155 episodes

The E-commerce Content Creation Podcast takes a broad look at the impact of creative production in retail and e-commerce — focusing in on specific creative production functions and roles and how they collaborate with other e-commerce functions to achieve their respective organizational goals.

The E-commerce Content Creation Podcast Daniel Jester

    • Business
    • 5.0 • 20 Ratings

The E-commerce Content Creation Podcast takes a broad look at the impact of creative production in retail and e-commerce — focusing in on specific creative production functions and roles and how they collaborate with other e-commerce functions to achieve their respective organizational goals.

    Breaking the 5th Wall with Christopher Hannan of ZoomLook

    Breaking the 5th Wall with Christopher Hannan of ZoomLook

    Summary

    In this episode, Daniel interviews Christopher Hannan, the founder and CTO of Zoom Look, a company that offers a digital superpower of vision. Zoom Look allows users to experience unlimited resolution content on the internet, including photos, animations, and videos. Christopher explains that the internet is still a low-resolution medium, and Zoom Look aims to change that by providing high-resolution, immersive experiences. They discuss the applications of Zoom Look in the fashion industry, where it can enhance the online shopping experience by allowing customers to zoom in and explore products in detail. Christopher also shares his background in 3D technology and his journey in developing Zoom Look. Zoom Look is a technology that allows for high-resolution zooming and exploration of images and videos. It can display 8K video on a phone with just two bars of signal. The technology has applications in various industries, including fashion, e-commerce, and art. It provides a more immersive and detailed viewing experience, allowing users to see textures, colors, and details that are not visible in traditional images. Zoom Look also offers a content management system and crowdfunding platform for innovative projects using the technology. The goal is to revolutionize the way we experience and share visual content.

    • 33 min
    The Flash Drive Files - Episode 2 with Caydie McCumber, Sesha Loop, and Sarah Spears

    The Flash Drive Files - Episode 2 with Caydie McCumber, Sesha Loop, and Sarah Spears

    In this episode of The Flash Drive Files, Daniel is joined by Caydie McCumber, along with Sesha and Sarah of Bahawk Studio to discuss the relationship between photographers and their retouchers. They share how they got to know each other and started working together, the importance of communication and transparency in the creative process, and the role of retouching in creating cohesive brand imagery. They also discuss the challenges of working with tight timelines and limited budgets, and the value of having a trusted retouching team. The guests discuss the speed and quality of work in the digital studio, the challenges and rewards of e-commerce retouching, and the advancements in technology that have supported remote work. They also touch on the importance of relationships and collaboration in the industry.

    This miniseries was made possible by verybusy.io - streamline your review and approval process with a free trial today at www.verybusy.io/fdf

    • 46 min
    The Flash Drive Files - Episode 1 with Matthew Schulert

    The Flash Drive Files - Episode 1 with Matthew Schulert

    In episode 1 of this bonus miniseries, brought to you by verybusy.io, Daniel Jester interviews Matthew Schulert about the early days of e-commerce product photography, specifically focusing on their experiences at HauteLook. They discuss the challenges of high-volume product photography and the impact of flash sale sites on the industry. They also delve into the development of digital workflows and file management, as well as the importance of consistency in e-commerce imagery. The conversation highlights the role of retouchers in identifying equipment issues and collaborating with stylists to ensure high-quality images. The conversation explores the challenges and evolution of e-commerce photography, the impact on creativity, the importance of communication in retouching, and the role of technology in the industry.

    This miniseries was made possible by verybusy.io - streamline your review and approval process with a free trial today at www.verybusy.io/fdf

    • 56 min
    EPS, HSNY & TFDT

    EPS, HSNY & TFDT

    Summary

    In this solo episode, Daniel Jester discusses the current job market in the creative industry and the need to value and invest in creative teams. He also talks about his plans to offer a podcast playbook ebook and consulting services for those interested in starting a podcast. Daniel shares his experiences working with studios to improve their processes and efficiency, as well as his upcoming podcast mini-series called The Flash Drive Files, sponsored by Very Busy.io. He concludes by inviting listeners to meet him at Henry Stewart and teasing the first episode of The Flash Drive Files.

    • 29 min
    Aligning Photography with Long-Term Brand Goals with Mercedes Casteneda

    Aligning Photography with Long-Term Brand Goals with Mercedes Casteneda

    Mercedes Casteneda is this week’s guest, to discuss her new venture as a stylized product photography studio. She talks with Daniel about the importance of visual storytelling and how it can help brands communicate their message effectively. Mercedes emphasizes the need for brands to stand out in a crowded market and the role of photography in achieving that. They also touch on the importance of brand identity and having clear brand guidelines. Overall, the conversation highlights the value of high-quality photography in enhancing a brand's image and attracting consumers.

    • 33 min
    Complimentary Rolls/Roles with Caydie McCumber

    Complimentary Rolls/Roles with Caydie McCumber

    In this conversation, Daniel Jester and Caydie discuss the importance of fair compensation and licensing for photographers in the e-commerce industry. They explore the challenges faced by freelance photographers working in e-commerce studios and the need for a conversation around usage and licensing. Caydie also shares her experience as founder of Creative Supper Club, a networking event for creatives in the advertising industry. They discuss the concept of the supper club, the selection process, and the potential for expansion to other cities.

    • 45 min

Customer Reviews

5.0 out of 5
20 Ratings

20 Ratings

LadybirdGem ,

I've been waiting for this!

I have been sharing this podcast to my team and professional peers. It's a great resource - e-commerce creative content is such a "thing" the last 10+ years, but it's really hard to get insightful information. Hearing this makes me feel like I'm not living in a professional vacuum. Great, bite size podcasts (under 30 min) making it easy to always listen to. Thank you - I've been learning so much.

Rob_Cohen ,

Helping to shorten our learning curve

I’m loving this podcast. Having recently founded a new commercial studio, this helps me learn from experts who have already gone through some of the same challenges that we’re facing. I look forward to more episodes.

1960Ellelong ,

So many wonderful takeaways

I absolutely loved this podcast! Linda is very insightful and relays ideas and experiences in such a way that anyone can learn how to better understand and relate to others in the workplace or in their own intimate relationships. Loved the ideas about gaining new perspective, getting out of “lizard brain” and great tips on how to be a better manager. Simply terrific!

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