The GenXpert Show

Laura Zavelson
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The GenXpert Show

For smart, ambitious GenXers who aren't done yet. Let's grow your business as a coach, consultant or expert. This show dives into the SPECIFICS around building a revenue engine so you can kick ass now, retire in style when you're ready, and so you never, EVER, have to be out there looking for a job again.

  1. 4D AGO

    How to set your HOURLY coaching and consulting rates [with confidence] |Ep. 14

    Are you tired of feeling weird about your hourly coaching or consulting rate? Do you feel like your undercharging? Or wondering what you should be charging in the first place? In this episode of The GenXpert Show, we'll talk about how to set hourly rates for your coaching business or consulting business that will set you up for success. I’ll explain why if you used an online calculator to set your rates you’re probably still undercharging, and I show you a different way to calculate your rate that’s going to get you a LOT closer to what you need to be making. Whether you're a seasoned coach or just starting out, this video will provide you with actionable tips and strategies to help you price your services with confidence. And whenever you're ready, here are 3 ways I can help you build your business: 1. 💡Grab a year’s worth of brand boosting content prompts with the Thought Leadership Content Generator 2. 💰 Watch this quick video to get the inside track on how you can make ANY coaching or consulting niche more profitable. 3. 📥 Download ⁠⁠The GenX Escape Plan⁠⁠ → Your 3-step roadmap to starting a profitable coaching or consulting business CONNECT WITH ME:  🌐 ⁠LauraZavelson.com⁠  📲⁠ LinkedIn⁠ 🎥 ⁠YouTube⁠ If this episode was helpful, I’d love it if you could leave a review and share it with a friend! See you next time.

    13 min

  2. APR 3

    Build Your Brand: Stand Out as a Coach or Consultant | Ep.13

    Want to stand out as a successful coach or consultant in today's competitive market? Your brand can make a huge difference - but maybe not the way you think. In this episode, I’m spilling the tea on my powerful approach to getting noticed and getting hired that has nothing to do with your logo, fonts or color scheme. LINKS & DOWNLOADS Here's the link to my free Thought Leadership Content Generator⁠ that I mention in the episode. Whenever you're ready, here are 3 ways I can help you build your business: 1. 📥 Download ⁠The GenX Escape Plan⁠ → Your 3-step roadmap to starting a profitable coaching or consulting business 2. 💡Get weekly, confidence building tips and tricks to get clients and grow your coaching or consulting with my free newsletter. 3. 💰 Watch this quick video to get the inside track on how you can make ANY coaching or consulting niche more profitable. If this episode was helpful, I’d love it if you could leave a review and share it with a friend! See you next time. CONNECT WITH ME:  🌐 ⁠LauraZavelson.com⁠  📲⁠ LinkedIn⁠ 🎥 ⁠YouTube⁠

    10 min

  3. MAR 27

    The BEST website builder for new coaches and consultants

    If you’re staring down the website thing and thinking, “This is where it all goes off the rails”… take a breath.Your online coaching or consulting business *does* need a website—but it doesn’t need to be complicated.In today’s episode, I’ll walk you through the big three website builders, the tradeoffs, and the one I’d choose if I were starting from scratch today.00:00 Choosing the right website builder00:39 Overview of Squarespace, Kajabi, and WordPress01:03 Establishing Your Online Presence02:44 Why You Shouldn't Hire a Web Designer Yet03:32 Comparing the Big Three Platforms06:22 Ease of Use and Design Options08:32 Cost Efficiency and Final Recommendations11:56 Recap and Final ThoughtsWhenever you're ready, here are 3 ways I can help you build your business: 1. 📥 Download ⁠The GenX Escape Plan⁠ → Your 3-step roadmap to starting a profitable coaching or consulting business 2. 💡Grab a year’s worth of brand boosting content prompts with the Thought Leadership Content Generator 3. 💰 Watch this quick video to get the inside track on how you can make ANY coaching or consulting niche more profitable. CONNECT WITH ME:  🌐 ⁠LauraZavelson.com⁠  📲⁠ LinkedIn⁠ 🎥 ⁠YouTube⁠If this episode was helpful, I’d love it if you could leave a review and share it with a friend! See you next time.

    14 min

  4. MAR 20

    Essential Tools for STARTING Your Coaching Business

    To get started coaching or consulting you need 3 things - a client, a way to serve that client, and a way to get PAID! In this efficient episode, I'll cover the online tools you need (and what you don't) to get up and running for the least amount of $$$. Whenever you're ready, here are 3 ways I can help you build your business: 1. 📥 Download ⁠The GenX Escape Plan⁠ → Your 3-step roadmap to starting a profitable coaching or consulting business 2. 💡Grab a year’s worth of brand boosting content prompts with the Thought Leadership Content Generator 3. 💰 Watch this quick video to get the inside track on how you can make ANY coaching or consulting niche more profitable. I’m Laura Zavelson, MBA - corporate escapee turned serial entrepreneur, professor of entrepreneurship, and business strategist. I work with GenXers who are reinventing themselves, their programs, or their target audience to build businesses as coaches, consultants or independent experts. Everything I teach is influenced by 25 years of "been there, done that, have the T-shirt" experience. My mission is to deliver only proven, practical strategies and tactics that simply work. I'm here to help you skip the black holes and rabbit holes, and fast-track your path to your own definition of success. CONNECT WITH ME:  🌐 ⁠LauraZavelson.com⁠  📲⁠ LinkedIn⁠ 🎥 ⁠YouTube⁠ If this episode was helpful, I’d love it if you could leave a review and share it with a friend! See you next time.

    6 min

  5. MAR 13

    FAST GROWTH Strategies For Your Coaching Business | Ep. 10

    Want to grow your coaching business FAST—without wasting more time on social media?Most coaches make one big mistake that keeps them stuck. In this video I explain what that is and walk you through three fast-growth strategies that have nothing to do with hooks or stories or posting every day.In this episode of The GenXpert Show, we'll talk about:✅ The #1 mistake slowing down your business growth✅ The power of “Poison Ivy Problems” ✅ The ONE thing you need to focus on to fast-track getting new clients👍BTW, if you like the show I’d love it if you’d leave a review and subscribe. Whenever you're ready, here are 3 ways I can help you build your business: 1. 📥 Download ⁠The GenX Escape Plan⁠ → Your 3-step roadmap to starting a profitable coaching or consulting business 2. 💡Grab a year’s worth of brand boosting content prompts with the Thought Leadership Content Generator 3. 💰 Watch this quick video to get the inside track on how you can make ANY coaching or consulting niche more profitable. I’m Laura Zavelson, MBA - corporate escapee turned serial entrepreneur, professor of entrepreneurship, and business strategist. I work with GenXers who are reinventing themselves, their programs, or their target audience to build businesses as coaches, consultants or independent experts. Everything I teach is influenced by 25 years of "been there, done that, have the T-shirt" experience. My mission is to deliver only proven, practical strategies and tactics that simply work. I'm here to help you skip the black holes and rabbit holes, and fast-track your path to your own definition of success. CONNECT WITH ME:  🌐 ⁠LauraZavelson.com⁠  📲⁠ LinkedIn⁠ 🎥 ⁠YouTube⁠

    12 min

  6. MAR 5

    The Best Business Ideas for Women Over 45 | Ep. 9

    Looking for the best business ideas for women 45+ ? Do you already have an idea, but you’re worried you might be too old to start something new? Think again! A Small Business Administration report found that more than half of small business owners in the U.S. are over 50. They didn’t wait for a job—they created one. And not only that - entrepreneurs over 45 are 2.5X more likely to succeed. In this eye-opening episode of The GenXpert Show, we dive into the reality of work for women over 45 and explore why launching a coaching or consulting business could be your best move yet. Whenever you're ready, here are 3 ways I can help you build your business: 1. 📥 Download ⁠The GenX Escape Plan⁠ → Your 3-step roadmap to starting a profitable coaching or consulting business 2. 📩⁠Join my free weekly newsletter⁠ that coaches and consultants call "super practical" and "incredibly helpful and inspirational". 3. 🚀 ⁠Book a strategy call⁠ → Let's make a plan so you can move forward with confidence. No strings and I'm really nice. I promise. CONNECT WITH ME:  🌐 ⁠LauraZavelson.com⁠  📲⁠ LinkedIn⁠ 🎥 ⁠YouTube⁠ If this episode was helpful, I’d love it if you could leave a review and share it with a friend! See you next time.

    14 min

  7. FEB 26

    Start a Coaching Business: 5 PROFITABLE ideas for 2025 | Ep. 8

    Looking to start a coaching business in 2025 but not sure which niche to pursue? In this episode of The GenXpert Show, I'll walk you through 5 profitable coaching business ideas that are set to dominate the market in 2025. Whether you're an experienced coach looking to pivot or just starting your entrepreneurial journey, these ideas are revenue ready. We’ll talk about what makes certain areas profitable, and what you need to do take advantage of the biggest trends of 2025. AND here’s a SPECIAL BONUS VIDEO! Here’s what I tell my private clients about how to may ANY niche more profitable! https://programs.laurazavelson.com/profitablenichefinder Whenever you're ready, here are 3 ways I can help you build your business: 1. 📥 Download ⁠The GenX Escape Plan⁠ → Your 3-step roadmap to starting a profitable coaching or consulting business 2. 📩⁠Join my free weekly newsletter⁠ that coaches and consultants call "super practical" and "incredibly helpful and inspirational". 3. 🚀 ⁠Book a strategy call⁠ → Let's make a plan so you can move forward with confidence. No strings and I'm really nice. I promise. CONNECT WITH ME:  🌐 ⁠LauraZavelson.com⁠  📲⁠ LinkedIn⁠ 🎥 ⁠YouTube⁠ If this episode was helpful, I’d love it if you could leave a review and share it with a friend! See you next time.

    13 min

  8. FEB 20

    Finding Your Coaching Niche: What you NEED to know | Ep. 7

    Finding your coaching niche (or consulting niche) can feel like a frustrating process. But it’s the secret to building a business that supports you financially as well as creates opportunities for doing meaningful work and enjoying a flexible schedule. This episode of The GenXpert Show reveals the how to, the tradeoffs and a step by step exercise you can do right now. So grab a notebook or open your notes app and join me as I break down the step-by-step process of figuring out what you want to do, how you want to do it, who you want to help and what problem you want to solve. And I’m also going to tell you my story about how I intentionally designed my business to fit my definition of success. Whenever you're ready, here are 3 ways I can help you build your business: 1. 📥 Download ⁠The GenX Escape Plan⁠ → Your 3-step roadmap to starting a profitable coaching or consulting business 2. 📩⁠Join my free weekly newsletter⁠ that coaches and consultants call "super practical" and "incredibly helpful and inspirational". 3. 🚀 ⁠Book a strategy call⁠ → Let's make a plan so you can move forward with confidence. No strings and I'm really nice. I promise. CONNECT WITH ME:  🌐 ⁠LauraZavelson.com⁠  📲⁠ LinkedIn⁠ 🎥 ⁠YouTube⁠ If this episode was helpful, I’d love it if you could leave a review and share it with a friend! See you next time.

    17 min
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About

For smart, ambitious GenXers who aren't done yet. Let's grow your business as a coach, consultant or expert. This show dives into the SPECIFICS around building a revenue engine so you can kick ass now, retire in style when you're ready, and so you never, EVER, have to be out there looking for a job again.

Information

  • Creator
    Laura Zavelson
  • Years Active
    2K
  • Episodes
    15
  • Rating
    Clean
  • Copyright
    © Laura Zavelson
  • Show Website
    The GenXpert Show

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