: Narrow your focus to win. Most companies try to change too many things at once. So, what can you do? Choose one clear competitive position and align your resources. Stop or pause low-value initiatives to protect execution. If you found this conversation valuable, please Subscribe / Follow, leave a comment, and share this episode with your peer business leaders. Your support helps us reach more CEOs who want to improve organisation performance and value. Sponsor: The CEO Masterclass in Strategic Planning and ImplementationAre you a business owner or CEO striving to elevate your business to new heights? But right now… you’re not hitting the targets or objectives your business needs to achieve. Or maybe you’ve hit a roadblock you can’t move past—a major challenge with no clear solution—and there’s no one in your world you can talk to about it. This isn’t another generic leadership course. It’s a highly focused, small-group programme where you’ll work alongside your peers, on your business, break through barriers, and implement real-world strategies—not just to solve the problems holding your business back, but to accelerate your growth faster than you thought possible. Find out more here: https://www.criticalfewactions.com.au/ceo-masterclass/ Final ThoughtIf your decisions are only as strong as the information behind them, now is the time to check the quality of your inputs. Better data leads to better choices, and better choices shape the business you become. #CriticalFewActions #CEOMasterclass #StrategicPlanning #BusinessLeadership #IndustryResearch #DataQuality #Benchmarking #MidSizedBusiness #AIForBusiness #OrganisationalPerformance

    41 min
  4. Grant Lingwood-Smith on the Four Habits of High-Performing CFOs

    FEB 1

    Grant Lingwood-Smith on the Four Habits of High-Performing CFOs

    Please Subscribe/Follow so I know I’m adding value and to give you more like this. Find further information and the eBook of resources: https://www.criticalfewactions.com.au/podcast/ Are you getting the insights you need from your finance team?Do your budgets and KPIs actually drive performance?Is your CFO helping your business learn, or only reporting numbers? If you struggle to get meaningful insight from your finance function, this episode is for you. A great CFO helps your organisation plan well, measure what matters, and learn from results. In this conversation, Grant Lingwood-Smith explains the four habits that set high-performing CFOs apart and how medium-sized businesses can turn finance into a genuine learning engine. What You’ll Learn:== Why collaborative budgeting builds ownership and accountability == How effective management information sharpens decision-making == How to simplify OKRs and KPIs to drive real performance == The power of structured reflection and replanning == What great CFOs and CEOs do differently Highlights00:00 Introducing Grant Lingwood-Smith 01:56 What makes a great finance team 04:18 Balancing support and accountability 08:10 Budgeting and forecasting challenges 19:09 Creating effective management information 29:38 Why performance measures matter 30:56 Simplifying OKRs for all roles 32:12 Assigning accountability for OKRs 33:18 Clear OKRs and KPIs that motivate 35:16 Engaging employees with business goals 38:09 Wins and challenges in business metrics 47:26 How great teams reflect and replan 54:34 What great CEOs and CFOs do differently 01:00:14 #CriticalFewActions™ for Senior Leaders The #CriticalFewActions™ You Can Do Today:When I work with successful business leaders, I often see a gap between the numbers they report and the actions they take. Too many treat finance as compliance rather than a learning engine. Here are the three key insights I took from the conversation: Budget and Track Performance. Many CEOs treat budgeting as a financial task rather than a shared commitment. So, what can you do? • Involve your leadership team in setting assumptions so they own the numbers. • Review results monthly with a focus on learning, not blame. Creating and Using Management Information. Reports often show everything but explain nothing. So, what can you do? • Redesign reporting packs to focus on what is actionable. • Give each KPI a clear owner with responsibility to act. Reflect and Re-Plan. Growth stalls when leaders skip reflection. So, what can you do? • Schedule quarterly reflection sessions to discuss patterns, not just data. • Embed a ‘what did we learn?’ question into planning cycles. If you found this conversation valuable, please Subscribe / Follow, leave a comment. Your support helps us reach more CEOs who want to improve their organisation performance and value. Sponsor: The CEO Masterclass in Strategic Planning and ImplementationAre you a business owner or CEO striving to elevate your business to new heights? But right now… you’re not hitting the targets or objectives your business needs to achieve. Or maybe you’ve hit a roadblock you can’t move past—a major challenge with no clear solution—and there’s no one in your world you can talk to about it. This isn’t another generic leadership course. It’s a highly focused, small-group programme where you’ll work alongside your peers, on your business, break through barriers, and implement real-world strategies—not just to solve the problems holding your business back, but to accelerate your growth faster than you thought possible. Find out more here: https://criticalfewactionspodcast.com.au/Grant1Lingwood-SmithSP Final ThoughtIf your finance team only reports the numbers, you’re missing half their value. The real shift comes when they help the business learn, adjust, and improve. That is where performance accelerates. #CriticalFewActions #CEOMasterclass #BusinessPerformance #StrategicPlanning #CFOInsights #OrganisationalLearning #MediumBusiness #BusinessImprovement

    1h 2m
  5. David Sanders: Why Getting Product/Service Costing Right Is the Key to Growing Performance and Value

    JAN 25

    David Sanders: Why Getting Product/Service Costing Right Is the Key to Growing Performance and Value

    Have you Subscribed/Followed yet? Please do so I know I’m on the right track and adding value. Click here for further information and the eBook of resources: https://www.criticalfewactions.com.au/podcast/ Do you really know what your products cost? Or, just what your system says they do? When your data tells you one thing, but your invoices say another, who do you trust? And what if the purpose behind your costing model is the reason you can’t see what’s really happening? If you’ve ever wondered why your numbers don’t match your experience, this episode is for you. In this conversation, John Downes speaks with Dave Sanders, CEO of Bestrane, about the truth behind product costing and how CEOs can use it to make better decisions and improve their Organisation Performance and Value. What You’ll Learn:== How to reveal hidden behaviours through your costing model == Why AI can’t replace good judgement in decision-making == How accurate costing improves business performance and value Highlights:00:00 Dave Sanders and The Journey into Product Costing 02:38 Understanding Product Costing 04:10 Case Study: Electronic Components and Software 07:33 The Role of Invoices in Costing 17:40 Challenges in Product and Service Costing 21:52 Value-Based Pricing in Practice 23:10 Challenges in Service Pricing 25:26 Costing in Software Businesses 34:29 AI's Impact on Costing and Decision Making 38:20 Critical Actions for Founders and CEOs The #CriticalFewActions™ You Can Do TodayWhen I work with successful business leaders to create their Strategic Plans and help them implement them, I often find that their product and service costing doesn’t tell the full story. Many assume they know their margins, until the data reveals how sales or customer behaviour drives unseen cost. The first Insight is about Purpose-Driven Costing. Many costing models exist to satisfy accountants rather than decision-makers. So, what can you do? • Define what decision each cost figure is meant to support. • Align every measure with your business purpose: service, efficiency, or value. The second Insight is about Revealing Hidden Behaviour. Linking costs to activity exposes how teams or branches use resources differently. So, what can you do? • Analyse behaviour patterns behind cost drivers. • Use costing to start conversations that improve performance, not assign blame. The third Insight is about Thinking Before You Automate. AI can model hundreds of scenarios, but leaders must still decide what matters. So, what can you do? • Use technology to test options but decide with intent. • Keep purpose and human judgement at the centre of every decision. Sponsor: The CEO Masterclass in Strategic Planning and Implementation Are you a business owner or CEO striving to elevate your business to new heights? But right now… you’re not hitting the targets or objectives your business needs to achieve. Or maybe you’ve hit a roadblock you can’t move past—a major challenge with no clear solution; and there’s no one in your world you can talk to about it. This isn’t another generic leadership course. It’s a highly focused, small-group programme where you’ll work alongside your peers, on your business, break through barriers, and implement real-world strategies; not just to solve the problems holding your business back, but to accelerate your growth faster than you thought possible. Find out more here: https://www.criticalfewactions.com.au/ceo-masterclass/ Final ThoughtWhen product costing is connected to purpose, it becomes more than accounting. It becomes strategy. CEOs who align their numbers with their decisions gain clarity, control, and confidence. Start by asking: what decisions do these figures really help me make? #CriticalFewActions #CEOMasterclass #ProductCosting #BusinessStrategy #DecisionMaking #Leadership #AI #OperationalExcellence #BusinessGrowth #JohnDownes

    40 min
  6. Ben Verney: How to Restructure a Business in Distress, Before It’s Too Late

    JAN 18

    Ben Verney: How to Restructure a Business in Distress, Before It’s Too Late

    Please help me by hitting the Subscribe/Follow button. Click here for information and the eBook of resources: https://criticalfewactionspodcast.com.au/Ben1Verney1EpisodePage How close is your organisation to a financial tipping point you haven’t yet recognised?What would you do if your creditors or the tax office called tomorrow demanding payment?Could your business survive a cash flow crisis next quarter? If you’re worried about your business cash flow or growing debt, this episode is for you. In this episode, John Downes speaks with restructuring expert Ben Verney, who helps organisations in distress navigate recovery through practical restructuring, Voluntary Administration, and turnaround strategies. Together they unpack what business restructuring really means, when to act, and how to protect jobs, reputation, and future value. For CEOs and founders, this conversation offers clarity, calm, and the confidence to make the right next move. It also helps you understand where you could significantly put yourself at personal and professional financial risk. What You’ll Learn:== How to recognise early warning signs of financial distress == The role of Voluntary Administration in saving businesses == Metrics every CEO should track to stay ahead of problems == How to manage emotional and legal pressures during crisis == Practical steps to protect your people and your company’s value Highlights00:00 Introduction to Ben Verney and His Expertise 04:29 Defining Business Restructuring 06:20 Case Study: Restructuring During COVID-19 09:41 The Voluntary Administration Process 17:42 Challenges and Considerations in Restructuring 23:01 Alternative Solutions and Flexibility in Restructuring 28:15 Emotional Challenges for Business Owners 30:02 The Importance of Seeking Advice 31:57 Key Metrics for Business Health 34:15 Understanding Legal Liabilities 38:07 Voluntary Administration Process 39:56 Restructuring in Different Business Environments 46:56 #CriticalFewActions™ for Business Owners and Senior Leaders The #CriticalFewActions™ You Can Do Today When I work with successful business leaders to create their Strategic Plans and help them implement them, I often see them wait too long before confronting distress signals. Most CEOs believe short-term fixes will solve cash flow pressure until it becomes a crisis. Restructuring, done early and professionally, is a way to preserve value and lead responsibly. Here are the 3 key insights:1 – Recognise distress early Too many businesses treat tax debt as cash flow. So, what can you do? Review cash flow, payroll, and tax obligations monthly.Engage advisers before problems compound. 2 – Build a realistic recovery plan Delayed decisions destroy trust and options. So, what can you do? Model multiple turnaround scenarios and discuss them with your board or peers.Communicate early with creditors and your team to maintain confidence. 3 – Lead through restructuring, not from fear Restructuring done right saves livelihoods. So, what can you do? Treat restructuring as a leadership skill, not a failure.Strengthen your reporting and diversify income now to future-proof your organisation. If you found this conversation valuable, please Subscribe / Follow, leave a comment, and share this episode with your peer business leaders. Your support helps us reach more CEOs who want to improve organisation performance and value. Stay in the loop with show updates and exclusive content: https://criticalfewactionspodcast.com.au/Ben1Verney1PodcastUpdate1 Sponsor: The CEO Masterclass in Strategic Planning and ImplementationAre you a business owner or CEO striving to elevate your business to new heights? But right now… you’re not hitting the targets or objectives your business needs to achieve. Or maybe you’ve hit a roadblock you can’t move past—a major challenge with no clear solution—and there’s no one in your world you can talk to about it. This isn’t another generic leadership course. It’s a highly focused, small-group programme where you’ll work alongside your peers, on your business, break through barriers, and implement real-world strategies—not just to solve the problems holding your business back, but to accelerate your growth faster than you thought possible. Find out more here: https://criticalfewactionspodcast.com.au/Ben1Verney1SP Final ThoughtIf you’ve noticed the warning signs (tightening cash flow, delayed tax, or rising stress) don’t wait. The best CEOs act early, seek advice, and lead their people through the challenge. Ignoring reality is the fastest way to lose control; taking action is how you rebuild it. #CriticalFewActions #CEOMasterclass #BusinessRestructuring #VoluntaryAdministration

    49 min
  7. Fiona Hansen: How to Put a Price on Your Brand Before Someone Else Does

    12/14/2025

    Fiona Hansen: How to Put a Price on Your Brand Before Someone Else Does

    Please please click Subscribe/Follow so I can keep giving you valuable insights.Click here for further information and the eBook of resources: https://www.criticalfewactions.com.au/podcast/ Please let me know if I’m on the right track with the podcast. It means the world to me to know I’m adding value. Do you know what your business is really worth, beyond what’s on paper?Are your brand, customers, and systems working as valuable assets? Or are they being overlooked?When it comes time to sell, will you be negotiating from strength or surprise? If you’re thinking of an exit and you’ve never valued your intellectual property or brand, this episode is for you. In this episode, Strategic Mentor, John Downes explores what underpins a solid strategic plan and implementation of that plan as he speaks with valuation expert Fiona Hansen about how CEOs can uncover the real worth of their intangible asset: brand, customers, and systems. Fiona explains how these unseen drivers of value can make or break a negotiation and why smart CEOs treat IP valuation as an ongoing discipline, not a last-minute exercise.  What You’ll Learn: == Why systems, customer bases, and brand are often undervalued assets. == The core valuation methods every CEO should understand. == How to calculate customer lifetime value and reduce valuation risk. == Why your brand can never be worth more than your business. == The critical steps to prepare your business for exit.  Highlights 00:00 Why Valuing Intellectual Property Matters 01:09 Case Study – How a Mobile Betting Company Valued Its IP 05:04 The Three Core Valuation Methods Explained 12:34 How to Value a Customer Base 15:21 Brand Value and the Louis Vuitton Example 21:46 Market Valuation vs Traditional Techniques 27:30 Preparing Your Business for Exit 32:56 The #CriticalFewActions™ for Senior Leaders   The #CriticalFewActions™ You Can Do Today: When I work with successful business leaders as a Strategic Mentor, exploring what underpins a solid strategic plan and implementation of that plan, I often find they’re focused on profit and revenue but overlook the assets that create them. Most CEOs underestimate how much systems, customer data, and brand equity contribute to overall enterprise value. Here are the three key insights I took from the conversation: 1 – Systems as Assets.   The first insight is about valuing your systems. Problem: Many treat systems as cost centres, not core value drivers. So, what can you do? Identify the systems that enable sales and efficiency.Estimate how much revenue depends on each—this defines your asset value. 2 – Customer Value The second insight is about customer bases. Problem: CEOs see databases, not long-term revenue streams. So, what can you do? Measure churn and retention over several years.Segment customers to calculate lifetime value (CLV). 3 – Brand and Profit The third insight is about brand. Problem: Awareness alone doesn’t equal brand value. It must link to profit. So, what can you do? Identify how your brand supports pricing power or loyalty.Use industry royalty benchmarks to quantify brand worth. If you found this conversation valuable, please Subscribe / Follow, leave a comment, and share this episode with your peer business leaders. Your support helps us reach more CEOs who want to improve organisation performance and value. Stay in the loop with show updates and exclusive content: [LINK] https://www.criticalfewactions.com.au/podcast/ Sponsor: The CEO Masterclass in Strategic Planning and Implementation Are you a business owner or CEO striving to elevate your business to new heights? But right now… you’re not hitting the targets or objectives your business needs to achieve. Or maybe you’ve hit a roadblock you can’t move past, a major challenge with no clear solution, and there’s no one in your world you can talk to about it. This isn’t another generic leadership course. It’s a highly focused, small-group programme where you’ll work alongside your peers, on your business, break through barriers, and implement real-world strategies; not just to solve the problems holding your business back, but to accelerate your growth faster than you thought possible. Find out more here: https://criticalfewactionspodcast.com.au/Fiona1Hansen1SP  Most CEOs think valuation is something you do when selling. Fiona’s message is clear: understanding your intellectual property value early gives you leverage, clarity, and confidence. Knowing what your business is truly worth (brand, customers, and systems) could be the most profitable insight you ever act on.  #CriticalFewActions #CEOMasterclass #BusinessValuation #BrandValue #Leadership #CustomerStrategy #Growth #ExitPlanning #IntellectualProperty #StrategicPlanning

    34 min
  8. Rachel Delaney: From Startup to Sale-The Hidden Legal Traps That Can Derail A Business Exit

    12/07/2025

    Rachel Delaney: From Startup to Sale-The Hidden Legal Traps That Can Derail A Business Exit

    Subscribe/Follow and click here for further information and the eBook of resources: https://criticalfewactionspodcast.com.au/RachelDelaneyPodcastUpdate1 Please let me know if I’m on the right track with the podcast. It means the world to me to know I’m adding value. Are you protecting your business, or leaving value exposed every day? Could a single contract clause undo years of hard work? Would investors discover something you never knew you didn’t own? If you want to protect value and avoid costly legal surprises, this episode is for you. John Downes speaks with Rachel Delaney, Founder and Fractional General Counsel at Resident Legal. Rachel shows how early legal action saves money, builds confidence, and makes a business exit-ready. What You’ll Learn:== Why early legal involvement creates confidence, not cost == How to lock down your intellectual property before investors ask == Ways to empower teams through Contract Playbooks == The rise of wage-compliance risk and how to avoid it == Why exit readiness starts with strong legal foundations Highlights00:00 Rachel’s legal journey and career path 02:17 Why startups need early legal support 04:13 Case study: IP issues that cost founders 06:37 Legal essentials every startup should know 08:07 How Contract Playbooks protect and empower 10:49 Understanding wage theft and compliance risks 14:01 Legal challenges during growth and major deals 16:51 Fractional legal counsel for scaling businesses 23:55 How to prepare for exits and mergers 38:40 #CriticalFewActions™ for Senior Leaders The #CriticalFewActions™ You Can Do Today When I work with successful business leaders, I often see them delay legal steps until problems become urgent. Waiting too long is always costly. The first Insight is about locking down intellectual property early. If you don’t own it, you can’t sell it. • Audit all IP ownership with founders and contractors. • Include written IP assignment clauses before work begins. The second Insight is about being contract-ready. Teams lose deals—or accept risk—without a playbook. • Build a Contract Playbook listing red flags and escalation rules. • Train staff to use it and call for help early. The third Insight is about preparing for exit long before sale. Messy records erode confidence and reduce value. • Treat legal housekeeping as part of value creation. • Build your data room now so due diligence confirms success. If you found this conversation valuable, please Subscribe / Follow, leave a comment, and share this episode with your peer business leaders. Your support helps us reach more CEOs who want to improve their organisation performance and value. Stay in the loop with show updates and exclusive content: https://www.criticalfewactions.com.au/podcast/ Sponsor: The CEO Masterclass in Strategic Planning and ImplementationAre you a business owner or CEO striving to elevate your business to new heights? But right now… you’re not hitting the targets or objectives your business needs to achieve. Or maybe you’ve hit a roadblock you can’t move past, a major challenge with no clear solution, and there’s no one in your world you can talk to about it. This isn’t another generic leadership course. It’s a highly focused, small-group programme where you’ll work alongside your peers, on your business, break through barriers, and implement real-world strategies—not just to solve the problems holding your business back, but to accelerate your growth faster than you thought possible. Find out more here: https://criticalfewactionspodcast.com.au/RachelDelaneySP Final ThoughtEvery CEO wants growth, but protecting what you’ve built defines long-term success. Legal foresight isn’t paperwork—it’s smart business. Audit your contracts this week. #CriticalFewActions #CEOMasterclass #Leadership #LegalStrategy #BusinessGrowth #ExitReady #FractionalCounsel #Entrepreneurship #Governance #RiskManagement

    41 min

About

Overwhelmed by trying to do it all? Focus on the criticalfewactions™ that will have the biggest impact on your business's success. In this podcast, host John Downes, a seasoned business advisor with extensive experience in Big Consulting, successful entrepreneurship, and mentoring, helps you defeat the overwhelm. Through real stories from business leaders, experts insights, and John’s own experience, you’ll learn how to prioritize those criticalfewactions™ that, if you did nothing else, will drive your business forward to deliver your vision. We’ll cover everything from setting your vision and strategy to improving profitability and supporting your team’s performance so that you get more pleasure, fulfillment, and financial reward from your business.. Subscribe now and tune in every two weeks to take control of your business’s future—one focused step at a time.