The Growth Concept With Keoni Upton

Keoni Upton
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 The Growth Concept exists to empower individuals on their journey of personal and professional development by sharing real conversations, practical wisdom, and inspiring stories. Through interviews with mentors, experts, and everyday heroes making an impact, we provide tools, insights, and motivation to help you grow in mindset, business, communication, health, and purpose so you can create the life you truly want to live, as I document my own journey and lessons along the way. 

  1. Will AI End Humanity? The Real Risks, Dangers & Opportunities Ahead | Josh Horneman

    APR 7

    Will AI End Humanity? The Real Risks, Dangers & Opportunities Ahead | Josh Horneman

    In this episode, I sit down with Josh Horneman for a powerful conversation around AI, business, creativity, privacy, and what it means to stay human in a world that’s changing fast. Josh is a business coach, AI consultant, and founder based in Perth, and throughout this conversation he shares a balanced perspective on both the opportunity and the danger of AI. We unpack where this technology is heading, why curiosity matters more than ever, how businesses can use AI more intentionally, and why human qualities like emotional intelligence, discernment, and real connection will only become more valuable from here. What I loved most about this conversation is that Josh doesn’t speak about AI from a place of hype or fear. He speaks about it with depth, caution, and clarity. We talk about privacy in business, the risk of outsourcing your thinking, the future of creativity, and why staying curious is one of the most important skills you can build in this next era. Josh also shares how he thinks about raising his kids in a rapidly changing world, why he values EQ over IQ, and how learning, awareness, and gratitude continue to shape the way he lives and leads. If you want to connect with Josh, you can find him here: Website: https://www.joshhorneman.com/ Instagram: https://www.instagram.com/josh_horneman/ LinkedIn: https://au.linkedin.com/in/joshhorneman

    47 min
  2. Sam G on Fitness, Discipline & Confidence | Podcasts on the Streets of Perth Ep. 5

    MAR 24

    Sam G on Fitness, Discipline & Confidence | Podcasts on the Streets of Perth Ep. 5

    Episode 5 of Podcasts on the Streets of Perth is the final episode of the Scarborough series, and in this episode I sat down with Sam G for a conversation full of laughs, energy, and real lessons around fitness, discipline, confidence, and personal growth. We spoke about his journey through fitness, how he built confidence through training, and what he now teaches through his online coaching. Sam shared the biggest things he wishes he knew when he first started in the gym, from learning proper technique and training with intensity, to focusing on whole-food nutrition and staying consistent. We also spoke about the insecurities people face when starting out, and why most of the growth happens when you stop worrying about being judged and start focusing on your own progress. This episode is about more than fitness. It’s about building discipline, backing yourself, and understanding that growth comes from continuing to show up — one rep, one choice, and one step at a time. Sams Links: https://www.instagram.com/_samggym_/

    24 min
  3. Bianca O'Donnell on Grief, Resilience & Human Connection | Podcasts on the Streets of Perth Ep. 4

    MAR 23

    Bianca O'Donnell on Grief, Resilience & Human Connection | Podcasts on the Streets of Perth Ep. 4

    Episode 4 of Podcasts on the Streets of Perth was recorded at Scarborough Beach, and in this episode I sat down with Bianca O'Donnell for a unreal conversation about life, resilience, and human connection. We spoke about Bianca’s travel book, where she asks strangers for life advice, and how that project started as a way to step outside her comfort zone and turned into something much more meaningful. We also got into the tougher parts of her journey grief, loss, major health challenges, and having to relearn how to walk after surgery. Even through all of that, Bianca has found a way to keep moving forward and use what she’s been through to help others. This episode is honest, inspiring, and a reminder of how much perspective can come from both pain and connection. Follow her on... Instagram: https://www.instagram.com/bianca_odonnell99/

    19 min
  4. Jill Thomas on Mental Health, Healing & Community | Podcasts on the Streets of Perth Ep. 3

    MAR 22

    Jill Thomas on Mental Health, Healing & Community | Podcasts on the Streets of Perth Ep. 3

    Episode 3 of the on the Streets podcast series of Perth was filmed at Scarborough Beach, and in this episode I sat down with Jill Thomas for one of the realest conversations I’ve had gave me shivers this conversations. We spoke about mental health, the struggles Jill has been through, and why this topic means so much to her on such a personal level. From difficult life transitions to family trauma, community support, and the pressure social media puts on people to look perfect, this conversation opened up a lot. Jill shared why vulnerability matters, why more people need to talk honestly about what they’re going through, and how healing starts when we stop pretending we’re okay and start doing the work on ourselves. This is a powerful conversation about resilience, connection, and bringing more light into a world that can feel pretty heavy at times. If you want a real conversation with real emotion and real lessons, this one is for you. Follow Jill... Linkedin: https://www.linkedin.com/in/jillbarnard/ 20 Talk Donation Link: https://www.20hoursfor20talk.com.au/fundraisers/jillthomas/20-hours-for-20talk-perth-march-28 Instagram: https://www.instagram.com/j1llybean77/

    19 min
  5. How Fitness Can Transform Mental Health FT: Samson Swift on Burnout, Discipline & Growth

    MAR 19

    How Fitness Can Transform Mental Health FT: Samson Swift on Burnout, Discipline & Growth

    In Episode 2 of The Growth Concept, I sat down with Samson Swift at Scarborough Beach in Perth for a powerful conversation around mental health, discipline, burnout, and fitness. We spoke about how we first met through our electrical apprenticeship, how Samson’s journey shifted toward helping others, and the personal experiences that made mental health such an important mission for him. Samson opened up about the impact of injuries, losing family members to suicide, and how training became a major outlet during tough times. We also discussed his upcoming 100km run around the Swan River to raise money and awareness for mental health, along with the habits that keep him grounded — including journaling, routine, sleep, hydration, discipline, and adaptability. This episode is a real conversation about what it takes to stay consistent, recognise burnout before it hits, and build a stronger mindset when life gets heavy. Links: Instagram: https://www.instagram.com/samsonswiftt/ Donation Link to the 100km Challenge: https://www.teamblackdog.org.au/fundraisers/mindthehundred Mind The Hundred www.instagram.com/mindthehundred/

    30 min
  6. Podcast On the Streets Of Perth: The Courage to Be Yourself: Shannon Parker on Truth & Growth

    MAR 18

    Podcast On the Streets Of Perth: The Courage to Be Yourself: Shannon Parker on Truth & Growth

    Recorded at Scarborough Beach in Perth during one of our open mic events that we run every few months, this conversation with Shannon Parker was full of heart, honesty, and a few powerful reminders we all need. Shannon and I dive into what it really means to live authentically, back yourself, and keep moving forward even when fear, judgment, or other people’s opinions try to hold you back. We talk about personal growth, the power of reflection, why starting before you feel ready matters, and how the right people around you can completely change your journey. What I loved most about this chat is how real it felt. It wasn’t about being perfect it was about being honest, embracing the process, and trusting that small steps forward still count. Shannon shares some beautiful insights around healing, purpose, self-awareness, and the importance of choosing courage over comfort. If you’ve ever felt judged for chasing your dreams or questioned whether you’re on the right path, this episode is a reminder to keep going and stay true to yourself. Our next open mic episode drops next Thursday, so keep an eye out for that one too.

    32 min
  7. Entrepreneurship Lessons from a CEO: Opportunity, Pitching, Sales & Systems Ft Jevon Le Roux

    MAR 4

    Entrepreneurship Lessons from a CEO: Opportunity, Pitching, Sales & Systems Ft Jevon Le Roux

    What happens when you put the “CEO talk” aside and speak to the person behind the title? In this episode, I’m joined by Jevon Le Roux, Co-Founder & CEO of Keeyu an AI-driven platform helping retailers prevent problems before customers ever complain. But before we get into business, we lead with real stories. Jevon shares his own behind-the-scenes moments that most people would never expect. From there, we break down the real foundations of entrepreneurship: How to identify opportunities by reading customer pain,How to pitch and sell your business to potential investorsHow to construct a pitch to get sponsors and to close for dealsCommon barriers and challenges in modern business in scalingWe also go deep on sales, narrative-building, co-founder dynamics, overcoming setbacks, and why Jevon believes AI will augment jobs—not replace them. This conversation is genuine, grounded, and full of tools you can apply immediately whether you’re just starting or already in the arena. This one is for you! Links (Jevon + Keeyu)(LinkedIn): https://au.linkedin.com/in/jevonleroux(Instagram): https://www.instagram.com/jevon_leroux/Keeyu Website: https://www.keeyu.com/Keeyu “About”: https://www.keeyu.com/aboutKeeyu Customer Stories: https://www.keeyu.com/customersKeeyu on LinkedIn: https://au.linkedin.com/company/keeyu-app

    45 min
  8. Behind the Brand: Building Influence Through Personal Branding & Social Media (Ft Richard Detering)

    FEB 18

    Behind the Brand: Building Influence Through Personal Branding & Social Media (Ft Richard Detering)

    In this episode of The Growth Concept, I sit down with Richard Detering for one of our most real conversations yet. We start in an unconventional way: no business talk, no social media tactics — just personal stories and the side of Richie most people never get to see. From there, get into personal branding — not the fake polished version, but what actually builds trust, connection, and growth online. We break down what mattered most in his journey (quality vs quantity vs consistency), the mistakes that slowed him down, and the mindset shift that changed everything. If you’re trying to build impact online, grow your brand, and stay authentic while doing it, this episode gives you both the strategy and the perspective to do it properly. Richard is the founder of Richard’s Muscle Lab, an online coaching brand positioned around helping FIFO workers stay consistent with training, nutrition, and accountability despite roster challenges. On his website and social profiles, he emphasizes FIFO-specific coaching systems, mindset, and long-term transformation Richards LINKS... Website: https://richardsmusclelab.com/ Coaching/Services: https://richardsmusclelab.com/services/ FAQ: https://richardsmusclelab.com/faq/ Instagram (Richard): https://www.instagram.com/ric_hyy/ Instagram (Brand page): https://www.instagram.com/richardsmusclelab/ Richards Muscle Lab App (Google Play): https://play.google.com/store/apps/details?id=com.trainerize.richardsmusclelab

    59 min
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About

 The Growth Concept exists to empower individuals on their journey of personal and professional development by sharing real conversations, practical wisdom, and inspiring stories. Through interviews with mentors, experts, and everyday heroes making an impact, we provide tools, insights, and motivation to help you grow in mindset, business, communication, health, and purpose so you can create the life you truly want to live, as I document my own journey and lessons along the way. 

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