The Ecom Show

Daniel Budai
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The Ecom Show is the official podcast of Budai Media hosted by Daniel, the founder of our team. Great discussions with the most successful eCommerce people—from owners to digital marketers. Let's learn some e-commerce hacks from industry experts. Hosted on Acast. See acast.com/privacy for more information.

  1. 2D AGO

    #320 Budai Media Specials: How We Scaled a US Peptide Brand from 0 to $500,0000/Month in Just 4 Months

    You're listening to The Ecom Show, the podcast where we dive deep into the minds of top e-commerce entrepreneurs, marketers, and agency owners to uncover the most effective strategies and tactics for scaling your brand. I'm your host, Daniel Budai, e-commerce retention marketing expert and founder of Budai Media. Before we jump into today's conversation, just a quick reminder, if you enjoy the show, subscribe and share it with at least one friend. We don't run ads and rely solely on organic growth, so your support means the world. In November last year, we took on a peptide brand with nothing. No ads, no email marketing, no brand presence. Just a WooCommerce website with AI images and high quality products. Five months later, that store is generating more than $500,000 in trackable revenue in the past 30 days. Month one, we spent $7,000 on Google Ads and made $4,500. Month three, revenue hit $170,000. Last 30 days, $300,000 from Google alone on a 2x ROAS with $151,000 in ad spend. It's not one lucky bet. It's not a viral moment. It's not even one channel. It's what happens when Google Ads, Meta, and email marketing are all built as a system from scratch - in one of the hottest and most difficult niches in e-commerce right now. 👉 Book an audit to scale your ecommerce store: https://thebudaimedia.com/contact-us/  💡 What You'll Learn: Why month one was a deliberate loss - and why cutting budget early would have killed everythingThe Google Ads progression that took this brand from 0.5x ROAS to $300,000 in monthly revenueHow to scale ad spend without shocking the algorithm and resetting your resultsWhat happened when Klaviyo shut down the account mid-scale - and how the team recovered in three weeksThe Meta structure that hit nearly 10x ROAS on 7-day click attribution in week twoThe three reasons this brand scaled when most others in the same niche don'tIf you're building in a competitive or restricted niche, or you want to see what a full-stack growth system actually looks like in practice, this episode breaks it down with real numbers from start to finish. Thanks for listening! If you find this podcast helpful, please like, comment, and subscribe. Don't forget to hit the notification bell so you never miss an update! 🔔 Find me on LinkedIn: https://www.linkedin.com/in/budaidaney/  Find me on YouTube: https://www.youtube.com/channel/UCKtHC2ojO_7mhMHXQ-qZcHQ  Subscribe to my weekly newsletter packed with the latest e-commerce buzz: https://www.thebudaimedia.com/weekly-newsletter-signup  Click on the link below to learn more about us: https://www.thebudaimedia.com/  Check out some previous episodes: https://www.thebudaimedia.com/podcast  Thanks for tuning in! Hosted on Acast. See acast.com/privacy for more information.

    19 min

  2. APR 28

    #319 Budai Media Specials: How to Scale Email Without Discounting Yourself to Death

    You're listening to The Ecom Show, the podcast where we dive deep into the minds of top e-commerce entrepreneurs, marketers, and agency owners to uncover the most effective strategies and tactics for scaling your brand. I'm your host, Daniel Budai, e-commerce retention marketing expert and founder of Budai Media. Before we jump into today's conversation, just a quick reminder, if you enjoy the show, subscribe and share it with at least one friend. We don't run ads and rely solely on organic growth, so your support means the world. 👉 Book an audit to scale your ecommerce store: https://thebudaimedia.com/contact-us/  I've worked with 200+ mostly US-selling e-commerce brands over the past eight years. And one of the most common reasons these stores die is discounting. It starts with a 20-30% off offer in your emails, on your product page, in your ads. You get early traction. But over time, you've trained your customers to never buy at full price.  Six months, twelve months, two years in - your returning customer rate is hostage to the next discount you send. I've seen this trap take down seven and eight-figure brands. I even spoke to a UK home decor brand doing eight figures who told me straight up: if we stop sending two or three discount emails a day, we go out of business. That's not a business. That's a countdown. Discounting is the laziest way to make an offer - and there are seven smarter alternatives that protect your margins, attract better customers, and actually build a brand worth scaling. 💡 What You'll Learn: Why discounting creates a downward spiral that's nearly impossible to escape once you're in itThe seven offer types that outperform straight discounts on conversion rate and marginHow free samples and gifts consistently beat percentage-off offers in A/B testsThe subscription and hardware-as-a-service model that's behind some of the fastest-growing nine-figure brandsWhy bundling positions you as an authority instead of a desperate sellerThe VIP and early access strategy that secures future cash flow without giving anything awayHow cause-driven offers attract premium customers willing to pay full price If you're leaning on discounts to drive revenue or watching your margins shrink with every campaign you send, this episode gives you a better playbook. Thanks for listening! If you find this podcast helpful, please like, comment, and subscribe. Don't forget to hit the notification bell so you never miss an update! 🔔 Find me on LinkedIn: https://www.linkedin.com/in/budaidaney/ Find me on YouTube: https://www.youtube.com/channel/UCKtHC2ojO_7mhMHXQ-qZcHQ Subscribe to my weekly newsletter packed with the latest e-commerce buzz: https://www.thebudaimedia.com/weekly-newsletter-signup Click on the link below to learn more about us: https://www.thebudaimedia.com/ Check out some previous episodes: https://www.thebudaimedia.com/podcast Thanks for tuning in! Hosted on Acast. See acast.com/privacy for more information.

    18 min

  3. APR 14

    #318 Budai Media Specials: Why Your Meta Budget Is Killing Growth in 2026

    You're listening to The Ecom Show, the podcast where we dive deep into the minds of top e-commerce entrepreneurs, marketers, and agency owners to uncover the most effective strategies and tactics for scaling your brand. I'm your host, Daniel Budai, e-commerce retention marketing expert and founder of Budai Media. Before we jump into today's conversation, just a quick reminder, if you enjoy the show, subscribe and share it with at least one friend. We don't run ads and rely solely on organic growth, so your support means the world. Most e-commerce brands are pouring 70-80% of their ad budget into a single platform. CPMs are up 20% year-over-year. Account bans are accelerating. And the creative volume required to stay competitive is becoming impossible for most teams to maintain. Yet the conversation never changes. It's always Meta. It's always creatives. It's always the algorithm. What nobody is talking about is how to connect Google and Klaviyo together into a system that drives acquisition, retention, and compounding revenue growth. We scaled a Klaviyo account to $3 million in monthly revenue and multiple Google Ads accounts to multi-six-figure monthly numbers doing exactly this. The brands quietly hitting seven and eight figures right now are not Meta-first. They're Google-first, and they've built a retention flywheel on top of it. 👉 Book a FREE audit to scale your ecommerce store: https://calendly.com/budai-media/consultation-daniel?utm_source=Klaviyo&utm_medium=email&_kx=DnOat8XGMDRSe5oKVXr4kw.JJnqNk&month=2025-12 💡 What You'll Learn: Why Meta's dominance is becoming its biggest liability for e-commerce brands in 2026The 40-50% of e-commerce niches where Google should be your primary acquisition channelHow to connect Klaviyo and Google Ads in a way most brands completely overlookThe audience signal strategy inside PMAX that saves budget and accelerates optimizationHow the Google-first model pushes returning customer rates from 5-10% to 40-60% over timeThe two real-world case studies that show what this system looks like at scaleWhen and how to layer in top-of-funnel Google campaigns to push toward eight figures If you're over-indexed on Meta, running lean email marketing, or wondering why your retention rate won't budge, this episode gives you a different model worth paying attention to. Thanks for listening! If you find this podcast helpful, please like, comment, and subscribe. Don't forget to hit the notification bell so you never miss an update! 🔔 Find me on LinkedIn: https://www.linkedin.com/in/budaidaney/  Find me on YouTube: https://www.youtube.com/channel/UCKtHC2ojO_7mhMHXQ-qZcHQ  Subscribe to my weekly newsletter packed with the latest e-commerce buzz: https://www.thebudaimedia.com/weekly-newsletter-signup  Click on the link below to learn more about us: https://www.thebudaimedia.com/  Check out some previous episodes: https://www.thebudaimedia.com/podcast  Thanks for tuning in! Hosted on Acast. See acast.com/privacy for more information.

    18 min

  4. MAR 19

    #317 Budai Media Specials: The $400K Health Ecommerce Google ads account

    You're listening to The Ecom Show, the podcast where we dive deep into the minds of top e-commerce entrepreneurs, marketers, and agency owners to uncover the most effective strategies and tactics for scaling your brand. I'm your host, Daniel Budai, e-commerce retention marketing expert and founder of Budai Media. Before we jump into today's conversation, just a quick reminder, if you enjoy the show, subscribe and share it with at least one friend. We don't run ads and rely solely on organic growth, so your support means the world. In this episode, I'm walking you through the exact optimizations we made to a $2.4 million per year Google Ads account for a brand preparing to exit to a major U.S. conglomerate - and the profit leaks we found that were costing them six figures. This wasn't about aggressive scaling. This was about proving operational excellence, eliminating waste, and showing incremental improvements that buyers pay premiums for during due diligence. We found competitor campaigns with 200+ keywords stuffed into one ad group, a PMAX campaign bleeding $110,000 on a landing page that wasn't even in the setup, and budget scaling mistakes that sent $22,000 per week to YouTube with zero return. It's not about spending more on Google Ads. It's not about letting the algorithm run wild. It's about auditing what's actually happening, fixing the leaks, and documenting sustainable growth before you scale or exit. This is a full account breakdown with real numbers and tactical fixes you can implement today. 👉 Book a FREE audit to scale your ecommerce store: https://calendly.com/budai-media/consultation-daniel? 💡 What You'll Learn: The competitor campaign restructure that dropped CPC by 17.9% and increased quality scores from 3 to 7How Final URL Expansion in PMAX secretly wasted six figures on the wrong landing pagesWhy scaling PMAX budget too fast resets the algorithm and floods YouTube with wasted spendThe exact budget scaling rule Google reps recommend for accounts spending six figures monthlyWhy controlling your video creative in PMAX matters for brand consistency and exit valuationThe channel performance report that shows exactly where Google is burning your budget If you're running Google Ads at scale, preparing for an exit, or wondering why your PMAX campaigns aren't performing like they should, this episode reveals the hidden settings and mistakes costing you the most. Thanks for listening! If you find this podcast helpful, please like, comment, and subscribe. Don't forget to hit the notification bell so you never miss an update! 🔔 Find me on LinkedIn: https://www.linkedin.com/in/budaidaney/ Find me on YouTube: https://www.youtube.com/channel/UCKtHC2ojO_7mhMHXQ-qZcHQ Subscribe to my weekly newsletter packed with the latest e-commerce buzz: https://www.thebudaimedia.com/weekly-newsletter-signup Click on the link below to learn more about us: https://www.thebudaimedia.com/ Check out some previous episodes: https://www.thebudaimedia.com/podcast Thanks for tuning in! Hosted on Acast. See acast.com/privacy for more information.

    14 min

  5. MAR 3

    #316 Budai Media Specials: The TOP 5 Klaviyo Metrics to Follow (Ecommerce 2026)

    You're listening to The Ecom Show, the podcast where we dive deep into the minds of top e-commerce entrepreneurs, marketers, and agency owners to uncover the most effective strategies and tactics for scaling your brand. I'm your host, Daniel Budai, e-commerce retention marketing expert and founder of Budai Media. Before we jump into today's conversation, just a quick reminder, if you enjoy the show, subscribe and share it with at least one friend. We don't run ads and rely solely on organic growth, so your support means the world. In this episode, I'm calling out the vanity metrics that are lying to you about your email performance - and revealing the five numbers that actually matter if you want to scale to seven or eight figures. If you're tracking open rate as a primary KPI, if you're judging success by the percentage of revenue from email, or if you think total subscribers is what matters most - I've got bad news. Those numbers are masking your real performance, and they're keeping you stuck. It's not about how many people open your emails. It's not about what Klaviyo tells you in the deliverability tab. It's about tracking the metrics that directly correlate with revenue growth and inbox placement - metrics most brands completely ignore. This is a technical, no-fluff breakdown of what to measure and why. 👉 Book a FREE audit to scale your ecommerce store: https://calendly.com/budai-media/consultation-daniel?utm_source=Klaviyo&utm_medium=email&_kx=DnOat8XGMDRSe5oKVXr4kw.JJnqNk&month=2025-12 💡 What You'll Learn: The four vanity metrics you need to stop obsessing over immediatelyThe five metrics that actually predict email revenue growth and scalabilityWhy you need a third-party tool to measure inbox rate (and which one we use) The RPR (revenue per recipient) benchmarks that separate efficient accounts from inefficient onesHow to diagnose your account health by pairing total revenue with RPRThe click rate thresholds that determine whether you're headed for the spam folder If you're making revenue from email but wondering why you're not scaling faster, or if your click rates are low and you don't know why, this episode will change how you evaluate performance. Thanks for listening! If you find this podcast helpful, please like, comment, and subscribe. Don't forget to hit the notification bell so you never miss an update! 🔔 Find me on LinkedIn: https://www.linkedin.com/in/budaidaney/ Find me on YouTube: https://www.youtube.com/channel/UCKtHC2ojO_7mhMHXQ-qZcHQ Subscribe to my weekly newsletter packed with the latest e-commerce buzz: https://www.thebudaimedia.com/weekly-newsletter-signup Click on the link below to learn more about us: https://www.thebudaimedia.com/ Check out some previous episodes: https://www.thebudaimedia.com/podcast Thanks for tuning in! Hosted on Acast. See acast.com/privacy for more information.

    19 min

  6. FEB 17

    #315 Budai Media Specials: Why 7-Figure Brands Plateau (And How We Fix It)

    You're listening to The Ecom Show, the podcast where we dive deep into the minds of top e-commerce entrepreneurs, marketers, and agency owners to uncover the most effective strategies and tactics for scaling your brand. I'm your host, Daniel Budai, e-commerce retention marketing expert and founder of Budai Media. Before we jump into today's conversation, just a quick reminder, if you enjoy the show, subscribe and share it with at least one friend. We don't run ads and rely solely on organic growth, so your support means the world. In this episode, I'm breaking down the single biggest difference between brands stuck at six or seven figures and the ones scaling to eight - and it's probably not what you think. It's not your targeting. It's not the algorithm. It's not your media buying strategy. If you're spending more than two hours on a single creative angle, you're already behind. Eight-figure brands have a creative output that is ten times higher than most seven-figure brands - and in this episode, I'm showing you the exact system to copy it. This is an actionable breakdown you can start implementing this week. 👉 Book a FREE audit to scale your ecommerce store: https://calendly.com/budai-media/consultation-daniel?utm_source=Klaviyo&utm_medium=email&_kx=DnOat8XGMDRSe5oKVXr4kw.JJnqNk&month=2025-12 💡 What You'll Learn: The three things separating six and seven-figure brands from eight-figure onesWhy you don't have an ads problem - and what your real bottleneck actually isThe weekly creative structure eight-figure brands use to stay aheadHow many concepts and variations you should be producing based on your ad spendThe three decisions to make every Monday that keep your growth predictable and your revenue stableWhy becoming a media company is now the only way to win on MetaIf you're scaling on Meta and relying on one or two winning ads to carry your revenue, this episode will change how you think about creative forever. Thanks for listening! If you find this podcast helpful, please like, comment, and subscribe. Don't forget to hit the notification bell so you never miss an update! 🔔 Find me on LinkedIn: https://www.linkedin.com/in/budaidaney/ Find me on YouTube: https://www.youtube.com/channel/UCKtHC2ojO_7mhMHXQ-qZcHQ Subscribe to my weekly newsletter packed with the latest e-commerce buzz: https://www.thebudaimedia.com/weekly-newsletter-signup Click on the link below to learn more about us: https://www.thebudaimedia.com/ Check out some previous episodes: https://www.thebudaimedia.com/podcast Thanks for tuning in! Hosted on Acast. See acast.com/privacy for more information.

    11 min

  7. FEB 3

    #314 Budai Media Specials: Should You Hire a Marketing Agency for Your Ecom Brand? (Honest Advice)

    You're listening to The Ecom Show, the podcast where we dive deep into the minds of top e-commerce entrepreneurs, marketers, and agency owners to uncover the most effective strategies and tactics for scaling your brand. I'm your host, Daniel Budai, e-commerce retention marketing expert and founder of Budai Media. Before we jump into today's conversation, just a quick reminder, if you enjoy the show, subscribe and share it with at least one friend. We don't run ads and rely solely on organic growth, so your support means the world. In this episode, I'm giving you the honest truth about hiring a marketing agency for your e-commerce brand - the seven red flags that scream "don't work with us," the five questions you need to ask yourself before hiring anyone, and the three scenarios where an agency actually makes sense. Most agencies are built on a volume-based model: 50+ clients, junior employees managing 10-20 accounts each, and an average client lifetime of less than three months. It's not about finding the cheapest retainer. It's not about expecting miracles from someone who doesn't know your business. It's about knowing when you're ready for an agency, what to look for, and what red flags mean you should walk away immediately. This is straight talk from someone who's run an agency for nearly a decade and worked with over 200 e-commerce brands. 👉 Book a FREE audit to scale your ecommerce store: https://calendly.com/budai-media/consultation-daniel?utm_source=Klaviyo&utm_medium=email&_kx=DnOat8XGMDRSe5oKVXr4kw.JJnqNk&month=2025-12 💡 What You'll Learn: The five questions to ask yourself before hiring any agency Seven red flags that tell you to runWhy most agencies failThe three scenarios when hiring an agency makes senseWhy agencies are multipliers, not miracle workers - and what they can and cannot fix in your businessThe agency model we use If you're considering hiring a marketing agency or you've been burned by one before and want to know what actually works, this episode gives you the framework to make the right decision. 🔔 Thanks for listening! If you find this podcast helpful, please like, comment, and subscribe. Don't forget to hit the notification bell so you never miss an update! Find me on LinkedIn: https://www.linkedin.com/in/budaidaney/ Find me on YouTube: https://www.youtube.com/channel/UCKtHC2ojO_7mhMHXQ-qZcHQ Subscribe to my weekly newsletter packed with the latest e-commerce buzz: https://www.thebudaimedia.com/weekly-newsletter-signup Click on the link below to learn more about us: https://www.thebudaimedia.com/ Check out some previous episodes: https://thebudaimedia.com/podcasts/  Thanks for tuning in! Hosted on Acast. See acast.com/privacy for more information.

    19 min

  8. JAN 20

    #313 Budai Media Specials: How We Scale Ecommerce Brands to $10M (Step-by-Step Process)

    You're listening to The Ecom Show, the podcast where we dive deep into the minds of top e-commerce entrepreneurs, marketers, and agency owners to uncover the most effective strategies and tactics for scaling your brand. I'm your host, Daniel Budai, e-commerce retention marketing expert and founder of Budai Media. Before we jump into today's episode, just a quick reminder, if you enjoy the show, subscribe and share it with at least one friend. We don't run ads and rely solely on organic growth, so your support means the world. In this episode, I'm going over how we scale ecommerce brands to $10M step-by-step. This includes a three-stage framework that we use for this exact process. The first stage involves auditing marketing channels, such as email, Google Ads, and Meta Ads, to find low-hanging fruit. The second stage focuses on conversion rate optimization (CRO) through deep market research and AB testing. The third stage involves diversifying marketing channels, such as adding Google Ads or YouTube videos, after achieving benchmarks in other areas. 👉 Book a FREE audit to scale your ecommerce store: https://calendly.com/budai-media/consultation-daniel?utm_source=Klaviyo&utm_medium=email&_kx=DnOat8XGMDRSe5oKVXr4kw.JJnqNk&month=2025-12 💡 What You'll Learn: The three-stage framework we use for scaling e-commerce brands from six to eight figuresThe importance of identifying and addressing structural and systemic issues rather than just focusing on traffic or conversion problemsThe importance of logistics and product manufacturing in achieving long-term growth If you're an e-commerce brand looking to scale to 8 figures, this episode is exactly for you. Whether you’re currently doing six figures or seven, this is the exact playbook you’d need to help you get there in 2026! Thanks for listening! If you find this podcast helpful, please like, comment, and subscribe. Don't forget to hit the notification bell so you never miss an update! 🔔 Find me on LinkedIn: https://www.linkedin.com/in/budaidaney/ Find me on YouTube: https://www.youtube.com/channel/UCKtHC2ojO_7mhMHXQ-qZcHQ Subscribe to my weekly newsletter packed with the latest e-commerce buzz: https://www.thebudaimedia.com/weekly-newsletter-signup Click on the link below to learn more about us: https://www.thebudaimedia.com/ Check out some previous episodes: https://thebudaimedia.com/podcasts/ Thanks for tuning in! Hosted on Acast. See acast.com/privacy for more information.

    15 min
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About

The Ecom Show is the official podcast of Budai Media hosted by Daniel, the founder of our team. Great discussions with the most successful eCommerce people—from owners to digital marketers. Let's learn some e-commerce hacks from industry experts. Hosted on Acast. See acast.com/privacy for more information.

Information

  • Creator
    Daniel Budai
  • Years Active
    2020 - 2026
  • Episodes
    320
  • Rating
    Explicit
  • Copyright
    © All rights reserved.
  • Show Website
    The Ecom Show