The Digital Slice

Brad Friedman
  • 5.0 (16)
  • MANAGEMENT
  • UPDATED WEEKLY

The Digital Slice Podcast is the podcast that brings you a slice of the digital marketing news, tools and tactics you need to succeed.

  1. Why Most B2B Content Fails (And Storytelling Fixes It)

    2D AGO

    Why Most B2B Content Fails (And Storytelling Fixes It)

    If your marketing feels polished but forgettable, brand storytelling may be the difference between blending in and building trust that converts. Join Brad Friedman and David J. Ebner as they explore story-first content, authenticity, video, AI, sales messaging, and SEO so you can create marketing that resonates with the right audience and supports real business growth. David is the President and Founder of Content Workshop, a story-first content marketing agency. While in graduate school, he assembled a collective of storytellers whose sole purpose was to use their storytelling skills to help brands create and convert an audience. That idea became Content Workshop in 2013. After graduating from the  University of Tampa with an MFA in Creative Writing, he authored the Amazon Best Seller: "Kingmakers: A Content Marketing Story." The Digital Slice Podcast is brought to you by Magai. Up your AI game at https://friedmansocialmedia.com/magai And, if it's your first time purchasing, use BRAD30 at checkout to get 30% off your first 3 months. Visit thedigitalslicepodcast.com for complete show notes of every podcast episode.

    27 min
  2. You Might Also Like: On Purpose with Jay Shetty

    2D AGO ·  BONUS

    You Might Also Like: On Purpose with Jay Shetty

    Introducing NOAH KAHAN: Imposter Syndrome, Anxiety & The Pressure of Success (What He’s Never Shared Before) from On Purpose with Jay Shetty. Follow the show: On Purpose with Jay Shetty Jay sits down with singer-songwriter Noah Kahan to break down the pressure that comes after “making it” - the imposter syndrome, the constant comparison, and the fear of losing it all. Noah shares how music became his escape from anxiety growing up, what it felt like to finally land the record deal he dreamed of, and why success didn’t silence the doubt, it amplified it. Jay and Noah unpack the myth of the “tortured artist,” and the quiet fear that healing might take away what makes you creative. Noah opens up about his recent OCD diagnosis, how he let go of the belief that he had to suffer for his art, and what it took to find his voice again without relying on pain. Noah speaks candidly about his struggles with body dysmorphia and the unexpected therapy of creating his documentary. Together they explore what it means to find balance and to stop performing for the world so you can finally be seen by the people who matter most. In this episode, you'll learn: How to Stop Defining Your Worth by Your Work  How to Face Your Unseen Fears Through Therapy  How to Stay Present When Life Feels Overwhelming  How to Extract Lessons from Painful Feedback  How to Handle the Fear of Losing Your Success  How to Stay Grounded Between Praise and Criticism   How to Prioritize Your Time Over the Endless Grind Whether you are navigating a major life transition or simply trying to find your footing in a loud world, remember that your self-worth is not a mathematical equation based on your latest achievement. No one should have to navigate their mental health journey alone. Join Noah in the mission to prove that the more we share our stories, the more we empower others to do the same. Visit: https://www.busyheadproject.org/  With Love and Gratitude, Jay Shetty JAY’S DAILY WISDOM DELIVERED STRAIGHT TO YOUR INBOX Join 900,000+ readers discovering how small daily shifts create big life change with my free newsletter. Subscribe https://news.jayshetty.me/subscribe   Check out our Apple subscription to unlock bonus content of On Purpose! https://lnk.to/JayShettyPodcast  What We Discuss: 00:00 Intro 01:54 Seeing Yourself Through the Eyes of Others  04:39 The Childhood Memory That Defined My Career  05:42 Middle Child Energy and the Need to Be Heard  06:57 Music Was My Only Plan A  08:44 The Disconnect Between Fitting In and Being Genuine   11:09 Expressing Yourself Without Giving Yourself Away  14:05 Songwriting: The Constant Search for a Simpler Life  17:25 Every Creative Process Is Different  18:52 When What You Do Becomes Who You Are  24:07 The Power of Journaling Your Lessons  27:05 Does Healing Kill Creativity?  29:48 My Biggest Regret in Communicating with Family  32:43 The Vulnerability of Filming Your Private Life  36:32 Healing and Finding Peace as a Family  43:51 Has Success Made Mental Health Harder or Better?  46:19 The Honest Truth about Body Dysmorphia  52:09 Living and Dying by Your Own Honesty  57:40 The Difference Between Going to Therapy and Doing Therapy  01:00:24 Do You Secretly Find Comfort in Your Pain?  01:02:01 Re-evaluating What Truly Matters After Success  01:05:59 Finding the Strength to Believe in Yourself  01:11:04 Protecting Your Heart While Taking Criticism 01:14:06 Stability Rooted in Love and Marriage 01:20:48 Would You Rather? 01:22:55 Gut Reaction 01:25:46 Noah on Final Five   Episode Resources: Website | https://noahkahan.com/  YouTube | https://www.youtube.com/c/NoahKahan  Facebook | https://www.facebook.com/noahkahanmusic  Instagram | https://www.instagram.com/noahkahanmusic/  TikTok | https://www.tiktok.com/@noahkahanmusic  X | https://x.com/NoahKahan See omnystudio.com/listener for privacy information. DISCLAIMER: Please note, this is an independent podcast episode not affiliated with, endorsed by, or produced in conjunction with the host podcast feed or any of its media entities. The views and opinions expressed in this episode are solely those of the creators and guests. For any concerns, please reach out to team@podroll.fm.

  3. Replacing Your Team With AI? Here's Why That Will Backfire

    APR 2

    Replacing Your Team With AI? Here's Why That Will Backfire

    Are you thinking about replacing your team with AI? Join Brad Friedman and Sam Malikarjunan to see why this could be the worst move ever. Sam Mallikarjunan [mall eh CAR jew non], is the Growth Lead at agent.ai, where he helps drive the development and adoption of AI-driven solutions to enhance customer service and sales. With a deep background in growth strategy, Sam previously led innovative initiatives at companies like HubSpot Labs and Flock.com. He's also a former professor at Harvard University and co-author of Inbound Commerce - How to Sell Better than Amazon. Sam shares his insights on how AI is shaping the future of business. The Digital Slice Podcast is brought to you by Magai. Up your AI game at https://friedmansocialmedia.com/magai And, if it's your first time purchasing, use BRAD30 at checkout to get 30% off your first 3 months. Visit thedigitalslicepodcast.com for complete show notes of every podcast episode.

    31 min
  4. The Trust Recession: Why Prospects Don't Buy Even When They Need You

    MAR 26

    The Trust Recession: Why Prospects Don't Buy Even When They Need You

    Your prospects don't care about your solution. They're asking themselves one question—and you're missing it. Join Brad Friedman and Ari Galper as they unpack trust-based selling, the idea of a "trust recession," and how business owners can replace pressure-based sales tactics with a more human, trust-building approach so you can improve conversions without chasing prospects. Ari Galper is a leading voice in trust-based selling and the founder of AriAI, a trust-based AI sales and business growth platform. In this conversation, he explains why traditional selling has become commoditized and why prospects often decide whether to trust you as a person before they ever evaluate your solution. He also shares his "doctor, not pharmacist" mindset, breaks down how to use trust-based language in sales conversations, and explains why many business owners should focus on fixing conversion problems before trying to generate more leads. Ari's work is especially relevant for low-volume, high-margin businesses with longer sales cycles, including advisors, attorneys, consultants, and software sales professionals who need stronger conversations, not just more activity. The Digital Slice Podcast is brought to you by Magai. Up your AI game at https://friedmansocialmedia.com/magai And if it's your first purchase, use BRAD30 at checkout to get 30% off your first 3 months. Visit thedigitalslicepodcast.com for complete show notes of every podcast episode.

    27 min
  5. Marketing An Innovative Tech Product

    MAR 17

    Marketing An Innovative Tech Product

    Do you have an innovative idea you want to build a company around? Brad and Faizan Ahmed discuss the importance of understanding your customer's pain points first. Faizan Ahmed has a Bachelors in Electrical Engineering from San Jose State University and a Masters in Electrical Engineering/ Solid State Physics from Santa Clara University.  Straight out of undergrad, he was hired into a startup that made products for the defense industry. Within three years Faizan became Head of R&D there architecting a system that enabled precision torque control in intricate small-scale products such as night vision goggles leading to an acquisition by the USAF. Faizan co-founded Genxsys in 2016 - a company that made Rain deflector lenses for cameras. These lenses would be adjusted on DSLR cameras, spinning at 1800 RPM to get rid of any rain / snow from the circumference of a picture or movie being shot. The technology was acquired by a company that rents equipment to Hollywood production studios. In 2019, Faizan founded Invensify, after noticing his diabetic father struggling to travel with his insulin that he had to take daily multiple times. The ice packs would melt / were not precise and often were prohibitive when traveling on planes. He raised money to develop the worlds most power efficient cold chain shipper using solid-state quantum technology, disrupting a $6.5 billion pharma drug delivery packaging market. The Digital Slice Podcast is brought to you by Magai. Up your AI game at https://friedmansocialmedia.com/magai And, if it's your first time purchasing, use BRAD30 at checkout to get 30% off your first 3 months. Visit thedigitalslicepodcast.com for complete show notes of every podcast episode.

    26 min
  6. Harvard Study: This 2-Minute Trick Increases Sales By 30%

    MAR 10

    Harvard Study: This 2-Minute Trick Increases Sales By 30%

    Do your sales calls start with a little chit chat? Or do you cut to the chase? Listen to learn the secret to increasing close rates by 30%. Todd Schuchart is a certified goofball and an expert in life insurance sales and lead generation. With a deep understanding of the industry, he focuses on developing innovative solutions for agents, including conversational sales training and AI-driven CRM tools to help life insurance professionals streamline their processes, improve client connections, and boost conversions. Todd is known for his commitment to simplifying the sales process, the levity he brings to everyday situations, and his agent-first approach. He is also known for creating high-quality resources that empower agents to succeed in a competitive market. The Digital Slice Podcast is brought to you by Magai. Up your AI game at https://friedmansocialmedia.com/magai And, if it's your first time purchasing, use BRAD30 at checkout to get 30% off your first 3 months. Visit thedigitalslicepodcast.com for complete show notes of every podcast episode.

    28 min
  7. Your Ads Are Wasted Without These Email + SMS Automations

    MAR 5

    Your Ads Are Wasted Without These Email + SMS Automations

    Most brands still treat email like a "legacy" channel while the right automated flows can quietly become one of the biggest drivers of revenue and retention. Join Brad Friedman and Jesse Kay as they break down automated email flows, list growth fundamentals, and how to connect paid social with owned channels like email and SMS so you can build an integrated system that converts and keeps customers coming back. Jesse Kay is the CEO of Vyber Media, where he helps high-growth brands use email, SMS, and lifecycle marketing to increase revenue across the funnel. Through innovative, youth-focused strategies, Jesse has worked with professional athletes, small business owners, and Fortune 1000 CEOs to drive measurable results in email, SMS, paid social, growth marketing, and influencer campaigns. The Digital Slice Podcast is brought to you by Magai. Up your AI game at https://friedmansocialmedia.com/magai And, if it's your first time purchasing, use BRAD30 at checkout to get 30% off your first 3 months. Visit thedigitalslicepodcast.com for complete show notes of every podcast episode.

    21 min
  8. Why 90% Of Marketing Reports Are Useless (And What To Track Instead)

    MAR 3

    Why 90% Of Marketing Reports Are Useless (And What To Track Instead)

    Are you making six-figure marketing decisions based on benchmarks built for billion-dollar enterprises? Join Brad Friedman and Carlos Corredor as they break down why enterprise-level benchmarks don't apply to smaller B2B companies, how to build better marketing dashboards, and how to use data to find undervalued channels in saturated markets so you can focus on generating real revenue instead of chasing vanity metrics. Carlos Corredor is a seasoned digital marketing executive with over 20 years of experience across multiple perspectives in the industry. As the CEO of Condor, a boutique agency focused on generating qualified opportunities for mid-market B2B and tech services companies, he brings a unique blend of analytical rigor and entrepreneurial vision to every engagement. He began his career in Venezuela in sports journalism and baseball analytics, running a Moneyball-style stats site for Latin American winter leagues before bringing that same obsession with numbers and competitive advantage into the world of digital marketing. The Digital Slice Podcast is brought to you by Magai. Up your AI game at https://friedmansocialmedia.com/magai And, if it's your first time purchasing, use BRAD30 at checkout to get 30% off your first 3 months. Visit thedigitalslicepodcast.com for complete show notes of every podcast episode.

    22 min
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5
out of 5
16 Ratings

About

The Digital Slice Podcast is the podcast that brings you a slice of the digital marketing news, tools and tactics you need to succeed.

Information

  • Creator
    Brad Friedman
  • Years Active
    2018 - 2026
  • Episodes
    231
  • Rating
    Explicit
  • Copyright
    © The Friedman Group, LLC
  • Show Website
    The Digital Slice