35 episodes
The E-commerce Toolbox: Expert Perspectives E-commerce Experts, Noibu
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- Technology
Join Noibu co-founder Kailin and our acclaimed guests as we unravel the secrets behind supercharging your e-commerce operations and reveal the best strategies to develop your site’s success. The E-commerce Toolbox: Expert Perspectives is the ideal podcast for e-commerce experts, and your guide to uplevelling your work.
Every week, we dive headfirst into the realm of optimizing and perfecting e-commerce websites, engaging in extensive and expert conversations with our guests. Get ready to explore the elite strategies, and cutting-edge insights that propel e-commerce operations to run as smooth as clockwork. But don't worry, this isn't your average dry tech talk – you’ll gain fresh perspectives and actionable insights, ensuring you're captivated from start to finish, and leave with fresh energy and ideas, ready to take your e-commerce business to the next level.
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E-commerce Expert Owen Spencer: Understanding the Difference Between a Data-Driven and a Data-Informed Approach to E-commerce
Join Kailin Noivo as he interviews Owen Spencer, the Director of Digital Experience at Fox Racing, in this engaging podcast episode. They discuss Owen's career journey, data-driven decision-making, balancing user feedback and data, and the exciting future of e-commerce web design. Gain valuable insights from Owen's experiences and learn how to create authentic, personalized digital experiences. Don't miss out on this informative and inspiring conversation!
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E-commerce Expert Emily Levada: Understanding The Trust Equation for Product Managers
In this episode of the E-commerce toolbox, Kailin Noivo welcomes Product Strategy and Culture Consultant Emily Levada for a discussion on her experience as a Product Manager in e-commerce. Since this interview was conducted, Emily has started an exciting new role with Babylist as Senior Director of Consumer Product. In this conversation she shares insights into the trust equation and its role within organizations and brand-customer relationships, how to handle rapid scaling, and the tensions product managers have to resolve.
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E-commerce Expert Steve Holsinger of DEPT: Why Fast-Growing Businesses Need to Go Headless
In this episode of the E-commerce toolbox, Kailin Noivo welcomes Steve Holsinger, a Chief Architect at the agency, DEPT. for a fascinating discussion into composable and headless platforms in e-commerce and the performance-based reasons behind why an e-commerce leader might select between these and a monolithic system. They begin by discussing Steve's career journey from smaller-scale to larger e-commerce operations, but move swiftly into the reasons why companies wanting to push a strong brand identity may opt for an e-commerce platform that offers more customization and flexibility.
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E-commerce Expert Phil Clark of Canada Goose: How a Luxury Brand Stays Competitive in a Fast Fashion Dominated Market
In this episode of The E-commerce Toolbox: Expert Perspectives, host Kailin Noivo is joined by Phil Clark, Senior Director of Digital Marketing and Media at Canada Goose. Together, they explore how the luxury fashion brand maintains competitive advantage in the current fashion market, measure the right KPIs, personalize experiences, and leverage social commerce and influencer marketing.
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E-commerce Expert April Sabral of Retailu: Fostering a Positive Leadership Culture in E-commerce
In this episode of The E-commerce Toolbox: Expert Perspectives, host Kailin Noivo is joined by April Sabral, CEO at April Sabral Leadership and Founder at Retailu. Together, they explore the evolving leadership landscape in retail, emphasizing the importance of mindset training and development for retail leaders, and their role towards embracing technological advancements. She also highlights strategies for fostering engagement, retaining talent, and avoiding common hiring mistakes in the rapidly changing retail industry.
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E-commerce Expert Christopher Cowger of Dell: Balancing Hyper-Personalization with Customer Trust
In this episode of The E-commerce Toolbox: Expert Perspectives, host Kailin Noivo is joined by Christopher Cowger, Senior Vice President of Global E-commerce and Online Experience at Dell. Together, they explore what makes a strong, well-rounded e-commerce team, how generative AI is taking e-commerce into a new paradigm, and how to balance personalization with building customer trust and a brand identity.