The Digital Shift™

SELF-MADE
  • 4.0 (4)
  • MARKETING
  • UPDATED WEEKLY

Get to know the powerhouse duo behind The Digital Shift™! With decades of experience scaling businesses and a no-nonsense approach to strategy, Jessica and Natasha live to see entrepreneurs take control of their growth. From tech tips to confidence-building, these two bring the inspiration and insights you need to make things happen.

  1. Episode 64 — The Trust Recession: Why Your Audience Isn’t Buying—And How to Rebuild Trust in 2026

    2D AGO

    Episode 64 — The Trust Recession: Why Your Audience Isn’t Buying—And How to Rebuild Trust in 2026

    If your audience is watching, engaging, and nodding along—but not buying—you’re not doing anything wrong. We’re officially in what many experts are calling the Trust Recession. In this episode of The Digital Shift™, Jessica Green breaks down why trust has matured (not disappeared), why traditional marketing tactics are failing faster than ever, and what entrepreneurs must do in 2026 to rebuild confidence, credibility, and conversions. Jessica explains why trust is no longer built by what you say—but by how your business behaves. From inconsistent follow-up and unclear pathways to missing nurture systems and fragile backends, she reveals the hidden trust leaks costing entrepreneurs sales every single day. You’ll walk away understanding how to rebuild trust through systems, automation, and consistency—so your business feels reliable, professional, and scalable in this new era of buyer discernment. 🧠 Key Topics Covered ✅ What the “Trust Recession” really means for entrepreneurs in 2026 ✅ Why more content doesn’t equal more trust ✅ How business behavior now matters more than marketing promises ✅ The systems that rebuild trust automatically ✅ Why consistency and process beat personality and hype ✅ How to create predictable confidence without burning out 🚀 Ready to Build This For Real? Here’s How We Can Help If today’s episode sparked something—and you’re ready to stop duct-taping your business together—here are a few simple ways to take your next step with us. No pressure. Just options. 🧠 Just Getting Started? Free GHL Made Simple™ Workshop See how Go High Level actually works without the overwhelm. 👉 www.self-made.biz/workshop ⚙️ Want Your Business in One Place? Start Your Free Trial of The Hub Funnels, email, SMS, automations, CRM—one login, one system. 👉 www.self-made.biz/thehub 🛠️ Ready to Build With Guidance? 4-Week GHL Systems Lab Done-with-you support to build clean, scalable systems fast. 👉 www.self-made.biz/lab 🎓 Want Deep Training + Scale? Tech Savvy School™ Master systems, automation, and offers with mentorship. 👉 www.techsavvyschool.com 🤝 Not Sure What You Need? Book a quick 15-min discovery call. 👉 www.self-made.biz/discoverycall ✨ Start where you are. Systems create momentum. Follow us on IG 👉 @techsavvymentors

    18 min
  2. Episode 63: Love Your Business Again: Reignite Momentum Before Q1 Slips Away

    FEB 12

    Episode 63: Love Your Business Again: Reignite Momentum Before Q1 Slips Away

    It’s mid-February — and let’s be honest, that New Year energy is wearing off. The vision board is collecting dust, the calendar is chaotic, and you’re wondering, “Didn’t I promise myself this year would feel different?” In this episode of The Digital Shift™, Natasha Roberson helps you hit the reset button — without scrapping everything. She walks you through how to pause, assess, and rebuild your momentum using the 4 Systems Quadrant™ method that helps entrepreneurs clean up the chaos and simplify their next steps. If you’re already feeling behind in 2026, this is your signal to slow down, re-align, and get back in control of your business — before Q1 ends and burnout begins. 🧠 Key Topics Covered ✅ Why momentum fades mid-February (and how to fix it fast) ✅ The 3-step Anti-Burnout Business Check-In ✅ How to identify your real growth bottleneck using systems ✅ Why “more goals” = more chaos if you’re missing infrastructure ✅ The #1 mindset shift to finish Q1 strong ✅ How to build a 30-day Quick Win Plan that actually moves the needle 🚀 Ready to Build This For Real? Here’s How We Can Help If today’s episode sparked something—and you’re ready to stop duct-taping your business together—here are a few simple ways to take your next step with us. No pressure. Just options. 🧠 Just Getting Started? Free GHL Made Simple™ Workshop See how Go High Level actually works without the overwhelm. 👉 www.self-made.biz/workshop ⚙️ Want Your Business in One Place? Start Your Free Trial of The Hub Funnels, email, SMS, automations, CRM—one login, one system. 👉 www.self-made.biz/thehub 🛠️ Ready to Build With Guidance? 4-Week GHL Systems Lab Done-with-you support to build clean, scalable systems fast. 👉 www.self-made.biz/lab 🎓 Want Deep Training + Scale? Tech Savvy School™ Master systems, automation, and offers with mentorship. 👉 www.techsavvyschool.com 🤝 Not Sure What You Need? Book a quick 15-min discovery call. 👉 www.self-made.biz/discoverycall ✨ Start where you are. Systems create momentum. Follow us on IG 👉 @techsavvymentors

    16 min
  3. Episode 62: Stop Guessing Your Way Through Business — Build a System That Makes You Money While You Live Your Life

    FEB 5

    Episode 62: Stop Guessing Your Way Through Business — Build a System That Makes You Money While You Live Your Life

    If your business only works when you remember everything — following up, replying to DMs, tracking leads, and holding it all together — this episode is for you. In this episode of The Digital Shift™, Jessica Green breaks down one of the most common (and costly) problems entrepreneurs face: guessing. Guessing what to post. Guessing who to follow up with. Guessing why sales feel inconsistent. Guessing instead of operating from systems. Jessica explains why guessing feels productive but actually keeps businesses fragile, reactive, and emotionally driven — and why scalable businesses don’t run on memory, hustle, or hope. You’ll learn why your business needs a “brain” — a clear Communication System that knows what to do next every time someone raises their hand — and how fixing this one system can immediately reduce chaos, missed leads, and burnout. This episode introduces the Four Quadrants of Scale, with a deep focus on Quadrant 1: Communication — the foundation that stops guessing and creates predictable follow-up, trust, and conversion. If you’re ready to stop reacting and start operating like a CEO, this episode will change how you think about your business. 🚀 Ready to Build This For Real? Here’s How We Can Help If today’s episode sparked something—and you’re ready to stop duct-taping your business together—here are a few simple ways to take your next step with us. No pressure. Just options. 🧠 Just Getting Started? Free GHL Made Simple™ Workshop See how Go High Level actually works without the overwhelm. 👉 www.self-made.biz/workshop ⚙️ Want Your Business in One Place? Start Your Free Trial of The Hub Funnels, email, SMS, automations, CRM—one login, one system. 👉 www.self-made.biz/thehub 🛠️ Ready to Build With Guidance? 4-Week GHL Systems Lab Done-with-you support to build clean, scalable systems fast. 👉 www.self-made.biz/lab 🎓 Want Deep Training + Scale? Tech Savvy School™ Master systems, automation, and offers with mentorship. 👉 www.techsavvyschool.com 🤝 Not Sure What You Need? Book a quick 15-min discovery call. 👉 www.self-made.biz/discoverycall ✨ Start where you are. Systems create momentum. Follow us on IG 👉 @techsavvymentors

    14 min
  4. Episode 61: Duct Tape Doesn’t Scale: What Real Business Growth Actually Requires in 2026

    JAN 29

    Episode 61: Duct Tape Doesn’t Scale: What Real Business Growth Actually Requires in 2026

    It’s January. The energy is high. The resolutions are loud. But behind the scenes? Most entrepreneurs are still duct-taping their business together with freebies, hacks, YouTube tutorials, and random advice from a dozen different sources. In this episode of The Digital Shift™, Natasha Roberson is calling out the chaos — and walking you through what it actually takes to scale in 2026. Because here’s the truth: Duct tape doesn’t scale. And hustle doesn’t either — not without infrastructure. If you’re tired of constantly fixing, patching, or restarting from scratch… this episode is your wake-up call to stop building a business on hope and start building one on systems. Natasha walks through the 3 biggest signs you’re running a duct-taped business — and what a real backend actually looks like when you’re ready to scale. You’ll walk away with clarity, confidence, and a roadmap for building smarter (not harder) this year. 🧠 Key Topics Covered: ✅ Why freebies, hacks, and patchwork tech are slowing you down ✅ The 3 signs you’re running a “duct-tape business” — and don’t even realize it ✅ What real business infrastructure looks like in 2026 ✅ How systems reduce burnout, boost conversion, and create real scalability ✅ Why “build your funnel” isn’t enough — you need a full ecosystem ✅ Where to start if your business feels messy, manual, or momentum-less ✅ How the Self-Made Hub™ removes the guesswork with mentorship + tech If this episode had you nodding your head or sighing with relief — we built something just for you. 🚀 Ready to Build This For Real? Here’s How We Can Help If today’s episode sparked something—and you’re ready to stop duct-taping your business together—here are a few simple ways to take your next step with us. No pressure. Just options. 🧠 Just Getting Started? Free GHL Made Simple™ Workshop See how Go High Level actually works without the overwhelm. 👉 www.self-made.biz/workshop ⚙️ Want Your Business in One Place? Start Your Free Trial of The Hub Funnels, email, SMS, automations, CRM—one login, one system. 👉 www.self-made.biz/thehub 🛠️ Ready to Build With Guidance? 4-Week GHL Systems Lab Done-with-you support to build clean, scalable systems fast. 👉 www.self-made.biz/lab 🎓 Want Deep Training + Scale? Tech Savvy School™ Master systems, automation, and offers with mentorship. 👉 www.techsavvyschool.com 🤝 Not Sure What You Need? Book a quick 15-min discovery call. 👉 www.self-made.biz/discoverycall ✨ Start where you are. Systems create momentum. Follow us on IG 👉 @techsavvymentors

    14 min
  5. Episode 60: Businesses That Win in 2026 Will Play a Different Game: 3 Do’s and 3 Don’ts

    JAN 22

    Episode 60: Businesses That Win in 2026 Will Play a Different Game: 3 Do’s and 3 Don’ts

    2026 is not a “same strategy, new calendar” year. In this episode of The Digital Shift™, Jessica Green breaks down why the businesses that win in 2026 won’t be louder, busier, or posting more — they’ll be built differently. Jessica unpacks the widening divide she’s seeing between businesses that feel calm, predictable, and scalable… and businesses that feel chaotic, fragile, and stuck in hustle mode. The difference isn’t effort — it’s infrastructure. You’ll learn the 3 Do’s and 3 Don’ts that separate businesses playing the old game from those building for long-term growth. This episode isn’t about trends or tactics — it’s about how the game itself has changed, and what you must do now to stay ahead. If you’ve felt like you’re working harder but not scaling faster, this episode will show you exactly where the gap is — and how to close it. 🧠 Key Topics Covered ✅ Why 2026 requires a completely different business approach ✅ The shift from hustle-based growth to infrastructure-based scale ✅ The 3 Do’s winning businesses are prioritizing right now ✅ The 3 Don’ts causing most entrepreneurs to fall behind ✅ Why focus beats creativity in this season ✅ The difference between operating like a creator vs a CEO ✅ How to stop winging your marketing and build predictable growth If you’re ready to stop playing the old game and start building a business that actually scales, everything we create inside Self Made exists to help you do exactly that. ✨ Explore upcoming Digital Shift Workshops, hands-on Labs, Tech Savvy School, and ready-to-use Marketplace templates at www.self-made.biz 🎟️ Want to build live with us? Check out what’s coming next at www.self-made.biz/atlanta 🚀 Ready to Build This For Real? Here’s How We Can Help If today’s episode sparked something—and you’re ready to stop duct-taping your business together—here are a few simple ways to take your next step with us. No pressure. Just options. 🧠 Just Getting Started? Free GHL Made Simple™ Workshop See how Go High Level actually works without the overwhelm. 👉 www.self-made.biz/workshop ⚙️ Want Your Business in One Place? Start Your Free Trial of The Hub Funnels, email, SMS, automations, CRM—one login, one system. 👉 www.self-made.biz/thehub 🛠️ Ready to Build With Guidance? 4-Week GHL Systems Lab Done-with-you support to build clean, scalable systems fast. 👉 www.self-made.biz/lab 🎓 Want Deep Training + Scale? Tech Savvy School™ Master systems, automation, and offers with mentorship. 👉 www.techsavvyschool.com 🤝 Not Sure What You Need? Book a quick 15-min discovery call. 👉 www.self-made.biz/discoverycall ✨ Start where you are. Systems create momentum. Follow us on IG 👉 @techsavvymentors

    16 min
  6. Episode 59: Before You Burn Out, Build This: The 3 Systems That Buy Back Your Time in 2026

    JAN 15

    Episode 59: Before You Burn Out, Build This: The 3 Systems That Buy Back Your Time in 2026

    2026 isn’t about adding more to your plate — it’s about subtracting the chaos and finally building systems that give you your time, energy, and freedom back. In this episode of The Digital Shift™, Natasha Roberson gets real about why the hustle you started the year with isn’t sustainable… and why infrastructure is the answer. If you’re already tired three weeks into the year, this episode is your reset button. She breaks down the 3 core systems every entrepreneur must install to stop burning out and start seeing consistent, scalable growth — even on your busiest weeks. You’ll learn how to identify what’s missing in your current setup, what to prioritize (and ignore), and how the right tools and automations aren’t just for scale — they’re for survival. This episode is your permission slip to stop overworking and start outsmarting — with real examples, real solutions, and a clear next step. 🧠 Key Topics Covered ✅ Why your business might be unintentionally set up for burnout ✅ The mindset shift from more effort to smarter execution ✅ The 3 systems every entrepreneur must build in Q1 of 2026: • Communication System (aka your follow-up machine) • Visibility System (aka consistent leads without constant content) • Delivery System (aka what happens after someone buys) ✅ Why your vision board won’t work without backend infrastructure ✅ How systems free up your calendar without slowing down your income ✅ The one question to ask before adding ANY new offer or project this year It’s time to stop repeating the same chaotic cycles and start building smarter. Get the infrastructure you need — with mentorship, templates, and automation built in — inside the GHL Made Simple Systems LAB -> www.self-made.biz/lab  🎟️ Ready to go deeper? Grab your ticket to The Digital Shift LIVE in Atlanta at www.self-made.biz/atlanta 💬 Quote of the Episode “You don’t need more energy. You need fewer energy leaks. And systems fix that.” 🚀 Ready to Build This For Real? Here’s How We Can Help If today’s episode sparked something—and you’re ready to stop duct-taping your business together—here are a few simple ways to take your next step with us. No pressure. Just options. 🧠 Just Getting Started? Free GHL Made Simple™ Workshop See how Go High Level actually works without the overwhelm. 👉 www.self-made.biz/workshop ⚙️ Want Your Business in One Place? Start Your Free Trial of The Hub Funnels, email, SMS, automations, CRM—one login, one system. 👉 www.self-made.biz/thehub 🛠️ Ready to Build With Guidance? 4-Week GHL Systems Lab Done-with-you support to build clean, scalable systems fast. 👉 www.self-made.biz/lab 🎓 Want Deep Training + Scale? Tech Savvy School™ Master systems, automation, and offers with mentorship. 👉 www.techsavvyschool.com 🤝 Not Sure What You Need? Book a quick 15-min discovery call. 👉 www.self-made.biz/discoverycall ✨ Start where you are. Systems create momentum. Follow us on IG 👉 @techsavvymentors

    21 min
  7. Episode 58: The Digital Shift Every Entrepreneur Must Make in 2026 (Before They Fall Behind)

    JAN 7

    Episode 58: The Digital Shift Every Entrepreneur Must Make in 2026 (Before They Fall Behind)

    2026 isn’t just another year — it’s a line in the sand. In this episode of The Digital Shift™, Jessica Green breaks down the one digital shift every entrepreneur must make in 2026 if they want to stay relevant, scalable, and sane. The online space is louder. Attention is shorter. Trust is harder to earn. And “posting more” is no longer a strategy. Jessica calls out why the old way of building businesses — manual follow-up, hustle-based marketing, and creator-first thinking — is breaking down fast. She explains what it actually means to shift from hustle to infrastructure, content to conversion, and chaos to systems. This episode is a wake-up call for entrepreneurs who feel busy but not scalable — and a roadmap for building a business that runs like a system instead of relying on constant effort. 🧠 Key Topics Covered ✅ Why 2026 is fundamentally different for online businesses ✅ The signs your business is still running like a side hustle ✅ The core digital shift: from hustle to infrastructure ✅ What thriving, scalable businesses will actually have in place ✅ Why automation doesn’t replace you — it protects you ✅ The real reason most entrepreneurs fall behind ✅ What to clean up, automate, and simplify right now 🎯 Call-to-Action If this episode hit home, it’s time to stop duct-taping and start building real systems. Inside Self Made Hub, we help entrepreneurs make this digital shift step by step — with mentorship, proven systems, and automation that actually makes sense. ✨ Start your 14-day free trial at www.self-made.biz 📅 Want to build live with us? Check out upcoming Digital Shift Workshops on the Events tab. 🎟️ Ready to get in the room? Learn more about The Digital Shift LIVE in Atlanta at www.self-made.biz/atlanta 💬 Quote of the Episode “2026 isn’t about doing more — it’s about building better.” 🔜 What’s Next Ready to take action instead of just listening? Head to www.self-made.biz, click the Events tab, and join us for an upcoming Digital Shift Workshop where we walk you through building the exact systems discussed in this episode — live, hands-on, and without overwhelm. 🚀 Ready to Build This For Real? Here’s How We Can Help If today’s episode sparked something—and you’re ready to stop duct-taping your business together—here are a few simple ways to take your next step with us. No pressure. Just options. 🧠 Just Getting Started? Free GHL Made Simple™ Workshop See how Go High Level actually works without the overwhelm. 👉 www.self-made.biz/workshop ⚙️ Want Your Business in One Place? Start Your Free Trial of The Hub Funnels, email, SMS, automations, CRM—one login, one system. 👉 www.self-made.biz/thehub 🛠️ Ready to Build With Guidance? 4-Week GHL Systems Lab Done-with-you support to build clean, scalable systems fast. 👉 www.self-made.biz/lab 🎓 Want Deep Training + Scale? Tech Savvy School™ Master systems, automation, and offers with mentorship. 👉 www.techsavvyschool.com 🤝 Not Sure What You Need? Book a quick 15-min discovery call. 👉 www.self-made.biz/discoverycall ✨ Start where you are. Systems create momentum. Follow us on IG 👉 @techsavvymentors

    26 min
  8. Episode 57: Your Business Needs a Brain in 2026: Scaling in the Era of the Trust Recession

    JAN 1

    Episode 57: Your Business Needs a Brain in 2026: Scaling in the Era of the Trust Recession

    Welcome to the first episode of 2026 — and the year we officially enter what experts are calling The Trust Recession. People are more skeptical, burned out, and hesitant than ever… but the entrepreneurs who win this year won’t be the loudest or the most charismatic. They’ll be the ones with the strongest systems. In this episode of The Digital Shift™, Natasha Roberson breaks down why trust has shifted away from marketing promises and toward business processes — and why every entrepreneur needs a Communication System (the “brain” of their business) if they want to scale this year. You’ll walk away understanding how automated touchpoints build trust, how your backend creates credibility, and how to turn 2026 into your most stable, scalable year yet through systems that communicate, nurture, and convert on autopilot. Whether you’re rebuilding, starting fresh, or ready to finally scale without chaos — this episode sets the tone for your entire year. 🧠 Key Topics Covered: ✅ What the 2026 Trust Recession is (and how it impacts buyer behavior) ✅ Why content alone can’t build trust anymore ✅ How your Communication System becomes the “brain” of your business ✅ The 5 trust-building systems every entrepreneur needs this year ✅ How automated workflows create consistency, credibility, and conversions If you want to build the systems that build trust — and make 2026 the year your business finally runs like a machine — we can help you do it inside the SELF-MADE ecosystem. ⚙️ Join the Self-Made Hub to install your systems: www.self-made.biz/thehub 🎓 Or learn it live at our next workshop: www.self-made.biz/workshop 🚀 Ready to Build This For Real? Here’s How We Can Help If today’s episode sparked something—and you’re ready to stop duct-taping your business together—here are a few simple ways to take your next step with us. No pressure. Just options. 🧠 Just Getting Started? Free GHL Made Simple™ Workshop See how Go High Level actually works without the overwhelm. 👉 www.self-made.biz/workshop ⚙️ Want Your Business in One Place? Start Your Free Trial of The Hub Funnels, email, SMS, automations, CRM—one login, one system. 👉 www.self-made.biz/thehub 🛠️ Ready to Build With Guidance? 4-Week GHL Systems Lab Done-with-you support to build clean, scalable systems fast. 👉 www.self-made.biz/lab 🎓 Want Deep Training + Scale? Tech Savvy School™ Master systems, automation, and offers with mentorship. 👉 www.techsavvyschool.com 🤝 Not Sure What You Need? Book a quick 15-min discovery call. 👉 www.self-made.biz/discoverycall ✨ Start where you are. Systems create momentum. Follow us on IG 👉 @techsavvymentors

    14 min
See All (64)

Ratings & Reviews

4
out of 5
4 Ratings

About

Get to know the powerhouse duo behind The Digital Shift™! With decades of experience scaling businesses and a no-nonsense approach to strategy, Jessica and Natasha live to see entrepreneurs take control of their growth. From tech tips to confidence-building, these two bring the inspiration and insights you need to make things happen.

Information

  • Creator
    SELF-MADE
  • Years Active
    2024 - 2026
  • Episodes
    64
  • Rating
    Explicit
  • Copyright
    © 2026 The Digital Shift™
  • Show Website
    The Digital Shift™