The Electric B2B Show

The Electric B2B Show
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Revenue-focused B2B marketing podcast that gets beyond the hype to drive revenue.

  1. Ep 58: Adam Robinson on bootstrapping to $20M with content

    06/20/2024

    Ep 58: Adam Robinson on bootstrapping to $20M with content

    Adam Robinson, CEO of both RB2B and Retention.com is a poster child for content-led growth; although that's probably not what he would call the thing that enabled him to grow his companies at lightning speed with zero VC funding. Adam, CEO of two multi-million dollar SaaS companies identifies as a content creator and in this episode, we dive into his process as well as his thinking around how building an audience can actually free a SaaS owner from needing (more) external funding.

    1h 1m

  2. 05/26/2024

    Ep. 57: Walkthrough of our Entire GTM Framework | Models + Tools

    In this episode, Dan talks about the entire process that we use to help clients go-to-market. Listen to the full episode here - https://youtu.be/vV1gZuf--GM Watch the Episodes On Youtube - www.youtube.com/@klearb2b/videos

    33 min

  3. 03/13/2024

    Ep 56: 3 Core GTM Essentials

    In this episode Dan talks about 3 core go-to-market essentials you need to build to be able to leverage your audience. Listen to the full episode here - https://youtu.be/vV1gZuf--GM Watch the Episodes On Youtube - www.youtube.com/@klearb2b/videos

    9 min

  4. 02/28/2024

    SaaS marketing strategies in rising competition | Spark 107

    In this short episode of Spark, Dan talks about what's happening in the tech and software market and what you can do to stand out and win the heart of buyers. Watch the Episodes On YouTube @klearb2b

    6 min

  5. 02/14/2024

    Ep 55: Marketing vs GTM Planning

    In this episode Dan talks about marketing planning and walks you through the steps to create a more holistic GTM plan for your team or company. Listen to the full episode here - https://youtu.be/OWHgBlA8wlg Watch the Episodes On Youtube - www.youtube.com/@klearb2b/videos

    18 min
  6. Minimum Viable GTM Strategy | Spark 106

    01/22/2024

    Minimum Viable GTM Strategy | Spark 106

    In this short episode of Spark, Dan takes you through the process of how we help B2B tech companies with go to market strategy, and how you can successfully build and fine tune your strategy. Watch the podcast episodes on Youtube https://www.youtube.com/@klearb2b/

    8 min
  7. How to Get Buy-In for your GTM Strategy from C-Level | Spark 105

    01/05/2024

    How to Get Buy-In for your GTM Strategy from C-Level | Spark 105

    In this short episode of Spark, Dan talks about demand generation being misrepresented by marketers at the executive level. The C-Level usually have different concepts, different frames of thinking in their minds and getting buy in is not just a matter of using the right words and to help them intellectually understand. Dan brings an analogy from investing: GTM should be diversified, just like a portfolio. A company is better using lead generation, outbound and cold outbound, to reach short and long term goals. Watch the Episodes on YouTube: @klearb2b

    5 min
  8. Creating a podcast from scratch ft. ChatGPT | Spark 104

    08/31/2023

    Creating a podcast from scratch ft. ChatGPT | Spark 104

    In this short episode of Spark, Drishti Sanghavi talks about the process of creating a podcast from scratch using ChatGPT. Drishti explores generating podcast topic ideas, comparing the initial structure provided by ChatGPT to their expectations, and refining the script's tone. We highlight how ChatGPT can help you in generating content for slides, podcast names, taglines, and even creating a brand for the podcast. Listen to the full episode here - https://www.youtube.com/watch?v=bBw1_7iWYCs Watch the Episodes On Youtube - https://www.youtube.com/@klearb2b

    9 min
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About

Revenue-focused B2B marketing podcast that gets beyond the hype to drive revenue.

Information

  • Creator
    The Electric B2B Show
  • Years Active
    2021 - 2024
  • Episodes
    62
  • Rating
    Explicit
  • Copyright
    © The Electric B2B Show
  • Show Website
    The Electric B2B Show