The difference b/w creating links vs earning links #SEOQuestions [S04E04]

Building backlinks is an old archaic, low-quality, and ineffective method of getting links for your site. As opposed to that earning backlinks is a more complicated but much more beneficial process for boosting your website's SEO authority, getting free traffic, and conquering the SERPs. 

❌ Building/Creating Backlinks CROSS ❌

• Posting a blog comment
• Posting in a forum 
• PBN (private blog networks) links

✅ Earning Backlinks - contextual backlinks CHECK TICK✅

• Finding relevant websites 
• Not a black and white thing
• It’s more of a spectrum

➡️ Reviewing SEO KPIs of Target Websites During SEO Outreach 

• DR
• Traffic
• Ratio of incoming and outgoing backlinks
• Quality of content 
• Design/branding
• Is there a real person behind it? 
• Crafting quality pitches
• Personalization
• Wit/humor
• Research
• Relationship building
• Social Media Interaction

VIDEO VERSION OF THIS PODCAST

https://www.youtube.com/watch?v=1aMeC1xdzlY

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