The CTO Show with Mehmet Gonullu

Mehmet Gonullu
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Broadcasting from Dubai, The CTO Show with Mehmet explores the latest trends in technology, startups, and venture funding. Host Mehmet Gonullu leads insightful discussions with thought leaders, innovators, and entrepreneurs from diverse industries. From emerging technologies to startup investment strategies, the show provides a balanced view on navigating the evolving landscape of business and tech, helping listeners understand their profound impact on our world. mehmet@yassiventures.com

  1. 18H AGO

    #525 Can Privacy Survive AI Surveillance? Kee Jefferys on Decentralized Messaging and Digital Freedom

    In this episode of The CTO Show with Mehmet, we dive into one of the most pressing questions of our time: Can privacy survive in the age of AI surveillance? Joining Mehmet is Kee Jefferys, Co-Founder of Session, a decentralized, privacy-first messaging platform built on blockchain technology. Kee breaks down how Session protects users from metadata tracking, how it differs from mainstream encrypted messengers, and why the future of secure communication depends on decentralization and design — not regulation. From AI’s hunger for data to global legislative pushes for backdoors, this episode exposes the real privacy battleground — and the technologies fighting back. ⸻ 👤 About Kee Jefferys Kee Jefferys is the Co-Founder of Session, a decentralized private messaging app built on blockchain technology. With over seven years in the secure communications and crypto space, Kee’s work focuses on end-to-end encryption, metadata protection, and decentralized network infrastructure that prioritizes user anonymity. https://www.linkedin.com/in/kee-j-090502157/ ⸻ 💡 Key Takeaways • Metadata is the real privacy leak: Even if messages are encrypted, metadata reveals who talks to whom, when, and how often. • Decentralization is the defense: Session’s community-run node network eliminates centralized data collection points. • AI’s new appetite — your chats: As AI companies run out of training data, chat data is the next frontier. • No phone numbers, no emails, no tracking: Session removes identity links at signup, using seed phrases for recovery. • Privacy vs. policy: Governments in the UK, Australia, and EU are moving toward “chat control” legislation that could mandate surveillance backdoors. • Session’s model: A freemium app sustained by a decentralized token economy — built to stay independent, not ad-driven. ⸻ 🎓 What You’ll Learn • How blockchain can power real-world privacy tools • The difference between encryption and metadata protection • Why AI surveillance is escalating the privacy arms race • How decentralized infrastructure creates resilience • What “Session Pro” means for sustainability without compromising anonymity ⸻ ⏱️ Episode Highlights • [00:02:00] Kee’s journey from crypto networks to founding Session • [00:06:00] The dangers of metadata collection • [00:09:00] Governments pushing for encryption backdoors • [00:13:00] How Session’s decentralized nodes ensure privacy • [00:19:00] Scaling to 1M+ users without phone numbers or servers • [00:25:00] AI’s growing role in surveillance and data mining • [00:30:00] Building a sustainable, non-profit, privacy-first business • [00:36:00] The frictionless onboarding experience and UX design • [00:39:00] Kee’s advice for anyone starting their privacy journey ⸻ 🔗 Resources Mentioned • Session — Private Messaging App • ProtonMail — Encrypted Email • Tutanota — Secure Mail Alternative

    44 min

  2. 2D AGO

    #524 Data-Driven Health: Marco Benítez on Building the API Powering the Future of Preventive Medicine

    In this episode of The CTO Show with Mehmet, host Mehmet Gonullu welcomes Marco Benítez, Founder & CEO of Rook, a data infrastructure company powering the next generation of preventive healthcare. From martial arts discipline to building one of the most promising health data platforms in the world, Marco shares his entrepreneurial journey, the evolution of wearables, and how clean data and AI are redefining human health. ⸻ 👤 About the Guest Marco Benítez is a biomedical engineer and serial entrepreneur originally from Mexico, now based in the U.S. His company Rook connects over 400 wearables, medical devices, and lab tests through a single API—helping organizations transform raw biometric data into actionable health insights. ⸻ 💡 Key Takeaways • How Rook’s API integrates 400+ devices to deliver real-time health intelligence • The evolution from fitness tracking to Medicine 3.0 and preventive care • Why data normalization and security compliance (HIPAA, GDPR) are core to scaling health tech • The role of AI in making wearable data truly meaningful for longevity and wellness • Marco’s founder mindset — how discipline, persistence, and transparency drive success ⸻ 🎓 What You’ll Learn • Why the future of medicine lies in prevention, not reaction • The intersection of biomedical engineering, AI, and human behavior • How startups can leverage clean data to power reliable AI models • Lessons on raising capital in the U.S. health tech ecosystem ⸻ 🕒 Episode Highlights 00:00 – Intro & Marco’s journey from Mexico to Miami 05:00 – The story behind Rook and its wearable integrations 10:00 – Overcoming data privacy and compliance challenges 18:00 – The shift from fitness apps to clinical-grade health platforms 24:00 – Medicine 3.0 and the power of preventive data 27:00 – AI’s role in transforming wearables into insights 37:00 – Building a B2B SaaS model for health tech scalability 40:00 – Marco’s advice for founders raising in the U.S. 44:00 – The future of health data and Rook’s vision ⸻ 🔗 Resources Mentioned • Rook Official Website: https://www.tryrook.io/ • Medicine 3.0 by Peter Attia (book reference)

    49 min

  3. OCT 2

    #523 Uncovering Hidden Millions: Steve & Melissa Fultz on Tech and AI for Family Business Growth

    In this episode of The CTO Show with Mehmet, I sit down with Steve and Melissa Fultz — founders of The Fultz Group, authors of Family Business Facelift, and consultants helping family businesses unlock hidden revenue and embrace digital transformation. From uncovering inefficiencies worth hundreds of thousands to guiding owners through AI adoption, Steve and Melissa share practical strategies for future-proofing businesses while keeping the human touch at the core. Whether you’re a founder, family business owner, or investor, this conversation will open your eyes to how technology and automation can transform businesses without losing what makes them human. About the Guests Steve & Melissa Fultz are co-founders of The Fultz Group. Melissa brings decades of Fortune 500 leadership experience in healthcare and automation, while Steve combines family business roots with psychology and marketing expertise. Together, they help business owners scale, modernize, and find freedom through systems and technology. They are co-authors of Family Business Facelift. Key Takeaways • Why many business owners wear “velvet handcuffs” — and how to break free. • The hidden revenue formula that uncovers $50K–$100K without extra marketing spend. • How AI and automation can serve as a “board of advisors” for small businesses. • Why tech readiness assessments are the first step to digital transformation. • The importance of human connection in a tech-driven world. What You’ll Learn • How to identify inefficiencies and hidden revenue streams in your business. • Practical ways family businesses can modernize without massive budgets. • How to overcome resistance to technology and build team-wide adoption. • The role of coaching, community, and mentorship in digital transformation. Episode Highlights • [00:05] The “velvet handcuffs” problem: when businesses own their owners. • [00:12] Why many companies resist modernization — and how to overcome it. • [00:20] How to set realistic expectations for AI adoption. • [00:28] Coaching, community, and group learning as transformation catalysts. • [00:35] Case study: helping a business owner scale and pursue her passion. • [00:45] Future of AI, automation, and the importance of the human touch. Resources Mentioned • Family Business Facelift (Book + Workbook) – https://a.co/d/jfvef06 • Steve’s Linkedin: https://www.linkedin.com/in/stevefultzphd/ • Melissa’s Linkedin: https://www.linkedin.com/in/melissahufffultz/ https://bizgrowthmatters.com/

    51 min

  4. SEP 30

    #522 Navigating Compliance in the AI Era: Lori Crooks on Cybersecurity and Risk Management

    In this episode of The CTO Show with Mehmet, I sit down with Lori Crooks, CEO of Cadra, to explore the evolving world of compliance and cybersecurity. From FedRAMP and SOC 2 to the latest AI regulations, Lori breaks down why compliance matters, where companies often go wrong, and how startups can use compliance as a competitive advantage. We also dive into Lori’s entrepreneurial journey as a solo founder in a male-dominated industry, her lessons learned in building Cadra, and her advice for the next generation of founders and leaders. About Lori Crooks Lori Crooks is the founder and CEO of Cadra, a consultancy specializing in cybersecurity compliance. With 20+ years of experience spanning government, accounting, and technology, Lori helps organizations navigate complex frameworks such as FedRAMP, SOC 2, ISO, PCI DSS, and HIPAA. Beyond compliance, she is passionate about mentoring women in cybersecurity and building the next wave of leaders in the field. Key Takeaways • Why compliance is more than just checking a box • The most misunderstood aspects of frameworks like FedRAMP, SOC 2, and HIPAA • The hidden risks of third-party vendors and supply chains • How startups can prepare for compliance before selling to enterprise or government customers • The role of training programs in preventing human-factor breaches • The cultural balance between security and productivity • How AI and automation are reshaping compliance audits and regulations • Lori’s entrepreneurial lessons as a solo founder in cybersecurity What You’ll Learn Listeners will gain practical insights into: • Building and maintaining compliance readiness year after year • Protecting customer data as a startup or SME • Evaluating and managing third-party vendor risks • Implementing effective employee security awareness programs • Understanding emerging AI compliance frameworks like ISO 42001 and NIST’s AI Cybersecurity Framework • Finding your niche and building credibility in a competitive industry Episode Highlights • [00:04] Lori’s journey from accounting to cybersecurity • [00:07] Why FedRAMP is the toughest compliance framework today • [00:11] The ongoing nature of compliance (not a one-time project) • [00:13] Third-party vendor risks and real-world examples • [00:17] Security training programs that actually stick • [00:21] Balancing compliance with company culture • [00:23] AI and automation in compliance audits • [00:26] Are we ready for AI regulation? • [00:29] Data leaks, LLMs, and employee training • [00:30] Lori’s entrepreneurial journey as a solo founder • [00:33] Competing with Big Four consultancies by finding a niche • [00:36] Encouraging more women in cybersecurity • [00:38] Advice for startup founders on what not to neglect Resources Mentioned • Cadra – www.cadra.com • Connect with Lori Crooks on LinkedIn: https://www.linkedin.com/in/lori-crooks/

    42 min

  5. SEP 25

    #521 From Brokerage to PropTech: How Chad Link & Rob Brower Are Reinventing Home Buying

    In this episode of The CTO Show with Mehmet, I’m joined by Chad Link, Co-Founder & CEO of Swyvvl, and Rob Brower, Co-Founder & CTO. Together, they share their journey of building Swyvvl — a PropTech startup that’s reimagining how real estate transactions are done by shifting power back to buyers, sellers, and agents. We dive into how Chad’s 18 years in real estate brokerages revealed systemic inefficiencies, how Rob turned that vision into a scalable platform, and why disrupting a legacy industry like real estate requires both grit and tech innovation. About the Guests • Chad Link – Co-Founder & CEO of Swyvvl. Veteran real estate broker with 18+ years of experience, founder of multiple brokerages, and passionate about fixing broken incentives in home buying and selling. • Rob Brower – Co-Founder & CTO of Swyvvl. A lifelong technologist, serial entrepreneur, and digital media veteran who transformed Chad’s vision into a nationwide PropTech platform. Key Takeaways • The hidden cost of middlemen in real estate — and how Swyvvl is solving it. • Lessons from living out of a car to keep a brokerage alive. • Why building PropTech is harder than it looks: from data access to compliance. • How AI and blockchain will play a role in the future of real estate platforms. • The importance of finding co-founders who believe rather than just earn. What You’ll Learn • How PropTech startups can challenge entrenched industry giants. • Why emotional decision-making in home buying matters as much as logical filters. • The grind and sacrifices behind turning a brokerage pain point into a tech startup. • Insights into scaling Swyvvl from beta to a national platform. Episode Highlights • (00:02:00) Chad’s journey from real estate broker to startup founder. • (00:04:00) Rob on how a client relationship evolved into a co-founding story. • (00:10:00) The problem with referral fees and why buyers/sellers never see the value. • (00:18:00) The tech stack challenges of building a national real estate platform. • (00:29:00) Using AI to match emotional preferences in home searches. • (00:41:00) Exploring future revenue streams and blockchain possibilities. • (00:47:00) How investors are viewing PropTech today. • (00:51:00) Advice for PropTech founders: leave your ego at the door, embrace the grind. Resources Mentioned • Swyvvl Official Website: https://www.swyvvl.com/ • Contact Chad: chad@swyvvl.com • Contact Rob: rob@swyvvl.com

    59 min

  6. SEP 23

    #520 Attention Over Clicks: Jeff Greenfield on Disrupting Digital Marketing Analytics

    In this episode of The CTO Show with Mehmet, I sit down with Jeff Greenfield, CEO of Provalytics, to unpack one of the biggest shifts in marketing: moving from click-based attribution to AI-driven attention analytics. From the death of cookies to the rise of connected TV, podcasts, and non-click channels, Jeff explains how marketers, CFOs, and entrepreneurs alike can avoid wasting ad spend, uncover the real ROI of campaigns, and navigate a marketing world where “less wrong” beats the illusion of precision. ⸻ 👤 About the Guest Jeff Greenfield is the CEO of Provalytics, an AI-driven attribution platform helping brands and finance leaders understand what’s really working in their marketing. A pioneer in multi-touch attribution, Jeff previously co-founded C3 Metrics and has decades of experience working with some of the world’s largest marketers. https://www.linkedin.com/in/jeffgreenfield/ ⸻ 💡 Key Takeaways • Why clicks are misleading and why attention is the metric that matters. • How the cookie collapse is reshaping marketing measurement. • The hidden 15–25% revenue drop companies face without new attribution models. • Why CFOs, not just CMOs, must own marketing accountability. • The role of AI and machine learning in running “micro-experiments” for smarter spend. • The overlooked power of creative and emotional resonance in ad effectiveness. ⸻ 📚 What You’ll Learn • How to future-proof your marketing in a cookie-less, non-click world. • How Provalytics uses AI-driven incrementality modeling to unlock true ROI. • Why a holistic view of marketing beats fragmented channel-by-channel ROI. • The B2B angle: how startups and enterprises alike can apply these methods. ⸻ 🕑 Episode Highlights 00:02 – Jeff’s journey from marketer to attribution pioneer. 00:06 – Life after cookies: what marketers still get wrong. 00:12 – How the cookie collapse leads to a 15–25% revenue drop. 00:16 – Rise of non-click channels: CTV, podcasts, digital out-of-home. 00:20 – Provalytics’ AI approach to impressions and incrementality. 00:28 – Moving from deterministic to holistic ROI. 00:31 – Why CFOs are now central to marketing accountability. 00:37 – Creativity, emotions, and the forgotten power of messaging. 00:40 – How B2B companies can still apply these insights. 00:43 – Resources and Jeff’s free attribution certification course. ⸻ 🔗 Resources Mentioned • https://provalytics.com • GetProva.com • Free Attribution Certification Course (via Provalytics Resources)

    45 min

  7. SEP 18

    #519 From Bureaucracy to Agility: Jack Skeels on Leading in the AI Era

    In this episode of The CTO Show with Mehmet, we dive into the future of management with Jack Skeels, CEO of Agency Agile and author of Unmanaged. Jack shares why traditional command-and-control structures are outdated, how hidden dysfunctions cripple organizations, and what it takes to unlock true productivity in the age of AI. We explore why overmanagement is slowing teams down, the warning signs leaders should watch for, and how AI can either reinforce bad habits—or transform organizations when paired with agile, human-centric practices. Key Takeaways • Why most management practices are outdated—and what to do instead • The “plateau of optimism” and “chasm of despair” in projects and transformations • How to spot hidden dysfunctions that derail productivity • Why AI won’t fix bad processes—and how to redesign work for real impact • The power of asking why and questioning the status quo What You’ll Learn • How to move from bureaucracy to agility in your organization • Practical techniques to boost productivity and reduce rework • Why unleashing talent beats overmanaging • How AI is reshaping teams, value chains, and leadership roles About Jack Skeels Jack is the founder and CEO of Agency Agile, where he has worked with nearly 200 organizations to help them run faster, better, and happier. With a career spanning programming, project management, consultancy, and research at the RAND Corporation, Jack brings a unique perspective to modern leadership. His award-winning book Unmanaged offers a blueprint for rethinking how teams thrive. https://www.amazon.com/Unmanaged-Master-Creating-Empowered-Organizations/dp/B0CLSJJJ49 https://www.linkedin.com/in/jackaskeels/ Episode Highlights • [02:00] Jack’s journey from programmer to RAND researcher to Agency Agile founder • [07:00] Why outdated management persists and the role of education in leadership • [12:00] Warning signs of overmanagement and how to measure real productivity • [18:00] Why CEO buy-in is non-negotiable for transformation • [20:00] The “plateau of optimism” and “chasm of despair” in projects • [24:00] How AI changes management—and why undoing structures is key • [31:00] Trust and manipulation in AI decision-making • [37:00] Jack’s book Unmanaged and its core lessons • [40:00] Advice for the new generation of leaders: think different and always ask why

    47 min

  8. SEP 16

    #518 Scaling With Authenticity: Angela Thomas on Founder Growth

    In this episode of The CTO Show with Mehmet, Angela Thomas shares her extraordinary journey from growing up in East Germany to building award-winning businesses, reinventing her career, and now helping entrepreneurs scale in Dubai. We dive into the misconceptions about scaling, the role of authenticity, why reinvention is critical, and why Dubai has become a global hub for entrepreneurs. Key Takeaways • Why authenticity is a non-negotiable asset when scaling a business • The difference between scalable and non-scalable models (time vs. value detachment) • How value ladders unlock sustainable growth • Why founders must invest in their own development before their businesses can grow • Dubai’s rise as the “Disneyland for entrepreneurs” ⸻ What You’ll Learn • How to reinvent yourself without abandoning your past achievements • Strategies to avoid stagnation and overcome plateaus • The importance of lead magnets, trust-building, and tiny challenges in client acquisition • Why moving to Dubai offers unique opportunities for global founders About Angela Thomas Angela Thomas is the founder of Angel Success Consulting, a Dubai-based entrepreneurial family office that helps founders, doctors, and service providers scale sustainably and internationally. With nearly 30 years as a serial entrepreneur, Angela has built and sold businesses across industries – from retail and real estate to aviation, healthcare, and luxury. Today, she is known as Europe’s #1 Scaling Expert and the visionary behind high-impact programs like Skillionair, Skillionize, and Dubai Docs Fast Track – a relocation success model for physicians entering the UAE market. https://www.angelsuccess.consulting/ https://www.linkedin.com/in/angela-thomas8/ Episode Highlights • [00:02:00] Angela’s entrepreneurial roots in East Germany • [00:07:00] Reinvention and overcoming the fear of leaving success behind • [00:13:00] Why authenticity matters more than ever in business • [00:16:00] Business doesn’t grow unless the founder does • [00:21:00] Scalable vs. non-scalable business models • [00:26:00] The process Angela uses to help founders find growth • [00:33:00] Why she calls her boutique setup a “Family Office 2.0” • [00:36:00] Dubai as the Disneyland for entrepreneurs

    46 min
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Broadcasting from Dubai, The CTO Show with Mehmet explores the latest trends in technology, startups, and venture funding. Host Mehmet Gonullu leads insightful discussions with thought leaders, innovators, and entrepreneurs from diverse industries. From emerging technologies to startup investment strategies, the show provides a balanced view on navigating the evolving landscape of business and tech, helping listeners understand their profound impact on our world. mehmet@yassiventures.com

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