The Grateful Brand

Sarah Frances Perez
  • 5.0 (5)
  • ENTREPRENEURSHIP
  • UPDATED BIWEEKLY

Welcome to The Grateful Brand Podcast where we delve into the transformative power of gratitude in entrepreneurship. Join me, Sarah Frances, as I sit down with visionary business owners who have integrated gratitude into the very fabric of their brands. From small startups to industry giants, we explore how expressing gratitude fosters authentic connections with customers, employees, and the community at large. Tune in as we uncover actionable insights and inspiring stories that showcase the profound impact of gratitude on business success. Whether you're a seasoned entrepreneur or just starting out, get ready to discover how gratitude can elevate your brand and your bottom line.

  1. Focus, Faith, and Film: Winning the Mental Battle Behind the Camera with Luis Sanchez

    05/14/2025

    Focus, Faith, and Film: Winning the Mental Battle Behind the Camera with Luis Sanchez

    In this powerful episode, we sit down with filmmaker and creative entrepreneur Luis Sanchez, who shares his inspiring journey from a music career to a thriving life in cinematography and storytelling. This conversation dives deep into overcoming limiting beliefs, building trust, and finding purpose through faith, family, and creativity. Luis opens up about what it really took to shift careers and take a leap into entrepreneurship—facing fear, burnout, and uncertainty along the way. He explains how reframing limiting beliefs changed not only the trajectory of his career, but also impacted his family for generations to come. You’ll hear firsthand how faith, community, and personal growth helped him stay grounded through the pressures of building a business while raising a family. From capturing local stories in Middle Georgia to launching a unique film project that explores deep human themes, Lewis reminds us that trusting the process is a daily decision. If you’re a creative, entrepreneur, or anyone navigating a transition, this episode will encourage you to stay consistent, push past fear, and recognize your worth beyond performance. 🔑 Key Takeaways: Lewis transitioned from music to filmmaking through grit, vision, and faith.Entrepreneurship is a leap that requires courage, trust, and patience.Limiting beliefs can hold generations back—changing your mindset changes your legacy.Creativity often returns when you reconnect with your “why.”Building community and strong networks has opened doors in his career.Family is central to both his work and motivation.Burnout is real—but so is the power of rest and reflection.Trusting others and learning to delegate has been key to growth.His upcoming film project explores themes of faith, struggle, and healing.💡 Notable Quotes: “Everything is going to take a process.”“I work best under pressure.”“I want to build bridges and help people.”📍 Chapters: 00:00 – Introduction and Meeting Lewis 05:18 – From Musician to Filmmaker 08:35 – Taking the Leap and Trusting the Process 13:14 – Choosing Middle Georgia and Slowing Down 17:29 – Creativity, Procrastination, and Finding Motivation 23:46 – Overcoming Trust Issues and Enjoying the Moment 27:16 – Balancing Family and Business 30:28 – The Joy of Seeing Creativity in the Next Generation 32:20 – Reflecting on the Past and Shaping the Future 36:34 – Stay Focused, Consistent, and Believe in Yourself CONTACT LUIS: https://www.facebook.com/profile.php?id=61560561990962 https://www.instagram.com/famjammers/

    46 min
  2. Building Community, One Cup at a Time: Lessons from Little Light Coffee Co.

    01/27/2025

    Building Community, One Cup at a Time: Lessons from Little Light Coffee Co.

    In this episode of The Grateful Brand podcast, host Sarah Frances sits down with Sophia Smith, the inspiring founder of Little Light Coffee Co. and Milspo Walk, to explore her journey from corporate life to entrepreneurship. Sophia shares how her love for coffee and community-building drove her to leave a stable career and start something of her own. Together, Sarah Frances and Sophia dive into the unique challenges of launching a business as a military spouse and the importance of resilience, hustle, and a strong support system. They discuss the power of fostering creativity in the workplace, lessons learned from leadership, and the value of creating a community-focused business. This conversation is packed with insights on building trust within a team, navigating corporate culture while pursuing personal goals, and setting a positive example for future generations. Whether you’re an entrepreneur, a leader, or someone striving to create meaningful connections, this episode will leave you inspired and ready to take the next step toward your goals. Key Takeaways: Sophia’s journey from corporate life to entrepreneurship shows the importance of passion and persistence.Building community is essential to business success, both with customers and within your team.Milspo Walk was created to support military spouses and foster resilience.Leadership requires honesty, directness, and the ability to take responsibility for both successes and failures.Employees can become lifelong brand ambassadors when you foster a supportive environment.Empowering creativity in the workplace can lead to better outcomes and employee satisfaction.Networking and personal development are essential for growth, both in business and life.“You can quit a business, but not on a bad day.”Episode Highlights: Sophia’s Leap into Entrepreneurship: How she transitioned from a corporate career to creating Little Light Coffee Co..Milspo Walk: Sophia’s initiative to support and empower military spouses.Building a Team Culture: The significance of trust, community, and fostering pride in your work.Lessons from Leadership: The importance of being honest, supporting creativity, and setting an example.The Power of Branding: How storytelling can create meaningful connections with customers.Memorable Quotes: “You have to build that trust.”“You can quit a business, but not on a bad day.”“Creating a community, not just a job, is what makes a business truly thrive.”Discover more about Sophia’s work and shop at Little Light Coffee Co.. More info on Milspo Walk For more resources on strategic branding and web design visit Sarah Frances Brand Co.. Join us for this inspiring conversation and learn how to build a business and a community that truly makes an impact!

    1h 7m
  3. The Power of Obsession & Focus with Veteran, Pilot, and Best Selling Author T.R. Matson

    12/10/2024

    The Power of Obsession & Focus with Veteran, Pilot, and Best Selling Author T.R. Matson

    In this episode of The Grateful Brand, we’re joined by T.R. Matson, a military veteran, author, and advocate for gratitude and resilience. T.R. shares his unique perspectives on overcoming challenges, creating meaningful stories, and balancing the demands of family, work, and personal growth. T.R. dives deep into his experiences in the military, emphasizing the importance of the E2 community and the often-overlooked role of support aircraft in aviation. He reflects on his journey as an author, detailing his writing process and the dedication he puts into crafting impactful books that respect his readers’ time. We also explore the concepts of obsession and focus—how immersing yourself in a goal can help you form habits and achieve success. T.R. discusses the value of surrounding yourself with a trusted inner circle and the importance of letting go of people who don’t support your growth. Key Takeaways: ✔ Resilience is Key: Never give up and always get back up, no matter the challenges. ✔ Meaningful Work Matters: Dedicate yourself to creating impactful stories that value readers’ time. ✔ Gratitude and Overcoming Obstacles: Recognize life’s challenges as opportunities for growth. ✔ The E2 Community’s Role: Highlighting the critical support roles in aviation. ✔ Obsession Fuels Success: Focus and obsession are essential for building habits and achieving goals. ✔ Your Inner Circle: Keep trusted individuals close and let go of those who hinder your growth. Chapters: 00:00 Introduction and Background02:52 Writing Process and Shifting Storylines09:32 Balancing Family, Work, and Writing11:19 Gratitude for Life and Overcoming Obstacles20:51 The Importance of the E2 Community28:29 The Need for Obsession and Focus56:23 A Book Recommendation for a Different PerspectiveSound Bites: 🗨️ "You have to become obsessed if you're going to be successful in any portion of your goals." 🗨️ "I think my humble roots go back to being an E2 guy, working with a crew and understanding the role we had." 🗨️ "I don't want to turn into that. I would rather have a few books out there in my whole life that are great." Connect with T.R. Matson: 🌐 Visit T.R. Matson’s website to learn more about him and his work: www.trmatson.com 📚 Books by T.R. Matson: Purchase his impactful and inspiring books directly on his website. Book Recommendation: T.R. suggests reading C.W. Lemoyne's books for a refreshing perspective and a much-needed distraction. Tune in for an inspiring conversation that highlights resilience, gratitude, and the power of meaningful work. Don't forget to subscribe and leave a review! ⭐

    1h 5m
  4. The Journey to Full-Time Entrepreneurship with Kelsey Wiseman

    11/19/2024

    The Journey to Full-Time Entrepreneurship with Kelsey Wiseman

    In this episode, we sit down with Kelsey Wiseman, the creative force behind The Crafted Makerie, to explore her inspiring journey from teaching to full-time entrepreneurship in the jewelry and accessories industry. Key Highlights: Transition from Teaching to Entrepreneurship: Kelsey shares her experience of starting The Crafted Makerie as a side hustle while teaching and the pivotal moment that led her to pursue her passion full-time.Navigating Creative Challenges: She discusses the importance of allowing creativity to flow naturally without self-imposed pressure, leading to more authentic and innovative designs.Supportive Partnerships: Kelsey emphasizes the role of her husband, also an entrepreneur, in providing mutual support and understanding, contributing to their unique work-life balance.Evolution of Studio Space: From working at her kitchen table to establishing a dedicated studio, Kelsey highlights how having a separate creative space has enhanced her productivity and inspiration.Setting Boundaries to Prevent Burnout: She talks about the necessity of defining clear boundaries between work and personal life to maintain mental and physical well-being.Defining Personal Success: Kelsey reflects on the importance of setting personal success metrics, steering clear of the hustle culture, and focusing on sustainable growth.Financial Management Insights: She recommends the book 'Profit First' for effective financial management, sharing how it has influenced her approach to business finances.Connect with Kelsey and The Crafted Makerie: Website: thecraftedmakerie.comInstagram: @thecraftedmakerieChapters: 00:00 – Introduction and Background02:02 – Kelsey's Journey as an Entrepreneur06:28 – Transitioning from Teaching to Entrepreneurship12:14 – The Challenges and Rewards of Being an Entrepreneur21:16 – The Crafted Makerie: Name and Studio Space30:57 – Progression of Kelsey's Studio Space34:53 – Buying a House and Creating a Studio Space39:39 – Setting Boundaries and Avoiding Burnout45:13 – Defining Success on Your Own Terms53:33 – Managing Finances for Business GrowthJoin us for an insightful conversation with Kelsey Wiseman as she shares valuable lessons on creativity, entrepreneurship, and personal growth.

    1h 3m
  5. Making Your Mess Your Message with Kris Rocha

    10/29/2024

    Making Your Mess Your Message with Kris Rocha

    In this engaging episode, life coach and entrepreneur Kris Rocha shares her journey of building a coaching business focused on empowering women to reclaim their identities. Through her story, Kris uncovers insights that every small business owner and entrepreneur can apply to grow a purposeful business while maintaining work-life balance. Key Topics and Takeaways: Coaching vs. Therapy for Business Growth: Kris highlights how coaching, unlike therapy, keeps the focus on future goals and action-oriented growth—a perspective that entrepreneurs can benefit from in building their own paths forward.Harnessing the Power of Community: A strong support network is invaluable for personal and professional resilience. Kris discusses how tapping into communities of like-minded entrepreneurs, mentors, and industry networks fosters both confidence and growth.The Importance of Identity and Boundaries: Knowing and articulating your strengths is foundational for any entrepreneur. Kris shares strategies for setting boundaries that allow you to stay aligned with your vision, avoid burnout, and balance work with personal time.Transitioning from Surviving to Thriving: Building a successful business isn’t just about surviving tough times but also about thriving by creating a meaningful impact. Kris shares ways to go beyond the basics and bring purpose to your work.Investing in Yourself and Your Business: Kris advocates for mentorship, strategic self-investment, and hiring experts to help accelerate growth. Investing in your skills and team can create the groundwork for sustainable success.Client Referrals and Public Speaking: For a coaching business, referrals and networking are essential for growth. Kris explains how speaking engagements and podcasts have broadened her reach, and how to leverage similar opportunities.Balancing Self-Care and Delegation: As an entrepreneur, prioritizing mental health and effective delegation are essential for sustained growth. Kris covers how these practices have strengthened her business and encourages entrepreneurs to avoid burnout.Memorable Quotes: "I want to help you thrive." - Kris Rocha"No opportunity is too small." - Kris RochaChapters: 00:00 - Introduction and Background02:15 - Kris Rocha’s Role as a Transformation Coach04:01 - Building a Strong Identity for Business Growth05:20 - Leveraging Your Gifts and Talents08:47 - Shifting from Survival to Growth Mode12:26 - Launching Grateful Your Business15:48 - Embracing Self-Investment and Development18:23 - Growing Client Base through Speaking and Podcasts22:38 - Maintaining Boundaries and Sanity31:54 - Work-Life Balance and Effective Delegation43:47 - Building a Support System and Networking49:31 - Learning from Challenges and Embracing Failures54:48 - Recommended Reading for Entrepreneurs

    58 min
  6. Growing a Multi-Continent Business with Allison Wilson

    10/14/2024

    Growing a Multi-Continent Business with Allison Wilson

    In this episode of The Grateful Brand, Sarah Frances interviews Allison Wilson, co-founder of Adelisa and Co., a women-owned business that empowers artisans in Nicaragua by creating beautiful handmade leather products. Allison shares the inspiring journey of how the business started as a hobby between friends and transformed into a mission-driven brand dedicated to artisan empowerment, sustainable practices, and personal development. The conversation dives deep into the challenges of running a remote team, balancing family life with entrepreneurship, and the importance of having a strong 'why' to navigate the difficulties that come with business growth. Allison highlights the role of marketing strategies, including influencer collaborations, that have helped Adelisa and Co. expand its reach. She also discusses the lessons she’s learned over the past eight years, including discovering new skills through business and the personal growth that comes with entrepreneurship. This episode is packed with actionable insights for women in business, entrepreneurs, and those interested in building sustainable businesses that make a social impact. Takeaways: Building a dedicated team was essential for growth and for empowering artisans.Managing a remote team and supply chain issues are ongoing challenges.Having a clear 'why' helps to overcome difficulties in entrepreneurship.Personal development and learning new skills are critical to long-term business success.Collaborating with influencers has played a major role in the brand’s marketing success.Chapters: 00:00 - Introduction and Business Name 01:14 - Starting as a Hobby and the Importance of Friendship 02:48 - The Aim and Mission of Adelisa and Co. 03:55 - The Team and Impact on the Community 07:05 - Working with a Team in Another Country 10:03 - Challenges of Working with a Team in Another Country 12:36 - Overcoming Snags and Challenges in the Early Days 14:56 - The Importance of a Strong Why and Positive Mindset 17:18 - Lessons Learned in Eight Years of Business 20:10 - Discovering New Skills and Personal Growth 21:14 - The Personal Growth of Running a Business 22:39 - Balancing Family Life and Business 26:59 - The Role of Collaborations and Influencers 29:14 - Setting Marketing Goals for Success 30:55 - Creating Sustainable Jobs and Making a Social Impact Links to Learn More: Learn more about Allison Wilson and Adelisa and Co.: Website: adelisaandco.com Instagram: @adelisaandcoPodcast Recommendation: The Product Boss PodcastBook Recommendation: The E-Myth by Michael E. Gerber Check it out: The E-Myth on AmazonTune in to learn from Allison’s experience on balancing family life with entrepreneurship, marketing strategies that work, and the importance of building a sustainable business with a strong purpose.

    50 min
  7. Embracing Discomfort to Fuel Growth with Tamyala Ezell

    09/30/2024

    Embracing Discomfort to Fuel Growth with Tamyala Ezell

    In this episode, we dive into the inspiring story of Tammy, a dedicated health and wellness professional, as she shares her journey of helping others and discovering her true purpose. She opens up about her experiences with faith, obedience, and allowing God to guide her path, emphasizing the value of being open to divine direction. Tammy speaks about how finding her unique brand required deep self-reflection and surrounding herself with authentic people who uplift and support her. Tammy shares her strategies for prioritizing rest, creating a structured schedule, and making space for personal well-being to ensure that she can show up fully for herself, her clients, and her business. Throughout the episode, Tammy’s warmth and wisdom shine through, offering encouragement and practical advice for those who feel called to step out in faith and pursue their purpose. Her message is clear: don’t be afraid of discomfort, embrace your community, prioritize self-care, and let faith guide your journey. Key Takeaways: Obedience and faith are essential in discovering and fulfilling your purpose.Self-reflection and authenticity are crucial in defining your unique brand.Surround yourself with people who encourage and support you authentically.Don’t be afraid of discomfort; it often leads to transformation.Finding a community within your field is invaluable for shared growth and support.Prioritize self-care and set clear boundaries to prevent burnout.Create a structured schedule that includes breaks, rest, and time for personal well-being.Understanding birth order can help you relate to and serve others more effectively.Explore books on leadership and personal development to grow as an entrepreneur.Devotions and resources aligned with your faith can provide spiritual nourishment.Make intentional space for God in your schedule and decisions.Sound Bites: "Failure is not final. Don't give up and be encouraged. Keep pushing.""Your people will find you and you will find your people.""You can’t show up well for your clients or your employees if you aren’t showing up well for yourself first.""Please, take the wisdom. Don’t take the harder road."Chapters: 00:00 — Introduction and Background03:07 — Finding Purpose Through Obedience and Faith10:08 — Discovering Your Unique Brand16:54 — The Power of Authentic Relationships24:07 — Embracing Discomfort for Growth32:00 — Building a Supportive Community38:43 — The Importance of Self-Care and Boundaries57:07 — Creating a Structured Schedule59:20 — Understanding Birth Order01:09:28 — Books for Personal Growth01:13:07 — Finding Spiritual Nourishment01:16:46 — Making Space for GodConnect and Learn More: Sarah Frances Brand Co: https://www.sfbrandco.com/Book Yala Michelle: https://yalamichellellc.glossgenius.com/

    1h 12m
  8. Embracing Your Purpose and Operating in Your Gifts with Elaina Royston

    09/13/2024

    Embracing Your Purpose and Operating in Your Gifts with Elaina Royston

    In this episode, Elena, founder of eMarieSpeaks, shares her powerful journey of healing and restoration through spoken word. Initially, writing was her escape from trauma, a way to create beauty from pain. However, after being discouraged by a counselor to focus only on positive poems, she stopped writing for years. It wasn't until rediscovering her gift through a relationship that she realized her words were meant for spoken word. Today, Elena uses her gift to inspire others, sharing books and prayers on topics like healing and restoration. E.Marie emphasizes the importance of boundaries as an entrepreneur, balancing work and family life. She discusses the challenges of creating structure while prioritizing loved ones. E.Marie also highlights the pursuit of happiness and warns against chasing society’s definition of success, advocating for authenticity and a deep connection to one’s true self to find fulfillment. Her work now focuses on helping people uncover the root causes of their struggles and guiding them toward healing. E.Marie also introduces her event, Transformers Rise of the Renewed, a gathering centered around transformation, personal growth, and the practical application of spiritual teachings. Attendees are equipped with tools and strategies for building positive habits and living in alignment with their purpose. Key Takeaways: Writing can be a tool for healing and overcoming trauma.Surrounding yourself with a supportive community is essential for growth.Authenticity and transparency are key in both life and business.Setting boundaries is crucial for maintaining a healthy work-life balance.Finding and embracing your purpose leads to sustainable fulfillment.Transformers Rise of the Renewed is a transformational event focused on equipping individuals with tools for growth.The practical application of spiritual teachings is essential for long-lasting change.Memorable Quotes: "When people have been through trauma, they find music, they find writing, they find drawing.""The greatest gift I gave myself was the gift of boundaries.""Transformers Rise of the Renewed is a transformational experience.""Every day that you get up and do the same thing you did on Sunday, a layer of everything that got done at the altar comes back."Chapters: 00:00 – Introduction and Elena's Background 07:51 – The Power of Authenticity and Acceptance 12:54 – Impacting Others Through Small Acts of Kindness 24:29 – Building a Supportive Tribe and Embracing Authenticity 30:07 – Chasing Authenticity and Defining Success 35:10 – The Pursuit of Happiness and Society’s Definition of Success 39:30 – Uncovering Root Causes and Finding Healing 49:06 – Transformers Rise of the Renewed: A Transformational Experience 55:00 – Embracing Your Purpose and Operating in Your Gifts 59:14 – Building Resiliency: More Important Than Permanent Healing 01:09:37 – Anything Not Used for Its Purpose Dies Keywords: spoken word, healing, restoration, trauma, writing, boundaries, entrepreneurship, family, happiness, authenticity, root causes, personal growth, spiritual teachings, transformation, faith, purpose, gifts, practical application Connect with Elena: http://emariespks.com

    1h 7m
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About

Welcome to The Grateful Brand Podcast where we delve into the transformative power of gratitude in entrepreneurship. Join me, Sarah Frances, as I sit down with visionary business owners who have integrated gratitude into the very fabric of their brands. From small startups to industry giants, we explore how expressing gratitude fosters authentic connections with customers, employees, and the community at large. Tune in as we uncover actionable insights and inspiring stories that showcase the profound impact of gratitude on business success. Whether you're a seasoned entrepreneur or just starting out, get ready to discover how gratitude can elevate your brand and your bottom line.

Information

  • Creator
    Sarah Frances Perez
  • Years Active
    2024 - 2025
  • Episodes
    14
  • Rating
    Clean
  • Copyright
    © Sarah Frances Brand Co. 2024
  • Show Website
    The Grateful Brand