The Folio

Dulma

A podcast about content and new media

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    Seeking Alignment & Building In Public [Solo]

    This podcast is back & rebranded! Discussing content, media, alignment, and authenticity — as always — but now with a new twist.

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    Paul Millerd — Rethinking Success, Work, and Meaning

    In this conversation, author & creator Paul Millerd and I discuss breaking from the "default path" of work and success, how to navigate uncertainty, and redesigning our work lives with intention. He shares insights on the pathless path, the role of leisure in creativity, and the evolution of work paradigms in society. Timestamps: 00:00 Navigating Identity and Labels 02:22 The Influence of Location on Personal Growth 05:06 The Pathless Path: Embracing Uncertainty 07:21 Work, Worth, and the Default Path 10:06 The Role of Leisure in Creativity 12:28 Shifting Paradigms in Work and Life 15:01 Embracing Emotions and Existential Fear 17:19 The Hero's Journey in Personal Growth 20:17 Parenting, Needs, and Self-Actualization 22:23 Writing as a Journey of Self-Discovery 25:05 The Interconnection of Work and Life 27:39 The Evolution of Success and Fulfillment Paul's website Paul's Substack Paul's Twitter

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    Melissa Palmer — CEO of OSEA on Intuition, Authenticity & Impact

    In this episode I talk to Melissa Palmer, co-founder and CEO of OSEA Malibu, a wellness brand doing good for people and the planet through its beloved clean beauty & skincare products. Melissa shares insights into her family's inspiring history, the evolution of OSEA, and her mother's pioneering approach to clean beauty before it became a trend. We delve into the challenges and triumphs of running a mission-driven business, the importance of intuition in leadership, and how they build their brand with authenticity and kindness at its core. Melissa also discusses the impact of community and support networks in her entrepreneurial journey and offers valuable advice for aspiring founders. (01:10) Introducing Melissa Palmer of Osea Malibu (03:47) The Story of Elsa and the Inspiration Behind Osea (07:09) Osea's Commitment to Sustainability16:38 Balancing Intuition and Business (23:20) The Victoria Beckham Story (30:26) Navigating Challenges and Scaling the Business (31:38) Navigating FDA Regulations (32:18) The Power of Community and Networking (32:58) Personal Development and Leadership Growth (34:02) The Importance of Founders' Support Systems (34:46) Finding Balance and Groundedness (37:22) The Role of Kindness in Business (39:17) Authenticity and Brand Building (40:21) Embracing Uniqueness and Weirdness (42:52) Challenges and Successes in Entrepreneurship (49:29) Customer Feedback and Product Impact (54:02) Leadership Evolution and Team Dynamics (58:08) Advice for Aspiring Entrepreneurs Melissa's Instagram OSEA's website Get 10% off your first OSEA order with code INFLUENCEFM Get 20% off Magic Mind with code INFLUENCEFM20

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    Liah Yoo - Building A Sustainable Brand & Career

    In this episode, I interview Liah Yoo, founder & CEO of Krave Beauty and skincare creator with 1.6M follower across YouTube, Instagram, and TikTok. We discuss Liah's path from launching her YouTube channel in 2012 while living in South Korea to starting Krave Beauty, her sustainable skincare brand in 2017. We delve into topics like the book that helped her unlock her growth as a YouTube creator, how to slow down the beauty industry & why it's so needed, evolving as an entrepreneur and a content creator, self-censorship in content creation, and lessons on sustainability for consumer brands. Links & resources: Liah's YouTube Liah's Instagram Krave Beauty's website

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    Michelle Lin — Blending Art & Commerce with Mooncat

    In this episode, I interview Michelle Lin, CEO and co-founder of Mooncat, the cult favorite witchy nail care brand known for its ethereal & artistic shades. We dive into Michelle's creative process, exploring how she transformed Mooncat from a nail care brand into wearable art. We discuss overcoming Asian cultural expectations, her unique leadership style, the balance between structure and creativity as an entrepreneur, and the mental health challenges of being an online creator in addition to being a founder. We also talk about her latest collection, the importance of staying true to oneself, and what it means to create wearable art for a passionate community of 'weirdos.'

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    Cyndi Ramirez-Fulton — Navigating The Entrepreneurial Roller Coaster

    Cyndi Ramirez-Fulton is the cofounder & CEO of ⁠Chillhouse⁠. In this conversation we discuss the importance of founder storytelling, how to stay focused while experimenting, decision-making that combines data with intuition, the challenges of running a brick-and-mortar business, how to evolve your brand while staying true to its DNA, and hard-won lessons from the last 8 years. Cyndi also shares how she approaches self-care as a mother & founder and what it's like to work with her husband as her co-founder & COO.(04:39) How I discovered Chillhouse (05:07) Heritage as superpower (06:11) Chillhouse's approach to wellness (09:28) Business challenges and COVID-19 (10:28) Product innovation & omnichannel (14:17) Balancing focus & experimentation (23:49) Hospitality industry lessons (27:32) Brick-and-mortar survival tips (30:21) Expanding to Paris (32:45) Closing the Paris location (33:33) The emotional rollercoaster of entrepreneurship (37:51) Balancing motherhood and entrepreneurship (46:55) Personal branding for founders (52:51) Working with your partner/husband (53:55) Reflections on resilience & more Links & resources: Chillhouse ⁠website⁠ Cyndi's ⁠Instagram⁠ Brands mentioned: ⁠Magic Mind⁠ — Get 20% off using INFLUENCEFM20

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    Laney Crowell — Manifesting A Successful Beauty Brand [Replay]

    Laney Crowell is the founder & CEO of Saie Beauty, a cult favorite clean beauty brand sold in Sephora and backed by leading CPG investors like Gwyneth Paltrow, G9 Ventures, and Unilever Ventures. Prior to founding Saie Beauty in 2019, Laney founded and ran The Moment, an editorial platform and consultancy celebrating clean beauty & wellness. Before that she was Executive Director of Online Global Communications for The Estée Lauder Companies, Fashion & Beauty Director at StyleCaster, and also worked at Elle and Lucky magazines. What we cover: (02:36) Laney's winding career (07:53) Her love of storytelling (09:59) Being shaped by different cultures (11:52) What inspired Saie's aesthetic (13:43) Deciding to start a beauty brand (17:16) How clean beauty has evolved (20:15) Saie's innovative approach (22:42) Sustainability from authenticity (23:39) Staying focused with messaging (24:57) Their reproductive rights activism (27:09) Laney's philanthropy & activism (30:17) Profit vs. impact (33:25) Laney's fundraising journey (36:24) Raising money from Gwyneth Paltrow (37:13) Fundraising advice for beginners (38:28) Getting into Sephora (40:57) Manifestation as a founder (43:25) Laney's spiritual tools & practices Links & resources: Saie's website Laney's Instagram Weekly recommendation: About A Boy: The Story of Vladimir Putin on Spotify & Apple

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    Lia Haberman — The Rise of the Influencer in Politics

    Today's guest is Lia Haberman, creator economy expert & author of ICYMI, a leading creator economy newsletter with over 27,000 subscribers. Lia is also a CMO and advisor to companies like Google and AT&T on social media and influencer marketing. She was named a top creator economy expert by Insider and was recently selected as one of over 100 creators and industry professionals invited to the inaugural White House Creator Economy Conference in August to meet President Biden. This conversation examines the rise of the influencer in the political landscape, how both parties are recruiting them into their campaigns, the increasingly blurred line between journalists and creators, and how political campaigns should consider leveraging creators for best results -- and what this means for all of us. What we cover: (04:01) Lia's background (05:12) The White House conference (07:40) How both parties are using creators (09:54) The evolving campaign playbook (13:26) Lia's advice to political candidates (16:19) Lifestyle vs. political influencers (19:30) Micro vs. macroinfluencers (21:16) The need for explainer content (24:04) Building top vs. bottom of funnel (24:56) Politicians as influencers (29:27) The merging of journalists & creators (32:43) Ethical standards for creators (37:40) The responsibility of consumers (41:26) Measuring effectiveness (43:32) Why Taylor Swift is so influential (45:33) The role of big podcasts (49:24) Being political without being divisive (52:18) What Lia has learned as a creator (56:34) About Lia's newsletter Links & resources: Lia's website Lia's newsletter Weekly finds: The Choice 2024 by PBS Frontline

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A podcast about content and new media

المعلومات

  • صناع العمل
    Dulma
  • سنوات النشاط
    ٢٠٢٤ - ٢٠٢٦
  • الحلقات
    ١٥
  • التقييم
    فاضح
  • حقوق النشر
    © Dulma
  • موقع البرنامج على الويب
    The Folio