160 episodes

The G Factor is an exclusive podcast filled with marketing tactics for businesses and organizations searching for tools and sound marketing advice to gain an advantage over competitors. The G Factor Podcast is presented by veteran marketing, communication and digital influencers. Not always serious, Lauren and Tony also take time to review food and food trends, cars, entertainment and other general topics.

The G Factor Podcast The Guild

    • Business
    • 5.0 • 3 Ratings

The G Factor is an exclusive podcast filled with marketing tactics for businesses and organizations searching for tools and sound marketing advice to gain an advantage over competitors. The G Factor Podcast is presented by veteran marketing, communication and digital influencers. Not always serious, Lauren and Tony also take time to review food and food trends, cars, entertainment and other general topics.

    The Guild Factor - Season 4, Episode 159: SPOILER ALERT, BEST OF ALL TIMES!

    The Guild Factor - Season 4, Episode 159: SPOILER ALERT, BEST OF ALL TIMES!

    It is the end of an era people! After more than three years, this will be our final episode. Listen to the top four G-Factor Podcasts since we began in 2020! Lauren and Tony chat about each episode, where they are headed as a team and individually. Thank you to all of our listeners who have been part of this amazing journey! Go back and listen to past G-Factor Podcasts and stay-tuned for future updates and information!
    Check out more at The Guild.

    • 1 hr 38 min
    The Guild Factor - Season 4, Episode 158: Timing is everything, especially in marketing

    The Guild Factor - Season 4, Episode 158: Timing is everything, especially in marketing

    Timing is everything and marketing is no different! Lauren and Tony discuss the importance of timing announcements, campaign launches and marketing when conveying your message.
    Check out more at The Guild.

    • 17 min
    The Guild Factor - Season 4, Episode 157: The Best of 2023

    The Guild Factor - Season 4, Episode 157: The Best of 2023

    One of our favorite episodes, we showcase YOUR FAVORITES during our "Best of 2023" podcast. The three favorites from the past year are from February, March and October including topics on branding, favorite superstitions and listener questions! Check it out!
    Check out more at The Guild.

    • 57 min
    The Guild Factor - Season 4, Episode 156: Short-term marketing which negatively impacts long-term marketing goals.

    The Guild Factor - Season 4, Episode 156: Short-term marketing which negatively impacts long-term marketing goals.

    Marketing is a marathon, not a sprint. There are often temptations to choose short-term, "big gain" marketing tactics which negatively impact long-term goals. Lauren and Tony will discuss some of these and how to avoid this often troubling pitfall.
    Check out more at The Guild.

    • 15 min
    The Guild Factor - Season 4, Episode 155: Non-negotiable Marketing Needs

    The Guild Factor - Season 4, Episode 155: Non-negotiable Marketing Needs

    There are some things in life you just must do. Same is true with marketing! Lauren and Tony discuss some of their non-negotiables at it relates to marketing.
    Check out more at The Guild.

    • 14 min
    The Guild Factor - Season 4, Episode 154: Grateful for Gluttony Thanksgiving Podcast

    The Guild Factor - Season 4, Episode 154: Grateful for Gluttony Thanksgiving Podcast

    Let's face it, Thanksgiving Day is the one time of the year we can all get into eating big, sharing big and thanking even bigger! Lauren and Tony discuss their Thanksgiving Day menus and how best to combine the last bite of this fantastic holiday celebration!
    Check out more at The Guild.

    • 26 min

Customer Reviews

5.0 out of 5
3 Ratings

3 Ratings

JoshPoupore ,

Great resource

The G Factor podcasts are informative and funny. Where else can you learn about marketing and bbq all in the same 15 mins! These two marketing pros have great insight into marketing and branding, and deliver it in an entertaining way.

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