The Dr Marcela Podcast

Dr Marcela Aguirre
  • 0.0 (0)
  • Entrepreneurship
  • Updated Weekly

The Dr Marcela Podcast is for solopreneurs and small business founders who want to build a more strategic, profitable, and sustainable service business without working more hours. Hosted by entrepreneur, business strategist, and former military doctor - Dr Marcela Aguirre, this podcast explores how to move beyond simply working in your business and start thinking and acting like the CEO of your own company. Through practical insights, real examples, and honest reflections from her own entrepreneurial journey, Dr Marcela shares strategies to help you simplify your business, build smarter systems, leverage technology and AI, and create a business that supports the life you want to live. Whether you're just starting out or looking to grow a more leveraged business, this podcast will give you the clarity, strategy, and encouragement to help you move forward. Free resources: 'How to Grow Your Service Business Without Working More Hours' - free live business workshop Register here: https://www.marcelaaguirre.com/workshop Let's connect: YouTube: https://www.youtube.com/@DrMarcelaCoach LinkedIn: https://www.linkedin.com/in/drmarcelaaguirre/ Instagram: https://www.instagram.com/dr.marcela.coach/

Episodes

  1. May 27

    5 Mistakes Keeping Your Service Business Stuck

    Starting or growing a service business can be exciting, but it’s also very easy to waste months (or years) making avoidable mistakes that keep you and your business stuck, overwhelmed, and a journey harder than it needs to be.   In this episode, I walk through 5 of the most common mistakes I see founders and service providers make when building their business, including:   • Trying to help everyone • Waiting too long before selling • Overcomplicating the business • Undercharging from insecurity • Getting stuck in the self-employed trap   I also share lessons from my own entrepreneurial journey, including mistakes I made building a tech startup and what I’ve learned coaching founders and service-based business owners.   My goal is simple: to help founders build businesses that are profitable, sustainable, and designed around freedom, not burnout.   If you enjoyed this episode, subscribe for weekly episodes on business growth, founder mindset, leadership, systems, and building a business that supports the life you actually want to live.     Dr Marcela   👇 RESOURCES & NEXT STEPS   🚀 Free Workshop: Check out my free video training on How to Grow Your Service Business Without Working More Hours. Great for solo founders, ADHD founders and service-based businesses    https://www.marcelaaguirre.com/workshop    📩 Join my newsletter: (For practical, real-world business insights, tips and strategies)    https://www.marcelaaguirre.com/blog    🌎 Connect with me: Instagram: @dr.marcela.coach   LinkedIn:  https://www.linkedin.com/in/drmarcelaaguirre/   👋 About me   Hi, I'm Dr Marcela - a business coach for ADHD founders and service-based entrepreneurs. On this podcast I share tools, insights and strategies to help small business founders who have or suspect they have ADHD, to grow and scale their businesses without working more hours and without burning out.   I share practical strategies to help you:   • start a service business • attract clients • price your services • build a sustainable founder-led business • grow and scale your business without burnout • growing a one-person business • growing a profitable online business while navigating ADHD and ADHD-traits   New episodes every week.   📈 Subscribe if you're an ADHD founder building a service-based business and want practical guidance, real proven insights and ongoing support.   So good to have you here!   Marcela   Website: https://www.marcelaaguirre.com/    #businesscoach #servicebusiness #founder #entrepreneurship #smallbusiness #onlinebusiness #businessgrowth #foundermindset #solopreneur #smallbusiness #businesscoach #entrepreneurship #servicebusiness #adhdfounder

    11 min

  2. May 19

    I Built The Wrong Business (And How I Fixed It)

    When I first got into entrepreneurship, I thought success meant building a huge business. The kind with investors, rapid growth, massive revenue targets, and eventually a big exit. I genuinely believed that was the goal. But after co-founding a tech startup and investing over £150,000 into building it, I realised something important: I was building a business that looked successful on the outside… but felt completely misaligned on the inside. In this episode, I share: • The difference between a lifestyle business and a performance business • Why I walked away from the 'bigger is better' approach • How entrepreneurship can either create freedom… or another trap • Why defining YOUR version of success matters so much • How to build a business around your life - not the other way around If you’re a solopreneur, coach, consultant, creative, freelancer or founder who wants more freedom, fulfilment, flexibility and autonomy, this episode is for you. Because I genuinely believe we can build profitable businesses without sacrificing our lives in the process.   👇 RESOURCES & NEXT STEPS 🚀 Free Workshop: (For service-based solopreneurs & founders who want to build a profitable business without burnout) https://www.marcelaaguirre.com/workshop 📩 Join my Newsletter: https://www.marcelaaguirre.com/blog 🎙️ Podcast: https://www.marcelaaguirre.com/podcas... 📱 Connect with me on: Instagram:  https://www.instagram.com/dr.marcela.coach/ Website: https://www.marcelaaguirre.com LinkedIn: https://www.linkedin.com/in/drmarcelaaguirre/   #Solopreneur #LifestyleBusiness #Entrepreneurship #OnlineBusiness #FreedomLifestyle #BusinessCoach #FounderJourney #LifestyleDesign #ServiceBusiness #DigitalNomad

    17 min

  3. May 12

    No Audience? Here's How To Get Your First Paying Clients

    If you’re waiting to grow a big audience before you start selling your services, this episode is for you. The truth is: You do NOT need thousands of followers to get your first paying clients. You do not even need ANY followers. In this episode, I break down how to start a service-based business from zero by focusing on relationships, conversations, trust, and clear offers, instead of obsessing over follower count. We cover: • Why small audiences can still lead to paying clients • How to use your existing network • Why specific offers convert better • How to use conversations to build trust • Why momentum matters more than perfection Whether you’re a coach, consultant, freelancer, creative or service-based founder, this will help you stop overthinking and start taking action.   👇 RESOURCES & NEXT STEPS 🚀 Free Workshop: (Great for solo founders, ADHD founders and service-based businesses): https://www.marcelaaguirre.com/workshop 📩 Join my newsletter: (For practical, real-world business insights, tips and strategies) https://www.marcelaaguirre.com/blog 🌎 Connect with me: Instagram: @dr.marcela.coach LinkedIn: / drmarcelaaguirre #solopreneur #smallbusiness #businesscoach #entrepreneurship #servicebusiness #adhdfounder 👋   About me Hi, I'm Dr Marcela - a business coach for ADHD founders and service-based solopreneurs. On this podcast I share tools, insights and strategies to help small business founders who have or suspect they have ADHD, to grow and scale their businesses without working more hours and without burning out.  About this podcast On this podcast I share practical strategies to help you: • start a service business • attract clients • price your services • build a sustainable solopreneur business • grow and scale your business without burnout • growing a one-person business • growing a profitable online business while navigating ADHD and ADHD-traits New videos every week. 📈 Subscribe if you're an ADHD founder building a service-based business or solopreneur career and want practical guidance, real proven insights and ongoing support. So good to have you here! Marcela Website: https://www.marcelaaguirre.com/

    16 min

  4. Apr 6

    How to Start a Business Without Quitting Your Job (Step-By-Step)

    Join my free live workshop for solopreneurs and service business founders: 'How to Grow Your Service Business Without Working More Hours' https://www.marcelaaguirre.com/workshop — Thinking about starting a business but scared to quit your job? In this episode, I explain how you can start a service-based business while keeping the security of your full-time job. Many people believe they must ‘burn the boats’ and go all-in on entrepreneurship. But in reality, most successful businesses start as side projects while the founder still has a job. In this episode, I walk you through a practical and realistic approach to starting a business without unnecessary financial stress. You'll learn: • How to create time in your schedule to work on your business • How to identify the skills and expertise you can monetise • How to test your business idea with real people • Why you don’t need a website, brand, or logo to get started • How to build momentum gradually while keeping financial security --- If you are an aspiring entrepreneur, freelancer, consultant, or service provider, this episode will help you start your business in a calm, practical, and sustainable way. --- 👋 About me Hi, I'm Dr Marcela - a business strategist and coach. On this Podcast I share tools, insights and strategies to help solopreneurs and small business founders grow and scale their businesses without working more hours and without burning out. — 🎓Free resources for solopreneurs and service business founders: If you're building a service business and want more practical strategies, join my free monthly workshop for solopreneurs where I share strategies to gain clarity, attract clients, and grow a sustainable business. You can register here: https://www.marcelaaguirre.com/workshop --- About this channel On this channel I share practical strategies to help you: • start a service business • attract clients • price your services • build a sustainable solopreneur business • grow and scale your business without burnout • growing a one-person business --- New videos every week. 📈 Subscribe if you're building a service-based business or solopreneur career and want practical guidance, real proven insights and ongoing support. So good to have you here! Marcela Connect with me: Instagram: / dr.marcela.coach LinkedIn: / drmarcelaaguirre Website: https://www.marcelaaguirre.com/

    13 min

  5. Mar 31

    How To Price Your Services As A Beginner (Simple Method)

    Join my free live workshop for solopreneurs and service business founders: 'How to Grow Your Service Business Without Working More Hours' https://www.marcelaaguirre.com/workshop   If you're starting a service business, one of the biggest questions you’ll face is how to price your services as a beginner. Many new solopreneurs and founders worry about charging too much and scaring clients away - or charging too little and working incredibly hard for very little money. In this episode, I walk you through a simple approach to pricing your services so you can start working with clients and building momentum in your business without overcomplicating things. You’ll learn how to think about value vs hourly pricing, how to start testing your pricing in the market, and why your prices should evolve as your confidence and experience grow. If you're a coach, consultant, freelancer, or service provider, this will help you price your services with more clarity and confidence. In this episode we cover: • How to price your services as a beginner • Why pricing doesn't need to be perfect when starting a business • The difference between hourly pricing and value-based pricing • How to research the market and test your pricing • Why confidence plays a big role in charging what you're worth • A simple way to gradually increase your prices as your business grows   Free resources for solopreneurs: If you're building a service business and want more practical strategies, join my free monthly workshop for solopreneurs where I share strategies to gain clarity, attract clients, and grow a sustainable business. You can register here: https://www.marcelaaguirre.com/workshop About this Podcast Hi, I’m Dr Marcela - a business strategist and coach helping solopreneurs build profitable service businesses without working more hours. On this podcast I share practical strategies to help you: • start a service business • attract clients • price your services • build a sustainable solopreneur business • grow and scale your business without burnout • growing a one-person business New episodes every week. Subscribe if you're building a service-based business or solopreneur career and want practical guidance, real proven insights and ongoing support. So good to have you here! Marcela   Connect with me: Instagram: https://www.instagram.com/dr.marcela.coach/ LinkedIn: https://www.linkedin.com/in/drmarcelaaguirre/ Website: https://www.marcelaaguirre.com/

    12 min

  6. Mar 27

    How to Start a Service Business (The Simplest Way)

    Join my free live workshop for solopreneurs and service business founders: https://www.marcelaaguirre.com/workshop How do you actually start a service business without overcomplicating everything? In this episode, I explain the simplest way to start a service business, especially if you’re a beginner solopreneur with no audience, no website, and no existing client base. Many aspiring entrepreneurs think they need a complicated plan, a large following, or expensive tools to start a business. In reality, the most successful service businesses begin in a much simpler way. In this episode, I walk you through the practical approach I recommend to new solopreneurs so they can start building momentum, get their first clients, and begin turning their expertise into a profitable business. You’ll learn: • The simplest way to start a service business • Why most beginners overcomplicate starting a business • How to test your services with real people • Why conversations matter more than content in the beginning • How to start building confidence as a new solopreneur This approach is designed for professionals, consultants, coaches, and service providers who want to build a profitable business without burnout or unnecessary complexity.   Free resources for solopreneurs: If you're building a service business and want practical guidance, you can join my free monthly workshop for solopreneurs where I share strategies to gain clarity, attract clients, and grow a sustainable business. You can learn more here: https://www.marcelaaguirre.com/workshop   About this Podcast Hi, I’m Dr Marcela, a business strategist and coach for solopreneurs. On this podcast I share practical strategies to help entrepreneurs build profitable, sustainable service businesses without burnout. New episodes every week about: • starting a service business • attracting clients • pricing your services • building a consulting or coaching business • growing a one-person business   Subscribe if you're building a service business or solopreneur career and want practical guidance. See you in the next one! Marcela   Connect with me: Instagram: / dr.marcela.coach LinkedIn: / drmarcelaaguirre

    10 min

  7. Mar 25

    How to get your first three paying clients as a beginner entrepreneur

    Getting your first few paying clients is one of the biggest challenges when starting a service business. In this video I explain how to get your first 3 paying clients as a beginner entrepreneur or solopreneur, and how to build momentum in the early stages of your business. Hi, I'm Dr Marcela, a business strategist and coach helping solopreneurs and small business founders grow and scale their service businesses without burning out. In this video you'll learn: • how to get your first clients when starting a business • why offering a beta or pilot program can help you gain early traction • how to use your existing network to find clients • why conversations matter more than content in the early stages of business If you're starting or growing a service-based business, this podcast will help you build a profitable business with clarity, sustainability, and strategic thinking. 📩 Register for my next live Business Workshop (online) 'How to Grow Your Service Business Without Working More Hours' https://www.marcelaaguirre.com/workshop Subscribe to this podcast for weekly episodes on: • Starting and growing a service business • Attracting your first clients • Building a solopreneur (one-person) business • Growing a profitable online business And much more   See you in the next one! Dr Marcela

    13 min
  • 7 Episodes

About

The Dr Marcela Podcast is for solopreneurs and small business founders who want to build a more strategic, profitable, and sustainable service business without working more hours. Hosted by entrepreneur, business strategist, and former military doctor - Dr Marcela Aguirre, this podcast explores how to move beyond simply working in your business and start thinking and acting like the CEO of your own company. Through practical insights, real examples, and honest reflections from her own entrepreneurial journey, Dr Marcela shares strategies to help you simplify your business, build smarter systems, leverage technology and AI, and create a business that supports the life you want to live. Whether you're just starting out or looking to grow a more leveraged business, this podcast will give you the clarity, strategy, and encouragement to help you move forward. Free resources: 'How to Grow Your Service Business Without Working More Hours' - free live business workshop Register here: https://www.marcelaaguirre.com/workshop Let's connect: YouTube: https://www.youtube.com/@DrMarcelaCoach LinkedIn: https://www.linkedin.com/in/drmarcelaaguirre/ Instagram: https://www.instagram.com/dr.marcela.coach/

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