The Everett Coaching Podcast

Rich Everett
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Create your business success from the inside out, by unlocking your personal and business potential with Rich Everett on The Everett Coaching Podcast. Join Rich as he shares actionable insights, expert coaching strategies, and transformative tips to fuel your business growth and elevate your mindset. Whether you're a startup founder or a seasoned entrepreneur, Rich’s engaging episodes and real-world coaching will help you navigate challenges and build a thriving business. Tune in to create the life and business you've always wanted. Learn more at www.everettcoaching.com

  1. 1D AGO

    Why Good Service Businesses Still Struggle With Cash Flow

    Many service-based businesses are doing good work, have clients, and are generating revenue, yet still feel ongoing cash flow pressure. In this episode, Rich explores why this happens and breaks down the key reasons cash flow can feel tight even when the business appears to be performing well. • The difference between revenue and cash flow • How underpricing creates ongoing financial pressure • Why inconsistent sales activity leads to instability • The importance of financial structure and visibility • How over-reliance on the owner impacts cash flow • Why avoiding your numbers creates more stress Cash flow issues are rarely about one big problem. They’re usually the result of a few small misalignments in pricing, structure, and consistency. Fix those, and the pressure starts to ease. If you’d like support building a more stable and sustainable business, visit: www.everettcoaching.com

    8 min

  2. APR 19

    What High-Performing Service Businesses Do Differently

    From the outside, successful service businesses can look very similar. But behind the scenes, they operate in fundamentally different ways. In this episode, Rich breaks down the key behaviours and decisions that separate high-performing service businesses from the rest, and what you can start applying in your own business. • Why high-performing businesses focus on fewer things • The importance of building systems early • How faster decision-making drives growth • Why pricing impacts more than just revenue • How top business owners protect their time • The leadership shift required as your business grows High-performing businesses don’t succeed because they work more hours. They succeed because they make better decisions, build better structure, and focus on the right things. If you’d like support building a more structured, scalable, and sustainable business, visit: www.everettcoaching.com

    10 min

  3. APR 5

    From Technician to Business Owner: (Bowen Buzz Interview)

    In this special episode, Rich Everett joins Chris Reed on the Bowen Buzz podcast to talk about the journey many small business owners must take, from working in the business to becoming a true business owner, and the lessons learned along the way about business growth, leadership, and mindset. Drawing on his experience coaching small to medium business owners, Rich discusses the challenges many owners face as their business grows, particularly the difficult shift from being the person doing the work to the person leading the business. This conversation explores the realities of running a small business, the personal growth that comes with business ownership, and why many business owners feel stuck even when the business appears to be doing well on paper. • Rich’s journey to becoming a business coach • The difference between being good at your craft and running a business • The challenges business owners face as they grow • Why many business owners get stuck at certain revenue levels • The importance of mindset, leadership, and decision-making in business • The shift from technician to business owner to leader • Why business growth often requires personal growth Business growth is rarely just about strategy. As a business grows, the owner has to grow as well, in how they think, how they make decisions, how they lead, and how they let go of doing everything themselves. Often, the biggest bottleneck in a business isn’t the market or the strategy, it’s the owner being stuck in the role that used to work, but no longer serves the next stage of growth. To learn more about Rich Everett and his work with small to medium business owners, visit: www.everettcoaching.com

    36 min

  4. MAR 29

    The Loneliness of Being a Business Owner (And Why You Shouldn’t Do It Alone)

    Running a business can be rewarding, but it can also feel incredibly lonely. Many business owners talk to their partner, friends, or other business owners, but still feel like the weight of the decisions sits entirely on their shoulders. In this episode, Rich talks about the hidden psychological load of running a business, why decision-making can feel so heavy, and why having someone in your corner can make such a big difference. In this episode: The hidden weight of decision-making Why business ownership can feel lonely Why talking to friends and family doesn’t always solve the problem The importance of having a space to think and talk things through How clarity and confidence come from conversation Why many high performers don’t operate alone To learn more, visit: everettcoaching.com

    7 min

  5. MAR 22

    You Don’t Have a Time Problem, You Have a Decision Problem

    Most business owners believe they have a time problem.But in reality, it’s a decision problem.In this episode, Rich explores why time management often fails and how decision-making drives progress in business.If you’ve ever felt busy but not moving forward, this episode will resonate.In This Episode:• Why time management isn’t the real issue• How decision avoidance creates overwhelm• The difference between busyness and progress• Why action management is the real leverage pointKey Insight:You don’t need more time.You need better decisions.To learn more, visit:everettcoaching.com

    3 min

  6. MAR 15

    Hiring Your First (or Next) Senior Person. What Most Business Owners Get Wrong

    Hiring a senior person can be one of the most important decisions a business owner makes. It’s often seen as the next step in growth, someone who can take ownership, reduce pressure, and help the business move to the next level. But many senior hires fail, not because the person was wrong, but because the structure around the role wasn’t ready. In this episode, Rich explores why senior hires often struggle and what business owners need to have in place before bringing someone experienced into the team. If you’ve ever thought, “I just need someone senior to help take things off my plate,” this conversation will be particularly relevant. In this episode we cover: • Why many business owners hire senior people too early • The difference between relief hiring and strategic hiring • The structural mistake that causes most senior hires to fail • Why clarity of role and authority matters more than capability • The leadership shift required when bringing in senior people • What needs to exist in your business before a senior hire can succeed To learn more visit: https://www.everettcoaching.com

    10 min

  7. MAR 8

    The Hidden Cost of Underpricing in Professional Services

    Underpricing often starts from a good place. Many professional service business owners lower their prices to stay competitive, attract clients, or avoid losing opportunities. But over time, underpricing becomes expensive. It creates pressure, weakens positioning, drains energy, and quietly limits the growth of the business. In this episode, Rich explores the hidden cost of underpricing and why the issue is rarely just about numbers. If you’ve ever felt busy but not properly rewarded for the work you do, this episode will resonate. Visit https://www.everettcoaching.com to learn more.

    10 min

  8. MAR 2

    Why Most Service Businesses Plateau at $300k–$800k (And How to Break Through)

    Many service-based businesses hit a frustrating ceiling between $300,000 and $800,000 in revenue. Not failing. Not struggling. But not breaking through either. In this episode, Rich explores why this plateau happens — and why it’s rarely a strategy problem. If you’ve ever felt capable of more growth but strangely stuck, this conversation will land. The difference between early-stage hustle and mid-stage leadership Why most businesses under $300k are still selling time The hidden bottleneck that appears between $300k–$800k Why control is the most expensive habit in service businesses How your plateau may actually be protecting you Why scaling requires an identity shift, not just better systems Most business plateaus aren’t caused by fear of failure. They’re caused by fear of losing control of what you’ve created, and who you’ve had to become to build it. Growth doesn’t fail. Identity resistance does. If part of you feels safer being the centre of everything, you’ll unconsciously rebuild the bottleneck — no matter how many systems you install. Where am I still the bottleneck? What decision am I avoiding delegating? What feels unsafe about growing beyond this level? Who would I need to become to lead at the next level? If this episode resonated, the next step isn’t more information, it’s understanding your pattern. To explore working together, visit: everettcoaching.com

    9 min
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About

Create your business success from the inside out, by unlocking your personal and business potential with Rich Everett on The Everett Coaching Podcast. Join Rich as he shares actionable insights, expert coaching strategies, and transformative tips to fuel your business growth and elevate your mindset. Whether you're a startup founder or a seasoned entrepreneur, Rich’s engaging episodes and real-world coaching will help you navigate challenges and build a thriving business. Tune in to create the life and business you've always wanted. Learn more at www.everettcoaching.com

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