The Drafts

Diya Dadlani

The Drafts is a space for thoughtful reflection, creative exploration, and real-world insights. Each episode is a behind-the-scenes look at ideas in progress—covering design, UX, entrepreneurship, and the everyday moments that shape the way we think and work. Host Diya shares reflections, experiments, and lessons learned while navigating projects, life, and the messy middle of creation. Whether you’re building products, shaping experiences, or just curious about how ideas evolve, The Drafts offers clarity, perspective, and a little company along the way.

  1. Jul 23

    Manufactured Serendipity: Why Your Algorithm Stopped Surprising You

    Why your For You Page stopped surprising you, and what recommendation algorithms are actually optimising for. Serendipity is not something recommendation systems stumble into. It is a measurable objective that researchers have been engineering, tuning, and writing algorithms for over close to twenty years, and most platforms have the dial turned down on purpose. This episode is about what that costs you, and about the second thing these systems manufacture, which is the feeling that you built your feed yourself. In this episode: the beyond-accuracy research showing that optimising for accuracy damaged recommender systems, degenerate feedback loops and why a personalised feed narrows over time, infinite scroll and the deleted stopping cue, why short form video and dating apps run the same variable ratio reward mechanism, the difference between an epistemic bubble and an echo chamber, why exposure to unfamiliar ideas has a documented cognitive benefit, and what the "I built my algorithm brick by brick" comment gets right and gets wrong. Host Diya is a UX designer and the founder of Arro Studio, a UX consultancy. The Drafts is a weekly essay podcast about design, UX, technology, and the messy middle of creation. New episodes every Thursday. All music by Madhumita Prasad. References for this episode:McNee, Riedl and Konstan (2006), Being Accurate Is Not Enough. Kaminskas and Bridge, Diversity, Serendipity, Novelty and Coverage. Kotkov, Wang and Veijalainen (2016), A Survey of Serendipity in Recommender Systems. Jiang et al. (2019), Degenerate Feedback Loops in Recommender Systems. Aza Raskin on stopping cues and the attention economy. Mike Monteiro, Ruined by Design (2019). C. Thi Nguyen (2018), Echo Chambers and Epistemic Bubbles. González-Bailón et al. (2023), Asymmetric Ideological Segregation in Exposure to Political News on Facebook, Science.

About

The Drafts is a space for thoughtful reflection, creative exploration, and real-world insights. Each episode is a behind-the-scenes look at ideas in progress—covering design, UX, entrepreneurship, and the everyday moments that shape the way we think and work. Host Diya shares reflections, experiments, and lessons learned while navigating projects, life, and the messy middle of creation. Whether you’re building products, shaping experiences, or just curious about how ideas evolve, The Drafts offers clarity, perspective, and a little company along the way.